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PR/Marketing Exec & Author Deirdre Breakenridge on PR 2.0

  • Broadcast in Marketing
Hugh Macken Live

Hugh Macken Live


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The co-author (with Brian Solis) of the highly acclaimed "Putting the Public Back in Public Relations", Deirdre Breakenridge joins VMR's Hugh Macken on Blog Talk Radio for an exclusive interview on how social media is re-inventing and renewing Public Relations.

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Says Seth Godin, Author of Tribes,: “There will be two kinds of PR professionals in the future: those who read this book and get with the program, and the unemployed. Your choice.”

Ms. Breakenridge is President, Director of Communications at Mango! Marketing. A veteran in the PR industry, Breakenridge leads a creative team of PR and marketing executives. She counsels senior level executives at companies including RCN Metro Optical Networks, JVC, Michael C. Fina and Kraft.

Breakenridge is an adjunct professor at Fairleigh Dickinson University in Madison, New Jersey and is the author of three Financial Times business books.

Breakenridge has spoken publicly on the topics of PR, online marketing and brand building for the Public Relations Society of America (PRSA), The National Association of Broadcasters (NAB), and other organizations.