http://www.blogtalkradio.com/gotohardtofindseminarsdotcomHard To Find Seminars.com (www.hardtofindseminars.com ), is the world’s leading free digital audio business library that uses the power of personal interviews and storytelling to capture and relay the advice of world-class business experts. enCopyright Michael Senoff (C/O Blogtalkradio)Sat, 15 Jun 2019 08:30:00 GMTTue, 11 May 2010 03:56:36 GMTBusinessBlogTalkRadio Feed v2.0https://dasg7xwmldix6.cloudfront.net/hostpics/1c4710c1-03de-4893-a720-c7c9e55fb35b_fb_head.jpghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcomHard To Find Seminars.com (www.hardtofindseminars.com ), is the world’s leading free digital audio business library that uses the power of personal interviews and storytelling to capture and relay the advice of world-class business experts. feeds@blogtalkradio.comBlogTalkRadio.combusiness,audio marketing,joint venture marketing,marketing your consulting,strategic marketing consulting,michael senoff,art hamel,information product development,marketing consulting business,copywriting secretsMichael SenoffnoHard To Find Seminars.com (www.hardtofindseminars.com ), is the world’s leading free digital audio business library that uses the power of personal interviewsepisodichttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/11/business-buying-secrets-from-the-master--art-hamel-part-1Businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/11/business-buying-secrets-from-the-master--art-hamel-part-1/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/11/business-buying-secrets-from-the-master--art-hamel-part-1Tue, 11 May 2010 03:56:36 GMTBusiness Buying Secrets From The Master - Art Hamel Part 1As more and more people have asked about learning Art Hamel’s unique business-buying secrets I recently decided to do another round of “Q&A” with Art about his methods. In this first part you will discover: ?? Exactly why investors are so hot to dump their money in existing businesses ?? Why business investors couldn’t care less whether you show up to to the business or not ?? Why it’s so much easier getting investor financing for manufacturing businesses over and above any other kind ?? The “politically incorrect” dangers of outsourcing to China ?? Other ways to finance your business (besides banks and lenders) ?? The ONLY thing you should do during your first meeting with a seller ?? The most common reason buyers cite for wanting to sell…and why it’s almost always a lie ?? Why “boring” businesses are almost always the most profitable This interview will clear up a lot of questions you may have and show you all kinds of ways to successfully buy a million-dollar business.Michael Senoffnoart hamel,how to buy business,buy and sell business,buy small business,buying a businessAs more and more people have asked about learning Art Hamel’s unique business-buying secrets I recently decided to do another round of “Q&A” with Art about hihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/kim-dushinski-on-taking-advantage-of-mobile-marketingMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/kim-dushinski-on-taking-advantage-of-mobile-marketing/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/kim-dushinski-on-taking-advantage-of-mobile-marketingMon, 10 May 2010 23:08:55 GMTKim Dushinski On Taking Advantage Of Mobile MarketingThink about it. Everyone has a mobile phone. You have one. Your friends have one. Even your grandmother probably has one. And if you’re anything like me, you rely on yours 24/7 and never leave home without it. That’s probably why mobile marketing is considered the hot, new marketing frontier. It allows businesses to connect with their customers like never before and on a device that gets taken everywhere. But you can’t just rent a list and start calling or texting random people. In fact, according to the Mobile Marketing Expert, there are specific laws in place to protect phone users, so you have to make sure you do everything right. And in this interview, you’ll hear how to do that along with all the best marketing techniques designed specifically for mobile phones. Key Concepts ?? How to use texting to make money and specific SEO tips for mobile ?? Everything you need to know about mobile coupons ?? How to make sure your website is optimized for mobile users ?? How to find good text-messaging vendors to help manage your phone lists ?? Three mistakes you’ll never want to make with mobile marketing ?? What brick-and-mortar businesses need to do with mobile marketingMichael Senoffnomobile marketing,kim dushinski,mobile marketing strategy,mobile marketing solutions,mobile marketerThink about it. Everyone has a mobile phone. You have one. Your friends have one. Even your grandmother probably has one. And if you’re anything like me, youhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-build-your-wealth-while-you-build-your-mindBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-build-your-wealth-while-you-build-your-mind/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-build-your-wealth-while-you-build-your-mindMon, 10 May 2010 23:03:55 GMTHow To Build Your Wealth While You Build Your MindPersonal growth goes hand in hand with business growth, so why not do both at the same time? That’s the idea behind Success University. In this interview with the founder of Success University, you’ll hear all the fundamental steps that make up this idea. Although Success University uses a pyramid-based business model, it’s not a typical MLM. They don’t make hyped-up claims of instant wealth and their members aren’t selling products; they’re selling education. So unlike Amway, you won’t end up with a garage full of unwanted home care products and you won’t have to hard sell others on something they don’t need. Key Concepts ?? All the seminars and educational products you’ll receive from the university ?? The practical side of the business – how much it takes to get started, how long it takes to make money, and how others make it work ?? The truth about MLMs – dispelling the myths and stereotypes ?? The best ways to sell the program once you become a member With layoffs and bankruptcies looming, many people are looking for a Plan B that will increase their value in the workplace, and a sound education may be just what you need to set yourself apart. Success University can give you that education – along with a residual income through its multi-level marketing.Michael Senoffnosuccess university,matt morris,how to make money from home,mlm network marketing opportunity,network marketing successPersonal growth goes hand in hand with business growth, so why not do both at the same time? That’s the idea behind Success University. In this interview withhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/10-money-making-strategies-that-work-in-todays-economyBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/10-money-making-strategies-that-work-in-todays-economy/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/10-money-making-strategies-that-work-in-todays-economyMon, 10 May 2010 23:01:16 GMT10 Money Making Strategies That Work In Today's EconomyEven if you think you’ve heard every moneymaking idea in the world, you’ll probably want to give this interview a listen. You’ll hear creative strategies that will not only get you through today but will also give you ideas for residual income to get you through tomorrow as well. But the best part is that this interview is geared toward today’s world, with practical yet innovative ideas for both online and offline. And you can get started right away with little to no money. Meet the Moneymaking Expert. He says he’s always been the type of person who looks for ways to make money. So he compiled all of his strategies into a best-selling product called Extreame Money Makers. Key Concepts ?? The right way to make money on eBay ?? A way to make serious money recycling your neighbors’ unwanted magazines ?? How to use Clickbank and affiliate programs to make residual money ?? How to get started selling eBooks for Amazon’s Kindle – you don’t need anything special to get going ?? A clever trick that could get you residual affiliate money – just by signing up ?? Great online and offline sites to get the kind of deals that powersellers getMichael Senoffnohow to sell on ebay,how to make money on the internet,how to make money with clickbank,ways to make money online,james jonesEven if you think you’ve heard every moneymaking idea in the world, you’ll probably want to give this interview a listen. You’ll hear creative strategies thathttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-i-made-more-than-1-million-dollars-onlineBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-i-made-more-than-1-million-dollars-online/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-i-made-more-than-1-million-dollars-onlineMon, 10 May 2010 22:58:17 GMTHow I Made More Than 1 Million Dollars OnlineTerry Dean used to be a pizza delivery driver hoping for little more than two-dollar tips and good weather. Then the Internet came along, and through trial and error, he figured out how to make the most of it. Now he’s made more than a million dollars selling products online and he teaches others how to do it too. Terry admits his success didn’t happen overnight. Although he was making a decent living off the Internet in about 6 months, it took him almost 10 years to get to the level he is at now. Key Concepts ?? The best ways to build a list—and why you should be more concerned with building relationships with your list than with the length of the list itself ?? Low-risk (and low-cost) advertising that works ?? Tests that will help you be absolutely certain you’re building a business that’s based on demand ?? How to use social networking sites to build your business – and which ones are really worth your time ?? Quick and easy ideas for repurposing your content for Youtube, blog posts, books, DVDs and more For more information about Terry, go to killerMarketingCoach.com.Michael Senoffnohow to make money online,how to make money on the internet,ways to make money online,how to make money at home,make real money onlineTerry Dean used to be a pizza delivery driver hoping for little more than two-dollar tips and good weather. Then the Internet came along, and through trial anhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-ensure-you-really-have-a-toll-position-in-a-joint-ventureBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-ensure-you-really-have-a-toll-position-in-a-joint-venture/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-ensure-you-really-have-a-toll-position-in-a-joint-ventureMon, 10 May 2010 22:55:32 GMTHow To Ensure You Really Have A Toll Position In A Joint VentureEverybody wants the toll position in marketing because it means that in order to get to a certain product, people must come through you. Ronec Senatra recently started an affiliate program selling voicemail systems, and he’s trying to establish some joint ventures and cross promotions that will put him in the toll position for his marketing. You learn who Ronec’s biggest problem is the product he’s selling. The only way to establish the toll position is with exclusivity. And he doesn’t have that yet.You’ll hear me give Ronec a quick lesson on the toll positions and how he can easily set that up for himself without spending a lot of money. Key Concepts ?? How to look for strategic alliances that make sense ?? How to easily add value to just about any affiliate program product and instantly get the toll position—and bump up the price too! ?? Why hiring a research assistant may be right for you and how to do it inexpensively ?? How to use magazines to find the perfect toll-position product ?? Ways to deal with objections from business owners who may be worried about cross promoting to their listMichael Senoffnohow to joint venture,joint venture marketing,how to build a list,joint venture strategic alliance,jv joint ventureEverybody wants the toll position in marketing because it means that in order to get to a certain product, people must come through you. Ronec Senatra recentlhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-use-barter-as-your-way-to-ride-out-the-recessionBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-use-barter-as-your-way-to-ride-out-the-recession/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-use-barter-as-your-way-to-ride-out-the-recessionMon, 10 May 2010 22:53:15 GMTHow To Use Barter As Your Way To Ride Out The RecessionNow is the perfect time to get into a barter exchange program because they offer so many powerful opportunities to stretch every dollar—especially if you own a small business. You can pay employees in part-cash and part-barter. You can put together employee benefit packages using barter, or just pay for your next vacation with your barter bucks. And in this interview, you’ll hear exactly how it works. Donahue is a broker for the Itex barter network, so he knows everything there is about barter and how to take advantage of it. And according to him, Itex is ideal when the economy is poor because you can “buy” goods and services, promote your business, obtain new customers—all without using cash! Key Concepts ?? Creative ways to use barter in your everyday life ?? All about some of the exciting products that come up on Itex ?? How to use barter to create incentives for your employees ?? How Donahue used the barter exchange program to land a huge $100,000-a-year contract for his business ?? How much barter programs cost—it’s cheaper than you think ?? All about the advertising co-op Itex offers – Pay for your advertising with barter dollars, include the Itex logo in your ad, and Itex will reimburse you for half your costs! ?? How this is all perfectly legalMichael Senoffnohow to barter,barter trade exchange,trade and barter,the barter system,barter exchange programNow is the perfect time to get into a barter exchange program because they offer so many powerful opportunities to stretch every dollar—especially if you ownhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/michael-senoff-on-the-secrets-he-didnt-know-he-was-withholding-on-audio-marketingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/michael-senoff-on-the-secrets-he-didnt-know-he-was-withholding-on-audio-marketing/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/michael-senoff-on-the-secrets-he-didnt-know-he-was-withholding-on-audio-marketingMon, 10 May 2010 22:48:15 GMTMichael Senoff On The Secrets He Didn't Know He Was Withholding On Audio MarketingPaul Stack is an Audio Marketing Secrets student who wanted to grill me on the finer points of creating audios, and I have to admit I was a little surprised. I thought I’d been asked every question about audio information products that could possibly be asked. But Paul came up with some new ones. Key Concepts ?? How outsourcing can help you leverage your time ?? What aspects of creating audios are the most time-consuming and ways you can lighten that load ?? Tips on getting interviews with even the biggest names in any field ?? Examples of how to “set the hook” when fishing for Joint Venture deals ?? Ideas for packaging interviews to create higher-end products or enhance a subscription-based website ?? Why I don’t waste my money on the most expensive recording devices out there and what I use instead ?? How my interviewing has improved over the years ?? How many interviews an AMS student can realistically expect to be able to do in one week ?? And much moreMichael Senoffnomichael senoff,audio marketing,joint venture marketing,information product development,how to outsourcePaul Stack is an Audio Marketing Secrets student who wanted to grill me on the finer points of creating audios, and I have to admit I was a little surprised.http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-sixBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-six/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-sixMon, 10 May 2010 22:45:24 GMTThe Guide To Making Money From Audio Interviews Part SixThis six-part series of recordings constitutes my most well organized, comprehensive guide to preparing, conducting and marketing audio interviews. It will walk you through the entire process, from getting started to building your list and marketing your audios. Part Six: All About The Money People are always wondering how many audios it takes to create something of value—and the answer is simple. If you were dying of thirst in the desert and I had an audio that told where the water was, how valuable would that audio be to you? You can make money with just one interview as long as it’s something your audience is thirsty for. And in Part Six, we’re going to go over the best moneymaking strategies I know. You’ll also hear how I make money off my site and how I market my audios. Key Concepts ?? How to leverage your audios to make even more money ?? Proof that audio interviews work ?? How to create a teaser for your interviews ?? Ways to use blogging and podcasts to promote your interviews and productsMichael Senoffnoaudio marketing,joint venture marketing,how to interview,how to make money online,how to increase website trafficThis six-part series of recordings constitutes my most well organized, comprehensive guide to preparing, conducting and marketing audio interviews. It will wahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-fiveBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-five/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-fiveMon, 10 May 2010 22:43:06 GMTThe Guide To Making Money From Audio Interviews Part FiveThis six-part series of recordings constitutes my most well organized, comprehensive guide to preparing, conducting and marketing audio interviews. It will walk you through the entire process, from getting started to building your list and marketing your audios. Part Five: Getting Ready For The Big Interview I wouldn’t recommend “winging it” in any interview, especially when a little prep work goes a long way. If you want a good interview, you’ll need to do some research and have at least an outline of what you’re going to say before you ever hit the record button. Fortunately, all of that is relatively easy to throw together, and in Part Five, you’ll hear how to do it. Key Concepts ?? The one thing you should never leave out of any interview ?? How to know what kind of questions your audience will be hungry for ?? How much of my interviews are usually scripted ?? The best ways to make your sales pitch at the end of the interviewMichael Senoffnoaudio marketing,how to create info products,how to build a list,how to prepare for an interview,information product developmentThis six-part series of recordings constitutes my most well organized, comprehensive guide to preparing, conducting and marketing audio interviews. It will wahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-fourBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-four/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-fourMon, 10 May 2010 22:40:24 GMTThe Guide To Making Money From Audio Interviews Part FourThis six-part series of recordings constitutes my most well organized, comprehensive guide to preparing, conducting and marketing audio interviews. It will walk you through the entire process, from getting started to building your list and marketing your audios. Part Four: Ways To Build Your List And Attract Traffic To Your Site Making great audios is only part of the picture. Your main purpose is to make a lot of money from them. And in Part Four, we’re going to talk about how to do that. One of the best ways is by using audios to attract visitors to your site. Once there, you can collect their contact information and start building a list to market your products to. Key Concepts ?? How to use joint ventures to build a list and market your products ?? How to obtain the rights to the audios you make – without formal contracts and without paying anyone ?? Inexpensive ways to get your information out to the masses ?? Quick and easy ideas for building a list todayMichael Senoffnoaudio marketing,how to joint venture,how to build a list,how to make money on the internet,how to increase website trafficThis six-part series of recordings constitutes my most well organized, comprehensive guide to preparing, conducting and marketing audio interviews. It will wahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-threeBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-three/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-threeMon, 10 May 2010 22:37:32 GMTThe Guide To Making Money From Audio Interviews Part ThreeThis six-part series of recordings constitutes my most well organized, comprehensive guide to preparing, conducting and marketing audio interviews. It will walk you through the entire process, from getting started to building your list and marketing your audios. Part Three: Getting Experts For Your Interviews Sure, it’s easy for me to get interviews now that I have a site and some credibility, but it wasn’t always that way. I had to land my first interviews too. And the easiest way I’ve found to do that is just to ask for them. People love to talk about themselves and they also love free publicity. So all you really have to do is sell them on the potential your interview could bring to them. Key Concepts ?? Word-for-word scripts for landing important interviews—even if you have no credibility or influence whatsoever ?? How to do phone seminars and save the audio as mp3s ?? My can’t-fail way to get even the “Biggest of Dogs” to agree to an interview with you ?? How I get most of my interviewsMichael Senoffnoaudio marketing,joint venture marketing,how to joint venture,how to get an interview,how to save as mp3This six-part series of recordings constitutes my most well organized, comprehensive guide to preparing, conducting and marketing audio interviews. It will wahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-twoBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-two/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-twoMon, 10 May 2010 22:34:07 GMTThe Guide To Making Money From Audio Interviews Part TwoThis six-part series of recordings constitutes my most well organized, comprehensive guide to preparing, conducting and marketing audio interviews. It will walk you through the entire process, from getting started to building your list and marketing your audios. Part Two: Turning Your Hobby Into A Moneymaking Audio Product Whether it’s playing guitar or grooming dogs, you can find experts to interview in any field and ways to make those interviews marketable. But there are some markets that are hotter than others, and in Part Two, you’ll hear how to pick a good one. Key Concepts ?? How to automate the selling process—and spend less time making more money ?? The exact equipment I use to record, edit and upload my audios, and where to buy exactly what you need ?? Why you should build a team and how to do it cheaply ?? How to put your playable audio onlineMichael Senoffnoaudio marketing,how to outsource,put audio on website,how to edit audio,automated sales systemThis six-part series of recordings constitutes my most well organized, comprehensive guide to preparing, conducting and marketing audio interviews. It will wahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-oneBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-one/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/the-guide-to-making-money-from-audio-interviews-part-oneMon, 10 May 2010 22:28:22 GMTThe Guide To Making Money From Audio Interviews Part OneThis six-part series of recordings constitutes my most well organized, comprehensive guide to preparing, conducting and marketing audio interviews. It will walk you through the entire process, from getting started to building your list and marketing your audios. Part One: How To Get Started Without Spending Money Most people think you need to spend a lot of money to get started making audio interviews, but nothing could be further from the truth. You don’t even need to be an expert in your field. All you need is access to a computer and a telephone. You can do all your research for free, and there’s even free software to help you along. So in Part One, I’m going to explain exactly how to get started even if you have no money or expertise. Key Concepts ?? A quick way to tell if there’s a market for your information product ?? What kinds of information products make the most money and how to package yours ?? What audios get played the most on hardtofindseminars.com ?? How to find a hungry market just waiting for the next product ?? The different types of interviews and how to leverage off the expertise of your expertsMichael Senoffnoaudio marketing,how to create info products,how to interview,how to make money on the internet,information product developmentThis six-part series of recordings constitutes my most well organized, comprehensive guide to preparing, conducting and marketing audio interviews. It will wahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-write-and-sell-successful-ebooksBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-write-and-sell-successful-ebooks/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-write-and-sell-successful-ebooksMon, 10 May 2010 22:23:49 GMTHow To Write And Sell Successful EbooksEllen created a successful business with a five figure income in her first year, and three years later she was making a six figure income. She says that creating a successful ebook is about more than having a great idea. You have to have a plan and an understanding of how the business works. It became apparent that there was no lack of people who wanted to write ebooks, but they didn’t understand the process. In this interview, Ellen shares that process along with how pick the right topic and make your ebook a success. Key Concepts ?? How to make money with an ebook ?? How many pages it should be ?? How much to charge for your ebook ?? What types of services you need on your website ?? Why the title is so important ?? Mistakes people make ?? What you need to get started ?? Why she is different from other coaches According to Ellen, you don’t have to be an expert or a great writer to write an ebook. Visit Ellen’s site at www.theebookcoach.com for more great advice and a link to her blog.Michael Senoffnohow to write ebook,how to sell ebooks,writing ebooks,write your own ebook,make money selling ebooksEllen created a successful business with a five figure income in her first year, and three years later she was making a six figure income. She says that creatihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-make-your-audio-interviews-timelessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-make-your-audio-interviews-timeless/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-make-your-audio-interviews-timelessMon, 10 May 2010 22:16:33 GMTHow To Make Your Audio Interviews TimelessThese days it seems like everybody is concerned with time. That’s why I call it life’s biggest currency. And that’s also why I like working with audio. Audio interviews allow people to maximize their time because you can listen to them anywhere—outside, in the car, in the gym, anywhere. But making audios has also allowed me to free up my time as well. In this interview you’ll hear AMS student Dixie grill me on the ins and outs of audio interviews. I explain the whole process of making an audio recording, from conducting the research to the amount of megahertz you’ll want to save your files under. But it is difficult doing everything yourself. It’s time-consuming enough to research and conduct interviews. Not to mention editing, transcribing or writing descriptions as well. You’ll probably want to assemble a team, and in this interview you’ll also hear how to compile the best team for the best price. Key Concepts ?? The techniques I use to make my interviews “timeless” ?? How to recognize the different types of interviews you’ll be conductinge ?? The number one, most important thing to remember when conducting interviews ?? How to use audios as marketing toolsMichael Senoffnohow to interview,audio marketing,how to outsource,information product development,information product marketingThese days it seems like everybody is concerned with time. That’s why I call it life’s biggest currency. And that’s also why I like working with audio. Audiohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-pick-a-niche-and-find-a-marketBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-pick-a-niche-and-find-a-market/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/how-to-pick-a-niche-and-find-a-marketMon, 10 May 2010 22:09:30 GMTHow To Pick A Niche And Find A MarketDamian wants to put together audio products but hasn’t decided on a niche yet. He really likes the sales-coaching market but knows that sales managers don’t spend much money on their educational products. He also has another market in mind. He knows this market is red-hot with potential, but he’s not personally interested in it. So he’s come to me for direction. In this consultation, I advise Damian on whether it’s better to be interested in your products or if you should just “fake your enthusiasm” and capitalize on a hungry market. You’ll Also Hear… ?? Ways to come up with topics to discuss in your interviews ?? How Google can be the perfect measurement of the demand for your product ?? How to use trade shows to find not only the topics to talk about for your products but also the experts to interview ?? Specific ways Damian can package the audios once he’s done with his interviews The bottom line is: you need a product to sell, but if you have a hot market, your marketing can be terrible and you can still make money. However, in order to make quality audio products, you should also be interested and enthusiastic about your topic.Michael Senoffnofind niche market,niche marketing strategy,how to find a niche market,niche marketing examples,create information productsDamian wants to put together audio products but hasn’t decided on a niche yet. He really likes the sales-coaching market but knows that sales managers don’t shttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/michael-senoff-on-business-unknown-secrets-of-hardtofindseminarscomBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/michael-senoff-on-business-unknown-secrets-of-hardtofindseminarscom/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/michael-senoff-on-business-unknown-secrets-of-hardtofindseminarscomMon, 10 May 2010 22:05:25 GMTMichael Senoff On Business: Unknown Secrets Of HardToFindSeminars.comAMS student Charles wanted to use his consulting time to grill me on the lesser-known secrets of hardtofindseminars.com. And he’s definitely done his research. He asks me questions I’ve never been asked before. In this interview, I explain all about the backend deals I get on my audios and why I don’t always reveal the last names of the people I interview. I also talk about how I’ve been burned on JV deal—and which ones. And Charles even asks me about the hours of Vincent James audio I’m sitting on (that I can’t release because of a deal gone bad). We also talk about why I prefer to sell business opportunities instead of skills training—and why some of my systems aren’t selling as well as others. Key Concepts ?? What my website traffic looks like and what kinds of people buy my products ?? Exactly how I control my JV/commission deals so that I won’t get burned ?? Why I don’t market my information products to big corporations ?? My lesser known “stick strategies” for reeling in customers and bumping up products ?? Why I’ve never done any on-site consulting ?? Why I’ve changed my views about physical products vs. digital ones ?? And much moreMichael Senoffnohardtofindseminars.com,michael senoff,how to succeed in business,business opportunity analysis,joint venture marketingAMS student Charles wanted to use his consulting time to grill me on the lesser-known secrets of hardtofindseminars.com. And he’s definitely done his researchhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/copywriting-expert-john-carlton-on-how-to-make-your-copy-sell-betterBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/copywriting-expert-john-carlton-on-how-to-make-your-copy-sell-better/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/copywriting-expert-john-carlton-on-how-to-make-your-copy-sell-betterMon, 10 May 2010 22:02:13 GMTCopywriting Expert John Carlton On How To Make Your Copy Sell BetterHere is a rare recording of John Carlton from the early 1990s at a Bill Myers seminar. John had over 10 years of copywriting experience before this recording. He was a freelance writer who agencies hired to do the work their own writers couldn’t do. He has written for Jay Abraham, Dan Kennedy, and Gary Halbert. John made big money as a writer for some of the largest direct mailers in the world, including Rodale Books and Boardroom. His writing brings in millions for his clients. This is a recording from the information marketing book camp in Hot Springs, Arkansas. This recording is 17 minutes long. Check out his course, “Kick-Ass Copywriting Secrets Of A Marketing Rebel—An insider shortcut guide to creating sensational ads that will supercharge your business, your wealth, and your life even if you flunked English!”.Michael Senoffnohow to succeed in business,john carlton,copywriting secrets,direct response copywriting,how to sellHere is a rare recording of John Carlton from the early 1990s at a Bill Myers seminar. John had over 10 years of copywriting experience before this recording.http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/joe-vitale-on-becoming-an-expert-copywriter-researcher-and-promoterBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/joe-vitale-on-becoming-an-expert-copywriter-researcher-and-promoter/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/joe-vitale-on-becoming-an-expert-copywriter-researcher-and-promoterMon, 10 May 2010 21:59:58 GMTJoe Vitale On Becoming An Expert Copywriter, Researcher, And PromoterYou can spend your entire life reading, searching, and studying books on success—or you can find all the best information distilled for you right here. Joe Vitale possesses one of the largest and rarest marketing, advertising, and writing libraries in the world. He has been devouring books on success, personal development, advertising, marketing, and promotion for the last twenty years. Save twenty years of your life by listening to this interview today. Hear Joe discuss his favorite books from his private collection. He explains why his favorites are so great to read and what you can learn from them. This information has never been revealed before. Joe Vitale is the founder and president of Hypnotic Marketing, Inc., which creates sales letters, ads, e-mail, news releases, and even web sites that put people into “buying trances.” The process is based on Joe’s latest e-book, “Hypnotic Marketing.” Joe “Mr. Fire” Vitale is an explosive “results only” marketing consultant and copywriter. He is the world’s first Hypnotic Marketer and the author of the best-selling e-book, “Hypnotic Writing.” He has helped over 200 authors and publishers write, publish, and promote their books. He has helped dozens of entrepreneurs dramatically increase their sales. He has helped businesses and organizations of all sizes from The American Red Cross to Hermann Children’s Hospital in Houston.Michael Senoffnodirect response copywriting,joe vitale,copywriting secrets,how to succeed in business,how to succeed in lifeYou can spend your entire life reading, searching, and studying books on success—or you can find all the best information distilled for you right here. Joe Vihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/a-website-conversion-expert-reveals-how-to-maximize-your-internet-profitsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/a-website-conversion-expert-reveals-how-to-maximize-your-internet-profits/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/10/a-website-conversion-expert-reveals-how-to-maximize-your-internet-profitsMon, 10 May 2010 21:55:59 GMTA Website Conversion Expert Reveals How To Maximize Your Internet ProfitsWidely Recognized as “The A Website Conversion Expert,” Dan is the “goto” Internet copy genius who’s created hundreds of money-making ads and sales letters for clients in more than 49 different industries. Dan has a track record of selling over $25.7 million of merchandise and services. If he is such a wizard with words, perhaps you’re wondering why you haven’t heard of him before. It’s because he doesn’t seek out the spotlight. This “quiet giant” keeps a low profile in an industry overrun with self-promoting, self-proclaimed, and often self-deluded “experts.” Instead of stoking the “Locke Publicity Machine,” Dan focuses on stoking the fires of success for his small business clients. Instead of devoting his time to his celebrity status, he spends hour after hour, week after week, working for the little guys… and loving it. Dan has resuscitated copy that was previously in “critical condition” and helped his clients double and triple their conversion rates… some as much as 417%. Hear about the strategies, techniques and psychological tactics Dan employs and why they are irresistible to consumers. They produce dramatic results and spell the difference between failure and success, and between success and “super-stardom” for his clients.Michael Senoffnowebsite conversion secrets,increase website conversion,website conversion optimization,how to make money online,website conversion ratesWidely Recognized as “The A Website Conversion Expert,” Dan is the “goto” Internet copy genius who’s created hundreds of money-making ads and sales letters fohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/applying-psychological-principles-to-generate-sales-part-oneBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/applying-psychological-principles-to-generate-sales-part-one/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/applying-psychological-principles-to-generate-sales-part-oneSun, 09 May 2010 01:20:27 GMTApplying Psychological Principles To Generate Sales Part OneYou will be energized when you listen to this two-part interview with Ken Ellsworth. Ken is an expert in the application of hidden persuasion techniques to increase sales. The fresh ideas about how to motivate your prospects to buy will amaze you! Ken’s real-life application case studies provide a wealth of information about how to apply psychological principles to sell and market your products and services. Key Concepts From Parts One and Two ?? How to apply hidden persuasion techniques to uncover a prospect’s unconscious buying strategy ?? How to use psychological principles to increase sales and marketing programs ?? How people unconsciously make buying decisions ?? How to use psychological principles to uncover what buyers want ?? How the principles and techniques apply to one-on-one selling and marketing programs ?? Examples and case studies of the application of persuasion techniques Be sure to listen to this two-part program to find out how you can elicit the “Wow” factor from your customers. Whether you are seeking fresh sales and marketing ideas or trying to get out of a sales slump, this program will provide the techniques you can put to immediate use to increase sales.Michael Senoffnohow to sell,psychology of persuasion,covert persuasion,persuasive skills,persuasion trainingYou will be energized when you listen to this two-part interview with Ken Ellsworth. Ken is an expert in the application of hidden persuasion techniques to inhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/how-to-buy-any-product-or-service-for-your-business-at-80-off-retailBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/how-to-buy-any-product-or-service-for-your-business-at-80-off-retail/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/how-to-buy-any-product-or-service-for-your-business-at-80-off-retailSun, 09 May 2010 01:14:44 GMTHow To Buy Any Product Or Service For Your Business At 80% Off RetailIf you learn what I am about to teach you about the trade industry, you can make and save BIG money. It’s about bartering. You will be astounded by this conversation! Rob, a plumber out of Washington D.C. had called me with questions about this huge worldwide barter and trade industry. He wanted to know the best way to learn about it and to become a part of it in order to turn it into a cash income stream for himself. This recording is a training class explaining how the major trade organizations operate, inside secrets of how their members obtain and use their trade dollars, the problems these members may experience, as well as the myriad of products and services traded by the members of these organizations. It’s unbelievable! More importantly, I teach Rob how to buy top-of-the-line goods and services in the trade industry for twenty cents or less on the dollar using my personal technique. I also reveal the best types of products and services to purchase trade dollars. I also talk to Rob about great ways to find customers for his discounted products.Michael Senoffnobuying trade dollars,barter business,how to barter,how to barter,barter trade exchangeIf you learn what I am about to teach you about the trade industry, you can make and save BIG money. It’s about bartering. You will be astounded by this convehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/how-an-item-on-ebay-made-me-3000-profit-the-secret-loopholeBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/how-an-item-on-ebay-made-me-3000-profit-the-secret-loophole/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/how-an-item-on-ebay-made-me-3000-profit-the-secret-loopholeSun, 09 May 2010 01:11:55 GMTHow An Item On eBay Made Me $3000 Profit: The Secret LoopholeHow in the world can this Florida man make a $3000 profit selling a ball? If you learn what this enterprising man has to teach you about eBay and the barter or retail trade industry, you can make and save oodles of money for the rest of your life. You’ll be astounded by this interview about the worldwide barter and trade industry. You’ll learn the best way to turn your time into an ongoing cash income stream. What transpired was an unprecedented 40-minute training class explaining how the major trade organizations operate, inside secrets of how their members obtain and use their trade dollars, the problems these members may experience, as well as the myriad of products and services traded by the members of these organizations. It’s unbelievable! More important, you’ll learn how to buy top-of-the-line goods and services in the trade industry for twenty cents or less on the dollar using my personal technique. I also reveal the best types of products and services to purchase trade dollars. You’ll enjoy this and I know it will further your understanding about why bartering is so powerful.Michael Senoffnobarter exchange,barter business,how to barter,the barter system,barter trade exchangeHow in the world can this Florida man make a $3000 profit selling a ball? If you learn what this enterprising man has to teach you about eBay and the barter ohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/281-pound-body-builder-reveals-how-to-write-killer-web-site-copyBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/281-pound-body-builder-reveals-how-to-write-killer-web-site-copy/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/281-pound-body-builder-reveals-how-to-write-killer-web-site-copySun, 09 May 2010 01:08:40 GMT281 Pound Body Builder Reveals How To Write Killer Web Site CopyWould you like honest, no-fluff advice on internet marketing, copywriting, mailing lists, and other business tips? Listen to the interview with Mr. Taylor Trump, a successful copywriter, small business management specialist, and online and offline marketing specialist. The purpose of this interview is to share Taylor’s success and how you, too, can became successful by applying the internet marketing techniques and principles he learned from marketing experts, such as Jay Abraham, and a secret of top copywriters that is not always obvious. In this interview, you will learn about: ?? How motivation and drive enabled Taylor to pick up concepts from marketing gurus ?? How he applied marketing principles and concepts to his first business ?? How he made money without doing all the labor himself ?? “The Marketing Genius Letter,” a newsletter to learn strategies about mining the hidden assets of your business ?? A marketing portal site with over 100,000 links to articles and resources ?? Helping people get close to their dreams by offering solutions to their problems ?? Value of researching your target market ?? Using lists, direct mail successes, and how to go about itMichael Senoffnowebsite copywriting,website sales copy,web site copywriting,direct response copywriting,copywriting trainingWould you like honest, no-fluff advice on internet marketing, copywriting, mailing lists, and other business tips? Listen to the interview with Mr. Taylor Truhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/save-cash-and-expand-your-business-using-a-professional-trade-exchangeBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/save-cash-and-expand-your-business-using-a-professional-trade-exchange/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/save-cash-and-expand-your-business-using-a-professional-trade-exchangeSun, 09 May 2010 01:03:31 GMTSave Cash And Expand Your Business Using A Professional Trade ExchangeThis is truly a treasure that deserves uncovering. I had the great privilege of talking with barter genius Mike Jackman about how, specifically, one becomes a successful business using the help of a barter organization. Mike is a broker for one of the busiest and most respected barter organizations in North America. He has more than 10 years of practical experience and know-how in business. He is a marketing consultant and is constantly training and coaching businesses on how to grow effectively. Mike claims he can grow your business 5-15% per year using nothing more than barter. In this interview, Mike provides numerous, detailed examples of exactly what barter can do for you and how it can generate you new business. He describes in detail how get involved with barter, what it’s going to cost you and the tax implications. Never before have I extracted such detailed, meticulous, and systematic barter fundamentals. Listen now and use these ideas to trade your way to more business starting today.Michael Senoffnoprofessional trade exchange,professional trade,barter business,how to barter,barter trade exchangeThis is truly a treasure that deserves uncovering. I had the great privilege of talking with barter genius Mike Jackman about how, specifically, one becomes ahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/how-trading-with-the-indian-can-make-you-richBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/how-trading-with-the-indian-can-make-you-rich/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/how-trading-with-the-indian-can-make-you-richSun, 09 May 2010 01:00:41 GMTHow Trading With The Indian Can Make You RichDennis Klase was a person who was very interested in Barter. He is a Native American living on a reservation in northern New York. He had been working as an iron worker in New York City but left the job because it didn’t pay well. Dennis just knew that there had to be a better way to make more money! He moved back to his reservation and began working for a friend of the family whose business was in websites. Dennis learned so much from this man about how he was able to use Barter in his business to make huge profits. When Dennis found my Barter Secrets course, he knew he had to have it. He hadn’t been making much money at the time and actually saved his salary for several weeks in order to buy the course. I must tell you that Dennis absolutely loves the course. He contacted me to bounce some new ways to use Barter. I don’t know who learned more in this consultation—Dennis or me! Listen as Dennis explains how selling items from the reservation saves buyers from having to pay state sales taxes. Additionally, in most cases Native Americans living on a reservation can purchase items off the reservation without having to pay state sales taxes.Michael Senoffnobarter exchange,barter business,how to barter,the barter system,barter trade exchangeDennis Klase was a person who was very interested in Barter. He is a Native American living on a reservation in northern New York. He had been working as an ihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/13-roadblocks-that-can-stop-you-from-buying-trade-dollarsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/13-roadblocks-that-can-stop-you-from-buying-trade-dollars/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/13-roadblocks-that-can-stop-you-from-buying-trade-dollarsSun, 09 May 2010 00:58:11 GMT13 Roadblocks That Can Stop You From Buying Trade DollarsThis consultation is an update to my product, the Secret Loophole dealing with trade and barter. I admit trade and barter, as well as the “secret loophole,” can appear confusing at first. A gentleman named Marcello had purchased the Secret Loophole package and called me for clarification. This was a wonderful opportunity to create this update with clear explanations of dealing with trade organizations using easy-to-understand examples. Using Marcello’s own business need for radio advertising as an example, listen as I explain how he can buy that radio advertising time at, for example, 20 cents on the dollar. He first needs to find a member of a trade organization such as ITEX, one that is sitting on many trade dollars that he is willing to sell at 20 cents on the dollar. You’ll also get some tips on how the IRS considers these types of transactions and how you can write off anything that the IRS considers income. I hope that this audio will clarify any questions that you may have had but contact me if you have any other questions.Michael Senoffnobuying trade dollars,barter business,trade dollars,the barter system,barter trade exchangeThis consultation is an update to my product, the Secret Loophole dealing with trade and barter. I admit trade and barter, as well as the “secret loophole,” chttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/10-ideas-you-can-start-today-with-your-barter-businessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/10-ideas-you-can-start-today-with-your-barter-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/10-ideas-you-can-start-today-with-your-barter-businessSun, 09 May 2010 00:54:42 GMT10 Ideas You Can Start Today With Your Barter BusinessA man named Dan called me to get some details on how to become involved with a barter organization—mainly to get enough cash for a fabulous tropical vacation with his wife to celebrate their tenth wedding anniversary. In this audio, you’ll first hear us go off on a few tangents having to do with starting a business that would initially be a secondary income for Dan but that he could subsequently build into his primary income. We then get into the basics of bartering. The way I explain it to Dan, there are two ways you can make money with trade dollars. The first is simple: Buy trade dollars for a product or service that you, yourself, might need at 20 cents on dollar. When you actually use those trade dollars, you are making money by saving money. The second way to make money requires you to be creative and resourceful. Buy trade dollars at 20 cents on the dollar and then resell them to another party for profit. Listen in as we discuss many important aspects of this exciting topic.Michael Senoffnobarter exchange,barter business,how to barter,the barter system,barter trade exchangeA man named Dan called me to get some details on how to become involved with a barter organization—mainly to get enough cash for a fabulous tropical vacationhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/retail-barter-insights-from-a-man-who-sold-the-concept-to-3000-businessesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/retail-barter-insights-from-a-man-who-sold-the-concept-to-3000-businesses/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/retail-barter-insights-from-a-man-who-sold-the-concept-to-3000-businessesSun, 09 May 2010 00:52:02 GMTRetail Barter Insights From A Man Who Sold The Concept To 3000 BusinessesHave you ever been curious about the organized barter industry and how it can help your business make more money, save more money, get more customers, and get more referrals? If so, then it would behoove you to listen to this exciting interview that I did with a gentleman named Art. Art is an expert in the organized barter industry and actually introduced me to barter more than ten years ago. He is currently a Membership Director of one of the largest barter organizations in the United States and, believe me, Art knows what he’s talking about! In this interview, we discuss such things as: ?? The definition of organized barter ?? Reasons why a business should consider joining a barter exchange ?? Which types of businesses excel most with barter ?? What a trade bank is why to use one ?? The most popular goods and services of barter exchanges ?? Ways you can convert your trade dollars back into cash ?? How to choose the best barter exchange ?? Tax consequences for members of barter exchanges ?? What “script” is and how you can use it in your business to get lots of new customers. When discussing each topic, Art gives easy-to-understand examples, explains the rules, and tells how barter organizations work with their members.Michael Senoffnobarter exchange,barter trade,how to barter,the barter system,barter trade exchangeHave you ever been curious about the organized barter industry and how it can help your business make more money, save more money, get more customers, and gethttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/questions-and-answers-from-a-secret-loophole-studentBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/questions-and-answers-from-a-secret-loophole-student/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/questions-and-answers-from-a-secret-loophole-studentSun, 09 May 2010 00:47:54 GMTQuestions And Answers From A Secret Loophole StudentDo you consider yourself to be cautious and sometimes skeptical about concepts and programs that may appear to be too good to be true? If so, you’ve come to the right place! This is an audio consisting of telephone calls that I had with a gentleman named Ken. Ken is looking to get started buying trade dollars. He has spent a great deal of time researching into many other opportunities. Now, I’m not calling Ken the “king” of skeptics but you will hear him ask me very pointed, candid questions about the Secret Loophole System. After all of Ken’s skepticism and nitpicking, I came away from this conversation confident that the System would come together for Ken as he completes his training. And, of course, I will assist him with any questions or difficulties he experiences as he moves forward.Michael Senoffnobarter exchange,barter trade,how to barter,the barter system,barter trade exchangeDo you consider yourself to be cautious and sometimes skeptical about concepts and programs that may appear to be too good to be true? If so, you’ve come to thttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/advice-on-how-to-kick-start-your-copywriting-businessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/advice-on-how-to-kick-start-your-copywriting-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/advice-on-how-to-kick-start-your-copywriting-businessSun, 09 May 2010 00:43:06 GMTAdvice On How To Kick Start Your Copywriting BusinessIn this recording, I speak with Mark, a copywriter I previously had a consultation with to advise him about some of the best ways to kick start his new copywriting business. You will hear how Mark has implemented some of the strategies I had recommended—specifically about how to obtain clients using Ebay. In our conversation, Mark says that he needs to develop more of a solid system to research and follow through with potential clients. You will hear me suggest that he look into implementing the HMA System’s Opportunity Analysis into his sales letter and follow through phases. I send him links to specific interviews and consultations on my web site dealing with Opportunity Analyses. If used, the Opportunity Analysis can provide a proven methodology to help his potential clients to grow their businesses and sell their big ticket items. It might also open opportunities for Mark to do more marketing for his clients—not just copywriting—because it would entrench him in his potential clients’ businesses.Michael Senoffnocopywriting tips,copywriting training,direct mail copywriting,direct response copywriting,business opportunity analysisIn this recording, I speak with Mark, a copywriter I previously had a consultation with to advise him about some of the best ways to kick start his new copywrhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/a-detailed-look-into-the-marketing-mind-of-michael-senoffBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/a-detailed-look-into-the-marketing-mind-of-michael-senoff/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/a-detailed-look-into-the-marketing-mind-of-michael-senoffSun, 09 May 2010 00:19:45 GMTA Detailed Look Into The Marketing Mind Of Michael SenoffIn this is a rare interview—because I rarely grant interviews—I am being interviewed by Jim Peak from a marketing website. Jim interviews experts on marketing, advertising, and personal development. Similar to me, he offers his audio interviews for free. In November of 2006, Jim asked me to do an interview for his web site visitors. At first I said no. But Jim was persistent and finally won me over to his way of thinking. He was giving back to the world in an unselfish way through his work. Jim and I came to an agreement that I would grant him an interview. I agreed to prepare for and deliver my best live interview on the true inner workings of how I run and market my online web business, www.hardtofindseminars.com. I agreed to reveal and talk about anything Jim wanted to know. I agreed to hold nothing back. I agreed I would deliver content that I could charge thousands of dollars for. Some of this content you will not find anywhere on my site. Learn what is waiting for you at www.hardtofindseminars.com. Learn the secrets that make my audio marketing business, product development, interviewing secrets, and much much more.Michael Senoffnomichael senoff,marketing consulting strategy,marketing consulting business,audio marketing business,product developmentIn this is a rare interview—because I rarely grant interviews—I am being interviewed by Jim Peak from a marketing website. Jim interviews experts on marketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/audio-marketing-secrets-from-the-information-product-development-expertBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/audio-marketing-secrets-from-the-information-product-development-expert/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/audio-marketing-secrets-from-the-information-product-development-expertSun, 09 May 2010 00:15:32 GMTAudio Marketing Secrets From The Information Product Development ExpertKathy has wanted to create audio information products on the subject of internal cleansing and detoxification of the body to improve health for many years. She found my web site, http://www.hardtofindseminars.com and my Audio Marketing Secrets (AMS) course while she was listening to a conference call interview I recently did. In this consultation, you will hear her ask in-depth questions and you will hear me give her my best advice based on my years of experience with creating audio information products. Key Concepts ?? How to have a back-up plan when using a teleconference service so that no valuable interview content is lost ?? The drawbacks of having live teleconferences ?? How to obtain the names and email addresses of qualified leads ?? How to segment and/or niche the interviews ?? How to approach the experts that you would like to interview ?? Different types of joint ventures that you can do with the your interviewee experts This consultation answers most of the questions you will have about marketing your own audio information product and setting up joint ventures. It’s a “must have” recording that I highly encourage you to absorb to help you with the success of your audio information product.Michael Senoffnoaudio marketing,information product development,joint venture marketing,marketing information products,create info productsKathy has wanted to create audio information products on the subject of internal cleansing and detoxification of the body to improve health for many years. Shhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/marketing-consulting-strategy-meeting-with-octavio-from-chileBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/marketing-consulting-strategy-meeting-with-octavio-from-chile/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/marketing-consulting-strategy-meeting-with-octavio-from-chileSun, 09 May 2010 00:09:10 GMTMarketing Consulting Strategy Meeting With Octavio From ChileThis is a consultation that I did with a gentleman named Octavio from the country of Chile who recently purchased my Audio Marketing Secrets course. He currently has a corporate gift business. However, because there is a lot of competition in the corporate gift business in Chile, Octavio contacted me for advice on what other types of businesses to get into as well as ideas about topics for an Information Product—something that would yield higher returns for him. This consultation will be interesting to you because not only do Octavio and I discuss creating Information Products, but we get into strategies for other types of businesses that could produce lucrative profits if done correctly. Key Concepts ?? How the simplest way to create your Information Product is to do audio interviews ?? Components of the Audio Marketing Secrets course that will assist you in creating an Information Product ?? Where to get transcription and/or translation services and equipment ?? Online and offline resources that I have found to be invaluable in choosing topics for your product and developing your interview format ?? Types of Joint Ventures that you can engage in and tips for negotiatingMichael Senoffnocreate info products,joint venture marketing,marketing information products,marketing consulting strategy,information product businessThis is a consultation that I did with a gentleman named Octavio from the country of Chile who recently purchased my Audio Marketing Secrets course. He currenhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/singing-your-way-to-the-bank-marketing-advice-for-a-voice-coachBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/singing-your-way-to-the-bank-marketing-advice-for-a-voice-coach/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/09/singing-your-way-to-the-bank-marketing-advice-for-a-voice-coachSun, 09 May 2010 00:04:50 GMTSinging Your Way To The Bank: Marketing Advice For A Voice CoachRufina James knew her niche. She’s been a singer and a voice coach for most of her life. But, when a car accident caused her to lose her singing voice, she had to try a different breathing technique in order to get her voice back. It came back even stronger than before. Impressed with the technique, she’s decided to run workshops in this voice training. But, she’s not sure the best ways to market it. In this interview, we go over Rufina’s options. The biggest advice I give her is not to lower the price of her product in order to widen her audience, because that rarely works. Voice training is an interesting product. It’s like preventative medicine. If people don’t need it right away, they’re not thinking about it right away. That’s why it’s always harder to sell a preventative than a solution. But, it can be done — and very lucratively too — if it’s done right. Key Concepts ?? Knowing the marketplace and ways to expand on it ?? Pricing workshops correctly and upselling the product ?? Adding more benefit to the product to increase the price ?? Using a story and the seller’s expertise to sell her workshops So, listen to Rufina’s story. It’s full of creative ways to market and expand on some interesting ideas.Michael Senoffnopricing workshop,marketing consulting strategy,marketing advice,information product development,marketing information productsRufina James knew her niche. She’s been a singer and a voice coach for most of her life. But, when a car accident caused her to lose her singing voice, she hahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/do-you-have-the-moves-like-this-information-product-developerBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/do-you-have-the-moves-like-this-information-product-developer/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/do-you-have-the-moves-like-this-information-product-developerSat, 08 May 2010 23:57:22 GMTDo You Have The Moves Like This Information Product DeveloperPatricia has been involved with horses since she was a young girl. About three years ago, she wrote an e-book for stable owners with advice about how to rent out their stables easily and have greater profits. Her next step was to create a website with content about buying and selling horses. She conducted teleseminars with experts on different equine subjects such as training, horse health, and current equine issues. Her subscribers could sign up to listen to the teleseminars and then were given the opportunity to purchase the audio and printed transcripts of the teleseminars. Patricia contacted me because she wanted advice about the proper pricing of her teleseminar materials. We discuss how to direct people to the high end product through free audio content or excerpts of the main product that she would offer on her site. Other important components of her product such as bonuses and free consultations are discussed in detail. This is a great consultation for many reasons. The ideas that Patricia and I discuss can apply to any product, and you will also have an opportunity to see exactly how I conduct my own successful site.Michael Senoffnoinformation product development,information product business,info product marketing,selling information products,sales funnel processPatricia has been involved with horses since she was a young girl. About three years ago, she wrote an e-book for stable owners with advice about how to renthttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-win-at-online-pokerFunhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-win-at-online-poker/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-win-at-online-pokerSat, 08 May 2010 23:53:04 GMTHow To Win At Online PokerDo you consider yourself lucky at playing cards? Well, whether you do or not, I know that you’ll get a kick out of this interview I did with a gentleman named Drew. Drew is a very experienced player of online Texas Holdem Poker games. Drew explains that he now wins more than 90% of the Holdem Poker games that he plays using a system that he has devised. He has packaged his winning system into an Information Product. Drew got in touch with me because, even though Holdem Poker is immensely popular, his Information Product is not selling as well as he had anticipated. As such, this interview contains valuable information for anyone about how to better market Information Products. Key Concepts ?? Drew is undervaluing his product – the product’s price should be higher ?? Perhaps a money-back guarantee should be offered ?? Put more content into the web site, such as good audio ?? Hire a good copywriter to create a dynamite sales letter or have a professionally created audio infomercial ?? Set up joint ventures with other businesses This is such a great consultation because so many marketing options are discussed. You won’t want to miss a minute of it.Michael Senoffnotexas holdem online poker,online poker strategy,online poker tips,online poker secrets,online poker trainingDo you consider yourself lucky at playing cards? Well, whether you do or not, I know that you’ll get a kick out of this interview I did with a gentleman namedhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-turn-a-missed-opportunity-into-a-money-maker-using-the-power-of-voiceBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-turn-a-missed-opportunity-into-a-money-maker-using-the-power-of-voice/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-turn-a-missed-opportunity-into-a-money-maker-using-the-power-of-voiceSat, 08 May 2010 23:19:20 GMTHow To Turn A Missed Opportunity Into A Money Maker Using The Power Of VoiceNido bought into a business opportunity with a company named Coastal Vacations and called me for advice about how to market his product. As a distributor, Nido’s responsibility is to sell vacation certificates. He had some ideas for marketing them to restaurants, schools, and businesses so that these organizations could perhaps give the certificates as gifts to employees or patrons. Listen as I advise Nido to sell enough of the certificates to cover his initial $1,300 investment and then to create his own information product—one that he has total control over. As we continue, I come up with an information product idea for Nido—interviewing the top ten or so distributors at Coastal Vacations! Another option would be to produce the information product and put it on a web site as a download that people would pay for. I suggest a few more interesting marketing possibilities for Nido that he is very interested in pursuing. I think that you will enjoy this consultation with Nido because the material about the creation and marketing of an information product can apply to any topic!Michael Senoffnoaudio marketing,information product creation,selling information products,information product development,information productsNido bought into a business opportunity with a company named Coastal Vacations and called me for advice about how to market his product. As a distributor, Nidhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/an-idea-better-than-barbeque-baby-back-ribsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/an-idea-better-than-barbeque-baby-back-ribs/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/an-idea-better-than-barbeque-baby-back-ribsSat, 08 May 2010 23:16:00 GMTAn Idea Better Than Barbeque Baby Back RibsIn this interview with a man named Curtis, I discuss a few information product ideas that he has. His ideas are sound and you’ll hear me give my best advice about ways to make his information products specia. Curtis inquires about my invisible ink pen manufacturing business opportunity. If you haven’t seen it yet on my web site or listened to the audios I have on the subject, you may want to take the time to absorb the information I have available. Like I advise Curtis, the market is still wide open, and in this consultation you’ll hear more on the subject as well as some insider information about some new opportunities to sell thousands of these invisible ink pens. Apparently, Curtis and I share a common passion for barbequing. This talk got me thinking about the creation of an information product containing interviews with up to twenty of the top barbeque “pit masters” and some of their best barbeque secrets. Curtis loved the idea! You’ll hear my advice about ways to get interviews with the top pit masters, different methods to market and promote the product, and even some joint venture ideas. As always, my advice can be applied to any information product so, if you want a fun audio to learn from, this would be the one for you!Michael Senoffnoinformation product creation,selling information products,info product marketing,information products and services,information product developmentIn this interview with a man named Curtis, I discuss a few information product ideas that he has. His ideas are sound and you’ll hear me give my best advice ahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/consultation-with-a-glass-blowing-information-product-sellerBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/consultation-with-a-glass-blowing-information-product-seller/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/consultation-with-a-glass-blowing-information-product-sellerSat, 08 May 2010 23:09:32 GMTConsultation With A Glass Blowing Information Product SellerHere’s a short consultation that I did with a gentleman named Cory. Cory currently sells two different Information Products over the Internet. He purchased my Audio Marketing System hoping that it would give him the solutions he needs to take his business to the next level. Although Cory’s two products are selling well, he wants to begin to create products that will give him profits of $100,000 or more per year. Listen as I advise Cory that, by augmenting his products with good audio, he could build more value into his current products or any new products that he develops. Key Concepts ?? Creating audio from interviews with experts in the field that his product falls within ?? How audio interviews could become a back end product or increase the value and price of your front end product ?? How transcripts become the major contribution to your sales copy ?? Why niching your product can give you an advantage over your competitors ?? Why people will pay more for a product that includes audio than for just an ebook ?? How to develop the best questions to ask your experts during the interviews ?? Advice about how to create different niches for your productsMichael Senoffnoselling information products,information product business,information product creation,create info products,information product developmentHere’s a short consultation that I did with a gentleman named Cory. Cory currently sells two different Information Products over the Internet. He purchased myhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/the-story-of-the-red-hat-ladyBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/the-story-of-the-red-hat-lady/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/the-story-of-the-red-hat-ladySat, 08 May 2010 23:07:08 GMTThe Story Of The Red Hat LadyIf you haven’t heard of the Red Hat Society yet, you most certainly will— and not just from this recording! The Red Hat Society is an organization of women who believe that there is fun after 50, and that silliness is the comedy relief of life. There are currently over 800,000 members, and that number is growing rapidly. That being said, I know that you will enjoy this consultation I did with Pam. You will hear her give details of the Red Hat Society and describe her small business of selling Red Hat Society apparel online and through Ebay. Although her business is successful, Pam felt that she wanted to develop some kind of information product for the fifty and over age group of women. She had listened to several of the consultations on my web site, www.hardtofindseminars.com and was hoping that I could help her with some specific ideas for products. Pam comes away from this consultation with the determination to develop this unique product. As a listener, this consultation details all of the points necessary to develop your own unique information product in a simple, step-by-step fashion.Michael Senoffnored hat society,how to sell on ebay,information product development,selling information products,information product creationIf you haven’t heard of the Red Hat Society yet, you most certainly will— and not just from this recording! The Red Hat Society is an organization of women whhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-choose-the-right-information-product-to-marketBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-choose-the-right-information-product-to-market/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-choose-the-right-information-product-to-marketSat, 08 May 2010 03:03:05 GMTHow To Choose The Right Information Product To MarketThis is a consultation I did with a gentleman named Ian from the UK who is a buyer of my Audio Marketing Secrets course. He says that he has a bit of difficulty coming up with the best topics for information products and wanted my advice. First and foremost, Ian has a passion for audio and would like to develop an Information Product showing people how to create and sell Information Products using audio—very similar to my own AMS course. His other ideas for Information Products include running a bed and breakfast business and showing people how to buy holiday homes and renting them out for a profit. You’ll hear us discuss how audio is such a powerful medium. I use Nightingale- Conant as an example of the huge success of audio products because audio is so portable as compared to video or reams of printed material. Ian is ready to get into his first product and is looking forward to my constructive criticism about his copy and his product itself very soon.Michael Senoffnomarketing information products,info product creation,information product creation,create information products,information product developmentThis is a consultation I did with a gentleman named Ian from the UK who is a buyer of my Audio Marketing Secrets course. He says that he has a bit of difficulhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/using-e-books-to-uncover-great-ideas-for-your-own-information-productBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/using-e-books-to-uncover-great-ideas-for-your-own-information-product/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/using-e-books-to-uncover-great-ideas-for-your-own-information-productSat, 08 May 2010 03:01:07 GMTUsing E Books To Uncover Great Ideas For Your Own Information ProductHere’s an interview with my friend, Luis Arauz, about how to create ebooks. Even though I advise against selling e-books, you’ll find this interview extremely helpful for research and for coming up with killer ideas for information products. If you think you cannot create your own information product, you must listen to the resources that Luis reveals in this recording! Yes, you can do it even if you don’t have any experience but you must be willing to do the research to come up with a hot topic. During the interview, Luis also touches on some e-book basics: ?? The different file formats your e-book can be in (exe or pdf ) ?? How to download an e-book from a web site ?? How to view an e-book downloaded in the pdf format ?? Ways to convert your completed e-book to a pdf format I hope that the tools brought forth in this interview will be of help to you in creating your audio information product. I’ve used several of these resources for my own research and found that they are priceless.Michael Senoffnoyour own information product,information product creation,how to sell ebooks,audio information products,create information productsHere’s an interview with my friend, Luis Arauz, about how to create ebooks. Even though I advise against selling e-books, you’ll find this interview extremelyhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/shift-your-strategy-to-explode-your-information-product-salesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/shift-your-strategy-to-explode-your-information-product-sales/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/shift-your-strategy-to-explode-your-information-product-salesSat, 08 May 2010 02:58:06 GMTShift Your Strategy To Explode Your Information Product SalesPeter is an internet marketer in Australia. He has created a membership site with about seven interviews with Australia’s top marketing experts. His results have been disappointing so he contacted me for advice. In this interview, you will hear me talk about my own personal experiences with membership sites and how they, too, were disappointing. This is what led me to the philosophy of giving away audio interviews for free. Peter likes the idea of joint venturing very much. I suggest that Peter try to acquire other older products by business gurus and leverage off of that person’s credibility – similar to what I have done with the Arthur Hamel course offered on my site. Peter really likes the idea of joint venturing with other businesses. We discuss possibly joint venturing with Ebay Power Sellers, adding value to their existing products by augmenting them with audios containing valuable content. Here, you can target the Power Seller’s past customer base with new, enhanced products. This is truly a “twist” to the Audio Marketing Secrets course that you and your brainstorming efforts will benefit from.Michael Senoffnohow to sell information,information product marketing,marketing information products,selling information products,information product businessPeter is an internet marketer in Australia. He has created a membership site with about seven interviews with Australia’s top marketing experts. His results hhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/creating-your-best-selling-information-product-in-a-single-eveningBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/creating-your-best-selling-information-product-in-a-single-evening/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/creating-your-best-selling-information-product-in-a-single-eveningSat, 08 May 2010 02:55:29 GMTCreating Your Best Selling Information Product In A Single EveningBeth currently works as a bookkeeper for a school system in Georgia. Her personal goal is to have her own business and to work from home. Not only does she like to be extremely busy, but she had two children who will be going off to college soon and would like her business to generate the income that she would need to live the lifestyle of her dreams. The problem is that Beth doesn’t know what kind of business she could develop and make successful. She saw my web site, http://www.hardtofindseminars. com/, and my offer for a free 15-minute consultation. She cast her fate to the wind and called me – never expecting that I would return her call. Of course I returned her call, and you are about to listen to my consultation with Beth. Beth promises to work hard implementing the advise I give her in this audio— advice that can be used to create any information product. I invite you to not only listen to this consultation, but to pay close attention to the steps I have outlined. You only need to have the passion and a niche product or service to get started. Good luck and perhaps one day I will be interviewing you on your success!Michael Senoffnohow to sell information,info product creation,marketing information products,sell information products,create information productBeth currently works as a bookkeeper for a school system in Georgia. Her personal goal is to have her own business and to work from home. Not only does she lihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-make-cold-calling-more-fun-and-profitableBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-make-cold-calling-more-fun-and-profitable/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-make-cold-calling-more-fun-and-profitableSat, 08 May 2010 02:52:16 GMTHow To Make Cold Calling More Fun And ProfitableIf you are going to do Joint Ventures, you better make friends with your telephone. I’ve been using cold calling pretty effectively over the last 15 years for many of my selling activities. I call it “pounding the phones.” It has been one of my most effective methods for selling. But I hate it for the same reasons most people hate selling by phone. I am very fortunate to have just found a radically new honest sales approach based on integrity and common sense to get clients by phone. It challenges traditional sales thinking and will help you achieve better results. It’s the missing link—a new mindset and language that converts selling by phone into a natural conversation between you and your prospect. It offers you a new way of thinking about cold calling. Key Concepts ?? How to make less calls and get better results ?? Rip up your sales script and easily get your message across ?? Change from the “Dreaded Salesperson” to a trusted advisor in a matter of minutes ?? Get rid of your “Fear of Phone” once and for all ?? Stop chasing prospects and gain the respect you deserveMichael Senoffnocold calling techniques,tips on how to sell,how to cold call,cold calling training,how to make cold callsIf you are going to do Joint Ventures, you better make friends with your telephone. I’ve been using cold calling pretty effectively over the last 15 years forhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/four-real-life-joint-venture-success-storiesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/four-real-life-joint-venture-success-stories/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/four-real-life-joint-venture-success-storiesSat, 08 May 2010 02:50:04 GMTFour Real Life Joint Venture Success StoriesIn this audio, you’ll meet four successful Joint Venture experts with four different approaches to joint venturing. You’ll hear each of their stories and you’ll be able to see how they’ve molded the concept of Joint Ventures to meet their individual business styles and goals. They also share tips, tricks and advice on what has and hasn’t worked for them. Here’s a brief overview of each interview: Interview One: You’ll meet a man who made a deal with the owner of a third party logistics company to save several small businesses money on their shipping rates. Interview Two: You’ll hear how this man uses an auto-responder and a website to easily do the job of 150 reps. His goal is to make a million dollars a month. Interview Three: Listen to how this man leverages every deal to create another. For example, he wrote a book where he interviewed business experts and ended up bartering deals with them. Then he turned around and used those experts’ names to build credibility and barter even more deals. Interview Four: In this interview, you’ll meet a man who used to think faceto- face meetings were the best way to barter deals. Listen to how he changed all that just by using direct mail, a fax and a phone.Michael Senoffnodirect mail marketing,joint venture marketing,joint venture success story,joint venture examples,joint venture developmentIn this audio, you’ll meet four successful Joint Venture experts with four different approaches to joint venturing. You’ll hear each of their stories and you’http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/edit-record-encode-and-master-nearly-any-form-of-digital-audioTechnologyhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/edit-record-encode-and-master-nearly-any-form-of-digital-audio/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/edit-record-encode-and-master-nearly-any-form-of-digital-audioSat, 08 May 2010 02:48:02 GMTEdit, Record, Encode, And Master Nearly Any Form Of Digital AudioThe only tool I use to edit my audio recordings and interviews is called GoldWave. It’s a top rated, professional digital audio editor. It contains so many great features, you will be amazed by all the things it can do: ?? Play, edit, mix, and analyze audio ?? Apply special effects, such as fade, equalizer, doppler, mechanize, echo, reverse, flanger, and more ?? Digitally remaster and restore old recordings with noise reduction and pop/click filters ?? Record audio from cassettes, vinyl records, radio, etc. through your computer’s line-in ?? Record dictation through a microphone or play dictation back at a slower speed for transcription ?? Make perfect digital copies of audio CD tracks using the CD Reader tool and save them in MP3, WMA, or Vorbis files ?? View a variety of real-time visuals and VU meters Convert files to/ from different formats, such as wav, wma, mp3, ogg, aiff, au, vox and even raw binary data GoldWave is the most advanced and complete audio editing program available in its price range. It even includes many features (such as batch processing/ conversion, CD reader, and audio restoration filters) that cost extra in other, more expensive audio editing programs. Try the fully functional demonstration version here www.goldwave.comMichael Senoffnoaudio marketing,audio editing software,how to edit audio,professional audio editing,editing digital audioThe only tool I use to edit my audio recordings and interviews is called GoldWave. It’s a top rated, professional digital audio editor. It contains so many grhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/quickly-and-easily-set-up-joint-venture-deals-part-twoBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/quickly-and-easily-set-up-joint-venture-deals-part-two/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/quickly-and-easily-set-up-joint-venture-deals-part-twoSat, 08 May 2010 02:43:51 GMTQuickly And Easily Set Up Joint Venture Deals Part TwoIn this recording, Part Two, Vanish Patel explains that the differences between selling to an American versus selling to an Englishman become apparent with the need of sometimes translating business terms. We talk about Angel Investing and the interviews about Angel Investing that are available on my web site. Vanish tells of his recent experiences investing in new businesses with a lot of potential to help them grow and prepare them for being on the stock market. You’ll enjoy his success story of a small company that he invested a few years ago that is doing quite well and growing by leaps and bounds. He advises that you look for limiting factors that a business may have and not realize at first. Vanish gives the example of a pizza restaurant that sends out thousands of leaflets in a city only to find that people won’t travel for more than fifteen minutes to get a pizza! This really narrows the restaurant’s ability to significantly grow. Look at the marketing consulting business as another example. A limiting factor here is that there are only so many hours in the day for you to do your own marketing as well as work with your clients.Michael Senoffnojoint venture deal,joint venture marketing,jv joint venture,how to joint venture,joint venture developmentIn this recording, Part Two, Vanish Patel explains that the differences between selling to an American versus selling to an Englishman become apparent with thhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/quickly-and-easily-set-up-joint-venture-deals-part-oneBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/quickly-and-easily-set-up-joint-venture-deals-part-one/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/quickly-and-easily-set-up-joint-venture-deals-part-oneSat, 08 May 2010 02:41:18 GMTQuickly And Easily Set Up Joint Venture Deals Part OneI meet a lot of people in this business. One of my newest mentors is Vanish Patel from the UK. Vanish originally contacted me after listening to every one of my audio clips. Vanish meets with over 200 businesses a year. He and I have had several talks on joint venturing, and I felt this information was so powerful and important that I asked Vanish to share with you what he told me! Once you hear this talk on the right way to approach a joint venture, you will know exactly what types of businesses to look for. You will also know exactly what to say, how to structure compensation, and what type of agreements to use to protect yourself. Do not miss this interview. You will learn how to make a six-figure income doing nothing but setting up joint venture deals right from your own home with no products and no customers.Michael Senoffnojoint venture deals,joint venture marketing,joint venture development,how to joint venture,joint venture strategic allianceI meet a lot of people in this business. One of my newest mentors is Vanish Patel from the UK. Vanish originally contacted me after listening to every one ofhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/prepare-to-be-amazed-at-how-easy-joint-venture-deal-making-can-beBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/prepare-to-be-amazed-at-how-easy-joint-venture-deal-making-can-be/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/prepare-to-be-amazed-at-how-easy-joint-venture-deal-making-can-beSat, 08 May 2010 02:37:08 GMTPrepare To Be Amazed At How Easy Joint Venture Deal Making Can BeHere’s an interview with an honest to goodness Joint Venture deal making master we’ll call Mr. JV. Mr. JV began his career in Joint Ventures 20 years ago in South Africa. He deals mainly with small to medium sized businesses all over the world. In this interview, you’ll learn how to position your self as a “middle man” for setting up deals where you share the profits, and if you’re a business owner, you’ll learn how to arrange a joint venture deal for yourself. Key Concepts ?? What is fair for each person involved ?? How is true profit calculated ?? How each person will be paid You’ll hear why joint ventures are more about psychology and human nature than mere contracts. Since human nature is so important in the creation and success of joint ventures, you’ll have to be realistic and not expect every deal to go smoothly. Each player in a deal must go into the venture with an optimistic idea that it will last for a long time. In addition to this interview, you’ll learn about ongoing education and support for people who want to create financial independence using Joint Ventures. Each of these resources holds a wealth of free information about Joint Ventures and about his programs and philosophies.Michael Senoffnojoint venture deal,joint venture marketing,joint venture development,example joint venture,joint venture strategic allianceHere’s an interview with an honest to goodness Joint Venture deal making master we’ll call Mr. JV. Mr. JV began his career in Joint Ventures 20 years ago in Shttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-raise-the-price-of-your-joint-venture-commissionsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-raise-the-price-of-your-joint-venture-commissions/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-raise-the-price-of-your-joint-venture-commissionsSat, 08 May 2010 02:34:23 GMTHow To Raise The Price Of Your Joint Venture CommissionsThe commissions and fees you negotiate for your joint venture deals can be the determining factor of your success in your joint venture deals. It is one of the most important decisions you’ll make and unfortunately most people act like sheep when pricing their fees. They instinctively look and copy what their competition is doing. In this interview, you’ll hear from Larry, a strategic pricing expert. Larry specializes in sales and marketing training with a primary focus on selling at prices higher than your competitors and maintaining profitable margins for your company. He is a Ph.D. and former professor who has become famous for his work in getting profitable results in business. Larry has educated hundreds of thousands of businesspeople both public and private seminars and is considered one of the nation’s foremost authorities in getting top dollar for one’s products and services. Key Concepts ?? How to stop racing your competitors to bankruptcy court and start selling at prices that actually earn you a profit ?? Why business is a game of margins, not volume ?? Why competing on price might be a surefire way to run your business into the ground ?? Why your problem isn’t your competition; it’s your thinking ?? The truth about why people buy, only one of which is priceMichael Senoffnojoint venture marketing,jv joint venture,why joint venture,joint venture plan,examples of joint venturesThe commissions and fees you negotiate for your joint venture deals can be the determining factor of your success in your joint venture deals. It is one of thhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-the-yellow-pages-and-a-simple-math-formula-can-bring-you-a-fortuneBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-the-yellow-pages-and-a-simple-math-formula-can-bring-you-a-fortune/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-the-yellow-pages-and-a-simple-math-formula-can-bring-you-a-fortuneSat, 08 May 2010 02:31:33 GMTHow The Yellow Pages And A Simple Math Formula Can Bring You A FortuneListen as I talk again with Vanish Patel and learn how he earns a small fortune every month simply by joint venturing with a Web designer (who does almost all the “work” in the deal) and by applying a simple mathematical formula with his copy of the local Yellow Pages. This is some of the most fascinating information I have ever seen, and I know you’ll enjoy it. Joint ventures are about understanding business markets. This simple Yellow Pages secret is the answer. Learning from Vanish will train you to do joint ventures even better.Michael Senoffnojoint venturing,joint venture opportunity,joint venture marketing,joint venture examples,joint venture strategic allianceListen as I talk again with Vanish Patel and learn how he earns a small fortune every month simply by joint venturing with a Web designer (who does almost allhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-make-the-best-first-impression-with-a-joint-venture-prospectBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-make-the-best-first-impression-with-a-joint-venture-prospect/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-make-the-best-first-impression-with-a-joint-venture-prospectSat, 08 May 2010 02:28:11 GMTHow To Make The Best First Impression With A Joint Venture ProspectYour attitude and presence say so much about you. Your abilities, your potential, and your success doing and setting up joint ventures are all quickly assessed by potential business partners—and you only get one chance to make the best first-impression. I received a call from Gabriel who was interested in learning how to set-up Joint ventures. In this short but incredibly powerful conversation we explore how to position yourself and exude confidence in order to win over your prospects and convince them that partnering with you is the best thing they could do. Don’t get me wrong, you have to have a solid proposal to pitch, but once you’re ready to meet people and make it happen, you have to exude confidence and conviction in your project. Whether you’re the outgoing, cansell- ice-to-an-Eskimo type of person, or you’re more reserved and shy, you’ll learn how to approach people and create an unforgettable presence that sticks with them and compels your potential joint venture partner to work with you. Dare to believe you’re the best and you most certainly will be.Michael Senoffnojoint venture prospect,joint venture marketing,joint venture development,joint venture examples,joint venture strategic allianceYour attitude and presence say so much about you. Your abilities, your potential, and your success doing and setting up joint ventures are all quickly assessehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/use-45000-paypal-shop-owners-to-set-up-the-most-profitable-joint-venturesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/use-45000-paypal-shop-owners-to-set-up-the-most-profitable-joint-ventures/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/use-45000-paypal-shop-owners-to-set-up-the-most-profitable-joint-venturesSat, 08 May 2010 02:26:32 GMTUse 45,000 Paypal Shop Owners To Set Up The Most Profitable Joint VenturesPayPal is the online world that can make you rich using my Joint Venture PayPal idea. There is no disputing the fact that joint ventures are the most powerful way to generate sales with the least amount of effort. Your success doing a joint venture is dependent on you finding a good, reliable, accurate customer list to offer your product or service to. I have developed a way to joint venture with Paypal customers that is so easy it will make you cry with joy. Listen to this recording as I teach my system to my personal assistant. This joint venture strategy is a novel technique for creating, finding, establishing, and implementing joint ventures with ease. I provide you all my insights, all my techniques, all my strategies—I give it all away in this interview so that you too can go out and make some money doing joint ventures with PayPal.Michael Senoffnojoint venture marketing,joint venture development,joint venture examples,how to joint venture,joint venture strategic alliancePayPal is the online world that can make you rich using my Joint Venture PayPal idea. There is no disputing the fact that joint ventures are the most powerfulhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-use-story-selling-to-sell-more-of-your-ideas-products-or-servicesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-use-story-selling-to-sell-more-of-your-ideas-products-or-services/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-use-story-selling-to-sell-more-of-your-ideas-products-or-servicesSat, 08 May 2010 02:23:31 GMTHow To Use Story Selling To Sell More Of Your Ideas, Products, Or ServicesIn this recording, Ruben, a screen writer and teacher of screen writing skills, presents the parts of a successful screenplay. Listen as he discusses what the best structure is for any story and presents several elements essential to create a successful, compelling story. Understanding story structure will become important as you continue to listen to this interview. Ruben suggests that you will be a more successful sales person or marketer if you aware of both your role as a protagonist in your own drama paradigm and your client’s role as the protagonist in his or her own drama paradigm. Further, you should not try to hide or minimize the conflicts of the situation. Instead, identify and resolve these conflicts with the client. Make yourself identifiable to your client, just as an audience should identify with the main character of a story. Develop the trust and rapport with the client so that he or she sees you as an authority and that there is a feeling of affinity between the two of you. This interview really presents a unique approach to understanding human nature and dealing with conflicts in a very imaginative way. I know you’ll enjoy it!Michael Senoffnocopywriting secrets,story selling,copywriting training,copywriting skills,tips on how to sellIn this recording, Ruben, a screen writer and teacher of screen writing skills, presents the parts of a successful screenplay. Listen as he discusses what thehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/an-interview-with-top-hopkins-on-the-real-secrets-Businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/an-interview-with-top-hopkins-on-the-real-secrets-/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/an-interview-with-top-hopkins-on-the-real-secrets-Sat, 08 May 2010 02:19:02 GMTAn Interview With Tom Hopkins On The Real Secrets To SellingNeedless to say, Tom Hopkins is a legend. More than three million people around the world have attended his seminars on selling, and more than 35,000 corporations are using his sales training materials. But believe it or not, when Tom first started out in sales, he couldn’t even bring in $50 a month in salary. In this interview, you’ll hear how Tom went from being that sales-weakling to having a sales empire. You’ll hear why he believes that people who say they can’t sell are usually the best salespeople. You’ll hear how developing trust and personality, along with having the right attitude, is the “real secret to selling.” Key Concepts ?? How adding personal touches to your sales techniques can turn your prospects into loyal clients ?? How to overcome the fear of rejection ?? What “NEADS” stands for and why you’ll need to know it ?? How to use the phrase “Not to be personal” to relax prospects ?? Phone tips that’ll help you slide through to the decision maker ?? All about the hardest challenges in sales ?? How going after the old customer is just as valuable as going after the new one ?? Ways to improve your presentations so that you’re making the most of the words you choose without sounding scripted or cornyMichael Senoffnosecrets to selling,top hopkins,tips on how to sell,sales training,how to improve salesNeedless to say, Tom Hopkins is a legend. More than three million people around the world have attended his seminars on selling, and more than 35,000 corporathttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/why-sales-people-are-not-born--theyre-trainedBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/why-sales-people-are-not-born--theyre-trained/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/why-sales-people-are-not-born--theyre-trainedSat, 08 May 2010 02:15:19 GMTWhy Sales People Are Not Born - They're TrainedIn this interview, you’ll hear how Ian went from being that no-talent kid to a highly sought-after sales management consultant in New South Wales. And he’ll be the first to tell you that if he can master sales, anyone on your sales force can too—because salespeople aren’t born; they’re trained. Key Concepts ?? A grasp of how managerial tools and methodologies can power your sales ?? Ways to analyze your staff that will keep sales production high ?? Examples of how “coaching” can push sales and margins up ?? How a sales force is an investment and how to make the most of it Here are some interesting statistics: 50% of salespeople fall short of quota 90% of sales opportunities don’t close when the salesperson says they will 75% of product-launches fail, but…the biggest factor affecting production of sales today is Sales Leadership. Management-consulting skills don’t come naturally to most people and there are plenty of books out there on the subject. (Ian has over 800 of them in his library alone!) You could literally spend the rest of your career reading up on the matter, spinning your wheels trying out methodology after methodology. Or, you could start with this interview to see how sales management consulting can benefit you.Michael Senoffnoconsultative selling,tips on how to sell,how to sell services,how to improve sales,sales trainingIn this interview, you’ll hear how Ian went from being that no-talent kid to a highly sought-after sales management consultant in New South Wales. And he’ll bhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/finding-the-phrase-that-pays--a-crash-course-in-sales-scriptingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/finding-the-phrase-that-pays--a-crash-course-in-sales-scripting/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/finding-the-phrase-that-pays--a-crash-course-in-sales-scriptingSat, 08 May 2010 02:11:50 GMTFinding The Phrase That Pays - A Crash Course In Sales ScriptingThis interview with Bill Bodri is all about the science of sales scripting and how you can benefit from using it in every aspect of your HMA consulting business. For example, if you use phrases that business owners want to hear, you’ll be giving yourself an edge. In fact, the right words could make it infinitely easier to land even the toughest of consulting contracts. Key Concepts ?? How you can use sales scripting to get your foot in the door with a company ?? Examples of time-tested phrases that will open and close deals ?? A four-step pattern HMA consultants can put into a sales script that could be worth thousands ?? An opening line that store owners can use to increase the probability of a sale by 300 percent ?? How to make a sales script for a company ?? Learn what “Neuro Linguistic Programming” is and how knowing it can give you the upper hand It’s amazing how many people have no idea what sales scripting really is when it’s probably one of the easiest—and most lucrative—improvements you can make for a business, whether it’s your own or someone else’s. And this interview is like a crash course on how to get started.Michael Senoffnoscript for sales,sales script examples,how to sell a product,how to sell service,tips on how to sellThis interview with Bill Bodri is all about the science of sales scripting and how you can benefit from using it in every aspect of your HMA consulting businehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-incentive-programs-can-motivate-your-employees-to-sell-moreBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-incentive-programs-can-motivate-your-employees-to-sell-more/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-incentive-programs-can-motivate-your-employees-to-sell-moreSat, 08 May 2010 02:07:18 GMTHow Incentive Programs Can Motivate Your Employees To Sell MoreIncentives can get your sales force selling like they have never sold before. US corporations spend well over $120 billion on customer loyalty and employee incentive programs to accomplish a wide range of goals and objectives. The reason is simple: incentive programs are considered to be among the most consistently effective and profitable marketing and human resource tools employed by all types of organizations. ?? Incentives are proven to increase performance, by an average of 22% or more. ?? Incentives consistently deliver a high ROI ?? Incentives change long-term behavior There is an entire industry of resources and experts committed to developing successful incentive and motivation programs. In this exclusive interview, I talk to incentives expert Paul F, who shares with me his detailed, 10-step process to insure incentive success. You will see why successful incentive programs start with a plan, not with a prize. Paul tells me about an often overlooked and ignored method of tripling the return on an incentive program. He also reveals proven methods you can use in your business that can double the effectiveness of an incentive program. You will learn how to avoid several major mistakes that could doom your incentive programs before they even start.Michael Senoffnoemployee incentive program,sales incentive programs,corporate incentive program,reward incentive programs,incentive award programIncentives can get your sales force selling like they have never sold before. US corporations spend well over $120 billion on customer loyalty and employee inhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/82-year-old-new-yorker-reveals-lifelong-marketing-secrets-before-he-diesMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/82-year-old-new-yorker-reveals-lifelong-marketing-secrets-before-he-dies/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/82-year-old-new-yorker-reveals-lifelong-marketing-secrets-before-he-diesSat, 08 May 2010 02:01:51 GMT82 Year Old New Yorker Reveals Lifelong Marketing Secrets Before He DiesUncle Mort has been a salesman for more than fifty years. Listen as he gives details of his long jack-of-all-trades sales career in a saucy style that only Mort can tell. Mort’s early sales experience was with direct, in-the-home sales. Later in his career, Mort got into the sales of business opportunities. His secrets are simple to remember: Be a good listener, be personable, and be honest. Mort explains why his prefers selling business opportunities as opposed to franchises. At the age of eighty-one, Mort is still very active in building businesses. He has the strength of growing businesses fast. He tells how to determine a good product that can be grown quickly and how can help you. Mort says that, if you use his formulas, he will make you rich. He also will tell you how to find high-ticket business opportunities. Mort tells of a few ventures that he has headed up and how he feels that sometimes he chose bad partners. I know that you will enjoy the banter that goes on between Mort and I. It was certainly an experience for me listening to Mort’s life stories and I’m sure you’ll enjoy them too.Michael Senoffnosecrets of marketing,marketing secrets revealed,secrets to marketing your business,direct marketing secrets,marketing secrets exposedUncle Mort has been a salesman for more than fifty years. Listen as he gives details of his long jack-of-all-trades sales career in a saucy style that only Mohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-a-customer-followup-system-can-grow-your-businessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-a-customer-followup-system-can-grow-your-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-a-customer-followup-system-can-grow-your-businessSat, 08 May 2010 01:57:23 GMTHow A Customer Followup System Can Grow Your BusinessJim Cecil has over 41 years of sales and marketing experience. He was the founder of West Coast Marketing Group, Mr. Cecil also founded Profit Systems, Inc., a large equipment distributorship in Redmond, Washington. Named Marketing Man of the Year in Asian Trade, Mr. Cecil is a popular speaker and is called upon to present over 100 speeches each year. Jim has developed a fascinating customer touching process called Nurture. Nurture is a customized series of ongoing contacts mostly sent by mail for business-to-business customer retention and customer prospecting. In this interview, James reveals three amazing case studies: The first is about the Cancer Treatment Centers of America, which created tens of millions worth of net revenue. The second is with a Brian Ruh from East Holstein Wisconsin. He was a life insurance salesman and through the Nurture process alone grew to the 34th-ranking life insurance salesman in the New York Life Insurance Company world. The third case study is a story about a stockbroker who generated a multimillion dollar account by singing happy birthday over the phone to an answering machine. In this amazing interview, you’ll hear these case stories and you’ll understand the power of this one marketing concept.Michael Senoffnocustomer follow up system,customer followup system,customer service follow up,customer follow up letter,marketing consulting strategyJim Cecil has over 41 years of sales and marketing experience. He was the founder of West Coast Marketing Group, Mr. Cecil also founded Profit Systems, Inc.,http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-i-sold-45-million-worth-of-product-to-wal-martBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-i-sold-45-million-worth-of-product-to-wal-mart/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-i-sold-45-million-worth-of-product-to-wal-martSat, 08 May 2010 01:45:55 GMTHow I Sold $45 Million Worth Of Product To Wal-MartEvery product inventor, developer and manufacturer dreams of landing their product into retails giants like Wal-Mart and Target Stores. You have truly hit the big time when one of these stores takes on and succeeds selling your product. Joe has had many years of experience in the product development and marketing of consumer products to mass merchants like Wal-Mart & Target as well as with selling to independent retailers in many different distribution channels. Over the last 25 years Joe has founded and grown 4 companies. Two of them sold over $45 Million in products that he invented to chains like Wal-Mart, Target and other retailers. He developed and sold three complete product lines consisting of hundreds of products to both Wal-Mart & Target and one year received the “Best New Vendor” award from Target’s Stationery and School Supply Department. This interview contains Joe’s story of how he did it. It’s a wild ride so hang on tight. Look out Wal-Mart, your next big product may be supplied by the person listening to this interview now.Michael Senoffnoselling to walmart,selling to wal mart,how to sell invention,sell your invention,sell my inventionEvery product inventor, developer and manufacturer dreams of landing their product into retails giants like Wal-Mart and Target Stores. You have truly hit thehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-use-tent-promotions-to-sell-your-products-by-the-trainloadBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-use-tent-promotions-to-sell-your-products-by-the-trainload/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-use-tent-promotions-to-sell-your-products-by-the-trainloadSat, 08 May 2010 01:41:55 GMTHow To Use Tent Promotions To Sell Your Products By The TrainloadImagine…if you could introduce your product to customers who shop at a large retailer on any given day, you’d be reaching thousands of people per week. Big Box Retailers like Lowes, Home Depot, Sports Authority, and Circuit City draw customers into their store like bees to honey, and one very astute marketer has perfected a plan to get in on their success. The gentleman I speak with sets up a “tent” outside these stores to promote and sell his products. He gets direct access to all the Retailer’s customers without having to spend huge dollars on his own advertising and he enjoys the instant credibility that the retailers provide. After all, Home Depot isn’t going to let just any product be promoted outside its doors, and there is always the possibility the retailer will decide to carry your product if you can demonstrate a significant percentage of their customers are interested in it. The interviewee is a joint venture tent promotion expert, and he provides details on how to set-up the joint venture with a large retailer, how to negotiate permission to set up your tent promotion, what licenses are required, the amount of money that can be made, back-end costs, the best dates to stage your event, and potential drawbacks to be aware of.Michael Senoffnotent promotion,joint venture marketing,how to negotiate,example joint venture,how to upsellImagine…if you could introduce your product to customers who shop at a large retailer on any given day, you’d be reaching thousands of people per week. Big Bohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/sales-trainer-reveals-new-tactic-that-can-immediately-double-your-salesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/sales-trainer-reveals-new-tactic-that-can-immediately-double-your-sales/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/sales-trainer-reveals-new-tactic-that-can-immediately-double-your-salesSat, 08 May 2010 01:36:12 GMTSales Trainer Reveals New Tactic That Can Immediately Double Your SalesHere’s a detailed interview with Barry Maher. Barry first made his mark as a world-class salesperson, then as a management and sales consultant, helping clients improve their productivity, often dramatically. Selling Power magazine declared, “To his powerful and famous clients, Barry Maher is simply the best sales trainer in the business.” Barry’s client list ranges from ABC/Capital Cities and the American Management Association, to Fuji Film and the National Lottery of Ireland, to Verizon (not to mention Ameritech, BellSouth, and SBC). He’s been featured in USA Today, The New York Times, Businessweek, Success, and The Wall Street Journal. This straight-talking primer for consulting professionals introduces a powerful new approach to winning clients trust instantly and selling more. And not just down the road but right now.Michael Senoffnobarry maher,sales advice,how to sell,consultant selling,selling trainingHere’s a detailed interview with Barry Maher. Barry first made his mark as a world-class salesperson, then as a management and sales consultant, helping clienhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-close-every-sale-while-increasing-deals-sales-and-profitsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-close-every-sale-while-increasing-deals-sales-and-profits/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-close-every-sale-while-increasing-deals-sales-and-profitsSat, 08 May 2010 01:26:33 GMTHow To Close Every Sale While Increasing Deals, Sales, And ProfitsThere is no such thing as a natural born salesman—everything in life is learned, and anyone can learn how to close more deals. And this seminar will teach you exactly how to do it. Originally, this was a presentation for business owners who wanted to increase their sales and profits. And it was a huge success because it effectively breaks the sales process down to its bare elements, allowing you to easily see how the many sections of the process work and how they work together to make for powerful sales. Key Concepts ?? What a qualified prospect is and why dealing with anyone else is just a big waste of time ?? How a positive attitude can increase sales by 25% ?? How to open a sale ?? How to find and fill the “dominant buying motive” ?? What the two reasons for buying are and how knowing them can give you the advantage you need ?? How to close the sale ?? Methods for overcoming objectives ?? How to upsellMichael Senoffnohow to close a sale,close more sales,close the sale,close a sale,how to upsellThere is no such thing as a natural born salesman—everything in life is learned, and anyone can learn how to close more deals. And this seminar will teach youhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/hidden-keys-to-protecting-your-hidden-assetsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/hidden-keys-to-protecting-your-hidden-assets/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/hidden-keys-to-protecting-your-hidden-assetsSat, 08 May 2010 01:20:25 GMTHidden Keys To Protecting Your Hidden AssetsGary, CEP®, MCEP, EPS, CSA®, RFC, CCA™, CEA™, CEA® is one of the most knowledgeable people I have ever met when it comes to the subject of asset protection. This interview is based on Gary’s decades of personal and professional experience. Gary was a business owner first before he became an asset protectionist. He’s learned how to protect his assets through real world experience, not just theory. In this seminar, special emphasis is placed on the mechanics of the various entities, including much needed information on business structures like (1) Sole Proprietorships, (2) Partnerships, (3) Corporations, (4) Limited Partnerships, (5) Limited Liability Companies, (6) Trusts, (7) Retirement Plans and more, (8) Foreign Corporations as Entities, and more. You’ll hear how to survive lawsuits, frustrate creditors, and discourage predatory litigation. You’ll discover how you can go bankrupt but still legally prosper and get on with your life. Gary also discusses how being on disability or being on Social Security doesn’t mean that you can’t earn more money. You’ll also learn some strategies to protect your assets if you are a rental property owner or if you are in the process of developing raw land. It all has to do with creating multiple, separate limited liability companies.Michael Senoffnofinancial asset protection,asset protection trust,offshore asset protection,asset protection strategies,how to protect your assetsGary, CEP®, MCEP, EPS, CSA®, RFC, CCA™, CEA™, CEA® is one of the most knowledgeable people I have ever met when it comes to the subject of asset protection. Thttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-develop-a-compelling-unique-selling-propositionBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-develop-a-compelling-unique-selling-proposition/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-develop-a-compelling-unique-selling-propositionSat, 08 May 2010 01:16:50 GMTHow To Develop A Compelling Unique Selling PropositionIf you can craft a powerful USP that hits a home run in the mind of your client’s customers, you’ve found the one thing that can bring them out of obscurity into the spotlight of fame. It’s pure marketing gold. A good USP can take a “nobody” and miraculously turn him into a famous “somebody.” It’s the difference that can take a product or service from “good” to a marketing “great.” A great USP will not make the cash register ring, but it will make it sing. Without a doubt, it is one of the core marketing vehicles through which great financial fortunes are made. Together, we are going to craft a powerful USP for your business that can do all those things and take your financial fortunes to the highest possible levels. We’re going to do that by increasing sales. We’re going to increase your sales by crafting a compelling, memorable introduction for your product or service that will having everyone aching to try you. In this recording, you’ll hear me interview Mr. Bill Bodri an international marketing consultant and professor. Bill had written the book called How to Write A Million Dollar USP.Michael Senoffnounique selling proposition,bill bodri,how to write a million dollar usp,unique selling proposition examples,unique selling proposition interviewIf you can craft a powerful USP that hits a home run in the mind of your client’s customers, you’ve found the one thing that can bring them out of obscurity ihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-create-breakthrough-ideas-with-creative-thinkingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-create-breakthrough-ideas-with-creative-thinking/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/how-to-create-breakthrough-ideas-with-creative-thinkingSat, 08 May 2010 01:14:03 GMTHow To Create Breakthrough Ideas With Creative ThinkingHere is an interview with Bill Bodri on a subject you will not find much information about: creative thinking and brain storming. If used properly, this information will increase your value as a marketing consultant in a big way. But first, I want to tell you a little bit about Bill’s background. Bill is an expert in marketing, creativity, innovation, and peak human performance with wide international experience in a variety of fields. Bill holds a Master’s Degree in Engineering, an MBA from Cornell University, and a Master’s Degree in Clinical Nutrition. His background before becoming a private consultant includes positions as a management for Booz Allen and Hamilton, engineer for Eastman Kodak and IBM, investment strategist for Citibank Asia, director of research for various Wall Street firms, and direct investment specialist for Hong Kong and China. Bill, now living and working between New York, Hong Kong, and Shanghai on a variety of exciting projects, has written a number of management marketing and mind training books including Kuan Tzu’s Supreme Secret for the Global CEO, How to Write a Million Dollar USP and a variety of health, peak performance and business efficiency, and mental training e-books.Michael Senoffnocreative critical thinking,creative thinking techniques,creative thinking exercises,creative thinking problem solving,art of creative thinkingHere is an interview with Bill Bodri on a subject you will not find much information about: creative thinking and brain storming. If used properly, this inforhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/25-years-in-marketing-consulting-smarts-bottled-in-one-audioMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/25-years-in-marketing-consulting-smarts-bottled-in-one-audio/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/08/25-years-in-marketing-consulting-smarts-bottled-in-one-audioSat, 08 May 2010 01:11:05 GMT25 Years In Marketing Consulting Smarts Bottled In One AudioThis interview was conducted in 2004, but it’s just as impressive today. In it, you’ll hear from a 25-year sales and marketing veteran named Richard who also happens to be the founder of the HMA consulting system. As soon as I met Richard, I knew the wealth of information he held was different than anything I had ever encountered. The best thing about Richard is he’s never stingy with information. He shares knowledge that most marketing consultants would keep under lock and key. So what you are about to hear is a detailed interview full of useful tips, techniques and secrets that were collected for more than 25 years. Key Concepts ?? What kinds of businesses are the easiest to close deals with ?? What exactly to say when cold calling that will pique interest, qualify prospects and save you time ?? How to form and use alliances to promote your consulting business ?? What the number one killer of the consulting business is ?? The steps you should take in the first 30 days as a consultant to successfully launch your career with no money at all ?? The problems with contingency agreements and why you should always charge a fee upfront ?? And much moreMichael Senoffnorichard johnson,marketing consulting,marketing your consulting,marketing consulting business,marketing consulting strategyThis interview was conducted in 2004, but it’s just as impressive today. In it, you’ll hear from a 25-year sales and marketing veteran named Richard who alsohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/the-bottom-line-on-strategic-pricingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/the-bottom-line-on-strategic-pricing/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/the-bottom-line-on-strategic-pricingFri, 07 May 2010 04:10:51 GMTThe Bottom Line On Strategic PricingPricing is critical. Most business-people know that. Your goods and services are why you’re in business to begin with, and pricing them correctly is how you’re going to stay in business. There are a lot of myths floating around the business world about pricing, and that’s why this audio is so important. In it, you’re going to meet a strategic pricing expert named Larry who’ll show you exactly how to stay competitive by raising your prices and maintaining your profit margins. Key Concepts ?? The three basic rules you absolutely must know if you want loyal customers paying premium prices ?? How responding with the word “so…” to shoppers will lead to a sale more often than not ?? What a “price buyer” is, how to spot one, and why you shouldn’t care about pleasing them ?? Why most people don’t really make purchases based on price, even though they think they do—and the reasons they’ll break out their wallets ?? The two things that customers will do to try to beat up a sales rep on price—and the ways you can turn the table on them ?? How increasing volume actually decreases your profit margin and what you should do insteadMichael Senoffnostrategic pricing,pricing strategy,pricing model,product pricing,capital asset pricing modelPricing is critical. Most business-people know that. Your goods and services are why you’re in business to begin with, and pricing them correctly is how you’rhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/harnessing-word-of-mouth-marketing-to-sell-your-product-part-twoBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/harnessing-word-of-mouth-marketing-to-sell-your-product-part-two/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/harnessing-word-of-mouth-marketing-to-sell-your-product-part-twoFri, 07 May 2010 04:07:25 GMTHarnessing Word Of Mouth Marketing To Sell Your Product Part TwoHere is an interview with Bill Bodri on a subject you will not find much information about. It’s on proven referral systems. This information, if used properly, will increase your business in a big way. But first, I want to tell you a little bit about Bill’s background. Bill is an expert in marketing, creativity, innovation, and peak human performance with wide international experience in a variety of fields. Bill holds a Master’s Degree in Engineering, an MBA from Cornell University, and a Master’s Degree in Clinical Nutrition. In Part One and Part Two, you’ll hear about the following: ?? Specific techniques that get referrals fast and how to keep the coming in day after day and month after month ?? One referral strategy to quickly create a predictable stream of clients for your consulting practice without face-to-face asking ?? How to get all the referrals you can handle without the pain and humiliation of begging. ?? How to get better quality referrals that are hungry to do business with you ?? How to give gifts to get others to send clients your way ?? How to get customers to lend you their Rolodex for the day so you can tap their network of vendors and best customers ?? And much moreMichael Senoffnobill bodri,word of mouth marketing,viral marketing examples,viral marketing ideas,buzz viral marketingHere is an interview with Bill Bodri on a subject you will not find much information about. It’s on proven referral systems. This information, if used properlhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/harnessing-word-of-mouth-marketing-to-sell-your-product-part-oneBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/harnessing-word-of-mouth-marketing-to-sell-your-product-part-one/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/harnessing-word-of-mouth-marketing-to-sell-your-product-part-oneFri, 07 May 2010 04:04:59 GMTHarnessing Word Of Mouth Marketing To Sell Your Product Part OneHere is an interview with Bill Bodri on a subject you will not find much information about. It’s on proven referral systems. This information, if used properly, will increase your business in a big way. But first, I want to tell you a little bit about Bill’s background. Bill is an expert in marketing, creativity, innovation, and peak human performance with wide international experience in a variety of fields. Bill holds a Master’s Degree in Engineering, an MBA from Cornell University, and a Master’s Degree in Clinical Nutrition. In Part One and Part Two, you’ll hear about the following: ?? Specific techniques that get referrals fast and how to keep the coming in day after day and month after month ?? One referral strategy to quickly create a predictable stream of clients for your consulting practice without face-to-face asking ?? How to get all the referrals you can handle without the pain and humiliation of begging. ?? How to get better quality referrals that are hungry to do business with you ?? How to give gifts to get others to send clients your way ?? How to get customers to lend you their Rolodex for the day so you can tap their network of vendors and best customers ?? And much moreMichael Senoffnoword of mouth marketing,viral marketing word of mouth,viral marketing examples,best viral marketing,viral marketing strategiesHere is an interview with Bill Bodri on a subject you will not find much information about. It’s on proven referral systems. This information, if used properlhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/using-angel-investors-to-finance-the-business-of-your-dreamsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/using-angel-investors-to-finance-the-business-of-your-dreams/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/using-angel-investors-to-finance-the-business-of-your-dreamsFri, 07 May 2010 04:00:46 GMTUsing Angel Investors To Finance The Business Of Your DreamsYES YOU CAN gain ownership in the business of your choice if you know what to do. This recording is with Lawrence from Company Partners based in the United Kingdom. Company Partners are specialists in matching Angel Investors and/or Venture Capitalists with businesses who want to grow or who need financing. Additionally, they offer services such as business plan development and consulting. Lawrence gives in-depth advice for any startup business or businesses in general, whether you are looking for investors or not. The important thing to know is at his site and other Angel Investing sites around the world, you can approach key business secession makers and make consulting deals. It’s free to look at all the businesses that want help. And you can be the one to help them grow by trading your marketing services for ownership in the business. This interview is definitely a “must listen” and I know you will learn a great deal.Michael Senoffnoangel investing,angel investors,venture capital angel investor,venture capital valuation,venture capital due diligenceYES YOU CAN gain ownership in the business of your choice if you know what to do. This recording is with Lawrence from Company Partners based in the United Kihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/how-to-use-angel-investors-to-finance-the-business-of-your-dreamsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/how-to-use-angel-investors-to-finance-the-business-of-your-dreams/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/how-to-use-angel-investors-to-finance-the-business-of-your-dreamsFri, 07 May 2010 03:56:59 GMTHow To Use Angel Investors To Finance The Business Of Your DreamsIf you’re looking for a resource that can both finance and assist you with a business you buy then this interview is for you! Listen as I talk with Christine Kaine, the founder of Business Angels, Pty Ltd in Melbourne Australia, about Business Anglels or “Angel Investors.” Angel Investors looks for businesses they can both invest their money in AND help successfully run. And Christine’s company acts as a sort of business “dating service”—setting up Angel Investors with people who need financing. Key Concepts ?? How to get all the money you need for your business without paying a penny in interest or even having to pay it back ?? When it can actually be more profitable to buy only 50% of a business— instead of buying it outright ?? Why it’s so easy to get investor money for your business now than at any other time in history ?? The dirty little secrets of venture capitalist financing—and why you should avoid it like the plague ?? Why getting government or SBA financing can actually hurt your business. This short, fascinating interview is sure to open your mind to a whole new way of doing business!Michael Senoffnoangel investors,business angel investor,venture capital angel investor,venture capital valuation,venture capital due diligenceIf you’re looking for a resource that can both finance and assist you with a business you buy then this interview is for you! Listen as I talk with Christinehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/angel-investor-reveals-what-he-looks-for-when-investing-in-a-businessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/angel-investor-reveals-what-he-looks-for-when-investing-in-a-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/angel-investor-reveals-what-he-looks-for-when-investing-in-a-businessFri, 07 May 2010 03:52:53 GMTAngel Investor Reveals What He Looks For When Investing In A BusinessIn this recording, Vanish explains that the differences between selling to an American versus selling to an Englishman become apparent with the need of sometimes translating business terms. We next talk about Angel Investing and the interviews about Angel Investing that are referenced in this book. Vanish give you an insider perspective on what he looks for in a potential acquisition. Learn what businesses to avoid like the plague and why. Learn what makes a business ripe for buying. Pay close attention to the last part of the interview where Vanish talks about his new practice of text messaging. I hope that you find this interview with Vanish as educational and enjoyable as I did.Michael Senoffnoangel investing,business angel investor,venture capital angel investor,raising venture capital,venture capital valuationIn this recording, Vanish explains that the differences between selling to an American versus selling to an Englishman become apparent with the need of sometihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/quickly-get-the-money-you-need-for-your-business-financing-when-the-banks-say-noBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/quickly-get-the-money-you-need-for-your-business-financing-when-the-banks-say-no/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/quickly-get-the-money-you-need-for-your-business-financing-when-the-banks-say-noFri, 07 May 2010 03:48:29 GMTQuickly Get The Money You Need For Your Business Financing When The Banks Say NoIf you’re a small or medium sized company and you need money for growth, acquisition, or turnaround, this interview could have the answers you’re looking for. In this interview, you will learn how Barry, a financing genius, has carved out a niche in the financing field. He is so good at what he does that many of the leading banks send their customers to him as a last ditch effort to get the needed money. Here’s why: Barry and his team have contacts that represent hundreds of millions of dollars in lending power. They have the ability to arrange financing because of their strong relationships within the financing community. When it comes to getting the money you need, it’s not what you know but who you know. These industry insiders allow Barry to deal directly with the decision makers of these select lending institutions. You’ll hear Barry give an in-depth explanation of each of their services along with example case studies where they acted as the intermediary to the process. This is a fascinating new approach that will broaden your knowledge of the requirements necessary to engage a person with connections like Barry to help you to achieve your desired business growth.Michael Senoffnofinancing a business,how to finance business,business finance solutions,business finance articles,finance business trainingIf you’re a small or medium sized company and you need money for growth, acquisition, or turnaround, this interview could have the answers you’re looking for.http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/buying-a-multi-million-dollar-business-without-cash-or-banks-part-oneBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/buying-a-multi-million-dollar-business-without-cash-or-banks-part-one/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/buying-a-multi-million-dollar-business-without-cash-or-banks-part-oneFri, 07 May 2010 03:41:26 GMTBuying A Multi Million Dollar Business Without Cash or Banks Part OneIn this audio, Art Hamel concentrates on how you can buy a business with investor money. This isn’t something that he just thought up. All of the content you are about to hear is based on Art’s actual experience for over twenty-five years. You will hear Art’s opinions on business brokers and how to know a good one, how to value a business, buying businesses which fit into a consumer buying cycle such as businesses that fit well with baby boomers, how to protect yourself from overpaying for a business, and much, much more! Near the end of this Q & A session you’ll hear Art’s anecdotes about how he got into the seminar business in the early 1970’s, how he started teaching marketing and business buying sessions that were both IRS and IBM approved, and how his one-hour infomercial on a shopping network made him such a recognized personality wherever he went.Michael Senoffnoart hamel,how to succeed in business,buying a business questions,questions when buying a business,want to buy a businessIn this audio, Art Hamel concentrates on how you can buy a business with investor money. This isn’t something that he just thought up. All of the content youhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/young-business-wizard-reveals-the-secrets-of-his-rags-to-riches-riseBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/young-business-wizard-reveals-the-secrets-of-his-rags-to-riches-rise/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/young-business-wizard-reveals-the-secrets-of-his-rags-to-riches-riseFri, 07 May 2010 03:37:38 GMTYoung Business Wizard Reveals The Secrets Of His Rags To Riches RiseThe advice you are about to hear can literally change your life forever. I am excited to introduce to you another exclusive interview with the president of Cares Consulting. Christian is only 30-years-old and he runs a multi-million dollar international consulting firm. Yu can be a “fly on the wall” as I dig out all his secrets in this interview with a true “powerhouse” in the business world. You’re about to learn how Christian went from working as back room stock boy making minimum wage to being the CEO of his own international consulting firm. You’ll hear his opinions on what it take to make it in the consulting business, as well as how he used his marketing and relationship skills to buy ownership and control of two successful moneymaking businesses. You will even learn a special “trick” he used (called “reverse engineering”) to get written up in Forbes Magazine. And finally, you’ll learn how to get the driving reasons why a potential client wants help with his business and how to determine if you should even work with him or not.Michael Senoffnosuccess principles,how to succeed in business,succeed in business,marketing consulting strategy,marketing your consultingThe advice you are about to hear can literally change your life forever. I am excited to introduce to you another exclusive interview with the president of Cahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/why-buying-a-20-million-dollar-business-is-easier-than-you-thinkBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/why-buying-a-20-million-dollar-business-is-easier-than-you-think/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/why-buying-a-20-million-dollar-business-is-easier-than-you-thinkFri, 07 May 2010 03:34:17 GMTWhy Buying A $20-Million Dollar Business Is Easier Than You ThinkThis is the first interview I did with Art Hamel. In it, he reveals exactly how he buys multi-million dollar businesses without breaking a sweat. You’ll understand why buying a large, multi-million dollar business is not only possible for the average person, but is actually easier and cheaper than buying a smaller business! Key Concepts ?? How to buy a million-dollar business without needing bank loans, credit or even any of your own money ?? Why it’s faster and WAY more profitable to buy an existing business than to start one yourself ?? Why you should NEVER buy a business that’s less than $1 million ?? The biggest (and easiest) secret to finding good, quality businesses for sale ?? The honest, no “bull crap” truth about why most people fail in business ?? The single BEST (and most profitable!) country in the world to buy a business today ?? Why it’s so important to be an “absentee” business owner—so you never have to show up or even think about your business ?? How to own multiple businesses without any stress or anxiety ?? The dirty little secret about business brokers you MUST know before trying to buy a businessMichael Senoffnoart hamel,buying and selling businesses,buying a small business,buying an existing business,buying a business questionsThis is the first interview I did with Art Hamel. In it, he reveals exactly how he buys multi-million dollar businesses without breaking a sweat. You’ll underhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/the-easiest-and-cheapest-way-to-buy-a-businessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/the-easiest-and-cheapest-way-to-buy-a-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/the-easiest-and-cheapest-way-to-buy-a-businessFri, 07 May 2010 03:30:06 GMTThe Easiest And Cheapest Way To Buy A BusinessIn this Q&A interview with Art Hamel, he answers questions from people interested in learning how to buy a business. Key Concepts ?? Two ways to get a professional business plan created for little or no money ?? How to make sure you get the BEST deal on every business you buy ?? Why government SBA business loans are a waste of time ?? How to “sniff out” seller fraud within minutes of talking to a seller ?? If you can buy a million dollar business with no money down ?? Why sales figures are the LAST thing you should look at in a business you want to buy ?? How to quickly and easily determine the real value of a business without needing any brokers, CPA’s or business documents ?? The myth of the “undervalued business” and why you should stay as far away from them as possible ?? How to get all the money you need to expand a business you own almost 100% of the time—without dealing with any bankers or applying for any loans This interview exposes a lot of the myths and lies about buying a business… and it will show you why buying a business actually a lot easier than you ever imagined!Michael Senoffnoart hamel,how to buy a business,cheapest way to buy a business,buy a small business,buying a business checklistIn this Q&A interview with Art Hamel, he answers questions from people interested in learning how to buy a business. Key Concepts ?? Two ways to get a profeshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/how-to-buy-a-business-without-banks-or-any-money-of-your-ownBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/how-to-buy-a-business-without-banks-or-any-money-of-your-own/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/how-to-buy-a-business-without-banks-or-any-money-of-your-ownFri, 07 May 2010 03:24:17 GMTHow To Buy A Business Without Banks Or Any Money Of Your OwnNeil Asher used Art Hamel’s methods to buy a business and has plans to buy at least nine more. He simply followed what Art says and—in no time flat—had bought a business that (at a minimum) will pay him over $2 million dollars in the next five years alone! Key Concepts ?? How to use “fill-in-the-blanks” business plans to get all the money you’ll ever need for businesses you want to buy ?? Why buying a business is as simple as buying a house ?? What you must understand about the business owner’s wife ?? The secret reason why you can have no business experience whatsoever— and buy a profitable business ?? Why 99% of your fears about buying a business are totally unfounded ?? The fastest known way to get investor money literally flying at you ?? The absolute best—AND worst—kinds of business you can buy ?? How to 100% recession-proof any business you own This short, intense interview proves—beyond any shadow of a doubt—that simply by listening to Art’s advice, you really can go out and buy your own million-dollar business and pay yourself a big, fat 6-figure pay raise very quickly!Michael Senoffnoart hamel,how to buy a business,business buying and selling,want to buy a business,buying a business questionsNeil Asher used Art Hamel’s methods to buy a business and has plans to buy at least nine more. He simply followed what Art says and—in no time flat—had boughthttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/how-to-easily-buy-a-franchise-with-no-fees-and-run-it-tooBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/how-to-easily-buy-a-franchise-with-no-fees-and-run-it-too/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/how-to-easily-buy-a-franchise-with-no-fees-and-run-it-tooFri, 07 May 2010 03:19:11 GMTHow To Easily Buy A Franchise With No Fees And Run It, TooIf you own a franchise or are planning to buy one in the future, then this interview is “must listening.” Why? Because not only does Art expose the common scams and dirty tricks that plague the franchise industry today, but he also shows you the “ins and outs” of profiting from a franchise—instead of being a slave to it! Key Concepts ?? The WORST kind of franchise you can ever buy ?? Three cities you should avoid like the plague if you want to buy a franchise ?? The single most important thing you must look at FIRST in any franchise agreement ?? How to quickly and easily discover if the franchise sellers you’re buying from have been in prison or have committed fraud ?? A hidden “loophole” in the law any franchise seller can use to legally rob you of all your money ?? Why buying a McDonalds is a horrible idea Do NOT buy a franchise until you’ve listened to this interview! It can potentially save you thousands of dollars and keep your franchise purchase stress-free.Michael Senoffnohow to buy franchise,art hamel,buying a franchise,buying a franchise business,best franchises to buyIf you own a franchise or are planning to buy one in the future, then this interview is “must listening.” Why? Because not only does Art expose the common schttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/a-chat-with-art-hamel-on-his-business-buying-strategiesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/a-chat-with-art-hamel-on-his-business-buying-strategies/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/a-chat-with-art-hamel-on-his-business-buying-strategiesFri, 07 May 2010 03:10:58 GMTA Chat With Art Hamel On His Business Buying StrategiesWhen an Australian investor approached me with some very good questions about the Art Hamel system, I called Art to get the answers, and what was meant to be just a short, ten minute “chat” turned into one the best interviews Art has given to date! Key Concepts ?? How to use an ordinary mirror to get millions of dollars of financing for the business you want to buy ?? Why you should NEVER fax a business owner and tell them you want to buy their business ?? One word that gives you immediate preference over any other would-be buyers ?? Why most business brokers are forced to lie and cheat to make a living…and how to completely bypass having to deal with them 100% of the time ?? The three things investors look for in a business plan ?? How to get investor financing anywhere in the world This interview will make the entire process of buying a business faster, easier and a heck of a lot more enjoyable.Michael Senoffnoart hamel,buying a business,how to buy a business,want to buy a business,buying a business checklistWhen an Australian investor approached me with some very good questions about the Art Hamel system, I called Art to get the answers, and what was meant to behttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/insider-business-buying-secrets-of-an-art-hamel-trained-millionaireBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/insider-business-buying-secrets-of-an-art-hamel-trained-millionaire/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/insider-business-buying-secrets-of-an-art-hamel-trained-millionaireFri, 07 May 2010 02:50:23 GMTInsider Business Buying Secrets Of An Art Hamel Trained MillionaireOver 30 years ago, a guy named Frank went to one of Art Hamel’s business buying seminars. As of today, he’s purchased over 40 businesses and is a multi-millionaire. In this recording I talk with Frank and he reveals some absolutely fascinating insider information on buying, running and owning businesses! One thing you’ll notice is that, while Art teaches you how to buy multi-million dollar businesses that “run themselves” (so you never have to show up), Frank likes getting involved in the business, solving problems and growing the businesses. For this reason, you will hear things from a slightly different perspective to further round your business education and ultimately put more money in your pocket. Frank’s story is truly amazing and the unique way he strategizes and approaches big money deals is worth its weight in gold!Michael Senoffnofrank schwartz,art hamel,business buying secrets,buy sell a business,how to buy a businessOver 30 years ago, a guy named Frank went to one of Art Hamel’s business buying seminars. As of today, he’s purchased over 40 businesses and is a multi-milliohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/getting-business-financing-in-a-fraction-of-the-time-for-business-buying-and-sellingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/getting-business-financing-in-a-fraction-of-the-time-for-business-buying-and-selling/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/getting-business-financing-in-a-fraction-of-the-time-for-business-buying-and-sellingFri, 07 May 2010 02:42:05 GMTGetting Business Financing In A Fraction Of The Time For Business Buying And SellingNot long ago, Art Hamel created a “tool” that was a 25 point “checklist” for getting investor financing. This checklist is kind of like a “Cliff’s Notes” version of the Hamel system, and it makes the entire process a hundred times easier for both you and any investors you approach. Here’s how it works: This check list lets you give a “grade” to a business you are buying. All you do is take the information on the business you are looking at and grade it from 1-5, based on Art’s criteria in the checklist. The higher the grade, the better the business is and the easier it will be to get investor financing. This makes the entire process of analyzing and getting financing for a business almost “fool proof ”! But here’s the catch. The only way to get the checklist (and accompanying interview where Art walks you through it step-by-step) are to get a free test drive of Art Hamel’s advanced business-buying system. But if you want a “sneak preview” so you can see just how powerful it is, Art has let me post this sample of his interview.Michael Senoffnobusiness buying and selling,art hamel,financing for a business,buying an existing business,buying a business questionsNot long ago, Art Hamel created a “tool” that was a 25 point “checklist” for getting investor financing. This checklist is kind of like a “Cliff’s Notes” versihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/how-to-use-real-estate-to-get-cash-flow-when-buying-and-selling-a-businessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/how-to-use-real-estate-to-get-cash-flow-when-buying-and-selling-a-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/how-to-use-real-estate-to-get-cash-flow-when-buying-and-selling-a-businessFri, 07 May 2010 02:37:46 GMTHow To Use Real Estate To Get Cash Flow When Buying And Selling A BusinessIf you invest in real estate, this interview will change the way you look at your investments forever. Here’s why: Art Hamel and I discuss real estate investing and how to use his unique methods to multiply your real estate profits by 1600% and get your hands on massive amounts of cash-flow you can use to invest in more real estate. Key Concepts ?? Why Robert Allen, author of the smash hit book, Nothing Down, recommends Art Hamel’s methods ?? What “real estate exchangers” are, and how to get them to finance your business purchases ?? The tax advantages of using real estate to finance business deals ?? Why it makes no financial sense whatsoever to buy a “turn around” business This is the kind of hard-nose real estate investing information you WON’T hear in the media or real estate newsletters. Art Hamel has been involved in both real estate and buying businesses for over 30 years—and this is some of the most fascinating information you will ever hear!Michael Senoffnobusiness buying and selling,art hamel,buying a small business,buying an existing business,buying a business questionsIf you invest in real estate, this interview will change the way you look at your investments forever. Here’s why: Art Hamel and I discuss real estate investihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/business-buying-expert-art-hamel-reveals-the-secreBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/business-buying-expert-art-hamel-reveals-the-secre/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/07/business-buying-expert-art-hamel-reveals-the-secreFri, 07 May 2010 02:34:47 GMTBusiness Buying Secrets From The Master - Art Hamel Part ThreeAs more and more people have asked about learning Art Hamel’s unique business-buying secrets I recently decided to do another round of “Q&A” with Art about his methods. In part three, you’ll hear about some of the following concepts: * Exactly how big a business a first time buyer should go after * A fool-proof way of knowing if a business-buying expert or teacher really knows what they’re talking about…or if they only deal in theory * Why Art Hamel refuses to publish a conventional book about buying businesses * The one kind of business you must NEVER buy * Why women tend to outdo men using the Hamel System * Why you should stay away from using unsecured debt to finance a business * How to dress when meeting with a seller for maximum success (Hint: leave the blue power suit at home)Michael Senoffnoart hamel,buying and selling businesses,buying a small business,buying an existing business,buying a business questionsAs more and more people have asked about learning Art Hamel’s unique business-buying secrets I recently decided to do another round of “Q&A” with Art about hihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/06/business-buying-secrets-from-the-master--art-hamel-part-2Businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/06/business-buying-secrets-from-the-master--art-hamel-part-2/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/06/business-buying-secrets-from-the-master--art-hamel-part-2Thu, 06 May 2010 00:04:45 GMTBusiness Buying Secrets From The Master - Art Hamel Part 2As more and more people have asked about learning Art Hamel’s unique business-buying secrets I recently decided to do another round of “Q&A” with Art about his methods. In part two, you’ll hear about some of the following concepts: ?? Exactly how big a business a first time buyer should go after ?? A fool-proof way of knowing if a business-buying expert or teacher really knows what they’re talking about…or if they only deal in theory ?? Why Art Hamel refuses to publish a conventional book about buying businesses ?? The one kind of business you must NEVER buy ?? Why women tend to outdo men using the Hamel System ?? Why you should stay away from using unsecured debt to finance a business ?? How to dress when meeting with a seller for maximum success (Hint: leave the blue power suit at home)Michael Senoffnobusiness buying,art hamel,buying a small business,buying and selling businesses,buying an existing businessAs more and more people have asked about learning Art Hamel’s unique business-buying secrets I recently decided to do another round of “Q&A” with Art about hihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/michael-senoff-on-how-to-talk-yourself-rich-with-audio-marketingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/michael-senoff-on-how-to-talk-yourself-rich-with-audio-marketing/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/michael-senoff-on-how-to-talk-yourself-rich-with-audio-marketingWed, 05 May 2010 23:56:01 GMTMichael Senoff On How To Talk Yourself Rich With Audio MarketingIn October, 2006, I was invited to be part of a live learning event for Mark Joyner. Mark Joyner is a number one, best selling author of over a dozen books, translated in almost as many languages, including The Irresistible Offer and The Second Glass. He is widely recognized as one of the early pioneers of e-commerce, responsible for inventing, pioneering, and popularizing many of the technologies we take for granted today, including remotely hosted and tracked electronic books and more. One of his books, Mind Control Marketing, shot to number one within 36 hours of its release. One of his websites became the 37th-most-visited website on the planet within six weeks of its publication. Mark has put together a multi-dimensional learning system for any person wanting to save time, reach goals and gain massive leverage using proven business and non-business systems. I usually never agree to do live teleseminar events, so this is your chance to hear Mark Joyner grill me on my inside secrets on how I have been using digital audio interviews to sell hundreds of thousands of dollars worth of products and services online. I’ll explain some never-before-revealed secrets on how you can use digital audio interviews to create, market and sell information products.Michael Senoffnoaudio marketing,michael senoff,sell information products,create information products,information products and servicesIn October, 2006, I was invited to be part of a live learning event for Mark Joyner. Mark Joyner is a number one, best selling author of over a dozen books, thttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/michael-senoff-shares-his-marketing-and-business-philosophiesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/michael-senoff-shares-his-marketing-and-business-philosophies/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/michael-senoff-shares-his-marketing-and-business-philosophiesWed, 05 May 2010 23:51:58 GMTMichael Senoff Shares His Marketing And Business PhilosophiesI like giving interviews, but not being interviewed, but I reluctantly made an exception to do this interview (divided into five sections) conducted by a two-time Internet millionaire. It was recorded in 2004 and what I know best at this time of my internet business. The purpose of this two-way, fact-filled interview is to share my background, learning experiences, and ideas and philosophies about marketing and business to help you stay motivated and avoid negative thoughts as you search for your passion and niche. I will also share some of my secrets that I have not yet shared with anyone until now. Key Concepts ?? My various income streams and how I built the businesses from the ground up ?? My learning experiences as I searched for the right passion and niche ?? How I began with buying and selling Jay Abraham tapes ?? Some of my marketing and selling techniques ?? How to capture ideas and file them for future reference ?? Tips for getting people to my Web site ?? Examples of student and customer testimonials ?? How I stay motivated and keep my eye on the ball ?? Ways to qualify customers, set pricing, and provide the right customer solutionsMichael Senoffnomultiple streams of income,multiple streams of internet income,niche marketing strategy,increase web site traffic,how to stay motivatedI like giving interviews, but not being interviewed, but I reluctantly made an exception to do this interview (divided into five sections) conducted by a two-http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/secrets-of-how-i-cost-effectively-buy-seminar-materials-for-resaleBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/secrets-of-how-i-cost-effectively-buy-seminar-materials-for-resale/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/secrets-of-how-i-cost-effectively-buy-seminar-materials-for-resaleWed, 05 May 2010 23:45:30 GMTSecrets Of How I Cost Effectively Buy Seminar Materials For ResaleThis is the first time I was interviewed for a tele-seminar. I was grilled by my good friend, Vanish Patel, during which time I shared my secrets about how I applied Jay Abraham’s principles to learn how to make more money with my existing business and build my successful Internet business, www. hardtofindseminars.com. In this interview, I explain how I purchased marketing expert Jay Abraham’s materials for five cents on the dollar, how I identified and located contacts, and tips so you too can purchase almost any Internet or marketing seminar material to build your business. Key Concepts ?? How I got started buying and selling Jay Abraham tapes on E-bay ?? The marketing techniques I used to locate contacts from whom to purchase additional tapes ?? What to look for when buying on Ebay and tips for avoiding counterfeits ?? Building relationships and asking questions to find out a client’s needs to identify the right products when the client wants to buy ?? Other seminar products on my Web siteMichael Senoffnomichael senoff,opportunity analysis,buying and selling online,buying and selling goods,buying and selling propertyThis is the first time I was interviewed for a tele-seminar. I was grilled by my good friend, Vanish Patel, during which time I shared my secrets about how Ihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/how-brian-keith-voiles-became-one-of-the-worlds-greatest-copywritersBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/how-brian-keith-voiles-became-one-of-the-worlds-greatest-copywriters/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/how-brian-keith-voiles-became-one-of-the-worlds-greatest-copywritersWed, 05 May 2010 23:41:06 GMTHow Brian Keith Voiles Became One Of The World's Greatest CopywritersThis is your lucky day because I have created for you what I think is one of the most compelling interviews in this book. It’s with Brian Keith Voiles. Brian is the one of the world’s greatest copywriters, and in the next two and one half hours you’ll know why. In this first-time-tell-all interview, you’ll learn how Brian Keith Voiles would come home dripping wet with sweat every day in overalls from stacking bricks for a living to becoming one the world’s greatest living copywriters. For all of you who don’t believe in the power of a great sales letter, I have included proof that what Brian teaches works, the story of Kyle from San Diego. Kyle is 21 years old and ordered Brian’s Ad Magic course. He used one letter from the course and booked $4000 in orders. “So what,” you say? Kyle only mailed 28 letters. His cost for the mailing was less then $15.00. Anyway, the bonus recording is all there for you to hear now. More proof that if you have the guts to just do it, you can open your world to new opportunities beyond your wildest dreams.Michael Senoffnobrian keith voiles,copywriting training,direct response copywriter,copywriting secrets,direct mail copywritingThis is your lucky day because I have created for you what I think is one of the most compelling interviews in this book. It’s with Brian Keith Voiles. Brianhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/how-the-unique-selling-proposition-of-a-string-cheese-distributor-can-help-your-businessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/how-the-unique-selling-proposition-of-a-string-cheese-distributor-can-help-your-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/how-the-unique-selling-proposition-of-a-string-cheese-distributor-can-help-your-businessWed, 05 May 2010 22:28:43 GMTHow The Unique Selling Proposition Of A String Cheese Distributor Can Help Your BusinessWhat you’ll hear in the first section is a client calling me for the first time looking for marketing help for his cheese business. Then, you’ll hear me call Richard for coaching advice on how to perform the Opportunity Analysis interview with this prospect. Richard has 17 years of experience conducting hundreds of business opportunity analysis sessions with clients ranging from Mom and Pop small businesses to multi million dollar corporations. Then, you’ll hear me call the prospect and conduct the Opportunity Analysis. Finally, at the very end is what we all want to hear from our prospects— a client calling me back to hire me as a consultant. You’ll hear him take my mailing address down so he can send me the money via Federal Express. This was only the second time I have used this Opportunity Analysis Worksheet to sell consulting services. This is real, as it happened, and it’s absolute proof you can do this too. I’ll offer you PROOF! All you have to do is follow this proven “recipe.”Michael Senoffnounique selling proposition,unique selling proposition examples,usp unique selling proposition,opportunity analysis,swot analysis strengths weaknesses opportunities threatsWhat you’ll hear in the first section is a client calling me for the first time looking for marketing help for his cheese business. Then, you’ll hear me callhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/marketing-consulting-opportunity-analysis-with-a-guided-fishing-tour-businessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/marketing-consulting-opportunity-analysis-with-a-guided-fishing-tour-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/marketing-consulting-opportunity-analysis-with-a-guided-fishing-tour-businessWed, 05 May 2010 22:19:23 GMTMarketing Consulting Opportunity Analysis With A Guided Fishing Tour BusinessHere is a special opportunity analysis training with Jonathan, the owner of a small fishing tour business. Keep in mind this is not the ideal client I would recommend you take on. But this opportunity analysis training has some important lessons that cannot be denied. Even though this is a startup business, I was able to find some hidden marketing assets that Jonathan could use to grow his business immediately. Another lesson to keep in mind is that Jonathan did not have money. You should only be doing opportunity analysis interviews with people who have money. Listen in and follow along on this interesting look at the fishing tour business. Please download the opportunity analysis worksheet at www.hardtofindseminars. com and follow along. I know this recording will give you more confidence in yourself. I also hope it will motivate you to get a client and start your own lucrative marketing consulting business.Michael Senoffnoopportunity analysis,marketing consulting strategy,marketing consulting business,swot analysis opportunities,swot analysis strengths weaknesses opportunities threatsHere is a special opportunity analysis training with Jonathan, the owner of a small fishing tour business. Keep in mind this is not the ideal client I would rhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/marketing-consulting-opportunity-analysis-with-a-diabetic-supplement-companyBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/marketing-consulting-opportunity-analysis-with-a-diabetic-supplement-company/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/marketing-consulting-opportunity-analysis-with-a-diabetic-supplement-companyWed, 05 May 2010 22:14:37 GMTMarketing Consulting Opportunity Analysis With A Diabetic Supplement CompanyThis is an Opportunity Analysis that I did with a business owner named Dave. Dave has an online business marketing supplements to diabetics. This audio is a splendid tool to help HMA Consultants learn how to question potential clients, try to uncover hidden marketing assets in a business, look for opportunities, and try to find ways to improve a company’s marketing efforts. Early in the conversation, I introduce the HMA System to Dave. I discuss how the system works, the types of businesses that HMA Consultants typically work with, and general price ranges for projects. Following the Opportunity Analysis Worksheet, being an excellent listener, and asking the right questions are all essential to obtain the big picture of any business. My questions lead Dave to explain that his online supplement business is stagnant. I obtain the background of his diabetic wellness business—How it started, when it started, who started it, and who formulated the supplement. Near the end of this audio segment, Dave and I explore ways to increase the company’s marketing effort. Since Dave doesn’t feel that he has a lot of money to invest in having a consultant develop and implement new marketing efforts, it might be best if Dave does it himself with some guidance from me or another HMA Consultant.Michael Senoffnomarketing your consulting,marketing consulting strategy,marketing consulting business,swot analysis opportunities,swot analysis strengths weaknesses opportunities threatsThis is an Opportunity Analysis that I did with a business owner named Dave. Dave has an online business marketing supplements to diabetics. This audio is a shttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/marketing-consulting-opportunity-analysis-with-a-start-up-internet-businessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/marketing-consulting-opportunity-analysis-with-a-start-up-internet-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/marketing-consulting-opportunity-analysis-with-a-start-up-internet-businessWed, 05 May 2010 22:09:52 GMTMarketing Consulting Opportunity Analysis With A Start Up Internet BusinessMark Mysack called looking for marketing advice on his new Internet startup business. This was only the fourth time I had conducted an opportunity analysis. Notice how I close all the way through the call. This is something I was not doing in my earlier calls. Each call gets easier and easier. My confidence in conducting the opportunity analysis is growing. Stick with me on this call to the end even though you may get a little lost with the details of his business. His business is not the important aspect of the call. It’s how to interview a prospect. I did this call with Mark for two reasons. One, he agreed to let me record the call so I could show you how to do an opportunity analysis. Two, I needed more practice. If you think you are going to be able to do one of these calls and feel comfortable the first time, you are mistaken. You have to practice this interview format several times before you get comfortable with it. You have to really understand the HMA system and how it can help a business grow. But when you understand this interview process like the back of your hand, the world is yours. You will have the confidence to interview any business and show them all the money available to them by having you as his marketing consultant.Michael Senoffnomarketing consulting strategy,marketing your consulting,small business marketing consultant,swot analysis opportunities,swot analysis strengths weaknesses opportunities threatsMark Mysack called looking for marketing advice on his new Internet startup business. This was only the fourth time I had conducted an opportunity analysis. Nhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/marketing-consulting-opportunity-analysis-with-barcus-accounting-practiceBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/marketing-consulting-opportunity-analysis-with-barcus-accounting-practice/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/marketing-consulting-opportunity-analysis-with-barcus-accounting-practiceWed, 05 May 2010 22:07:17 GMTMarketing Consulting Opportunity Analysis With Barcus Accounting Practicelive in San Diego, California. My client, Barcus, lives halfway around the world in Australia. This is a live recording of me using the Opportunity Analysis Worksheet. The purpose of using this worksheet is to uncover every single one of the “hidden marketing assets” in Barcus’s business. My client has no idea I am simply reading (word-for-word) parts of the script directly printed on the worksheet. Listen to the dramatic effect this Worksheet (or, cheat sheet, if you prefer) has on Barcus, who is a successful adviser. By using this tool, I don’t have to “wing-it” like I’ve done in the past. I have a scripted sequence of questions to follow. This is my new secret weapon. To me, it’s like a huge bull dozer I can use to dig out the marketing assets buried deep in his business. Assets he can’t even see until I dig them out for him with my questions. I know this recording will give you more confidence in yourself. I also hope it will motivate you to get a client and start your own lucrative marketing consulting business.Michael Senoffnomarketing consulting strategy,marketing your consulting,opportunity analysis,swot analysis opportunities,swot analysis strengths weaknesses opportunities threatslive in San Diego, California. My client, Barcus, lives halfway around the world in Australia. This is a live recording of me using the Opportunity Analysis Whttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/opportunity-analysis-training-with-a-small-moving-companyBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/opportunity-analysis-training-with-a-small-moving-company/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/05/opportunity-analysis-training-with-a-small-moving-companyWed, 05 May 2010 22:01:04 GMTOpportunity Analysis Training With A Small Moving CompanyRaphael ordered some pre-owned marketing materials from me. As part of his order, I offered to do an opportunity analysis for his 30-year-old moving company. Keep in mind he has paid me money to take him through this “Business Audit.” In the HMA System, you’ll learn how to charge for this service and make a lot of money easily. You’ll hear the exact questions to ask to uncover hidden marketing assets and have clients “sell themselves” on your services at the same time. If Raphael had only met an HMA marketing consultant years ago, he may not be at the point of switching careers. My goal in this recording is to teach you how to get a client. I want you to take this training and try it on a perspective client of your own. Listen and learn from this example. Other consulting opportunities will merely tell you how to get a client; I’ll demonstrate how. This is another exclusive Consulting Secrets HMA training on how to interview a prospective client over the phone using the opportunity analysis worksheet.Michael Senoffnobusiness opportunity analysis,swot opportunity analysis,opportunity analysis,swot analysis opportunities,swot analysis strengths weaknesses opportunities threatsRaphael ordered some pre-owned marketing materials from me. As part of his order, I offered to do an opportunity analysis for his 30-year-old moving company.http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/04/a-talk-with-the-king-of-mlm--glenn-w-turnerBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/04/a-talk-with-the-king-of-mlm--glenn-w-turner/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/04/a-talk-with-the-king-of-mlm--glenn-w-turnerTue, 04 May 2010 06:08:40 GMTA Talk With The King Of MLM - Glenn W TurnerHere is one of my most fascinating interviews ever. It’s with Glenn Turner. It me interviewing Glenn Turner like he’s never been interviewed before. Glenn in considered one of the most dynamic and charismatic speakers of our times. He’s was the Tony Robbins of the 1970s. This interview is the fascinating real life case study of how a man with a physical disability, no money, and no confidence had the courage to build himself into a wealthy, greatly respected man who was, and still is a role model to thousands of people. But it is not just a rags to riches story. It contains valuable lessons in honesty, tenacity, humor, and respecting others you’ll take to heart. Glenn reveals how he transformed from having little confidence to having the confidence of a master speaker and entrepreneur. Hear how Glenn grew Koskot to a $100 million dollar powerhouse in just 36 short months. Listen how Koscot was organized and how it ran. At the height of it’s growth, Koscot was larger than Amway. This interview is an absolute gem! Glenn proves how a person can go from rags to riches and from ruin to recovery through the power of positive thinking and honesty.Michael Senoffnoglenn w turner,dare to be great,mlm network marketing,network marketing training,network marketing successHere is one of my most fascinating interviews ever. It’s with Glenn Turner. It me interviewing Glenn Turner like he’s never been interviewed before. Glenn inhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/04/how-to-take-back-your-mind-because-you-lost-it-at-age-twoBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/04/how-to-take-back-your-mind-because-you-lost-it-at-age-two/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/04/how-to-take-back-your-mind-because-you-lost-it-at-age-twoTue, 04 May 2010 06:05:22 GMTHow To Take Back Your Mind Because You Lost It At Age TwoIf you don’t have the right attitude before listening to any of the audio recordings referenced in this book, they won’t do you a bit of good. So the first thing you need to do is to get your attitude right. Because if you’re not right on the inside, your not going to be right on the outside. Without the right attitude what you hear on hardtofindseminars.com will go in one ear and out the other. And I don’t want that to happen. Life is short and I’d rather you not be wasting your time. This short recording is about how to get your attitude right. It’s about how to take back your mind. It’s about belief and faith. Faith in yourself. It’s the shortest audio recording on my site, yet the most powerful. This 9-minute message has been used to motivate thousands of people all over the world. It is recognized as one of the most dynamic motivational talks ever made. I hope it will inspire you to listen to many of my other audio recordings. I hope it will give you the courage to believe in yourself. The man who gave this speech took $5,000 and turned it into $300 million in five years. He created over 800 millionaires, and has created over 78 corporations.Michael Senoffnokeys to business success,glenn w turner,dare to be great,business strategies for success,business success planIf you don’t have the right attitude before listening to any of the audio recordings referenced in this book, they won’t do you a bit of good. So the first thhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/04/mr-x-reveals-why-business-success-takes-more-than-just-effortBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/04/mr-x-reveals-why-business-success-takes-more-than-just-effort/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/04/mr-x-reveals-why-business-success-takes-more-than-just-effortTue, 04 May 2010 06:02:16 GMTMr X Reveals Why Business Success Takes More Than Just EffortMr. X is the CEO of a Silicon Valley corporation—and he is a multimillionaire. It takes a tremendous amount of drive, determination and focus to get to his level of success, and in this interview, Mr. X tells us exactly what that means. Unlike many other businessmen, he isn’t afraid to discuss the “nittygritty” elements of the business ladder. This is an honest interview with someone right smack in the middle of the business world. If you’re looking for a sugarcoated version, this isn’t the interview for you because Mr. X doesn’t hold many things back. Key Concepts ?? When to fail on purpose—and why ?? The essential things you must do and look for when putting together a driven, business-hungry management team ?? Why you should never hire anyone who’s worked as a policeman, CIA, FBI or in the field of intelligence operations ?? Why face-to-face meetings are infinitely more important than background checks when hiring executives ?? After you’ve put together a good management team, how to maintain teamwork and productivity in a fast and ever-changing marketplace ?? Why you should make sure your employees have the same drive and business philosophies you haveMichael Senoffnosuccess principles,the success principle,how to succeed in business,business strategies for success,business success planMr. X is the CEO of a Silicon Valley corporation—and he is a multimillionaire. It takes a tremendous amount of drive, determination and focus to get to his lehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/04/eugene-schwartz-reveals-his-best-direct-response-marketing-secretsMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/04/eugene-schwartz-reveals-his-best-direct-response-marketing-secrets/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/04/eugene-schwartz-reveals-his-best-direct-response-marketing-secretsTue, 04 May 2010 05:57:09 GMTEugene Schwartz Reveals His Best Direct Response Marketing SecretsI have paid thousands of dollars to study the material of all the well-known copywriting masters, and while some elements Eugene Schwartz presents are similar, there is something completely different & amazing about his recording. In a nutshell, I would say he speaks with conviction based on phenomenal copywriting success. Also, he does it in such a way that you truly feel like you are sitting in on a personal coaching session and hearing insider secrets that will set you apart from 99.99 percent of the marketing world! This rare recording of Eugene Schwartz’s speech is an OUTSTANDING piece of marketing genius. In it, Schwartz offers amazing insights into his personal methods, insights that any copywriter or marketer can benefit from instantly. I’ve never heard anything like this before, and I highly recommend that any serious direct response marketer stop what they are doing right now, and listen to this entire speech. It is pure genius!Michael Senoffnoeugene schwartz,direct response marketing,direct response copywriting,breakthrough advertising,marketing direct responseI have paid thousands of dollars to study the material of all the well-known copywriting masters, and while some elements Eugene Schwartz presents are similarhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/herschell-gordon-lewis-reveals-secrets-of-success-in-copywritingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/herschell-gordon-lewis-reveals-secrets-of-success-in-copywriting/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/herschell-gordon-lewis-reveals-secrets-of-success-in-copywritingMon, 03 May 2010 23:30:49 GMTHerschell Gordon Lewis Reveals Secrets Of Success In CopywritingEven though I had heard his name for years, I never gave Hershell much thought until I was searching for one of his books, World’s Greatest Direct Mail Sales Letters Of All Time. This book is not to be confused with a similar book by Richard Hodgson titled The World’s Greatest Direct Mail Sales Letters Of All Time. An interesting fact I learned about Hershell is that within the Collector’s Plate industry he is known as the “King of Direct Mail.” You may have seen collector’s plates advertised in the Sunday newspaper and other widely-circulated publications. I used to wonder why so many people invested in these plates until I talked with Hershell personally. Hershell is the author of more than twenty books on advertising and marketing, and is the former chairman of BJK&E Direct. On this audio clip, prepare to receive a real history lesson on some amazing things. My conversation with Hershell was one of my most interesting, illuminating talks. In it, I take you from the days of Hershell’s first direct selling job as a door-todoor salesman through his development and evolution into a prestigious, powerhouse ad-agency owner. This is one talk you will feel compelled to listen to three or four times. It is that eye opening.Michael Senoffnoherschell gordon lewis,copywriting secrets,direct mail copywriting,how to direct mail,direct mail marketingEven though I had heard his name for years, I never gave Hershell much thought until I was searching for one of his books, World’s Greatest Direct Mail Saleshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/gary-halbert-on-supercharging-your-direct-response-copywritingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/gary-halbert-on-supercharging-your-direct-response-copywriting/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/gary-halbert-on-supercharging-your-direct-response-copywritingMon, 03 May 2010 23:28:10 GMTGary Halbert On Supercharging Your Direct Response CopywritingIf you are unfamiliar with Gary Halbert, you are in for a treat. This guy is my favorite marketing instructor on the subjects of direct mail and how to write killer advertising copy. He delivers marketing information in a powerful style, without all the BS. Gary’s pre-1994 material is hard to find. Jay Abraham has done several joint ventures with Gary, so I have run across a lot of his work. How much would you pay to attend a Gary Halbert seminar? Here is a recording from a Group M Marketing seminar in Hot Springs, Arkansas, put on by Bill Myers in the early 1990s.Michael Senoffnogary halbert,direct response copywriting,copywriting secrets,direct mail marketing,how to direct mailIf you are unfamiliar with Gary Halbert, you are in for a treat. This guy is my favorite marketing instructor on the subjects of direct mail and how to writehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-a-70-year-old-man-turns-120-into-10000-twice-a-monthBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-a-70-year-old-man-turns-120-into-10000-twice-a-month/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-a-70-year-old-man-turns-120-into-10000-twice-a-monthMon, 03 May 2010 23:24:49 GMTHow A 70 Year Old Man Turns $120 Into $10,000 Twice A MonthHave you ever considered owning your own consulting business? In this interview, I talk with Sam Bowman, a successful marketing consultant from Nashville, Tennessee, who was trained in a sales and marketing system that is almost identical to the Hidden Marketing Assets (HMA) system. Based upon his experience with real face-to face selling and all the planning that goes with it, Sam explains what it takes to be successful as a marketing consultant. The purpose of this audio is to share Sam Bowman’s key strategies for starting and operating a successful consulting business and how he applied a sales and marketing system that works. Key Concepts ?? Required traits and competencies of a successful consultant ?? Getting started and projecting revenue ?? How to get clients, number of calls, and ratio of calls to appointments ?? Identifying the right clients and which clients to avoid ?? Setting appointments and pre-qualifying ?? Pre-call planning and handling appointments ?? Importance of a client needs-assessment and what to look for ?? The proposal, agreement, pricing, and getting paidMichael Senoffnostrategic marketing consulting,marketing your consulting,cold calling techniques,how to cold call,cold calling trainingHave you ever considered owning your own consulting business? In this interview, I talk with Sam Bowman, a successful marketing consultant from Nashville, Tenhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-money-today-cutting-grass-cleaning-gutters-or-raking-leavesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-money-today-cutting-grass-cleaning-gutters-or-raking-leaves/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-money-today-cutting-grass-cleaning-gutters-or-raking-leavesMon, 03 May 2010 23:21:50 GMTHow To Make Money Today Cutting Grass, Cleaning Gutters, Or Raking LeavesIs there such a thing as a perfect business? Well, a gentleman named Kevin believes there is, and in this conversation, he will tell you what it is and why it is the perfect business. He also gives plenty of tips and resources to start up your perfect business at a low cost and get high profits. So, what is this perfect business? According to Kevin, the perfect business is starting your own small lawn care business. All you need to get started is a lawn mower and a weed eater. You don’t even need to buy an expensive blower at first—simply use a broom to sweep things up! Kevin discusses some of the best upsells that you can offer to your clients, how to pitch the client, how often to do the job, how to do the job, and what to charge for the service: ?? Gutter Cleaning ?? Mulching ?? Hedge Trimming ?? Leaf Removal ?? Soil Aeration At the end of this interview with Kevin, you’ll learn about a web link that will teach you more about Kevin’s ultimate lawn care system and its pricing.Michael Senoffnolawn care business,how to make money today,how to make money selling lawn care,how to make good money,how to make cash moneyIs there such a thing as a perfect business? Well, a gentleman named Kevin believes there is, and in this conversation, he will tell you what it is and why ithttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-fast-cash-washing-windows--no-experience-necessaryBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-fast-cash-washing-windows--no-experience-necessary/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-fast-cash-washing-windows--no-experience-necessaryMon, 03 May 2010 23:17:41 GMTHow To Make Fast Cash Washing Windows - No Experience NecessaryBelieve it or not, you can start making fast and easy money today just by washing windows. And because you’re working for yourself, you can pick and choose what clients to take, what schedule to work, and how much you want to charge. And in this interview, you’ll hear exactly how to get started from a professional window washer named Howard. Howard’s been doing this for decades, so he knows all the ins and outs of the business. According to him, you can easily make $1,000 a week right away without any special skills or extensive training. In fact, all you really need are a few janitorial supplies and a good attitude and you’re ready to start making some seriously easy cash. Key Concepts ?? Exactly what supplies you’ll need to get started and where to get them. ?? Step-by-step directions on how to land your first window washing gig today ?? Ball park estimates on how much to charge per job ?? The difference between commercial and residential clients ?? What to do if a business tells you they already have someone washing their windows All about the formalities of owning your own business – including insurance, tax IDs, and obtaining a fictitious business nameMichael Senoffnohow to make fast cash,how to make money now,how to make money selling window washing,window washing business,window washing systemBelieve it or not, you can start making fast and easy money today just by washing windows. And because you’re working for yourself, you can pick and choose whhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-a-crippling-back-injury-forced-a-man-into-making-250000-a-yearBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-a-crippling-back-injury-forced-a-man-into-making-250000-a-year/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-a-crippling-back-injury-forced-a-man-into-making-250000-a-yearMon, 03 May 2010 23:13:45 GMTHow A Crippling Back Injury Forced A Man Into Making $250,000 A YearThis is a conversation with a very interesting business owner. He has been making a fortune in the office cleaning business. He solicits office buildings and businesses that need light cleaning two-five days a week. He acquires long- and short-term contracts with these businesses and finds contract cleaners to clean and manage the accounts. He claims you can have multiple cleaning accounts within weeks for a start-up of less then $50. You can get others to do the dirty work and you keep 40% of the gross sales. He has done it over and over again and wants to let you in on this business. Hear how I grilled him about this venture for over 50 minutes so you can get an inside look at this often-overlooked money-making opportunity.Michael Senoffnohow to make real money,office cleaning business,how to make money selling office cleaning,how to make good money,how to make cash moneyThis is a conversation with a very interesting business owner. He has been making a fortune in the office cleaning business. He solicits office buildings andhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-money-with-address-numbers-door-locks-and-viewers-part-twoBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-money-with-address-numbers-door-locks-and-viewers-part-two/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-money-with-address-numbers-door-locks-and-viewers-part-twoMon, 03 May 2010 23:05:10 GMTHow To Make Money With Address Numbers, Door Locks, And Viewers Part TwoHere is a recording on how to make some fast money installing door viewers. My advice to do this business is different than how I operated my peephole business 15 years ago. Follow this new advice; get a used drill and a pocket full of door viewers and go out today to start making money selling door viewers, door knockers, door flashing, dead bolt locks and more in your neighborhood. Just do it. Part two contains me talking to one of my customers about his experience installing door viewers with his brother when he was a kid. This is great stuff if you need to come up with some fast cash.Michael Senoffnodoor viewer peephole,how to make money fast,how to make quick money,how to make extra money,how to make money selling door viewersHere is a recording on how to make some fast money installing door viewers. My advice to do this business is different than how I operated my peephole busineshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/michael-senoff-on-selling-door-viewersBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/michael-senoff-on-selling-door-viewers/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/michael-senoff-on-selling-door-viewersMon, 03 May 2010 22:59:31 GMTMichael Senoff On Selling Door ViewersHere is a recording on how to make some fast money installing door viewers. My advice to do this business is very different than how I operated my peephole business 15 years ago. Follow this new advice; get a used drill and a pocket full of door viewers and go out today to start making money selling door viewers, door knockers, door flashing, dead bolt locks and more in your neighborhood. Just do it. Part one is an interview with a twenty-year-old named Frank. Frank asked for my best advice of exactly what to do to start making money installing door viewers.Michael Senoffnodoor viewer peephole,how to make money fast,how to make quick money,how to make extra money,how to make money selling door viewersHere is a recording on how to make some fast money installing door viewers. My advice to do this business is very different than how I operated my peephole buhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/michael-senoff-on-marketingMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/michael-senoff-on-marketing/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/michael-senoff-on-marketingMon, 03 May 2010 22:52:19 GMTMichael Senoff On MarketingMy dad had two jobs, four kids to support, and during the week spent most of his time traveling around the South in an orange Winnebago packed with clothing samples. I knew at an early age that his kind of life wasn’t for me. Now, I work from home doing what I love. The Internet has allowed me to leverage my time, set my own schedule, and be with my family. And in this interview, you’ll hear exactly how I did it. The key for me has been audio. On my website hardtofindseminars.com, I give away more than 100 hours of free audios on just about every sales, marketing, and business topic out there. Key Concepts ?? How I build trust and rapport with prospects ?? How I create my products and the strategies I use to market them ?? How I get my interviews with the big guys ?? What you need to know before you even think about your first interview ?? Marketing lessons I’ve learned the hard way ?? How to multiply your sales message through the Internet ?? Ways to keep your margins high and your value higher ?? And much moreMichael Senoffnomichael senoff,internet marketing strategy,audio marketing,business internet marketing online,internet marketing trainingMy dad had two jobs, four kids to support, and during the week spent most of his time traveling around the South in an orange Winnebago packed with clothing shttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-money-in-marketing-consultingMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-money-in-marketing-consulting/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-money-in-marketing-consultingMon, 03 May 2010 22:47:56 GMTHow To Make Money In Marketing ConsultingIf you have some telephone skills and you understand marketing, you can make fast money selling consulting services to businesses without ever leaving your home. Hundreds of questions flooded my e-mail box for Richard, a world class marketing consultant about the marketing consulting business. Here’s the full interview with Richard fielding including the first 44 questions from HMA marketing consultants and students from all over the world. This recorded Q&A session is 59 minutes long. For the HMA consultant, listening to this will remind you of many subjects related to the business you may have forgotten.Michael Senoffnostrategic marketing consulting,marketing your consulting,marketing consulting business,small business marketing consulting,marketing business consultingIf you have some telephone skills and you understand marketing, you can make fast money selling consulting services to businesses without ever leaving your hohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-fast-money-by-selling-information-productsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-fast-money-by-selling-information-products/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-make-fast-money-by-selling-information-productsMon, 03 May 2010 06:25:41 GMTHow To Make Fast Money By Selling Information ProductsYou can have a very voluble information product by dinner tonight if you have a mouth and a phone and the ability to record a two-way call. This is a consultation I did with a lady named Sherda. It seems that Sherda’s dream to start an e-commerce site was shattered because the company that she hired for assistance not only did her many disservices, but cost her a great deal of money. At wits end, Sherda contacted me for advice. I was so touched by her plight that I agreed to do a one-hour consultation with her to talk about her current e-commerce site’s failure. We then talked at length about how to set up a successful business selling information products. This consultation is a treasure for anyone who is in a quandary about how to get ideas for an information product and how to turns those ideas into a reality and a success. It all stems from identifying your “passion” and then implementing the ideas that I suggest to Sherda. The possibilities are endless! You will hear how a conversation starting out with a very discouraged Sherda turned into an exciting new adventure that she just couldn’t wait to begin!Michael Senoffnohow to make fast money,sell information products,information products to sell,information marketing system,information marketing businessYou can have a very voluble information product by dinner tonight if you have a mouth and a phone and the ability to record a two-way call. This is a consultahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/all-about-the-marketing-consulting-businessMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/all-about-the-marketing-consulting-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/all-about-the-marketing-consulting-businessMon, 03 May 2010 06:21:10 GMTAll About The Marketing Consulting BusinessMatthew is a life-long learner. An accountant by trade, he knows that Marketing is his ultimate goal. He has even has realized what his niche market will be. He has studied all of the Marketing gurus and is very well-read in many areas. He already has three clients that he advises but feels that he needs a “system” that will help him to help his clients more and will give him the confidence to dive into his niche market. When Matthew sees all of the HMA resources, his reactions are priceless You will be a fly on the wall when you hear Matthew realize that the HMA System is the missing link that he has been searching for to fulfill his dream of becoming a Marketing consultant. Needless to say, we end the conversation with me welcoming Matthew to the team as our newest HMA Marketing Consultant If you have looked into the HMA System and feel that you have some unanswered questions, I encourage you to listen to this consultation with Matthew. He’s a down to earth guy who probably had many of the same questions that you may have about becoming a Marketing consultant. In any case, it’s an enjoyable conversation that I know will enlighten you.Michael Senoffnomarketing consulting business,strategic marketing consulting,marketing your consulting,sales process management,marketing sales processMatthew is a life-long learner. An accountant by trade, he knows that Marketing is his ultimate goal. He has even has realized what his niche market will be.http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-one-email-produced-100000-in-marketing-consulting-fees-with-a-local-chamber-of-commerceMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-one-email-produced-100000-in-marketing-consulting-fees-with-a-local-chamber-of-commerce/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-one-email-produced-100000-in-marketing-consulting-fees-with-a-local-chamber-of-commerceMon, 03 May 2010 06:17:19 GMTHow One Email Produced $100,000 In Marketing Consulting Fees With A Local Chamber Of CommerceAlex explains how he developed his marketing skills as a consultant to earn a minimum of $1,000 an hour and increase his business. Listen as he describe how one free e-mail produced $100,000 in consulting fees with a local Chamber of Commerce. The purpose of this interview is to share Alex Whiting’s high-powered marketing advice for starting a business, prospecting, qualifying, marketing, getting referrals, pricing, and closing that will help you be a successful consultant and enable you to avoid typical mistakes as you work to increase your business. Key Concepts ?? Alex’s background and how he got started ?? Benefits of understanding how people react and what they need to hear before they are ready to buy ?? How “liking to help people” and “building trust” are critical to being a good consultant ?? Importance of continuous learning and making improvements in marketing techniques ?? Marketing mistakes to avoid tips for providing value ?? Leveraging information you learn, sharing information with others, and stepping out of the box to see what can be done differently ?? Tips for lead generation, qualifying potential clients, and best ways to enter into a consulting situationMichael Senoffnostrategic marketing consulting,marketing lead generation,marketing your consulting,how to generate leads,sales process managementAlex explains how he developed his marketing skills as a consultant to earn a minimum of $1,000 an hour and increase his business. Listen as he describe how ohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-access-to-email-and-writing-a-letter-can-help-you-make-fast-money-in-copywritingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-access-to-email-and-writing-a-letter-can-help-you-make-fast-money-in-copywriting/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-access-to-email-and-writing-a-letter-can-help-you-make-fast-money-in-copywritingMon, 03 May 2010 06:11:28 GMTHow Access To Email And Writing A Letter Can Help You Make Fast Money In CopywritingThis is a consultation that I did with a gentleman named Mark who needed some advice in “kick starting” his copywriting business. We discuss sole proprietorships and the option of incorporating after getting started, obtaining customers, and making some money. Listen as I show Mark how to obtain copywriting work by researching Ebay. How to look at closed auctions for big ticket items where the item did not sell. I advise Mark to research unsuccessful closed auctions for boats, houses, machinery, and other high priced items. And don’t just stay with Ebay. Look into the real estate market for beautiful homes that just aren’t selling. Most of the time, real estate ads just don’t do a good enough job of explaining the real advantages of owning that particular home. The very best way to advertise a home is to interview the current homeowner about the home itself, the neighborhood, the schools, etc. – important things that real families are interested in. Listen to my own experience with using written copy in conjunction with audio for both a product and for real estate.Michael Senoffnocopywriting secrets,copywriting career,copywriting skills,entry level copywriter,become a copywriterThis is a consultation that I did with a gentleman named Mark who needed some advice in “kick starting” his copywriting business. We discuss sole proprietorshhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/fast-cash-selling-marketing-consulting-servicesMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/fast-cash-selling-marketing-consulting-services/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/fast-cash-selling-marketing-consulting-servicesMon, 03 May 2010 06:06:32 GMTFast Cash Selling Marketing Consulting ServicesDavid Flannery wants to become the world’s number one HMA Consultant. He is from Ireland and he is 35 years old. He graduated with an MBA at the top of his class and has fifteen clients willing to pay close to $20,000 each for his consulting services. What’s so special about David? Is he some kind of fast cash superman? What separates him for you? You’re about to find out in this first of several recordings. Dave has agreed to let me record and document his climb to the top of the HMA consulting world. This first part interview is all about how David got his first 25 appointments. And then you’ll hear exactly what he says to close three out of four prospects. You can do what David has done. The only difference between him and you is what’s in your mind. It’s all about your belief in yourself and your execution. Go for it! I believe in you. Twenty-five appointments made Dave over $50,000 in less them 10 days. His results are not typical but are proof that they are obtainable if you have the ability to just do it.Michael Senoffnodavid flannery,marketing consulting services,strategic marketing consulting,marketing your consulting,marketing consulting businessDavid Flannery wants to become the world’s number one HMA Consultant. He is from Ireland and he is 35 years old. He graduated with an MBA at the top of his clhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-wow-your-marketing-consulting-prospects-with-numbers-and-other-great-ideasMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-wow-your-marketing-consulting-prospects-with-numbers-and-other-great-ideas/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/how-to-wow-your-marketing-consulting-prospects-with-numbers-and-other-great-ideasMon, 03 May 2010 01:15:28 GMTHow To Wow Your Marketing Consulting Prospects With Numbers And Other Great IdeasIn this conference call, consultants from around the world discuss the many ways they’re growing their businesses and closing more deals. Richard Emmons starts the conference off by sharing how he combined Dave Flannery’s cost reduction step with Ed the taxman’s tax presentation to close a nice deal (and save his client a significant amount of money without really doing anything). And Mark talks about how he plugs a company’s numbers into his spreadsheet calculator to demonstrate not only why they should hire him but also how the HMA steps are laid out. And Paul talks about how he shows prospects proposals that outline growth and explain projected results—to make closing the deal a “no-brainer.” Key Concepts ?? A good description of the typical HMA client—what industries respond well to the HMA system, how much money they usually bring in and how long they’ve generally been in business ?? Why you may not want to make “pure contingency” deals anymore ?? A simple and surefire way to get perfect testimonials every time ?? Ideas for getting free media exposure ?? When and how to address a company’s web presence during an opportunity analysis ?? Fresh ideas for finding new clientsMichael Senoffnostrategic marketing consulting,marketing lead generation,lead generation for the complex sale,qualified lead generation,marketing your consultingIn this conference call, consultants from around the world discuss the many ways they’re growing their businesses and closing more deals. Richard Emmons starthttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/the-secrets-to-time-management-revealed-by-marketing-consultant-dave-flanneryBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/the-secrets-to-time-management-revealed-by-marketing-consultant-dave-flannery/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/the-secrets-to-time-management-revealed-by-marketing-consultant-dave-flanneryMon, 03 May 2010 01:12:03 GMTThe Secrets To Time Management Revealed By Marketing Consultant Dave FlanneryDave Flannery has written a book called The Four Absolute Unbreakable Laws for Making Huge Profits. In this audio, you’ll hear Dave talk a little about his book and a lot about how he runs his HMA business. Dave talks about how he makes sure his clients know exactly what their role is going to be in the HMA process—right from the Opportunity Analysis. Key Concepts ?? What “barrier-ism” is and why Dave won’t work with anyone who has it ?? Why you have to sell the database step—and ways to do that ?? What you should immediately do, if your client doesn’t have a database, in order to get one up and running ASAP ?? What Dave suggests his clients do to integrate their USPs—especially if they have thousands of business cards and letterheads already printed out without one ?? How Dave writes his USPs in one day—and what they look like for clients with everyday commodity products ?? Why Dave accompanies his clients to their Joint Venture meetings to talk on their behalf—and what he says ?? How Dave deals with the subject of added expenses (like postage) right from the startMichael Senoffnodave flannery,time management tips,time management skills,strategic marketing consulting,business time managementDave Flannery has written a book called The Four Absolute Unbreakable Laws for Making Huge Profits. In this audio, you’ll hear Dave talk a little about his bohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/the-key-to-finding-new-opportunities-for-your-marketing-consulting-practiceMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/the-key-to-finding-new-opportunities-for-your-marketing-consulting-practice/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/the-key-to-finding-new-opportunities-for-your-marketing-consulting-practiceMon, 03 May 2010 01:07:00 GMTThe Key To Finding New Opportunities For Your Marketing Consulting PracticeIn this conference call, HMA consultants discuss the areas of their HMA businesses that seem to be working for them and the areas they are improving on. Richard talks about a new affiliate opportunity that you may want to find out if you qualify for. With the program, you won’t need to work with clients one on one. Instead, you’ll just direct certain prospects to a site and earn 40% commission on the products they buy. Key Concepts ?? Ideas for newer consultants who may be finding it hard to drum up excitement over their USPs ?? Three ways HMA consultants can help clients who can’t afford oneon- one services ?? Ways to help the HMA system appeal to the UK population without seeming too aggressive or “over the top” ?? Ways to combine the USP with another step (like the database step) to see results both you and your client will benefit from ?? What to do (and charge) when your client has many different products— and needs more than one USP ?? What to do for certain clients, like financial planners, who aren’t allowed to use testimonial letters to promote their businesses—and ways to get around that ?? Group training ideas that will maximize your time and increase your profitMichael Senoffnostrategic marketing consulting,unique selling proposition examples,small group training,marketing your consulting,marketing consulting businessIn this conference call, HMA consultants discuss the areas of their HMA businesses that seem to be working for them and the areas they are improving on. Richahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/the-most-effective-techniques-for-marketing-consultantsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/the-most-effective-techniques-for-marketing-consultants/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/the-most-effective-techniques-for-marketing-consultantsMon, 03 May 2010 01:03:05 GMTThe Most Effective Techniques For Marketing ConsultantsIn this conference call, you’ll hear us discuss the newest and most effective techniques for HMA consultants. Richard starts the conference off by explaining how the HMA system is a “lean marketing” system because it creates efficiencies in businesses. Richard then goes on to talk about how a USP can sometimes be used to change the demand of the marketplace. And you’ll hear examples of how you can change market demand with a USP—and when to try to do it. Dave talks about his exciting, new deal with a recycling company to take it international and about how he made sure those negotiations went in his favor. Key Concepts ?? How to effectively use the HMA’s USP of growing a client’s business “20-100 percent in 90 days” ?? Good ideas for helping (and profiting from) clients who can’t afford your normal consulting fees ?? How to use the peak time of a mostly seasonal business to increase the sales of its down season ?? Dave’s advice on referrals ?? Ways to make sure one of your clients doesn’t monopolize too much of your timeMichael Senoffnounique selling proposition,get more referrals,referral marketing,lean marketing,negotiation skills trainingIn this conference call, you’ll hear us discuss the newest and most effective techniques for HMA consultants. Richard starts the conference off by explaininghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/hma-marketing-consultants-paul-flood-and-richard-emmons-on-tips-to-get-clientsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/hma-marketing-consultants-paul-flood-and-richard-emmons-on-tips-to-get-clients/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/03/hma-marketing-consultants-paul-flood-and-richard-emmons-on-tips-to-get-clientsMon, 03 May 2010 00:57:31 GMTHMA Marketing Consultants Paul Flood And Richard Emmons On Tips To Get ClientsIn this audio, you’ll hear from two HMA consultants, Paul Flood and Richard Emmons, as they go over the details of landing their latest clients. And I have Paul and Richard walk us through everything—where they met their clients, what they said to get a first meeting and how they turned that meeting into money. From the amount they charge to how they get their referrals, you’ll hear it all. Key Concepts ?? The great approach Paul uses for introducing joint ventures to his prospects as part of his consulting service ?? How Paul uses an e-newsletter to build credibility ?? Suggestions for getting the conversation back on track during an opportunity analysis ?? How Richard convinced a client to use him instead of the Jay Abraham mentoring program ?? Specific examples of how to use networking to gain more clients and referrals Both Paul and Richard agree that in order to be successful, you need to get out there and be persistent. And they also say you need to make sure you’re practicing what you’re preaching. In other words, don’t forget to apply the HMA system’s USP and core principles to your consulting practice so that you can be an example of how well it works.Michael Senoffnostrategic marketing consulting,joint venture marketing,business lead generation,business opportunity analysis,how to generate leadsIn this audio, you’ll hear from two HMA consultants, Paul Flood and Richard Emmons, as they go over the details of landing their latest clients. And I have Pahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/successful-marketing-consultant-dave-flannery-reveals-it-allBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/successful-marketing-consultant-dave-flannery-reveals-it-all/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/successful-marketing-consultant-dave-flannery-reveals-it-allSun, 02 May 2010 22:32:01 GMTSuccessful Marketing Consultant Dave Flannery Reveals It AllWith 17 clients and a long waiting list, Dave Flannery is one of the best. And while most HMA consultants only dream about such success, Rob Hentschel went one step further—he asked if he could grill Dave on every last detail of every last accomplishment. Well, it never hurts to ask because Dave’s response was, “Bring it on.” This is that interview. You’ll hear it all—from the hours Dave keeps to how he comes up with his winning USPs. Key Concepts ?? The exact USPs he came up with for his top three clients ?? Why he relies heavily on customer research and the best ways he knows to conduct it ?? His entire strategy for persuading businesses to do joint ventures with him ?? How he turns “order takers” into successful salespeople—without incentives! ?? Why you should never make every letter a sales letter ?? How he went into his region’s largest newspaper and struck up a deal to write the business column there Dave’s having a really good year. He expects to make about $750,000. But he also points out that the consulting business is a marathon and not a sprint.Michael Senoffnostrategic marketing consulting,marketing your consulting,marketing consulting business,markerting and consulting,how to build trust in relationshipWith 17 clients and a long waiting list, Dave Flannery is one of the best. And while most HMA consultants only dream about such success, Rob Hentschel went onhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/on-leveraging-assets-and-building-relationships--part-twoBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/on-leveraging-assets-and-building-relationships--part-two/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/on-leveraging-assets-and-building-relationships--part-twoSun, 02 May 2010 22:12:19 GMTOn Leveraging Assets And Building Relationships - Part TwoIt’s hard for consultants to tell clients to leverage their assets if they’re not even leveraging their own. Part two includes a question-and-answer session with Richard and Dave Flannery where, like usual, ideas are tossed around to help solve even the most pressing of questions. You’ll also hear about Richard’s exciting new offer for HMA consultants. He’s just finished his marketing training course for IBM and Dell, and he’s making it available for consultants to resell to their clients. Key Concepts ?? Sample scripts from Richard that will help you explain complex concepts like “leveraging assets” to small business owners who might not be familiar with such terms ?? What to do if your strategies for growth are too successful, and your client is growing quicker than he can handle — and he’s panicking because of it! ?? A couple of tricks that Dave came up with that could save your retail clients big bucks over night ?? Why creating a database should always be your first priority and how Dave found that out the hard way ?? What to do if your client wants to skip a few steps Because you’re dealing with the “livelihoods and babies” of your clients, Dave also discusses ways to build and strengthen your business relationships with them.Michael Senoffnocold call script,asset leverage,building relationships,how to build relationships,how to build trust in relationshipIt’s hard for consultants to tell clients to leverage their assets if they’re not even leveraging their own. Part two includes a question-and-answer session whttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/on-leveraging-assets-and-building-relationships--part-oneBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/on-leveraging-assets-and-building-relationships--part-one/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/on-leveraging-assets-and-building-relationships--part-oneSun, 02 May 2010 22:09:39 GMTOn Leveraging Assets And Building Relationships - Part OneIt’s hard for consultants to tell clients to leverage their assets if they’re not even leveraging their own. That’s why in part one of this conference call Richard talks about ways to do just that. He also talks about how looking at those assets can help you determine how to run with your career. Key Concepts ?? Sample scripts from Richard that will help you explain complex concepts like “leveraging assets” to small business owners who might not be familiar with such terms ?? What to do if your strategies for growth are too successful, and your client is growing quicker than he can handle—and he’s panicking because of it! ?? A couple of tricks that Dave came up with that could save your retail clients big bucks over night ?? Why creating a database should always be your first priority and how Dave found that out the hard way ?? What to do if your client wants to skip a few steps ?? And much more Because you’re dealing with the “livelihoods and babies” of your clients, Dave also discusses ways to build and strengthen your business relationships with them.Michael Senoffnoleverage assets,asset leverage,building relationships,how to build relationships,how to build trust in relationshipIt’s hard for consultants to tell clients to leverage their assets if they’re not even leveraging their own. That’s why in part one of this conference call Rihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/how-to-write-a-million-dollar-uspBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/how-to-write-a-million-dollar-usp/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/how-to-write-a-million-dollar-uspSun, 02 May 2010 22:05:51 GMTHow To Write A Million Dollar USPIn this conference call, Bill Bodri along with several HMA consultants and I go over specific strategies that will help you pull together the greatest possible USP in the least amount of time. You can usually get it done in less than an hour—even for your most challenging clients. We kick around ways to package and present the USP so that clients will be amazed by the value you’re giving them. So if you’re worried that business owners aren’t going to be happy forking over $3,000 for a piece of paper with a USP on it, then you absolutely must listen to this recording. Key Concepts ?? How to give your USPs the “wow” factor ?? Should the length of a USP—is the limit really 90 words or less? ?? If you have a longer USP, some effective ways for integrating it into marketing strategies ?? If polling customers is necessary and how to go about doing that ?? How “positioning” is different from a USP ?? How to uncover USPs quickly and easily And Bill Bodri is just the guy to talk to about the subject. He’s the author of How to Write a Million Dollar Unique Selling Proposition, and he shares a mountain of useful information during the call.Michael Senoffnobob bodri,unique selling proposition,unique selling proposition examples,strategic marketing consulting,marketing and consultingIn this conference call, Bill Bodri along with several HMA consultants and I go over specific strategies that will help you pull together the greatest possiblehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/the-best-ways-to-measure-marketing-consulting-resultsMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/the-best-ways-to-measure-marketing-consulting-results/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/the-best-ways-to-measure-marketing-consulting-resultsSun, 02 May 2010 22:00:57 GMTThe Best Ways To Measure Marketing Consulting ResultsHere’s a conference call I did with Richard and several HMA Consultants. Whether you’re a new HMA Consultant or an existing one, this recording has something for everyone. You’ll hear Richard, four HMA Consultants, and me field some pretty tough questions about consulting. Key Concepts ?? The best ways to measure results, revenue and growth ?? Setting boundaries with a client when enough is enough ?? What to do when your client’s competitor has a USP ?? Finding a niche and capitalizing on it ?? What to do when your client isn’t implementing any of your recommendations During the call, we’ll also go over some of the best strategies—besides telemarketing and cold calls—to gain clients and get that referral process going. And, we’ll go into detail about how to run market research on a new product and how to gauge what a good market response for that product would be. Also, there will probably be a time when you feel like your client’s staff just isn’t effective enough to handle the responses they’re getting. So, during this conference call, I’ll go over ways to analyze your client’s staff, and I’ll also bring up some helpful, inexpensive resources—like call centers or Internet sites.Michael Senoffnomarketing business consulting,direct marketing consulting,marketing your consulting,how to measure results,measuring advertising resultsHere’s a conference call I did with Richard and several HMA Consultants. Whether you’re a new HMA Consultant or an existing one, this recording has somethinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/the-great-hma-marketing-consulting-mastermindMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/the-great-hma-marketing-consulting-mastermind/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/the-great-hma-marketing-consulting-mastermindSun, 02 May 2010 21:55:56 GMTThe Great HMA Marketing Consulting MastermindThis is a conference call I made with Richard and some HMA Consultants. In it, we go over ways to jump-start your business. We also talk with Dave Flannery and look at what is appearing to be one of the most exciting business plans for HMA Consulting. Key Concepts ?? Ways to run group presentations that can leverage your time ?? A sure-fire plan of action for when your client needs results fast ?? How the Opportunity Analysis sets you apart from other Consultants ?? When to use telemarketers ?? The best way to qualify clients ?? When and how to develop more than one USP—and how to price it Also, Richard goes over how you can benefit from his new Internet Marketing course—the same one Dell Computers and IBM will be using. Dave Flannery shows a fresh way to work the system. In this call, we break down his strategic business plan and find out how he used Christmas and New Year’s parties to land clients, how he’s bartered for advertising and how he’s set himself up as a local expert in the field. Richard says that Dave’s fees are only going to be going up. So, find out how you can be “swamped” with business too.Michael Senoffnostrategic marketing consulting,small business marketing consulting,marketing consulting business,marketing business consulting,marketing and consultingThis is a conference call I made with Richard and some HMA Consultants. In it, we go over ways to jump-start your business. We also talk with Dave Flannery anhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/the-best-hma-consultant--dave-flannery--tells-how-he-did-itBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/the-best-hma-consultant--dave-flannery--tells-how-he-did-it/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/the-best-hma-consultant--dave-flannery--tells-how-he-did-itSun, 02 May 2010 02:41:09 GMTThe Best HMA Consultant - Dave Flannery - Tells How He Did ItWhen Dave Flannery got his HMA system, he set out to be the world’s top consultant. With 17 clients and a long waiting list, he’s more than on his way. This interview was one of my first with Dave and one of the best. With the beginning steps fresh in his mind, he gives a practical outline for generating leads and landing clients. You’ll hear how Dave came up with his own USP and how he used it at Christmas and New Year’s parties to successfully generate leads. You’ll hear how he ran through 60 mock opportunity analyses with a friend before ever stepping foot into a prospect’s office. And you’ll hear how he works 12-hour days that are often scheduled down to the half hour. Key Concepts ?? Why you should always meet at the client’s business ?? The first three things you must do when you get there to play the psychological game of building trust and rapport ?? His main closing line during the opportunity analysis ?? Why it’s critical to make sure clients are on the same page with you throughout the entire opportunity analysis ?? Why you can’t be wishy-washy on the USP and what you must do instead ?? How he landed a deal with his newspaper for a business column— and the great deal he’s getting instead of the measly columnist’s payMichael Senoffnodave flannery,strategic marketing consulting,business opportunity analysis,swot analysis opportunities,unique selling proposition examplesWhen Dave Flannery got his HMA system, he set out to be the world’s top consultant. With 17 clients and a long waiting list, he’s more than on his way. This ihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/dave-flannery-reveals-the-key-to-having-17-high-paying-clients-and-how-you-can-do-it-tooBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/dave-flannery-reveals-the-key-to-having-17-high-paying-clients-and-how-you-can-do-it-too/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/05/02/dave-flannery-reveals-the-key-to-having-17-high-paying-clients-and-how-you-can-do-it-tooSun, 02 May 2010 02:35:36 GMTDave Flannery Reveals The Key To Having 17 High Paying Clients And How You Can Do It TooLiving in a town with a population of only 15,000, Dave Flannery’s managed to pick up 17 clients and barter his services for a website and bank for 60,000 Euros so far. (That’s more than $78,000 U.S.). In this interview, Dave lets you in on how he’s doing it and how you can do it too. As an HMA Consultant with 17 clients, you can bet Dave has done his share of trial-and-error. First, he explains how he conducts his Project One company interviews so that they’re chocked full of free-flowing ideas and useful information. Hear how he makes intimidated staff members feel at ease and why he’ll never analyze his notes during the interview itself again. David never negotiates his fees and he’ll be the first to say that you shouldn’t either. In fact, having to deal with low fees is one of the biggest complaints he’s heard from other HMA Consultants. Some of the other things you’ll learn from this interview are: ?? How and why educating your clients should be your top priority ?? Why David will never use a proposal ?? Why sometimes a handshake is better than a “legalese” written contract ?? How to deal with rural, low-populated areas ?? How he views and overcomes resistance… and even ?? What a good business card looks like for an HMA ConsultantMichael Senoffnodave flannery,strategic marketing consulting,overcoming resistance,how to overcome resistance,best business card designLiving in a town with a population of only 15,000, Dave Flannery’s managed to pick up 17 clients and barter his services for a website and bank for 60,000 Eurhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/27/dave-flannery-reveals-how-he-uses-joint-venture-deals-to-land-clientsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/27/dave-flannery-reveals-how-he-uses-joint-venture-deals-to-land-clients/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/27/dave-flannery-reveals-how-he-uses-joint-venture-deals-to-land-clientsTue, 27 Apr 2010 01:11:14 GMTDave Flannery Reveals How He Uses Joint Venture Deals To Land ClientsWith 17 clients and a long waiting list, Dave Flannery is one of the busiest consultants around—and he didn’t get that way by making cold calls. In this interview, you’ll hear all about joint ventures, how they’ll make your life infinitely easier than cold calling and exactly how Dave uses them to generate more leads than he can handle. What is a joint venture? A joint venture is a strategic alliance that businesses form with one another. As an HMA consultant, you may want to team up with other businesses that have clients who might need your services. For a small cut of the deal, these businesses will likely give you access to their client lists. You’ll hear how Dave makes the most of his joint venture deals. Key Concepts ?? What kinds of businesses have clients who need HMA consulting services and how to find them ?? What he says to a business that practically guarantees they’ll make a joint venture with him ?? Who pays for what in the deal, how the profits are split and how to maintain trust so that everybody’s happy ?? Advice on how to build credibility so you look like a sound investmentMichael Senoffnomarketing your consulting,dave flannery,joint venture marketing,how to joint venture,joint venture advantagesWith 17 clients and a long waiting list, Dave Flannery is one of the busiest consultants around—and he didn’t get that way by making cold calls. In this interhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/27/dave-flannery-reveals-the-straight-talk-about-making-it-in-marketing-consultingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/27/dave-flannery-reveals-the-straight-talk-about-making-it-in-marketing-consulting/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/27/dave-flannery-reveals-the-straight-talk-about-making-it-in-marketing-consultingTue, 27 Apr 2010 01:07:59 GMTDave Flannery Reveals The Straight Talk About Making It In Marketing ConsultingEven though highly successful HMA consultant Dave Flannery seems confident, he says he’s a bit nervous most of the time. Dave has so many clients—he’s booked for the year, with one of them paying a retainer of $30,000 euros. And in this interview, you’ll hear all about that faked confidence and the real deals that have come from it. Since he first started with the HMA system, Dave’s been one of the busiest consultants around. Seven months later, he’s busier than ever and says if he can do it, anyone can. And because he’s been in such high demand this year, next year he’s increasing his fees to $12,000 with a 15% retainer. Key Concepts ?? What two things you should always have your clients agree to do if you want your consulting business to grow like Dave’s ?? More about Dave’s cost-reduction step and how it’s been working out for him ?? Where Dave finds the easiest and most effective areas to reduce costs for his clients so they see immediate results ?? Details of his 30,000-euro deal where he’ll be taking a company international—he’s also receiving 15% of the gross sales as part of that agreement ?? Dave’s advice for new consultants on how to deal with rejection and “fake it ‘till you make it”Michael Senoffnodave flannery,marketing business consulting,marketing your consulting,sales and marketing consulting,direct marketing consultingEven though highly successful HMA consultant Dave Flannery seems confident, he says he’s a bit nervous most of the time. Dave has so many clients—he’s bookedhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/27/dave-flannery-is-grilled-for-more-marketing-consulting-detailsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/27/dave-flannery-is-grilled-for-more-marketing-consulting-details/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/27/dave-flannery-is-grilled-for-more-marketing-consulting-detailsTue, 27 Apr 2010 01:02:11 GMTDave Flannery Is Grilled For More Marketing Consulting DetailsIn this interview you’ll hear specifics about Dave Flannery’s new fee increase and how he calculates his 15% retainer. You’ll also hear more about his cost reduction step such as what he charges for it and what its purpose is. Key Concepts ?? Why you need a five-year plan for success and what Dave’s plan looks like ?? What you should always remember to do when someone says “no” to you ?? Dave’s advice for consultants who need clients right away—follow this plan and your business could get an immediate and significant boost ?? What Dave does when a client wants to go beyond the original contract ?? What you need to do to make sure your HMA training is complete ?? How Dave deals with self-doubt and insecurity According to Dave, he’s suffered his fair share of rejection. He says he’s had prospects lock doors on him and laugh at him. But he’s never sold himself short. “If they could hire you for a dollar, they’d hire you for a dollar,” he says. “The only person who’s going to fight for you is you.”Michael Senoffnodave flannery,marketing business consulting,marketing your consulting,sales and marketing consulting,direct marketing consultingIn this interview you’ll hear specifics about Dave Flannery’s new fee increase and how he calculates his 15% retainer. You’ll also hear more about his cost rehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/27/top-copywriter-carl-galletti-reveals-copywriting-secrets-to-get-more-customersBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/27/top-copywriter-carl-galletti-reveals-copywriting-secrets-to-get-more-customers/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/27/top-copywriter-carl-galletti-reveals-copywriting-secrets-to-get-more-customersTue, 27 Apr 2010 00:35:22 GMTTop Copywriter Carl Galletti Reveals Copywriting Secrets To Get More CustomersYou can’t hire Carl Galletti today to write copy for you. Why? because any smart copywriter knows, you can make a whole lot more writing copy for your own products then you can for clients. It’s been said if you can hire a copywriter, they probably aren’t that good. Carl Galletti has risen to the top of the world of direct-response advertising and is now considered by many to be one of the best freelance copywriters and marketing experts in the world. I had the pleasure of interviewing Carl and I can attest that he is unique as a copywriter because of his vast marketing skills Many of the top direct-response advertisers have used Carl to write advertising copy for them including Gary Halbert, author of The Gary Halbert Letter. Here is what Gary says about Carl.. Carl’s client list is diverse. He has worked with authors, professional speakers, publishers, computer companies, contractors, executive search firms, printers, training organizations, jewelry manufacturers, schools, health technology firms, and the American Red Cross. Anyone who is serious about learning copywriting and marketing can benefit from Carl’s advice. This interview will take you on a guided tour from the days when Jay Abraham and Gary Halbert were just getting started.Michael Senoffnocarl galletti,copywriting tips,copywriting how to,copywriting secrets,copywriting trainingYou can’t hire Carl Galletti today to write copy for you. Why? because any smart copywriter knows, you can make a whole lot more writing copy for your own prohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/26/strategies-that-work--straight-from-the-experts--hma-marketing-consulting-conference-callBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/26/strategies-that-work--straight-from-the-experts--hma-marketing-consulting-conference-call/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/26/strategies-that-work--straight-from-the-experts--hma-marketing-consulting-conference-callMon, 26 Apr 2010 23:50:30 GMTStrategies That Work - Straight From The Experts - HMA Marketing Consulting Conference CallWho’s in the call? Richard (developer of the HMA system), Sam Bowman (consulting veteran with 10 years of HMA experience), Dave Flannery (the world’s leading HMA consultant), Gary Carter & Rob Henshaw (newer students with impressive ideas and questions about the system), and Michael Senoff (Me) (owner of hardtofindseminars.com). In this audio, you’ll hear a wide range of topics that really help to give perspective on the whole HMA process. You’ll hear all the latest must-have techniques including how Sam gets a $10,000 return on a $450 “cold-calling” investment. He also reveals the surefire phone script that gets this kind of return—and tricks on getting through to the decision maker more often than not. Key Concepts ?? What specific types of businesses are never worth your time ?? What an anti-USP is and what you should do if you encounter one ?? Examples of additional “side” income opportunities to look for in the businesses that you’re consulting ?? The benefits of endorsements and ways to get them ?? Ways to make sure you don’t get burned on HMA deals ?? Ways to close the deal every time—in about an hour and a half ?? Different ways experts use their guaranteesMichael Senoffnomarketing business consulting,marketing consulting business,small business marketing consultant,sales and marketing consulting,marketing your consultingWho’s in the call? Richard (developer of the HMA system), Sam Bowman (consulting veteran with 10 years of HMA experience), Dave Flannery (the world’s leadinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/26/michael-senoff-on-copywritingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/26/michael-senoff-on-copywriting/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/26/michael-senoff-on-copywritingMon, 26 Apr 2010 23:21:50 GMTMichael Senoff On CopywritingApril is a working mother of two young boys. She e-mailed me frustrated and in search of some honest advice about copywriting. She had recently invested money into a copywriting training system. She was disappointed with the product and the coaching that was promised with it. Listen as I guide her through some simple yet overlooked principles on copywriting. You’ll hear how my hate for copywriting forced me to create easy shortcuts to creating compelling copy that sells. I unload all my most closely guarded secrets about copywriting in this exclusive audio recording from www.hardtofindseminars.com.Michael Senoffnomichael senoff,copywriting tips,copywriting how to,copywriting secrets,learn copywritingApril is a working mother of two young boys. She e-mailed me frustrated and in search of some honest advice about copywriting. She had recently invested moneyhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/26/clyde-badell-reveals-powerful-advertising-secrets-in-his-famous-1959-london-lecturesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/26/clyde-badell-reveals-powerful-advertising-secrets-in-his-famous-1959-london-lectures/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/26/clyde-badell-reveals-powerful-advertising-secrets-in-his-famous-1959-london-lecturesMon, 26 Apr 2010 23:08:03 GMTClyde Badell Reveals Powerful Advertising Secrets In His Famous 1959 London LecturesIn 1958 and 1959 The United States and Great Britain were gripped in a bitter recession. Advertisers were struggling and going out of business. Budgets were cut and sales plummeted. Then, as now, the vast bulk of advertising was mind-boggling and wasteful. It failed to meet even the minimum standards vast research proves are necessary to achieve maximum sales results and profits. Roy Thomson, the enlightened maverick Canadian, and at the time publisher of the Scotsman, was keenly aware of this fact: the way to sell more advertising tomorrow is to help existing and potential advertisers avoid costly errors and use the medium with utmost effectiveness today. (Thomson later went on to acquire the London Times, The Sunday Times and dozens of regional newspapers, ultimately owning the largest media empire in Europe.) Consistent with Thomson’s philosophy, The Scotsman engaged Clyde Badell, top-ten copywriter, author and international consultant, to present “The Advertising Job,” which came to be known as the “London Lectures.”Michael Senoffnoclyde badell,london lectures,advertising secrets,advertising marketing strategy,advertising and promotion strategyIn 1958 and 1959 The United States and Great Britain were gripped in a bitter recession. Advertisers were struggling and going out of business. Budgets were chttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-to-negotiate-a-better-consulting-practice-with-power-negotiatingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-to-negotiate-a-better-consulting-practice-with-power-negotiating/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-to-negotiate-a-better-consulting-practice-with-power-negotiatingSun, 25 Apr 2010 01:54:17 GMTHow To Negotiate A Better Consulting Practice With Power NegotiatingJim Camp, author of Start with No and No: The Only System Of Negotiation You Need For Work and Home, is chairman of The Camp Group, founder, CEO, and president of Coach2100, Inc., and inventor of Decision-Based Negotiation™. Since 1987, over 100,000 people have used his negotiation training and management system in more than 500 multinational organizations in a diverse array of industries to complete thousands of business transactions totaling over $100 billion. Camp and his negotiation training and management system have been featured on CNN, CNBC, numerous radio shows, and in The Wall Street Journal, Fortune, Harvard Business Review, Fast Company, Inc., Cosmopolitan, San Francisco Chronicle, The Columbus Dispatch, The Christian Science Monitor, and San Jose Mercury News. Jim Camp works with very strict confidentiality agreements. If you could talk to one of his negotiation clients they would tell you he loves to hide in the weeds advising his clients on what to do next in their negotiations. His contrarian negotiation system is the first that is not compromise-based or assumption-based. Hundreds of organizations, including numerous Fortune 500 companies, use his one-of-a-kind proprietary Internet-based negotiation training and project management system, Coach2100.com. Camp’s technology provides a complete system of negotiation training, negotiation support coaches, interactive negotiation simulation practice, and reference library support. Coach2100 is the only technology of its kind in the world.Michael Senoffnojim camp,how to negotiate,negotiation training,negotiation techniques,secrets of power negotiatingJim Camp, author of Start with No and No: The Only System Of Negotiation You Need For Work and Home, is chairman of The Camp Group, founder, CEO, and presidenhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-a-growing-flower-shop-in-kuwait-can-help-grow-your-business-tooBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-a-growing-flower-shop-in-kuwait-can-help-grow-your-business-too/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-a-growing-flower-shop-in-kuwait-can-help-grow-your-business-tooSun, 25 Apr 2010 01:50:20 GMTHow A Growing Flower Shop In Kuwait Can Help Grow Your Business TooIn this business consultation, I talk with a flower shop owner in Kuwait named Salem. Salem’s shop used to be the only one in his area—so naturally— his business was booming. Now, hundreds of flower shops are opening up around him, and he’s finding his business is quickly going downhill. So, I help Salem see how to find a niche in a crowded market, even with a commodity product like flowers. You’ll also hear how sometimes large improvements aren’t really necessary for large growth. If you find 3 to 5 smaller areas of potential growth and put them all together, you’ll see substantial results. Key Concepts ?? How to “follow the money” to quickly uncover the problem areas of a business ?? How to know when to lead and when to follow — I throw out ideas during the interview, but ultimately, I allow the client to direct the analysis ?? How to conduct an opportunity analysis internationally by phone, even when you don’t know much about the region ?? Ways a business can stand out from its competition, even in a saturated marketMichael Senoffnostrategic marketing consulting,business analysis process,business market analysis,how to grow your business,business development strategiesIn this business consultation, I talk with a flower shop owner in Kuwait named Salem. Salem’s shop used to be the only one in his area—so naturally— his businhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-to-grow-your-business-with-an-opportunity-analysisBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-to-grow-your-business-with-an-opportunity-analysis/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-to-grow-your-business-with-an-opportunity-analysisSun, 25 Apr 2010 01:46:31 GMTHow To Grow Your Business With An Opportunity AnalysisFrank, the owner of an acoustical sound and lighting company, contacted me for a consultation about how he could modify his marketing strategies to grow his business. In this recording, you will hear me take Frank through a Business Analysis. I invite you to follow as I ask Frank the questions and he provides the answers. You’ll see how much I discover about Frank’s business, its history, its current operations and customers. We subsequently discuss what a USP (Unique Selling Proposition) is and what Frank’s USP might be. Frank reveals what makes his company different from its competitors and why people should do business with him. We talk about how he currently deals with prospects and closes sales. You’ll hear me explain some ways that Frank could modify how he explains why his company is better to his prospects in simple ways that could be integrated into a consistent message that he and his employees present about the company either in person, on paper, on his web site, or by phone.Michael Senoffnounique selling proposition,strategic business analysis,competitive business analysis,swot business analysis,business development strategiesFrank, the owner of an acoustical sound and lighting company, contacted me for a consultation about how he could modify his marketing strategies to grow his bhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/dont-do-anything-in-sales-until-youve-listened-to-this-interview-at-least-7-timesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/dont-do-anything-in-sales-until-youve-listened-to-this-interview-at-least-7-times/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/dont-do-anything-in-sales-until-youve-listened-to-this-interview-at-least-7-timesSun, 25 Apr 2010 01:28:24 GMTDon't Do Anything In Sales Until You've Listened To This Interview At Least 7 TimesYou have the lucky fortune of hearing this interview with Barry Badell, the son of the great advertising genius Clyde Badell. I hope you’ll be as excited as I was hanging on to every word in this amazing adventure about a man many in the advertising and marketing fields have never known. You’ll get a detailed and personal account about the history of this great advertising legend. And you’ll hear it from the man who loved him and knew him best. This recording is designed to teach you about a proven system of advertising you have never been exposed to before. I know you will enjoy what I have put together for you in this exclusive hardtofindseminars presentation.Michael Senoffnobarry badell,clyde badell,direct mail advertising,advertising strategy,advertising systemYou have the lucky fortune of hearing this interview with Barry Badell, the son of the great advertising genius Clyde Badell. I hope you’ll be as excited as Ihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-to-grow-your-marketing-consulting-practice-without-begging-bribing-or-embarassmentBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-to-grow-your-marketing-consulting-practice-without-begging-bribing-or-embarassment/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-to-grow-your-marketing-consulting-practice-without-begging-bribing-or-embarassmentSun, 25 Apr 2010 01:23:07 GMTHow To Grow Your Marketing Consulting Practice Without Begging, Bribing, Or EmbarassmentImmunize yourself from difficult economic times by having a strong referral system in place. The top sales producers, in any industry, get most of their income through referrals. Most struggle with traditional methods like direct mail, advertising, or cold calling. But a top earner with a strong referral process doesn’t have to worry during difficult economies. Referral marketing is the most powerful, cost effective, targeted marketing you can do. And it’s easier to do than you think. Who can benefit from an effective referral marketing system? Any HMA consultant, people in financial services, real estate professionals and investors, services industries, auto sales, any relationship marketing industry, and even part time home businesses. In just a few minutes you’ll meet Paul, the referral marketing expert. Paul is a sales industry veteran of 28 years. Like everyone else, he l earned traditional referral training that didn’t work. He had the same poor results everyone else had. Paul searched for, found, and interviewed 48 sales superstars in a variety of industries. His ‘superstar’ criteria included earning a million dollars or more annual income, at least 50% of their business is from referrals, and they must be in a relationship driven industry.Michael Senoffnomarketing consulting,how to get referrals,referral marketing,referral system,get more referralsImmunize yourself from difficult economic times by having a strong referral system in place. The top sales producers, in any industry, get most of their incomhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-the-japanese-cracked-the-code-to-online-advertising-with-taguchi-testingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-the-japanese-cracked-the-code-to-online-advertising-with-taguchi-testing/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/25/how-the-japanese-cracked-the-code-to-online-advertising-with-taguchi-testingSun, 25 Apr 2010 01:18:44 GMTHow The Japanese Cracked The Code To Online Advertising With Taguchi TestingTo increase your profits and reduce the costs associated with your online and offline marketing and advertising campaigns, you need to know about Taguchi. The Taguchi Advertising Method is used to get significant increases in advertising response in record time. This 50-minute recording is with David B, a trained Taguchi expert. He reveals the power behind this Japanese testing miracle and explains exactly how to get the response and conversion increase you need to decimate your competitors and to survive in today’s competitive market. I Also Reveal: ?? The most common and biggest mistake most make when testing. ?? The one variable critical to increasing your online ROI. ?? The most effective method to manage your online testing. ?? The manufacturing principle that applies to all business growth. ?? The critical component design elements required for maximum response. ?? How to perform a “forced survey” in your marketplace. ?? The proper sequence for testing. ?? Where to use this method in your sales process. ?? The kind of increases can you really expect. ?? Why “Split Testing Thinking” does not work with Taguchi Algorithms.Michael Senoffnodavid bullock,taguchi testing,taguchi experiments,website performance test,web performance testingTo increase your profits and reduce the costs associated with your online and offline marketing and advertising campaigns, you need to know about Taguchi. Thhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/kevin-hogan-on-how-to-read-body-languageBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/kevin-hogan-on-how-to-read-body-language/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/kevin-hogan-on-how-to-read-body-languageThu, 15 Apr 2010 05:42:17 GMTKevin Hogan On How To Read Body LanguageWhether you’re conscious of it or not, your body language says more about you than your words ever will. In this interview you’ll meet Kevin Hogan, a psychologist regarded as the nation’s leading expert on body language. Kevin’s going to teach us how to make sure our body language communicates all the right messages during important business meetings. And he’s also going to show us how to decipher the body language of others so that we know what they’re really saying to us. According to Kevin, people decide if they’re going to like you within the first four seconds. And they decide if they’re going to buy from you within the first 30. So, it’s absolutely crucial that you give off a strong first impression that conveys confidence, trust and friendliness. And in this audio, you’ll learn exactly how to do that. Key Concepts ?? Ways to know if someone is lying to you ?? Where to put your hands during a meeting so that you seem confident and friendly ?? Why it’s important to show vulnerability with prospects ?? How to tell if someone is really attracted to you – or if it’s all in your head ?? Ways you can frame your pricing so that clients will know it’s the right priceMichael Senoffnokevin hogan,how to read body language,body language explained,non verbal communication body language,body language meaningsWhether you’re conscious of it or not, your body language says more about you than your words ever will. In this interview you’ll meet Kevin Hogan, a psycholohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/ben-settle-uncovers-what-it-takes-to-pull-in-more-sales-and-profits-from-your-adsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/ben-settle-uncovers-what-it-takes-to-pull-in-more-sales-and-profits-from-your-ads/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/ben-settle-uncovers-what-it-takes-to-pull-in-more-sales-and-profits-from-your-adsThu, 15 Apr 2010 05:26:45 GMTBen Settle Uncovers What It Takes To Pull In More Sales And Profits From Your AdsSeveral years ago, I found a direct response copywriter named Ben Settle. And after reading a sample of his work, I knew this guy was really good and that I would want to be doing some work with him soon. Ben has since written several winning sales letter for me and my website at www.hardtofindseminars. com. This interview with Ben has some of the most questions people ask me about copywriting. There’s a gold mine of information in this interview and I strongly recommend that you listen to this more than once. These secrets have put a lot of money in my pocket, and they will do the same for you if you apply them to your own copy. You’ll learn how to make even deadly-boring products sound exciting and fascinating. You’ll learn two ways to write copy for own products and services without sounding like an arrogant chest-pounding jerk. You’ll also learn how to find time to study and learn about copywriting, even if you have a job, family commitments, and other adult responsibilities. In addition, you’ll learn how to make outrageous claims and exciting promises in your ads without it sounding like hype.Michael Senoffnodirect response copywriting,direct response copywriter,ben settle,copywriting how to,copywriting secretsSeveral years ago, I found a direct response copywriter named Ben Settle. And after reading a sample of his work, I knew this guy was really good and that I whttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/secrets-to-finding-a-reputable-search-engine-optimization-companyBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/secrets-to-finding-a-reputable-search-engine-optimization-company/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/secrets-to-finding-a-reputable-search-engine-optimization-companyThu, 15 Apr 2010 05:09:05 GMTSecrets To Finding A Reputable Search Engine Optimization CompanyIn this audio, Nicholas and I interview Greg, the owner of a search engine optimization firm. In this interview, Greg shares secrets about search engine optimization based on his experience helping large and small companies grow. Key Concepts ?? Differentiating scams from good search engine ?? Two SEO websites that Greg visits on a daily basis ?? Differentiating scams from good search engine optimization companies ?? Common mistakes to avoid ?? Best ways to get links from others ?? Tags, metatags, keyword placement, hyperlinks, etc. ?? What Google provides ?? Avoiding spamming and negative points ?? Helpful software tools ?? Importance of keeping customer list fresh. If you set up your Website by following the guidelines outlined in this audio, you will get the most out of your search engine traffic, drive customers to your Website, and make more money.Michael Senoffnosearch engine optimization,search engine optimization seo services,search engine optimization advice,search engine optimization services,search engine optimization companiesIn this audio, Nicholas and I interview Greg, the owner of a search engine optimization firm. In this interview, Greg shares secrets about search engine optimhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/it-cant-be-this-easy-to-get-your-products-into-wal-mart-can-itBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/it-cant-be-this-easy-to-get-your-products-into-wal-mart-can-it/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/it-cant-be-this-easy-to-get-your-products-into-wal-mart-can-itThu, 15 Apr 2010 03:45:51 GMTIt Can't Be THIS Easy To Get Your Products Into Wal-Mart... Can It?Here’s an interview I did with a man named Lanny—an expert on getting products into the monster retailers (especially Wal-Mart) for over 15 years. Listen as Lanny explains why it’s a myth that only big companies get into Wal-Mart—and the many processes in place to ensure that smaller companies can get in just as quickly and easily. Key Concepts ?? A secret way of making money in Wal-Mart without even selling your products in their stores! ?? The best ways for small manufacturers to compete with the larger ones ?? What you must know about product categories if you want to get in Wal-Mart and other mass retailers ?? How to use “global warming” and other environmental issues to get your products in Wal-Mart ?? How to use Wal-Mart’s “Store the Community” program to increase your chances of getting in ?? A little-known “clause” in Wal-Mart’s public relations policy that can quickly get your product in their stores This is a fascinating interview that will show you ways of getting in Wal- Mart unknown to 99% of your competition.Michael Senoffnoselling to wal mart,selling to walmart,how to sell invention,selling invention ideas,sell my inventionHere’s an interview I did with a man named Lanny—an expert on getting products into the monster retailers (especially Wal-Mart) for over 15 years. Listen as Lhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/how-this-little-guy-inventor-got-his-invention-in-home-depot-and-how-you-can-tooBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/how-this-little-guy-inventor-got-his-invention-in-home-depot-and-how-you-can-too/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/how-this-little-guy-inventor-got-his-invention-in-home-depot-and-how-you-can-tooThu, 15 Apr 2010 03:16:39 GMTHow This "Little Guy" Inventor Got His Invention In Home Depot And How You Can TooHere is a recording with John, an inventor/entrepreneur that every inventor needs to listen to. John has been the inventor of many successful products. One in particular is a product named “EasyGlide,” which is basically a polymer that John had packaged into an aerosol can. When sprayed into drapery or sliding door tracks, it facilitates the movement of the draperies or sliding doors by more than 50%. He worked very hard and actually got his product into the giant Home Depot chain of stores, where his product’s price undercut all of the competition. It was, and still is, a very successful product. Key Concepts ?? Many of the big retailers actually need you more than you need them! ?? You don’t have to have the lowest priced product to trounce your cash-flush competition ?? The best way to quickly and easily multiply the sales of your products is to simply introduce them to new “markets” ?? You should sell multiple products instead of one product ?? You don’t necessarily need any banks, credit or money to finance your new inventions ?? You can get in many big retailers if you simply know what to sayMichael Senoffnoinventors guide,help for inventors,how to sell invention,selling invention ideas,sell my inventionHere is a recording with John, an inventor/entrepreneur that every inventor needs to listen to. John has been the inventor of many successful products. One inhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/richard-gottlieb-reveals-secrets-to-doing-business-with-wal-mart-buyersBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/richard-gottlieb-reveals-secrets-to-doing-business-with-wal-mart-buyers/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/richard-gottlieb-reveals-secrets-to-doing-business-with-wal-mart-buyersThu, 15 Apr 2010 03:01:57 GMTRichard Gottlieb Reveals Secrets To Doing Business With Wal-Mart BuyersHere’s an exclusive interview with a Wal-Mart consultant named Richard G. With over 35 years of experience, Richard and his team provide business development consulting services to international manufacturers who want to enter the US market. Richard also works with domestic manufacturers to enhance their business either by finding new channels of trade or finding better ways to communicate their company’s message. Richard has helped his clients sell their products to some of America’s biggest retailers, including Wal-Mart, Kmart, Toys-R-US, Kroger, Safeway, and CVS. In this interview you’ll learn some incredibly simple ways to get Wal-Mart buyers one your side and eager to work with you. Key Concepts ?? A little known pricing strategy that will help you get your product in Wal-Mart before your competition ?? An secret “requirement” to get in Wal-Mart you’ll never find on Wal-Mart’s website or in their new vendor application ?? How to make out like a bandit in Wal-Mart stores by “modifying” your products for the tidal wave of retiring, cash-flush baby boomers ?? How to make a small fortune selling your product in Wal-Mart even if you make little or no real profitsMichael Senoffnoselling to wal mart,selling to walmart,richard gottlieb,wal mart secrets,walmart secretsHere’s an exclusive interview with a Wal-Mart consultant named Richard G. With over 35 years of experience, Richard and his team provide business developmenthttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/former-wal-mart-executive-reveals-secrets-to-getting-your-products-inBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/former-wal-mart-executive-reveals-secrets-to-getting-your-products-in/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/15/former-wal-mart-executive-reveals-secrets-to-getting-your-products-inThu, 15 Apr 2010 02:39:00 GMTFormer Wal-Mart Executive Reveals Secrets To Getting Your Products InThis exclusive interview is with Michael “Bird Dog” (a nickname given to him by Sam Walton), who is considered to be one of the foremost experts on Wal-Mart’s corporate culture. Michael is an international speaker, author, and writer who spent many years with Wal-Mart as the director of Human Resources (and worked daily with Sam Walton.) He has appeared on CCN, CNBC, FN, CBS, National Radio, Bloomberg’s TV and is considered the world’s foremost authority on Wal-Mart. He recently completed his second book entitled, The Ten Rules Of Sam Walton: Success Secrets From Remarkable Results. Key Concepts ?? When having the lowest price can actually hurt your chances of getting in Wal-Mart ?? A simple way of “out-selling” a competitor who sells the same product at the same price you do ?? How to “think” like Sam Walton did to explode your chances of getting in Wal-Mart ?? Why Wal-Mart buyers use both sides of every piece of paper they write on ?? The one foolish mistake most companies make that gets them thrown out of Wal-Mart ?? How to quickly and easily get in Wal-Mart by “teaming up” with your local Wal-Mart’s store managerMichael Senoffnowal mart secrets,walmart secrets,selling to walmart,selling to wal mart,characteristics of a successful entrepreneurThis exclusive interview is with Michael “Bird Dog” (a nickname given to him by Sam Walton), who is considered to be one of the foremost experts on Wal-Mart’shttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/getting-your-retail-products-sourced-manufactured-imported-and-soldBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/getting-your-retail-products-sourced-manufactured-imported-and-sold/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/getting-your-retail-products-sourced-manufactured-imported-and-soldWed, 14 Apr 2010 01:01:13 GMTGetting Your Retail Products Sourced, Manufactured, Imported, And SoldThe Federation of International Trade Associations (FITA) was founded in 1984 to foster international trade. In this interview with Barney, FITA’s web master and advertising expert, you will learn why the FITA web site is the number one portal for both export and import international trade. If yours is an international company wanting to import products into the United States, this website is the source for questions, answers, and logistics on bringing your product into the United States. Key Concepts ?? The #1 business-killing danger faced by US exporters ?? What you MUST know about Asia’s culture if you plan to trade with companies located there ?? Some “hidden” obstacles American companies face when doing business abroad ?? The shocking reason why so many international trade deals go bad, and how to protect yourself when doing international deals ?? What a “trade lead” scam is, and how to identify them ?? The absolute cheapest country in the world to manufacture your products (And nope, it’s not China, India or Mexico) In our growing global economy, exporting products to other countries will soon be a necessity. Which is why this interview is extremely important— even if you only trade domestically now.Michael Senoffnoimport export business,international import export,how to import export,import export training,international trade import exportThe Federation of International Trade Associations (FITA) was founded in 1984 to foster international trade. In this interview with Barney, FITA’s web masterhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/a-secret-way-of-getting-your-product-into-wal-martBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/a-secret-way-of-getting-your-product-into-wal-mart/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/a-secret-way-of-getting-your-product-into-wal-martWed, 14 Apr 2010 00:53:30 GMTA Secret Way Of Getting Your Product Into Wal-MartIn this interview, I talk with a Wal-Mart expert named Bill about an alternative tactic to get your product into Wal-Mart, Costco, Kroger, and other US mass merchandisers called “Master Brokers.” A Master Broker represents you and your product and lobbies mass merchandiser purchasing agents to get your product into their stores. They do everything for you—from research and developing a marketing plan…to dealing with purchasing agents and buyers…to making sure your product gets immediate exposure to every mass retail chain in the US. Key Concepts ?? The single biggest misconception manufacturers have when it comes to getting in mass retailers ?? What a Master Broker does and how they can get your products in mass retail stores ?? How to make sure your product doesn’t get “lost on the shelf ” once inside Wal-Mart ?? How much capital is necessary to deal with a mass merchandiser ?? How to finance the production of large quantities of your product ?? And much more This eye-opening interview will show you all kinds of possibilities when it comes to getting in mass merchandisers.Michael Senoffnoselling to walmart,walmart secrets,get your product into walmart,selling to wal mart,wal mart secretsIn this interview, I talk with a Wal-Mart expert named Bill about an alternative tactic to get your product into Wal-Mart, Costco, Kroger, and other US mass mhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/how-a-columbian-immigrant-sells-over-200-million-worth-of-flowersBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/how-a-columbian-immigrant-sells-over-200-million-worth-of-flowers/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/how-a-columbian-immigrant-sells-over-200-million-worth-of-flowersWed, 14 Apr 2010 00:44:53 GMTHow A Columbian Immigrant Sells Over $200 Million Worth Of FlowersThis is an interview with a gentleman named Edgar who has been dubbed “The Latin King of Flowers.” Born in Bogotá, Columbia, Edgar came to the United States as an exchange student when he was 15 years old. He began his career by importing small amounts of flowers from a farm and selling them to local flower shops. But his business took off in 1985 when he began importing large amounts of flowers and selling them to giant wholesalers. Edgar got his flowers into Wal-Mart without having to deal with Bentonville and he shares advice on how companies should work with Wal-Mart for maximum success. Key Concepts ?? Two words that can get any importer or supplier into Wal-Mart ?? What to do if you’re intimidated by the very thought of approaching Wal-Mart ?? Why minorities have an easier time getting in Wal-Mart ?? The most efficient way to ship perishable products to Wal-Mart stores ?? Why Wal-Mart is such an easy company to deal with Not only will you learn a great deal about getting your product into Wal- Mart, but you’ll hear the story of how a young man from a third-world country came to America and, with hard work and ingenuity, turned his passion for flowers into a multi-million dollar business.Michael Senoffnoimport export business,wal mart secrets,how to get rich,importing flowers,selling to walmartThis is an interview with a gentleman named Edgar who has been dubbed “The Latin King of Flowers.” Born in Bogotá, Columbia, Edgar came to the United States ahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/guerrilla-internet-marketing-7--getting-your-emails-through-the-spam-filtersBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/guerrilla-internet-marketing-7--getting-your-emails-through-the-spam-filters/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/guerrilla-internet-marketing-7--getting-your-emails-through-the-spam-filtersWed, 14 Apr 2010 00:24:20 GMTGuerrilla Internet Marketing #7 - Getting Your Emails Through The Spam FiltersDo you sometimes have the feeling that your marketing e-mails are not getting through? With spam filters becoming increasingly stricter, learn how to ensure that your e-mails reach everyone on your client list. In this bonus recording, Nick shares his expertise about this important topic. Key Concepts ?? What to have in place before sending e-mail mailings ?? How to avoid getting “filtered out” ?? How to get “white-listed” ?? How to get your email through to the major ISP’s and email domains ?? How to keep your marketing list clean ?? What to do if you are blacklisted ?? Other help available To ensure that your marketing e-mails are getting through, this is information you will not want to miss. You will be surprised by the tips and tricks Nick shares. To get the program’s full value, be sure to listen to the other audio recordings in this series.Michael Senoffnoguerrilla internet marketing,small business email marketing,email marketing tips,email marketing strategy,email marketing best practicesDo you sometimes have the feeling that your marketing e-mails are not getting through? With spam filters becoming increasingly stricter, learn how to ensure thttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/guerrilla-internet-marketing-6--websites-to-help-you-build-your-internet-businessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/guerrilla-internet-marketing-6--websites-to-help-you-build-your-internet-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/guerrilla-internet-marketing-6--websites-to-help-you-build-your-internet-businessWed, 14 Apr 2010 00:18:09 GMTGuerrilla Internet Marketing #6 - Websites To Help You Build Your Internet BusinessIn this audio, Nick shares his favorite Web sites—links that review what you learned in the first five parts of this series, and much more! Nick reveals 25 important websites that you will find invaluable when building your Internet business. Key Concepts ?? Find out how popular your site is and check on sites you want to do business with ?? Hear 117 hours of audio interviews of business people who share their secrets ?? Find a fairly priced web hosting company and learn additional marketing tips ?? Search for ads and find headlines and letters to model ?? Sell and accept payments easily ?? Purchasing promotional products with your logo ?? Free tools ?? Set up a way to receive an e-mail with caller ID when you miss a call To build a successful Internet business, you will be glad to know about the 25 Websites that helped Nick build and market his business. The invaluable links he shares will help you achieve the success you are seeking! To get the program’s full value, be sure to listen to the other audio recordings in this series.Michael Senoffnoguerrilla internet marketing,how to start an internet business,internet business marketing plan,internet business resources,start your own internet businessIn this audio, Nick shares his favorite Web sites—links that review what you learned in the first five parts of this series, and much more! Nick reveals 25 imhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/guerrilla-internet-marketing-5--web-analytics-to-increase-website-conversionsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/guerrilla-internet-marketing-5--web-analytics-to-increase-website-conversions/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/14/guerrilla-internet-marketing-5--web-analytics-to-increase-website-conversionsWed, 14 Apr 2010 00:13:45 GMTGuerrilla Internet Marketing # 5 - Web Analytics To Increase Website ConversionsJust when you thought you finally finished work on your Website, your work has just begun! In this Module, Nicholas shares his programming and web hosting experience to explain the Web statistics that are a MUST to access and understand. This audio explains the key web statistics that will help you continuously test your website—how to find them, what they mean, and how they affect your profit. Key Concepts ?? Tools for obtaining key online traffic statistics ?? Key stas to analyze and what they mean for profitability ?? Example analysis to obtain a 30 percent increase in orders ?? Examples of what to test and why ?? Suggestions for changes based upon analysis results ?? 10 reasons your visitors are abandoning their shopping cart ?? The 5 stats you must keep track of when sending a newsletter Rather than guess at the changes you should make, this information provides scientific data as a basis for determining the number of hits to each page, part of each page, or your entire site. You will then be able to make the changes necessary to increase your Web conversions and increase profit. To get the program’s full value, be sure to listen to the other audio recordings in this series.Michael Senoffnoguerrilla internet marketing,web analytics demystified,web analytics training,website conversion secrets,increase website conversionJust when you thought you finally finished work on your Website, your work has just begun! In this Module, Nicholas shares his programming and web hosting exphttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/13/guerrilla-internet-marketing-4--money-saving-and-conversion-boosting-tipsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/13/guerrilla-internet-marketing-4--money-saving-and-conversion-boosting-tips/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/13/guerrilla-internet-marketing-4--money-saving-and-conversion-boosting-tipsTue, 13 Apr 2010 23:52:37 GMTGuerrilla Internet Marketing #4 - Money Saving And Conversion Boosting TipsFree advertising is good, but if you want to ramp up traffic to your Website more quickly, paid advertising may be your answer. In this audio, we share tips and tricks from the “Guerilla Marketing” home study course and show you exactly how to get the most out of your online advertising dollar. We discuss ways to save money and drive more traffic to your Internet business by utilizing the best advertising sites, negotiating pricing, monitoring traffic, and checking return on investment (ROI) from paid advertising. Key Concepts ?? Five secrets to select the best locations ?? How pricing works and how to negotiate pricing ?? Tips about Banner ads ?? Enlisting an ad broker ?? Monitoring traffic and return on investment (ROI) Whether you are starting up a new marketing campaign or enhancing a current one, you will be glad you listened to this recording. The old adage, “It takes money to make money” is true only if you follow the tips and tricks you will hear on this recording! To get the program’s full value, be sure to listen to the other audio recordings in this series.Michael Senoffnoguerrilla internet marketing,how to make money online,how to start an internet business,advertising paid search,paid search engine advertisingFree advertising is good, but if you want to ramp up traffic to your Website more quickly, paid advertising may be your answer. In this audio, we share tips ahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/13/guerrilla-internet-marketing-3--creating-your-online-affiliate-marketing-systemBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/13/guerrilla-internet-marketing-3--creating-your-online-affiliate-marketing-system/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/13/guerrilla-internet-marketing-3--creating-your-online-affiliate-marketing-systemTue, 13 Apr 2010 23:46:26 GMTGuerrilla Internet Marketing #3 - Creating Your Online Affiliate Marketing SystemThis audio explains why online affiliate systems are critical to the success of your Internet business. In fact, the motto, “Affiliate or Dissipate” is important to remember! When you listen to this recording, you will be surprised to hear how easy it is to set up and manage a safe, revenue-generating marketing system for your online business. Key Concepts ?? What an affiliate program is ?? The benefits for you and your affiliates ?? Four payout methods you can use ?? Four ways to find and recruit good affiliates ?? How to approach possible affiliates ?? Marketing your affiliate program ?? Managing your affiliate program successfully The success of your Internet business depends upon a good affiliate marketing system, which can account for as much as 50 percent of your company’s revenue. To get the program’s full value, be sure to listen to the other audio recordings in this series.Michael Senoffnoguerrilla internet marketing,affiliate marketing management,affiliate marketing systems,how to make money online,how to start an internet businessThis audio explains why online affiliate systems are critical to the success of your Internet business. In fact, the motto, “Affiliate or Dissipate” is importahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/13/guerrilla-internet-marketing-2--the-hidden-secrets-of-google-adwordsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/13/guerrilla-internet-marketing-2--the-hidden-secrets-of-google-adwords/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/13/guerrilla-internet-marketing-2--the-hidden-secrets-of-google-adwordsTue, 13 Apr 2010 23:41:00 GMTGuerrilla Internet Marketing #2 - The Hidden Secrets Of Google AdwordsYour Internet business will be successful only if prospects and customers have easy access to your site as they search for relevant information. This audio recording explains the importance of using Google AdWords tools to increase traffic to your Website and increase sales. The purpose of this audio recording is to explain the steps necessary to set up and get the most out of your advertising campaign. This will help you to get more clicks to your Website for less money, and teach you how to use Google AdWords for market testing. Key Concepts ?? What a search engine is and Google as No. 1 ?? Steps to access AdWords and add your site ?? Page ranking, click-through rates, and pricing ?? How Google determines relevance and placement ?? Timing considerations for setting up a Google Ad ?? Types of keywords ?? Bidding and determining how much to spend ?? Importance of testing number-of-clicks to your site If you follow these steps, you will get the most out of using Google Ad- Words tools to advertise your business and increase traffic to your Website. To get the program’s full value, be sure to listen to the other audio recordings in this series.Michael Senoffnohow to start an internet business,google adwords guide,guerrilla marketing online,guerrilla internet marketing,google adwords secretsYour Internet business will be successful only if prospects and customers have easy access to your site as they search for relevant information. This audio rehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/13/guerrilla-internet-marketing-1--how-to-make-money-online-with-a-tight-budgetBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/13/guerrilla-internet-marketing-1--how-to-make-money-online-with-a-tight-budget/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/13/guerrilla-internet-marketing-1--how-to-make-money-online-with-a-tight-budgetTue, 13 Apr 2010 23:35:21 GMTGuerrilla Internet Marketing #1 - How To Make Money Online With A Tight BudgetIn the first audio clip, we discuss the background for the Guerilla Marketing program. This recording presents the tools and techniques of Module 1, Guerilla Marketing Weapons: How You Can Market Online with a Tight Budget. This is the first of a series of audio recordings that will help you get the most out of your Internet business. Key Concepts ?? 25 must-have guerilla Internet-marketing weapons ?? 11 key items you must include to increase Web site traffic and increase sales. ?? Importance of having a guerilla Internet-marketing plan ?? How to utilize specific marketing methods such as contests, newsletters, and follow-up ?? Specific Web site tools, such as spy tools for monitoring competitors ?? Tools for setting up, managing, and enhancing your website ?? What to include on your homepage and other layout tips ?? Icons, branding, Frequently Asked Questions ?? Customer incentives and payment plans The marketing weapons and must-have items that you will hear about in this module provide a wealth of information to help increase sales and build a successful Internet business. To get the program’s full value, be sure to listen to the other audio recordings in this series.Michael Senoffnoguerrilla internet marketing,how to make money online,guerrilla marketing online,how to start an internet business,internet business marketing planIn the first audio clip, we discuss the background for the Guerilla Marketing program. This recording presents the tools and techniques of Module 1, Guerillahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/what-you-should-know-about-internet-security-before-its-too-lateInternethttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/what-you-should-know-about-internet-security-before-its-too-late/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/what-you-should-know-about-internet-security-before-its-too-lateSun, 11 Apr 2010 21:14:56 GMTWhat You Should Know About Internet Security Before It's Too LateI was recently a victim of Internet identity theft. The perpetrator found a weakness in my URL and attacked my website. Within 24 hours, my URL was reported by several people to be a “phishing” website. That means the perpetrator was essentially able to take over my site and use it to try to steal people’s personal information. I had to file reports with Microsoft, eBay, the government and even the Internet Crimes Division of my local police department to let them all know I was a victim of fraud. In this audio, you’ll hear how you can avoid common Internet security problems from the guy who got me out of that mess, Internet security expert Nick Gilbert, owner of a popular web hosting company and the developer of the Guerilla Internet Marketing Course. Key Concepts ?? How to make sure you’re not opening the door for hackers with third party scripts ?? How to make your HTML codes and directories safe ?? Ways to keep hackers from seeing your usernames and passwords ?? What you’ll want to do before you get rid of your old computer to prevent “deleted” personal information from being retrieved by hackersMichael Senoffnointernet security,online identity theft,internet security training,internet security tips,internet security vulnerabilityI was recently a victim of Internet identity theft. The perpetrator found a weakness in my URL and attacked my website. Within 24 hours, my URL was reported bhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/nick-gilbert-on-the-10-biggest-internet-security-mistakesInternethttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/nick-gilbert-on-the-10-biggest-internet-security-mistakes/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/nick-gilbert-on-the-10-biggest-internet-security-mistakesSun, 11 Apr 2010 21:08:55 GMTNick Gilbert On The 10 Biggest Internet Security MistakesNick is the developer of the Guerilla Internet Marketing System, a system that teaches users how to optimize a website and build a business. Nick’s firm is my web hosting company, so Nick’s been my go-to Internet guy for eight years. And whenever I have a problem (I have had many) with Internet security—including hackers, fraud and identity theft—I call Nick. And he’s never let me down. He immediately discovers the source of the problem and fixes it without ever shutting down my site, which is what usually happens when you go with one of the bigger web hosting companies. In this interview, Nick explains the 10 biggest security mistakes site owners are making and how to avoid them. Key Concepts ?? What you’ll want to do to make sure hackers don’t have access to your files ?? All about passwords and making them secure ?? What a DDoS attack is and ways to avoid it ?? What you’ll want to make sure your web host is running ?? How to use a third party script safelyMichael Senoffnointernet security,internet security review,nick gilbert,security on the internet,internet security trainingNick is the developer of the Guerilla Internet Marketing System, a system that teaches users how to optimize a website and build a business. Nick’s firm is myhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/internet-marketing-expert-nick-gilbert-answers-your-questionsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/internet-marketing-expert-nick-gilbert-answers-your-questions/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/internet-marketing-expert-nick-gilbert-answers-your-questionsSun, 11 Apr 2010 21:04:21 GMTInternet Marketing Expert Nick Gilbert Answers Your QuestionsNick is the developer of the Guerilla Internet Marketing System, a system that teaches users how to optimize a website and build a business. Nick’s firm is my web hosting company, so Nick’s been my go-to Internet guy for eight years. And whenever I have a problem (I have had many) with Internet security—including hackers, fraud and identity theft—I call Nick. And he’s never let me down. He immediately discovers the source of the problem and fixes it without ever shutting down my site, which is what usually happens when you go with one of the bigger web hosting companies. This interview is a Q-and-A session with Nick answering listeners’ questions about websites and how to market them better using his Guerilla Internet Marketing System. Key Concepts ?? Online marketing for offline businesses ?? Pay Per Click and Google AdWords ?? Traffic Exchange Networks ?? Snagging a popular domain name when it expires ?? Adding forms on a website ?? And much moreMichael Senoffnosmall business internet marketing,nick gilbert,google adwords guide,traffic exchange network,how to register a domain nameNick is the developer of the Guerilla Internet Marketing System, a system that teaches users how to optimize a website and build a business. Nick’s firm is myhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/guerilla-internet-marketing-expert-reveals-the-secrets-to-promoting-your-business-onlineBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/guerilla-internet-marketing-expert-reveals-the-secrets-to-promoting-your-business-online/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/guerilla-internet-marketing-expert-reveals-the-secrets-to-promoting-your-business-onlineSun, 11 Apr 2010 20:58:48 GMTGuerilla Internet Marketing Expert Reveals The Secrets To Promoting Your Business OnlineMarketing an online business is a lot different than marketing a traditional one. With search engines, click-through rates, page relevance and algorithms— who even knows how to make the most of Internet ad dollars anyway? That’s where Nick Gilbert comes in. Nick’s system is called the “Guerilla Marketing Secrets for Optimizing your Website to Build your Business,” and it walks you through all the complicated marketing strategies the big websites use. You’ll be surprised at how simple and inexpensive it is to take advantage of seemingly complicated tactics. Key Concepts ?? Ways to spy on your competition ?? How to start an affiliate program ?? How to use automatic subscriptions to increase sales ?? What gets your e-mail through spam filters ?? Nick has broken his program into these seven modules: uu Guerilla Internet Marketing Weapons: How to market online with a tight budget uu The Hidden Secrets about Google AdWords uu Money-Saving and Conversion-Boosting Tips for Paid Online AdvertisingMichael Senoffnoguerilla internet marketing,affiliate internet marketing,internet marketing strategy,business internet marketing online,internet marketing website promotionMarketing an online business is a lot different than marketing a traditional one. With search engines, click-through rates, page relevance and algorithms— whohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/what-you-should-know-about-electric-skateboards-before-you-buyEntertainmenthttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/what-you-should-know-about-electric-skateboards-before-you-buy/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/11/what-you-should-know-about-electric-skateboards-before-you-buySun, 11 Apr 2010 20:50:14 GMTWhat You Should Know About Electric Skateboards Before You BuyIf you’re looking for an adrenaline rush that only speed, torque and power can give you, electric skateboarding is the perfect option. Taking a quick ride after work can be a better stress reliever than your wife’s yoga, but you won’t want to just dive right in and buy the first skateboard you come across. Like any investment, if you don’t do a little research beforehand, you could end up with a cheap piece of junk that’s not going to perform the way you want it to, or is just going to break down right away. So in this 30-minute interview with the owner of E-glide you’ll learn what to look for in an electric skateboard, the many options you have when choosing one, and how to make sure you’re not going to get ripped off. What You’ll Get From This Interview ?? Why you should care where your skateboard parts have been, especially if they’re from China ?? How long you can expect a good set of wheels and batteries to last and what you can do to make them last longer ?? The different options in design, wheels, noses and trucks — and a brief description that may help you decide what’s best for you ?? Why wireless controllers and low battery indicators are worthless options that really don’t work ?? And much moreMichael Senoffnoe glide electric skateboard,electric skateboarding,electric skateboard review,best electric skateboard,fastest electric skateboardIf you’re looking for an adrenaline rush that only speed, torque and power can give you, electric skateboarding is the perfect option. Taking a quick ride afthttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/dr-john-demartini-on-the-law-of-attraction-to-improve-your-business-and-lifeBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/dr-john-demartini-on-the-law-of-attraction-to-improve-your-business-and-life/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/dr-john-demartini-on-the-law-of-attraction-to-improve-your-business-and-lifeFri, 09 Apr 2010 01:46:20 GMTDr John Demartini On The Law of Attraction To Improve Your Business And LifeDr. John Demartini is an inspirational speaker who has authored more than 40 books, has appeared on more than 1200 radio and TV talk shows, and speaks 300 days a year across the globe. As a teacher, healer and philosopher, he created his own self-help technique called the Demartini Method. Based on Quantum Physics, this highly acclaimed method is currently being studied and practiced worldwide. Dr. John is also known for his appearance in the wildly popular film “The Secret.” The big secret in “The Secret” is to use the law of attraction to bring positive outcomes to your life. According to Dr. John, this law of attraction can be used to help your relationships, business or even wealth. And in this interview, you’ll hear ways to do that. But Dr. John says his main message as a speaker is to let people know that no matter what they’ve done or not done, they are worthy of love and can live amazing lives. Key Concepts ?? Why having one-sided expectation of yourself and others could be holding you back from achieving your goals and reaching your potential ?? How using the Demartini Method can cut through your baggage and help you lead a balanced life ?? How having both gratitude and a goal list has helped Dr. John achieve his successMichael Senoffnojohn demartini,law of attraction,law of attraction how to,money and the law of attraction,law of attraction successDr. John Demartini is an inspirational speaker who has authored more than 40 books, has appeared on more than 1200 radio and TV talk shows, and speaks 300 dayhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/use-your-consulting-practice-like-a-bank-how-to-buy-business-without-using-cashBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/use-your-consulting-practice-like-a-bank-how-to-buy-business-without-using-cash/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/use-your-consulting-practice-like-a-bank-how-to-buy-business-without-using-cashFri, 09 Apr 2010 01:39:31 GMTUse Your Consulting Practice Like A Bank: How To Buy Business Without Using CashIt all started when Chris noticed a trend in the business community. He started seeing more and more “baby boomer” business owners looking to hand off their businesses and retire without losing their shirts. Chris also noticed these owners were very realistic about their options in today’s economy and were more than open to less-than-traditional buyout offers. That’s where the HMA system comes in. Chris uses only the revenue generated by his HMA steps to buy out companies. And in this audio, you’ll hear all the details of these unusual buy-outs, and how you can easily start making them too. Key Concepts ?? Exactly how Chris buys out a company from start to finish ?? What criteria Chris looks for in potential companies and how he analyzes and tests them -Why you should assemble a team for your buyouts ?? What risks you can expect and ways to mitigate them ?? How to tell business owners that you’d like to acquire their companies ?? All about the “out” clauses involved in a sale ?? Who pays to put the money into the company to get the HMA steps going and what happens if there are silent shareholders or the business has a lienMichael Senoffnohow to buy business,buy a small business,money to buy a business,buy a business with no money,looking to buy a businessIt all started when Chris noticed a trend in the business community. He started seeing more and more “baby boomer” business owners looking to hand off their buhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/bob-bly-on-the-inside-secrets-to-copywriting-successBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/bob-bly-on-the-inside-secrets-to-copywriting-success/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/bob-bly-on-the-inside-secrets-to-copywriting-successFri, 09 Apr 2010 01:33:56 GMTBob Bly On The Inside Secrets To Copywriting SuccessHere is an interview with master copywriter, Bob Bly. Listen as I grill him with my clients’ top questions on the inside secrets of the copywriting business. The purpose of this interview is not to sell you something; rather, it’s just straight-up killer copywriting secrets and content. Bob Bly is an independent copywriter and consultant with more than 25 years experience in business-to-business, high-tech, industrial, and direct marketing. McGraw-Hill calls Bob Bly “America’s top copywriter.” He is the author of what many consider to be the “Bible” of copywriting, The Copywriter’s Handbook. Bob Bly writes sales letters, direct mail packages, magalogs, e-mail marketing, ads, brochures, articles, press releases, newsletters, Web pages, white papers, catalogs, and other marketing materials clients need to sell their products and services to business and direct- response buyers. This may be your only chance to get answers from one of the best copywriters ever. Bob also has a publishing company called CTC Publishing CTC Publishing is the publishing company of Bob Bly, the man McGraw-Hill calls ”America’s top copywriter.” Bob has written copy for more than 100 companies including Boardroom, Phillips, IBM, Medical Economics, AlliedSignal, and Lucent Technologies. He is the author of more than 60 books and a columnist for DM News and Early to Rise.Michael Senoffnobob bly,the copywriters handbook,copywriting tips,direct mail copywriting,effective copywritingHere is an interview with master copywriter, Bob Bly. Listen as I grill him with my clients’ top questions on the inside secrets of the copywriting business.http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/how-to-count-cards-like-a-vegas-pro--part-2Entertainmenthttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/how-to-count-cards-like-a-vegas-pro--part-2/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/how-to-count-cards-like-a-vegas-pro--part-2Fri, 09 Apr 2010 01:28:35 GMTHow To Count Cards Like A Vegas Pro - Part 2It’s every gambler’s dream to sit down at a blackjack table and immediately win so much money they throw you out of the casino. That’s happened to Ryan more than a few times. Turns out, casinos don’t like it when you beat them, especially when you do it counting cards. And card counting is actually easier than you think. You don’t need a degree from MIT to make a ton of money. Ryan’s been doing it since he was old enough to gamble and he’s made hundreds of thousands of dollars along the way. And in this two-part interview you’ll hear all about his system. Ryan’s techniques may also come with a few perks. In Part Two, you’ll hear how Ryan and his friends have earned “high roller” status more than a few times using his techniques—with everything comped including a penthouse suite! Key Concepts ?? Tips on how to throw off security with strategic betting ?? Examples of how amateur gamblers have blown it by not knowing how and when to play the odds ?? Some of the tactics pit boss’s have used to try to outsmart Ryan and his friends and how they were outsmarted themselves ?? Examples of the kind of money Ryan has won in a single night ?? Who can benefit from his seminarsMichael Senoffnoblackjack strategy,how to win at blackjack,blackjack card counting,how to count cards blackjack,blackjack betting strategyIt’s every gambler’s dream to sit down at a blackjack table and immediately win so much money they throw you out of the casino. That’s happened to Ryan more thhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/how-to-count-cards-like-a-vegas-pro--part-1Entertainmenthttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/how-to-count-cards-like-a-vegas-pro--part-1/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/09/how-to-count-cards-like-a-vegas-pro--part-1Fri, 09 Apr 2010 01:24:17 GMTHow To Count Cards Like A Vegas Pro - Part 1It’s every gambler’s dream to sit down at a blackjack table and immediately win so much money they throw you out of the casino. That’s happened to Ryan more than a few times. Turns out, casinos don’t like it when you beat them, especially when you do it counting cards. And card counting is actually easier than you think. You don’t need a degree from MIT to make a ton of money. Ryan’s been doing it since he was old enough to gamble and he’s made hundreds of thousands of dollars along the way. And in this two-part interview you’ll hear all about his system. Ryan is full of wild memories about how he and his friends have wreaked havoc on casinos. And in Part One, you’ll hear about two of his most exciting nights, along with a few success stories from his gambling students. Key Concepts ?? Why you should never play with emotion—even when it feels like you’re on a roll ?? How to “maintain your percentage” by not over-betting or underbetting ?? What kind of a bankroll you need to get started ?? Why you’ll want to practice at home before you go out for the real deal ?? Why playing in teams is easier and more profitable, but what you’ll need to watch out forMichael Senoffnoblackjack strategy,how to win at blackjack,blackjack card counting,how to count cards blackjack,blackjack betting strategyIt’s every gambler’s dream to sit down at a blackjack table and immediately win so much money they throw you out of the casino. That’s happened to Ryan more thhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-sell-your-business-for-top-dollarBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-sell-your-business-for-top-dollar/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-sell-your-business-for-top-dollarFri, 02 Apr 2010 06:29:30 GMTHow To Sell Your Business For Top DollarIn this interview, you’ll meet an expert who helps business owners sell their businesses for the highest amount possible. According to him, 75% of all businesses on the market today won’t sell. And of the 25% that do, only about 1% will sell for a good price. But there are steps you can take right now that will help your business to draw top dollar in the future, and in this interview you’ll hear all about those steps. He’s consistently sold his businesses for more than the competition. In fact, he once sold a business that was valued at $800,000 for $2 million. And he tells you exactly how he did it. According to him, business owners should be thinking about an exit strategy like that one right from the beginning. Key Concepts ?? Why it’s important to differentiate yourself from the business down the street ?? Why you should know what your industry stats are and ways to consistently beat them ?? What key components a business must have in order to attract the right kind of buyers ?? Ways to sell your business without the hassle of a broker ?? Why it’s important to get your business evaluated before you sell ?? What banks are looking at when evaluating a businessMichael Senoffnohow to sell business,how to sell your business,how to sell a business,selling a small business,where to sell a businessIn this interview, you’ll meet an expert who helps business owners sell their businesses for the highest amount possible. According to him, 75% of all businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-create-an-automated-online-business-for-information-productsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-create-an-automated-online-business-for-information-products/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-create-an-automated-online-business-for-information-productsFri, 02 Apr 2010 06:17:42 GMTHow To Create An Automated Online Business For Information ProductsDave Wood has 15 different websites, each dedicated to a different product. He profits about $300,000 – $400,000 a year and writes off many of his travel expenses. But the best part is: his websites are fully automated. That means he doesn’t spend time on advertising, delivery, or customer service. Dave’s making serious money and he’s got it down to a science. In this interview, you’ll hear how you can do it too in 7 easy steps, along with the latest techniques on Internet marketing. Dave has a team of virtual assistants who help keep his business running smoothly and he recommends you outsource everything too. You’ll also hear where he finds his assistants, how much he pays them, and how he keeps track of their time sheets. Key Concepts ?? How Dave got his site the #2 spot on Google—and SEO tricks that can get yours there too ?? How to cheaply get a website up and running ?? Why you’ll want a sales letter on your site and how to write one ?? Easy ideas for creating 10 newsletters at once—and how to strategically use those newsletters in your marketing plan ?? Some of the quickest ways to make products for your site and the best way to get the digital ones to your customers ?? Where to register domain names cheaply ?? What kind of guarantee works best for DaveMichael Senoffnoinformation marketing system,internet information marketing,information product marketing,components of information marketing,sales and marketing information systemDave Wood has 15 different websites, each dedicated to a different product. He profits about $300,000 – $400,000 a year and writes off many of his travel expenhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-use-digital-audio-interviews-to-make-a-fortuneBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-use-digital-audio-interviews-to-make-a-fortune/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-use-digital-audio-interviews-to-make-a-fortuneFri, 02 Apr 2010 06:10:37 GMTHow To Use Digital Audio Interviews To Make A FortuneI have created over 200 information products over the past few years, including one that sells for $5,970. And I did it without being an expert on the subject or spending a lot of time and resources. Do you want to know how I make a full time living year after year? Well, in this interview, you will find out how. Britney, one of my audio marketing system students, has no capital, the seeds of an info product, and loads of questions for me. In the course of this interview, I explain to her how to turn info concepts into valuable, high priced audio information products she can be selling in just weeks—even days! Listen as I help Britney turn her idea for a humdrum cookbook into the ultimate recipe to develop cash! Key Concepts ?? Categorize options, gauge the hunger of the market, and search for the right passion and niche ?? Leverage time using Joint Ventures and easily boost any business without adding advertising expenses ?? Get digital rights and turn your book or eBook into an audio product ?? Set up a web site for limited outlay, even if you have almost no technical abilityMichael Senoffnoaudio marketing,michael senoff,information marketing system,marketing of information,information product marketingI have created over 200 information products over the past few years, including one that sells for $5,970. And I did it without being an expert on the subjecthttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-add-a-new-dimension-to-your-marketing-consulting-practiceBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-add-a-new-dimension-to-your-marketing-consulting-practice/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-add-a-new-dimension-to-your-marketing-consulting-practiceFri, 02 Apr 2010 05:57:36 GMTHow To Add A New Dimension To Your Marketing Consulting PracticeIf you’re looking for a fresh perspective on the consulting business or just some added income, this is the interview for you. In it you’ll hear from Dave Wood, a consultant and life coach, who’s going to tell you exactly how to boost your HMA practice by adding life-coaching skills to it. Dave meets with clients over the phone for just half an hour a week, three times a month and charges more than $1,000 a month for his services. Even though personal coaching is a lot different than business consulting, both deal with helping clients set and achieve goals. And Dave has found that more and more businesses are using coaching to improve their bottom lines. In this interview, you’ll hear all about the life coaching business, how Dave makes six-figures doing it, and how to apply some of the concepts to your HMA practice. Key Concepts ?? What coaching provides for clients ?? How to get your first client as a life coach—and how much to charge ?? How to start coaching in less than a week ?? Dave’s process for getting top dollar for his services ?? What problems new coaches typically experience ?? What happens if someone flakes out on a session ?? How to get clients, how to ask for your fees and how to handle objectionsMichael Senoffnobecoming a life coach,become a business coach,business coach consultant,marketing your consulting,marketing a consulting businessIf you’re looking for a fresh perspective on the consulting business or just some added income, this is the interview for you. In it you’ll hear from Dave Woodhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/the-business-credit-secrets-to-being-financially-prepared-for-any-opportunity-or-emergencyBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/the-business-credit-secrets-to-being-financially-prepared-for-any-opportunity-or-emergency/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/the-business-credit-secrets-to-being-financially-prepared-for-any-opportunity-or-emergencyFri, 02 Apr 2010 05:34:15 GMTThe Business Credit Secrets To Being Financially Prepared For Any Opportunity Or EmergencyIn this interview, you’ll meet business credit expert Al. Al has been running seminars and infomercials about business credit and banking practices since the 1980s, so he knows every shortcut worth knowing and every pitfall worth watching out for. And over the next hour, you’ll hear exactly how to set up a business credit profile that will get you the best loans – along with some tips and techniques that will speed up the process. Key Concepts ?? How to start out with basically nothing and end up with one million dollars in unsecured revolving credit ?? What you’ll need to do if you’ve ever filed for bankruptcy ?? What trade line credits are, why they’re important and how to easily set them up ?? Shortcuts for accelerating the business credit process ?? What a shelf corporation is and how to make sure you don’t buy worthless ones ?? How to control a US business and secure US business credit ?? Exactly what lenders are looking for and why you won’t want to “fool the bank” ?? Why banks are not necessarily the best places to find loans ?? Everything you need to know about Paydex scores and Dun & BradstreetMichael Senoffnohow to get business credit,business credit information,easy business credit,establishing business credit,get a business line of creditIn this interview, you’ll meet business credit expert Al. Al has been running seminars and infomercials about business credit and banking practices since the 19http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-land-the-big-expert-interviews-for-your-audio-product-and-websiteBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-land-the-big-expert-interviews-for-your-audio-product-and-website/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-land-the-big-expert-interviews-for-your-audio-product-and-websiteFri, 02 Apr 2010 05:25:30 GMTHow To Land The Big Expert Interviews For Your Audio Product And WebsiteChristian is an Audio Marketing Secrets student who pretty much wants to do what I do—interview gurus and put the audios on his site. So he’s come to me to talk strategy. He plans to package the interviews and sell them as a product, but he thinks he’s going to have to give away the rights to the products in order to get interviews with the big names. In this audio, I tell Christian how I get the big gurus to spill their secrets without ever giving away the rights to the interview. Key Concepts ?? What to say to big wigs to get them to grant you an interview— you won’t want to give away the rights to the interview if you don’t have to, but you will need to make sure it’s worth their time ?? Where to find the best questions for your interview—sometimes what seems like the hardest research will turn out to be the easiest ?? What to say if the person you’re interviewing is short on time and you don’t get through all of your questions ?? More strategies for landing interviews—email, snail mail, postcards or the phone – what has worked best for me ?? What parts of audio production you’ll want to outsource and what you can expect to pay for those services ?? And much moreMichael Senoffnoaudio marketing,interviews with experts,interview an expert,michael senoff,how to interviewChristian is an Audio Marketing Secrets student who pretty much wants to do what I do—interview gurus and put the audios on his site. So he’s come to me to talkhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/michael-senoff-reveals-his-business-secretsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/michael-senoff-reveals-his-business-secrets/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/michael-senoff-reveals-his-business-secretsFri, 02 Apr 2010 05:08:44 GMTMichael Senoff Reveals His Business SecretsIn this audio, I’m the one being interviewed and I rarely give out interviews. But when an Internet marketer named Jay Gould asked me to talk about my business strategies, I decided to give him the full story. Now, this isn’t my biography. For those of you who don’t know, I have a separate web page with my life story on it– complete with baby pictures and personal information. So that’s not what this interview is about. This audio is the biography of my site and my business. It’s how it came to be what it is today. You’ll hear how I stumbled across the business of reselling Jay Abraham seminars and how that developed into the site I have now. Here are a few of the many things I reveal in this interview… ?? How I record audio and get it on the Internet ?? What kind of marketing I use for my site ?? How I get testimonials easily and effortlessly ?? How I started working with Richard and HMA Consulting ?? Why I don’t use pay-per-clicks or any offline marketing ?? How I track my promotions ?? How I price my productsMichael Senoffnomichael senoff,success in business,home business success,business success story,business success secretsIn this audio, I’m the one being interviewed and I rarely give out interviews. But when an Internet marketer named Jay Gould asked me to talk about my businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-put-together-niche-specific-audio-productsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-put-together-niche-specific-audio-products/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-put-together-niche-specific-audio-productsFri, 02 Apr 2010 04:58:23 GMTHow To Put Together Niche Specific Audio ProductsShane has an interesting niche. As a church marketer, he plans to sell information products to pastors and ministers that will teach them how to grow their congregations. So he’s come to me for advice on putting together some niche-specific audio products. Key Concepts ?? How to leverage off the credibility of others ?? How Shane can easily research highly successful churches in his area to find out the secret to their successes ?? How to bump the value of your products up with more audios ?? Suggestions on how to make even more money on backend stuff ?? Ideas for live, online seminars that will increase the value of your products without any huge hassles or expenses to you ?? Quick and easy ideas that will help you structure your whole information product in minutes ?? The best ways to promote your products once they’re done ?? And much more Over the course of this consultation, Shane and I bounce around a lot of great ideas that can be applied to any business. But the main point I tell him is that he doesn’t have to be the expert. If he can provide answers to the problems that keep his target customers up at night, he’ll do just fine. And I tell him exactly how to do that in this consultation.Michael Senoffnochurch marketing,church marketing 101,audio marketing,niche information products,niche marketing strategyShane has an interesting niche. As a church marketer, he plans to sell information products to pastors and ministers that will teach them how to grow their conghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-market-your-private-practice-using-audio-interview--part-2Businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-market-your-private-practice-using-audio-interview--part-2/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-market-your-private-practice-using-audio-interview--part-2Fri, 02 Apr 2010 04:46:50 GMTHow To Market Your Private Practice Using Audio Interview - Part 2In this interview you’ll meet Angela Treat Lyon. Angela is a teacher and practitioner of EFT, a therapeutic healing method known as Emotional Freedom Techniques. She also hosts a radio program on idareyouradio.com. In this audio, you’ll hear her interview me for that radio program. Angela’s students have prepared very specific questions for me to answer about marketing their EFT businesses. So I let them know how they can easily, quickly and strategically create audio products that will grow their private practices. The Importance Of Over-Delivering The key to making money on audios is to over-deliver. If you respect your listener’s time by making your audios interesting and valuable, you’ll be building a lasting relationship with your audience. So in Part Two of this interview, you’ll hear ideas on how to add value to your products. Key Concepts in Part Two ?? How to get your audios to sound entertaining and professional ?? How to make JV deals that will allow you to market your services to someone else’s list ?? How to get qualified prospects to your site ?? How to turn your e-book into a high-end product—no matter what it currently sells for ?? Guidelines for finding an honest marketerMichael Senoffnomichael senoff,marketing a private practice,marketing private practice,marketing your private practice,audio marketingIn this interview you’ll meet Angela Treat Lyon. Angela is a teacher and practitioner of EFT, a therapeutic healing method known as Emotional Freedom Techniqueshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-market-your-private-practice-using-audio-interview--part-1Businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-market-your-private-practice-using-audio-interview--part-1/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-market-your-private-practice-using-audio-interview--part-1Fri, 02 Apr 2010 04:38:20 GMTHow To Market Your Private Practice Using Audio Interview - Part 1In this interview you’ll meet Angela Treat Lyon. Angela is a teacher and practitioner of EFT, a therapeutic healing method known as Emotional Freedom Techniques. She also hosts a radio program on idareyouradio.com. In this audio, you’ll hear her interview me for that radio program. Angela’s students have prepared very specific questions for me to answer about marketing their EFT businesses. So I let them know how they can easily, quickly and strategically create audio products that will grow their private practices. It’s All About “The Attitude” It’s important to have confidence when asking for audio interviews. Remember, you’re the one doing them a favor. Even if you don’t feel like you have enough of a “following” to entice the bigger names, there are steps you can take for landing any interview Key Concepts in Part One ?? How to be the “boss” of the interview – and why you’ll want to set the agenda right off the bat ?? How to land the guru interview – techniques and approaches that work ?? How to ask the kinds of questions your listeners want to know – without offending the person you’re interviewing ?? Where to find cheap transcriptionsMichael Senoffnoprivate practice marketing,marketing a private practice,marketing private practice,audio marketing,professional practice marketingIn this interview you’ll meet Angela Treat Lyon. Angela is a teacher and practitioner of EFT, a therapeutic healing method known as Emotional Freedom Techniqueshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-get-50000-in-marketing-resources-free-from-michael-senoffBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-get-50000-in-marketing-resources-free-from-michael-senoff/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-get-50000-in-marketing-resources-free-from-michael-senoffFri, 02 Apr 2010 04:31:52 GMTHow To Get $50,000 In Marketing Resources Free From Michael SenoffMichael Senoff is the founder and CEO of hardtofindseminars.com, the world’s largest online library of free downloadable business audios. In this quick, 30-minute interview, you’ll hear all about the resources you can find at hardtofindseminars.com. And unlike other sites, access to the audios is not restricted. Key Concepts ?? Strategies, tools and techniques for copywriters, marketing consultants, business owners or anyone else interested in marketing and business ?? How this site can help if you’re going through foreclosure or if you just need fast cash ?? All about Joint Ventures and how they can easily boost any business without adding advertising expenses ?? How my site meets the needs of different learning styles. You can choose to listen to the audios, read the transcripts, sit at your computer or take the audios with you ?? How a technique called “speed learning” can help you listen to audios in half the time with full comprehension ?? Topics I’ve covered in my interviews such as: how to negotiate better, read body language, make effective sales scripts, buy businesses, or even sell to Wal-Mart ?? And much moreMichael Senoffnomichael senoff,free marketing audio,joint venture marketing,small business marketing strategy,business marketing strategyMichael Senoff is the founder and CEO of hardtofindseminars.com, the world’s largest online library of free downloadable business audios. In this quick, 30-minhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/the-old-fashioned-secret-to-growing-your-businessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/the-old-fashioned-secret-to-growing-your-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/the-old-fashioned-secret-to-growing-your-businessFri, 02 Apr 2010 04:24:23 GMTThe Old Fashioned Secret To Growing Your BusinessBill Jordan used to have a lucrative business as a painter. That’s why when he heard my interview with Tim the painter, he had to chime in with his advice. According to Bill, Tim has been overlooking a lot of opportunities to grow his business and one of the main ones is building trust with clients. If you become “like family” with your clients, you’ll get more work, get paid more, easily get referrals, and find that your mistakes are practically ignored. Key Concepts ?? Simple ways Bill endears himself to his customers ?? One simple phrase that will help you leverage every referral ?? Bill’s high-end presentation for customers ?? How Bill gets around customers who want him to throw in a “freebie” ?? How Bill goes the extra mile to show his customers that he’s one of the family ?? How Bill stays in his customers’ minds so they never forget him ?? How to make your business a one-stop shop ?? And much more Bill’s business was primarily based on referrals because as he says, “ it’s cheaper to market to existing clients than to drum up new ones.”Michael Senoffnogrow your business,how to grow business,growing small business,grow my business,how to grow my businessBill Jordan used to have a lucrative business as a painter. That’s why when he heard my interview with Tim the painter, he had to chime in with his advice. Acchttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-get-the-highest-credit-score-possibleBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-get-the-highest-credit-score-possible/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-to-get-the-highest-credit-score-possibleFri, 02 Apr 2010 04:16:18 GMTHow To Get The Highest Credit Score Possible In this hour-long interview you’ll meet Dave. Dave is a credit consultant, newspaper columnist, and author of How Credit Really Works. And according to him, anyone can bring up their credit score—you just need to know how. But the bad news is: your score may be lower than you think. Dave says the credit scores you get online are not the ones most lenders see. In fact, your real score could be more than 100 points lower! Because there are multiple scoring models used to determine different credit scores, there are sometimes huge discrepancies in what you think your credit score is and what lenders are seeing. So it’s important that you know exactly what determines your score and how you can improve it. Key Concepts ?? What is the ideal credit mix—how many credit cards you should have, how often you should use them and what kind of balance is okay to maintain ?? What “credit inquiries” are ?? Why you should never close a credit card account – even if you’re not using the card ?? Why you should only use finance companies as a last resort ?? What you need to know about balance transfers, debt consolidation and pre-approved credit card offers ?? The best place to find credit cards when you need them ?? And much moreMichael Senoffnoimprove credit score,fix credit score,how to improve credit score,how to raise credit score,improve my credit scoreIn this hour-long interview you’ll meet Dave. Dave is a credit consultant, newspaper columnist, and author of How Credit Really Works. And according to him, anyhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/money-making-secrets-of-a-direct-marketing-guru--denny-hatchBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/money-making-secrets-of-a-direct-marketing-guru--denny-hatch/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/money-making-secrets-of-a-direct-marketing-guru--denny-hatchFri, 02 Apr 2010 03:54:18 GMTMoney Making Secrets Of A Direct Marketing Guru - Denny HatchDenny Hatch is a freelance writer, designer, and consultant of direct mail/ direct marketing and the author of four books on marketing and business, as well as four novels. He has analyzed thousands of direct mailings in more than 200 categories in the past 25 years. In this interview, Denny reveals fascinating stories about: ?? The $1,000,000,000 offer that still brings in droves of subscribers ?? The 4-martini lunch that launched Who’s Mailing What! ?? Sensational snake oil salesmen ?? How the Supreme Court kept a promotion alive ?? The wit and wisdom of a host of redoubtable marketers: Melvin Becker, Ed Mayers, Ted Goldsmith, Bob Hacker, Melvin Powers, Curt Strohacker, Bill Jayme, Gary Halbert, Drew Kaplan, Lea Pierce, Jay Abraham and many others. Listen as this renowned dispenser of invaluable direct mail intelligence tells you how to: ?? Leverage competitive intelligence ?? Develop breakthrough test ideas ?? Identify new opportunities ?? Write more compelling copy ?? Get your sales letter opened and read ?? Phrase powerful offers ?? Pick the surefire optionMichael Senoffnodirect marketing strategies,direct mail marketing,direct marketing strategy,direct marketing plan,denny hatchDenny Hatch is a freelance writer, designer, and consultant of direct mail/ direct marketing and the author of four books on marketing and business, as well ashttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/ebay-selling-101-what-you-need-to-know-to-get-started-today--part-2Businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/ebay-selling-101-what-you-need-to-know-to-get-started-today--part-2/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/ebay-selling-101-what-you-need-to-know-to-get-started-today--part-2Fri, 02 Apr 2010 03:43:17 GMTEbay Selling 101: What You Need To Know To Get Started Today - Part 2Greg is an eBay expert who makes a nice living listing auctions on the site, but when he first started out he was only selling unwanted stuff from his garage. Now Greg is referred to as a “PowerSeller,” which means he consistently sells more than $1,000 per month. And the most amazing part is that he does it from a small town in the middle of nowhere. Ebay may seem intimidating at first, but Greg says not to worry—if you can send and receive emails and look at webpages, you can succeed at eBay. And in this interview, you’ll hear exactly how easy it is. Key Concepts - Part Two (Shipping Is Not As Hard As It Seems) ?? Protecing yourself against lost or broken items. ?? How to simplify the shipping process ?? An easy cheat-sheet for knowing the best ways to ship any item ?? How to ship glassware and other fragile items and get them there in one piece ?? Where and how to get the cheapest shipping supplies around ?? When to use USPS for the cheapest rates and when you may want to look elsewhere ?? Why you should always get delivery confirmation and what can happen if you don’t ?? How to know what to charge for shipping ?? How Paypal can protect you against fraudMichael Senoffnoebay selling,ebay how to sell,how to sell on ebay,how to become ebay powerseller,ebay powerseller tipsGreg is an eBay expert who makes a nice living listing auctions on the site, but when he first started out he was only selling unwanted stuff from his garage. Nhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/ebay-selling-101-what-you-need-to-know-to-get-started-today--part-1Businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/ebay-selling-101-what-you-need-to-know-to-get-started-today--part-1/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/ebay-selling-101-what-you-need-to-know-to-get-started-today--part-1Fri, 02 Apr 2010 03:37:12 GMTEbay Selling 101: What You Need To Know To Get Started Today - Part 1Greg is an eBay expert who makes a nice living listing auctions on the site, but when he first started out he was only selling unwanted stuff from his garage. Now Greg is referred to as a “PowerSeller,” which means he consistently sells more than $1,000 per month. And the most amazing part is that he does it from a small town in the middle of nowhere. Ebay may seem intimidating at first, but Greg says not to worry—if you can send and receive emails and look at webpages, you can succeed at eBay. And in this interview, you’ll hear exactly how easy it is. Key Concepts - Part One (The Basics) ?? Exactly how eBay works and the best ways to get your feet wet ?? All about Paypal – why people use it and how ?? How to edit and crop your pictures for eBay ?? Easy ways to know what category to list your items in ?? How to write attention-grabbing titles for your auctions, and what to leave out ?? How to make sure your auctions end at a good time, and the importance of time zones ?? Why Greg recommends you wait until the auction ends to wrap items up for shipping ?? Greg’s golden idea that just about guarantees his items will go for top dollarMichael Senoffnohow to sell on ebay,selling on ebay,sell stuff on ebay,sell things on ebay,ebay how to sellGreg is an eBay expert who makes a nice living listing auctions on the site, but when he first started out he was only selling unwanted stuff from his garage.http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-i-make-my-living-off-a-voice-recorder-from-radio-shack-by-michael-senoffBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-i-make-my-living-off-a-voice-recorder-from-radio-shack-by-michael-senoff/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/04/02/how-i-make-my-living-off-a-voice-recorder-from-radio-shack-by-michael-senoffFri, 02 Apr 2010 03:13:15 GMTHow I Make My Living Off A Voice Recorder From Radio Shack By Michael SenoffOver the years, I’ve become an expert on audio. But it didn’t start out that way. I began doing interviews as a way to attract people to my website, which at the time was all about selling old Jay Abraham seminars. Through trial and error, I soon found the right products to get the best sound, the easiest ways to conduct interviews, and the best ways to capture and edit the audio. In this interview, fellow marketing expert Michael Elahart picks my brain for his online marketing students, and I don’t hold anything back. I give you all the details about my business and how I run it in the simplest and most productive way I know how. Key Concepts ?? The different types of interviews I conduct, how I prepare for each, and what’s in it for me ?? How to easily interview experts on your niche, how to find them, what the number one way of getting in touch with them is, and how to get them to agree to the interview ?? How to break through nervousness when conducting interviews ?? How searching Amazon, Google, the news and Reader’s Digest can help you ?? The exact equipment I use to get the best sound possible and some simple tips ?? How I add royalty-free music to my audiosMichael Senoffnomichael senoff,audio marketing,joint venture marketing,free marketing audio,interview an expertOver the years, I’ve become an expert on audio. But it didn’t start out that way. I began doing interviews as a way to attract people to my website, which at thhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/how-to-make-a-sales-presentation-that-consistently-closes-the-dealBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/how-to-make-a-sales-presentation-that-consistently-closes-the-deal/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/how-to-make-a-sales-presentation-that-consistently-closes-the-dealTue, 30 Mar 2010 06:09:31 GMTHow To Make A Sales Presentation That Consistently Closes The DealMany people resist sales scripting because they think it’ll sound canned or rehearsed. But according to expert sales trainer, Eric Lofholm, even if you’re winging it, you’re still using a “script.” Eric wasn’t always an expert sales trainer. In fact, he started out flipping burgers and drifting through community college. And at one point, he even found himself bankrupt and homeless. In this interview, you’ll hear Eric’s incredible story—how he rose to the top and how he helps others get there too. Key Concepts ?? How to ensure you’re not bringing a “negative view” of sales into your presentations ?? Ways to make sure your sales scripts build enough value that you can charge more for your products ?? How “comfort zones” may be hindering you from making the profit you deserve ?? What a master script-book looks like and how to compile one you can rely on for years ?? All about Eric’s “sales mountain” and his simple steps for climbing to the top ?? Several examples of successful sales scripting stories ?? What you can learn from the way children negotiate their dealsMichael Senoffnosales presentation training,how to sales presentation,sales presentation skills,effective sales presentation,sales presentation techniquesMany people resist sales scripting because they think it’ll sound canned or rehearsed. But according to expert sales trainer, Eric Lofholm, even if you’re winhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/10-lessons-youll-want-to-know-about-the-hma-system-from-richard-johnsonBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/10-lessons-youll-want-to-know-about-the-hma-system-from-richard-johnson/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/10-lessons-youll-want-to-know-about-the-hma-system-from-richard-johnsonTue, 30 Mar 2010 06:03:37 GMT10 Lessons You’ll Want To Know About The HMA System From Richard JohnsonRichard didn’t create the HMA system so he could retire. He’s still out in the field selling and working his consulting practice. And in this interview, you’ll hear what he’s been up to for the last couple of years along with 10 of his most recent case studies that illustrate important lessons about the HMA system. According to Richard, if you can’t show decision makers where their companies are losing money, you’re just another marketing guy—and businesses are tired of those. In this interview, you’ll hear exactly how Richard closes his deals and where he finds his clients. Key Concepts ?? Where to find alliances in your area and how to consistently close deals ?? The newest ideas for finding hidden opportunities in your clients’ businesses ?? How Richard knew he had missed the mark on one of his USPs— and how he corrected it ?? Getting salespeople to dump their existing paradigms and integrate your USP ?? How Richard’s been running easy group trainings, how much he charges, and who this type of training appeals toMichael Senoffnorichard johnson,how to generate leads,marketing consulting services,asset marketing and management,asset valuation and marketingRichard didn’t create the HMA system so he could retire. He’s still out in the field selling and working his consulting practice. And in this interview, you’llhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/taking-a-prospect-through-an-opportunity-analysis-and-selling-your-servicesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/taking-a-prospect-through-an-opportunity-analysis-and-selling-your-services/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/taking-a-prospect-through-an-opportunity-analysis-and-selling-your-servicesTue, 30 Mar 2010 05:57:27 GMTTaking A Prospect Through An Opportunity Analysis And Selling Your ServicesFrank’s shop isn’t doing as well as he’d like. And like most business owners, he’s too emotionally attached to analyze his problems accurately. In this interview, you’ll hear me take him through an opportunity analysis that gets him fired up about the benefits of consulting services. Because Frank sells exercise equipment (a commodity product) he cannot compete on price. So we focus on other benefits his shop can give to his customers. Key Concepts ?? How to explain the USP to a prospect so that he understands just how vital that step is to his business ?? Questions to ask during an opportunity analysis that will help you uncover exactly how your prospect’s business is different from his competitors ?? Outshine the competition by using warranties and guarantees ?? Collecting customers’ contact information and using that information ?? Educating your prospects on the benefits of using an auto-responder series and JV deals ?? Simple ideas for making your prospect’s business unforgettable in a customer’s mind ?? Follow-up ideas that will bring your prospect’s closing ratios to new heightsMichael Senoffnoopportunity analysis,business opportunity analysis,marketing consulting services,marketing consulting business,sales and marketing consultantFrank’s shop isn’t doing as well as he’d like. And like most business owners, he’s too emotionally attached to analyze his problems accurately. In this intervihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/persistence-pays-off-an-update-with-new-hma-consultant-robert-newhartBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/persistence-pays-off-an-update-with-new-hma-consultant-robert-newhart/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/persistence-pays-off-an-update-with-new-hma-consultant-robert-newhartTue, 30 Mar 2010 05:51:05 GMTPersistence Pays Off: An Update With New HMA Consultant Robert NewhartThe last time I talked to Robert Newhart, he had just started his HMA practice, had landed his first client by impressing the business owner with how much he knew about the company, and seemed to be well on his way. A few setbacks later, Robert’s persistence seems to finally be paying off. Unfortunately for Robert, his first client is dragging his feet and hasn’t started any HMA projects yet, but that hasn’t discouraged him. He simply moved on. And in this interview, you’ll hear how he quickly landed two more clients and is working on ways to make the home-study course available for his smaller business prospects. Key Concepts ?? The sales pitch that gets Robert noticed wherever he goes ?? Why Robert’s first paying client says he’s done more for her business than she could possibly pay him for ?? How Robert takes full advantage of his local Chamber of Commerce meetings ?? How a couple of Robert’s potential clients could give him a lot more than just consulting fees It hasn’t been easy for Robert, but he’s never given up, and in this audio, you’ll hear how that persistence is paying off. And from the sounds of it, it won’t be long before Robert’s consulting practice gets the reputation it deserves.Michael Senoffnomarketing business consulting,sales and marketing consulting,how to generate leads,marketing consulting work,marketing strategy consultingThe last time I talked to Robert Newhart, he had just started his HMA practice, had landed his first client by impressing the business owner with how much he knhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/paul-stevens-on-how-to-obtain-retain-and-remember-information-faster-than-everBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/paul-stevens-on-how-to-obtain-retain-and-remember-information-faster-than-ever/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/paul-stevens-on-how-to-obtain-retain-and-remember-information-faster-than-everTue, 30 Mar 2010 05:45:44 GMTPaul Stevens On How To Obtain, Retain, and Remember Information Faster Than Ever In this interview, you’ll hear from a learning expert named Paul Stevens. According to Paul, the reason we read and learn slowly is because we were taught outdated methods in school. For example, most of us scan pages left to right while we sub-vocalize every word. But the good news is you can retrain your brain to think more efficiently, and in this audio you’ll hear exactly how to do that with some simple tricks you can use right away. Key Concepts: ?? How to skim a page before you read it so that your brain will be linking concepts and learning faster ?? An easy trick that will give you an instant 30% boost in reading speed ?? Additional tricks for training your eye that will double—or even triple—your reading speed ?? What you should be asking yourself when you’re listening to a speaker so that you’re retaining more through “active listening” ?? What learning formats the brain responds to better and why ?? Simple tricks to use when you have to memorize something right away ?? The two different types of learning that your brain does every day and how to master both ?? How many times you should listen to a recording in order to really “get it”Michael Senoffnoaccelerated learning,paul stevens,accelerated learning techniques,accelerated learning training,how to speed readIn this interview, you’ll hear from a learning expert named Paul Stevens. According to Paul, the reason we read and learn slowly is because we were taught outdhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/how-to-build-a-profitable-niche-marketing-info-businessBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/how-to-build-a-profitable-niche-marketing-info-business/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/how-to-build-a-profitable-niche-marketing-info-businessTue, 30 Mar 2010 05:36:27 GMTHow To Build A Profitable Niche Marketing Info BusinessMark Imperial launched his career as a DJ protégé of Chicago’s Hot Mix 5 in the early 1980’s and took his ability to pack dance floors to the recording studio where he pioneered Chicago’s House Music Scene. Mark’s trademark is a show-time style of entertainment that incorporates lip syncs, dance routines, line dances, and audience Participation. However, despite his fame and success, Mark quickly discovered that relying on word of mouth alone only led to a roller coaster income. Taking his style beyond the clubs, he strategically aligned with event planners and high profile corporations began demanding his services. Mark created a proven system of marketing, booking, and performance formulas to bring in a steady stream of high paying gigs. In this interview, Mark shares his fascinating path to success and how others can capitalize on his experience. Key Concepts ?? Capitalizing on strategic alliances and joint ventures ?? Overcoming price resistance ?? Placing a premium on your services ?? Prospecting for clients ?? Differentiating yourself from your competition ?? Leveraging your success to generate new business ?? And much moreMichael Senoffnomark imperial,how to generate leads,niche marketing strategy,niche marketing,joint venture marketingMark Imperial launched his career as a DJ protégé of Chicago’s Hot Mix 5 in the early 1980’s and took his ability to pack dance floors to the recording studio whttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/info-product-development-that-can-take-you-from-broke-to-prosperity-working-less-and-making-moreBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/info-product-development-that-can-take-you-from-broke-to-prosperity-working-less-and-making-more/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/info-product-development-that-can-take-you-from-broke-to-prosperity-working-less-and-making-moreTue, 30 Mar 2010 05:28:08 GMTInfo Product Development That Can Take You From Broke To Prosperity Working Less And Making MoreTim is a struggling home painter. Even though he works his butt off every day, he’s really only taking home about $5 an hour after taxes and other expenses. He’d like to earn $100,000 a year but isn’t sure how to go about doing it. In this interview, you’ll hear my business strategies for Tim that will turn his simple painting business into a high-end service provider— strategies can be used for any business, not just painting. Key Concepts ?? How to set up a referral network ?? Easy incentives that will entice homeowners to go with you for all of their household needs ?? How to make sure you’re getting paid for your deals ?? How to check up on your affiliates to make sure they’re giving your hard-earned customers the quality they deserve ?? How to throw together a CD to easily promote you and your affiliates ?? 14 of the best and cheapest ways I know for drumming up new leads Tim works way too hard for $5 an hour, and I show him how he can end all of that. But the best part is, he’ll be making more while working less. The trick for Tim is to use the time he’s at the homeowner’s house to sell them on his affiliates’ services.Michael Senoffnoinfo product development,selling information products,how to generate leads,audio marketing,generating sales leadsTim is a struggling home painter. Even though he works his butt off every day, he’s really only taking home about $5 an hour after taxes and other expenses. He’http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/do-you-know-these-profitable-audio-marketing-secretsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/do-you-know-these-profitable-audio-marketing-secrets/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/do-you-know-these-profitable-audio-marketing-secretsTue, 30 Mar 2010 05:19:05 GMTDo You Know These Profitable Audio Marketing Secrets?Paul Stack is an Audio Marketing Secrets student who wanted to grill me on the finer points of creating audios, and I have to admit I was a little surprised. I thought I’d been asked every question about audio information products that could possibly be asked. But Paul came up with some new ones. Paul essentially forced me to look at how I’ve improved not only my interviewing style over the years but also my efficiency with time and money management. And I share all of these lesser-known secrets in this interview. Key Concepts ?? How outsourcing can help you leverage your time—I haven’t worked a full 40-hour week in ages ?? What aspects of creating audios are the most time-consuming and ways you can lighten that load ?? Examples of how to “set the hook” when fishing for Joint Venture deals ?? Ideas for packaging interviews to create higher-end products or enhance a subscription-based website ?? Why I don’t waste my money on the most expensive recording devices out there and what I use instead ?? How many interviews an AMS student can realistically expect to be able to do in one week ?? And much moreMichael Senoffnoaudio marketing secrets,michael senoff,joint venture marketing,benefits of outsourcing,audio marketingPaul Stack is an Audio Marketing Secrets student who wanted to grill me on the finer points of creating audios, and I have to admit I was a little surprised. Ihttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/how-to-think-and-grow-rich-in-todays-society-by-ted-ciuba-part-2Businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/how-to-think-and-grow-rich-in-todays-society-by-ted-ciuba-part-2/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/30/how-to-think-and-grow-rich-in-todays-society-by-ted-ciuba-part-2Tue, 30 Mar 2010 05:08:45 GMTHow To Think And Grow Rich In Today's Society By Ted Ciuba Part 2When Ted Ciuba made his first Internet sale in 1994, he knew he could never go back to being a professor at a California State university. He quit his job and has never looked back. Today, He is not only considered a pioneer in Internet marketing, but also the go-to guru in his field. Back when Ted was teaching Napoleon Hill’s Think and Grow Rich, he noticed a lot of people struggling with the outdated nature of that famous 1937 book. So he researched public domain and copyright issues, and found that he could legally make an updated version. He has just written a book called The New Think And Grow Rich. In Part Two, Ted describes his marketing model as being similar to a funnel system where you draw in a lot of people with something free. Then you offer progressively larger packages designed to entice consumers at every price level. Key Concepts ?? Ted’s favorite method for generating sales – referrals, JVs, email…? Find out what really works ?? If you’re only writing eBooks, are you leaving money on the table? ?? How to make a difference in your life just by writing your goals down ?? Tips Ted would give someone who is starting out with absolutely nothingMichael Senoffnoted ciuba,law of attraction,think and grow rich,napolean hill,the new think and grow richWhen Ted Ciuba made his first Internet sale in 1994, he knew he could never go back to being a professor at a California State university. He quit his job and hhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-small-business-automation-can-revolutionize-your-marketingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-small-business-automation-can-revolutionize-your-marketing/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-small-business-automation-can-revolutionize-your-marketingThu, 25 Mar 2010 21:02:20 GMTHow Small Business Automation Can Revolutionize Your MarketingJeff is the Vice President of a company that specializes in helping businesses transform their marketing strategies using little more than the phone and an automated voice system. The idea is simple. Consumers are directed to an 800-number where they’ll hear a no-pressure 24-hour free recorded message. The message prompts them to request a newsletter, hear testimonials, leave contact information, etc. Because they’re choosing to take action steps without being pressured, you’re qualifying and educating prospects without ever lifting a finger. Key Concepts ?? Exactly how it works ?? Why consumers prefer to listen to an automated message rather than a salesperson ?? A Yellow Page ad that will get prospects to call you before anyone else ?? How to use the system to track callers, export phone numbers and create lists ?? How to use automated messages to get new clients and stay in touch with old ones ?? How an automated system can be used in conjunction with a help wanted ad—and screen out unqualified applicantsMichael Senoffnosmall business automation,automation of business,pre recorded messages,free recorded message,pre recorded phone messagesJeff is the Vice President of a company that specializes in helping businesses transform their marketing strategies using little more than the phone and an autohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/melvin-powers-in-how-i-sold-millions-of-books-using-mail-order-part-3Businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/melvin-powers-in-how-i-sold-millions-of-books-using-mail-order-part-3/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/melvin-powers-in-how-i-sold-millions-of-books-using-mail-order-part-3Thu, 25 Mar 2010 20:56:27 GMTMelvin Powers In "How I Sold Millions Of Books Using Mail Order" Part 3Melvin Powers is a marketing genius who discovered he had the “Midas touch” for book publishing when he was 16 years old. After hes ordered a book on chess, he set up shop from his living room and discovered an instant success formula for selling books by mail using small classified ads. Mevlvin has sold millions of books, and you’ll hear about his step-by-step formula for success. Melvin says that books are just a “calling card” for the seemingly endless number of back-end deals. He shares how he makes serious money selling back-end seminars, records, consulting and much more. He also shares the marketing secrets and licensing deals that have made him an icon in the direct mail, distribution, and book publishing fields. In Part Three, you’ll hear how Melvin made his way to the top along with steps for getting there yourself. Key Concepts ?? How Melvin obtained the rights to one of his biggest sellers, Psycho-Cybernetics, and how he knew that book was going to be a winner ?? What you need to know to break into the self-help industry ?? How direct marketing has changed over the years—and where it’s headedMichael Senoffnodirect mail marketing,mail order marketing,melvin powers,how to place classified ads,how to generate leadsMelvin Powers is a marketing genius who discovered he had the “Midas touch” for book publishing when he was 16 years old. After hes ordered a book on chess, hehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/melvin-powers-in-how-i-sold-millions-of-books-using-mail-order-part-2Businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/melvin-powers-in-how-i-sold-millions-of-books-using-mail-order-part-2/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/melvin-powers-in-how-i-sold-millions-of-books-using-mail-order-part-2Thu, 25 Mar 2010 20:51:11 GMTMelvin Powers In "How I Sold Millions Of Books Using Mail Order" Part 2Melvin Powers is a marketing genius who discovered he had the “Midas touch” for book publishing when he was 16 years old. After hes ordered a book on chess, he set up shop from his living room and discovered an instant success formula for selling books by mail using small classified ads. Mevlvin has sold millions of books, and you’ll hear about his step-by-step formula for success. Melvin says that books are just a “calling card” for the seemingly endless number of back-end deals. He shares how he makes serious money selling back-end seminars, records, consulting and much more. He also shares the marketing secrets and licensing deals that have made him an icon in the direct mail, distribution, and book publishing fields. It doesn’t matter whether your goal is to obtain rights to a book, get your product on TV, promote yourself at Barnes and Noble or lecture at the community college. In Part Two, you’ll hear how Melvin has done all of those things—and how you can too. Key Concepts ?? How Melvin used local community colleges and bookstores to promote his seminars ?? The resources Melvin would use if he had a new venture to get off the ground ?? How Melvin uses PR to promote his books and productsMichael Senoffnomail order marketing,melvin powers,direct mail advertising,direct mail marketing,how to direct mailMelvin Powers is a marketing genius who discovered he had the “Midas touch” for book publishing when he was 16 years old. After hes ordered a book on chess, hehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-i-sold-millions-of-books-using-mail-order-partBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-i-sold-millions-of-books-using-mail-order-part/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-i-sold-millions-of-books-using-mail-order-partThu, 25 Mar 2010 20:45:18 GMTMelvin Powers In "How I Sold Millions Of Books Using Mail Order" Part 1Melvin Powers is a marketing genius who discovered he had the “Midas touch” for book publishing when he was 16 years old. After hes ordered a book on chess, he set up shop from his living room and discovered an instant success formula for selling books by mail using small classified ads. Mevlvin has sold millions of books, and you’ll hear about his step-by-step formula for success. Melvin says that books are just a “calling card” for the seemingly endless number of back-end deals. He shares how he makes serious money selling back-end seminars, records, consulting and much more. He also shares the marketing secrets and licensing deals that have made him an icon in the direct mail, distribution, and book publishing fields. Key Concepts ?? How much of a mark-up you’ll need in order to make a worthwhile profit ?? How to make deals with magazines and avoid outrageous advertising rates ?? How Melvin successfully tests his books, advertising, headlines and direct mail ?? What products you should sell after the sale of the book ?? Learn what mistakes most make when negotiating royalties with authors and publishersMichael Senoffnomail order business,how to mail order,mail order marketing,melvin powers,marketing secrets of a mail order maverickMelvin Powers is a marketing genius who discovered he had the “Midas touch” for book publishing when he was 16 years old. After hes ordered a book on chess, hehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-to-take-charge-of-your-publicity-and-sell-yourself-to-the-mediaBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-to-take-charge-of-your-publicity-and-sell-yourself-to-the-media/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-to-take-charge-of-your-publicity-and-sell-yourself-to-the-mediaThu, 25 Mar 2010 20:34:49 GMTHow To Take Charge of Your Publicity And Sell Yourself To The MediaJill Lublin is considered a publicity expert. As the author of three books on publicity and networking, she’s spoken around the world and has done countless TV and radio interviews. In this audio, you’ll hear her tips and techniques for building the kind of publicity that will get you noticed including how to develop a message, how to deliver that message, and how to make the most of the press coverage you get. Key Concepts ?? How to land TV and radio spots and ways to make the most of them ?? How to structure your message so that it’s media-friendly and media-worthy ?? Simple strategies that will get you ongoing recognition so you can capitalize on that “I-heard-of-you-somewhere” factor ?? Why you should always say “yes” when the media asks for an interview – even if you don’t know a thing about the subject matter ?? How to prepare a press release that won’t end up in the recycling bin According to Jill, even if you’ve written a successful book, you can’t rely on your publisher to promote it. In this interview you’ll learn how to take charge of your publicity, no matter what you’re selling.Michael Senoffnoget publicity,how to get publicity,press release how to,how to write a press release,public relations coursesJill Lublin is considered a publicity expert. As the author of three books on publicity and networking, she’s spoken around the world and has done countless TVhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/copywriting-secrets-that-will-double-or-triple-your-direct-mail-responseBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/copywriting-secrets-that-will-double-or-triple-your-direct-mail-response/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/copywriting-secrets-that-will-double-or-triple-your-direct-mail-responseThu, 25 Mar 2010 20:29:00 GMTCopywriting Secrets That Will Double Or Triple Your Direct Mail ResponseMike Pavlish has made millions of dollars as an A-list copywriter. Established in 1988 and with over 1,000 projects, he has become one of the world’s leading copywriters for direct marketing pros and entrepreneurs in the fields of Health, Investment and Information Products and Services. He has written winning copy for clients like Jay Abrham, Gary Halbert, Howard Ruff, Prentice-Hall, Campbell’s Soup, Rio Las Vegas Hotel and Casino, Phillips Publishing, and many more. In this interview you’ll hear how to make sure your copywriting is geared for the consumers of today—consumers who have grown skeptical about overly hyped products and outrageous claims. Key Concepts ?? The secrets on how to write the headlines that stop readers in their tracks ?? How to work your copy so it’s fresh for today’s market ?? How to use focus groups to ferrit out hidden objections about your product ?? How to use online news groups to uncover what people really want ?? What’s most important for winning promotions ?? How to structure your fees so you don’t loose the shirt off your back ?? Sneaky little tricks to maximize your profits from direct mail ?? And much moreMichael SenoffnoMike Pavlish,direct mail copywriting,direct mail marketing,increase direct mail response,direct mail advertisingMike Pavlish has made millions of dollars as an A-list copywriter. Established in 1988 and with over 1,000 projects, he has become one of the world’s leading chttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-to-find-and-keep-superstar-employeesBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-to-find-and-keep-superstar-employees/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-to-find-and-keep-superstar-employeesThu, 25 Mar 2010 20:06:58 GMTHow To Find And Keep Superstar EmployeesWhen Tony Bass started his landscaping business more than 20 years ago, he knew a lot about landscaping, but only a little about running a business. After struggling for five years, he decided to research where his business was going wrong and what he could do to make it right. This is the story of how Tony turned his business around. You hear how he created two inventions along the way while also writing a book about how to obtain and retain superstar employees. In this hour-long interview, you’ll hear his tips and tricks for hiring the best employees possible. Believe it or not, money is not always the biggest motivating factor! Key Concepts ?? How to take an objective look at your small business, analyze where you’re losing money and calculate every missed opportunity ?? Three ways to advertise for employees for free ?? What it means to be a “superstar employee” and how to screen out applicants ?? The best place to meet prospective employees for job interviews, when to do a “group meeting” and how to talk about the pay scale ?? Why Tony always makes his job offers in person and in writing ?? Feasible benefits to set up for your employees ?? And much moreMichael Senoffnohiring good employees,how to hire an employee,employee performance management,employee performance system,employee hiringWhen Tony Bass started his landscaping business more than 20 years ago, he knew a lot about landscaping, but only a little about running a business. After strughttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-to-teach-seminar-courses-by-phone-earn-800-per-studentBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-to-teach-seminar-courses-by-phone-earn-800-per-student/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/25/how-to-teach-seminar-courses-by-phone-earn-800-per-studentThu, 25 Mar 2010 19:48:02 GMTHow To Teach Seminar Courses By Phone & Earn $800 Per StudentMarcia is a publicity and marketing expert who charges $800 per student for her by-phone seminar courses. And with 12 people in each class, she’s earning almost $10,000 a session! According to her, anyone can teach classes and make a nice living doing it. All you have to do is pick a subject you’re good at and follow her easy steps for success. The beauty of teaching classes by phone is that it can all be done from the comfort of your home. But the best part of conducting by-phone seminars is that you can record all your sessions and sell them as an informational home-study product. Key Concepts ?? Ideas for bumping up the “perceived value” of your class ?? How to promote and fill your classes ?? Why you may want to limit the number of students in each session,and why Marcia suggests a maximum of 12 ?? How to overcome the challenges of putting on courses ?? How long each session should be and how many sessions you should conduct ?? What kind of deposit to charge and what refund policy works best ?? How to make sure you’re not excluding international students ?? Why to always end your sessions with a question and answer periodMichael Senoffnoinformation marketing system,information product marketing,audio marketing,information internet marketing,marketing of informationMarcia is a publicity and marketing expert who charges $800 per student for her by-phone seminar courses. And with 12 people in each class, she’s earning almosthttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/using-audio-interviews-to-hook-prospects-and-leave-them-wanting-more-in-information-marketingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/using-audio-interviews-to-hook-prospects-and-leave-them-wanting-more-in-information-marketing/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/using-audio-interviews-to-hook-prospects-and-leave-them-wanting-more-in-information-marketingSat, 20 Mar 2010 00:47:22 GMTUsing Audio Interviews To Hook Prospects And Leave Them Wanting More In Information MarketingMike Blossom makes a good living buying and selling land in the UK. He also sells products and seminars that teach others how to make those kinds of profitable deals. He’s already recorded interviews with many of his associates, so I show him how to take those intervies and use them to build desire and interest for his higher-end products. If you give prospects just enough free information to get them interested and hooked—almost to the point where they’ll be able to do it themselves without buying your products—it will leave them wanting more and will generate more sales. In this interview, I tell you exactly how to do that. Key Concepts ?? When to use audios to add value to an existing product, when to use them to upsell on the front end, and some tips on pricing products ?? Ideas for minimizing the amount of returns you get ?? Why digital products are better than physical products ?? How to easily find out what products are hot in America ?? How to maintain control of your JV projects so that you’re keeping track of leads ?? How to get people to allow you to record them ?? How to use audios on to promote higher-end products ?? How to build a “virtual team” for your businessMichael Senoffnoinformation marketing system,audio marketing,marketing lead generation,how to sell high end product,generate more salesMike Blossom makes a good living buying and selling land in the UK. He also sells products and seminars that teach others how to make those kinds of profitablehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/how-to-crank-up-the-heat-on-your-cold-callingBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/how-to-crank-up-the-heat-on-your-cold-calling/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/how-to-crank-up-the-heat-on-your-cold-callingSat, 20 Mar 2010 00:34:28 GMTHow To Crank Up The Heat On Your Cold CallingEven though cold calling can be a valuable marketing tool just like any other, if it’s not done correctly, it can be a huge waste of time. In this audio Scott Chanel tells you how to revamp your cold calling process so that you eliminate drudgery, spend less time on the phone, and land more appointments. Using his cold-calling techniques, Scott’s set more than 2,000 appointments with CEOs of large corporations. And according to him, the principles of effective cold calling apply everywhere. Key Concepts ?? Why making too many phone calls is the biggest mistake you can make, and how to calculate the perfect amount ?? Why you need a contact manager, how to effectively use one, and where to find the best ?? How to create attention-grabbing scripts ?? The DOs and DON’Ts of starting a phone conversation ?? What to do if someone gives you the brush off ?? How to leave effective voicemails This hour-long audio is basically your comprehensive guide to productive cold calling. Scott’s proven techniques have landed million-dollar accounts for his companies.Michael Senoffnocold calling techniques,cold calling,how to cold call,cold calling training,how to make cold callsEven though cold calling can be a valuable marketing tool just like any other, if it’s not done correctly, it can be a huge waste of time. In this audio Scothttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/robert-clays-million-dollar-consulting-secretsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/robert-clays-million-dollar-consulting-secrets/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/robert-clays-million-dollar-consulting-secretsSat, 20 Mar 2010 00:27:15 GMTRobert Clay's Million Dollar Consulting SecretsRobert Clay is an author, speaker, and designer of world class, low risk, high-return marketing strategies. At 19 with no capital, Robert started a business that in three years achieved 40% penetration of initial market potential. At 23, he started franchising. He ran successful marketing campaigns which took his business to number three in the U.K.. He invented the glass sun roof, as we know it today, creating from scratch a market in the U.K. for more than 250,000 units a year within three years. Some of his successes include helping a number of business startups achieve market leadership in their in their field. One was the national Ernst & Young Entrepreneur of the Year Award winner in 2002 who later appeared on the Sunday Times Rich List and sold out in December of 2007 for £75 million. Robert writes books and regular columns in magazines and newspapers. He’s a highly regarded keynote speaker who meets or exceeds 99.7% of audience expectations. His specialty is in designing low risk, high-return marketing strategies for entrepreneurial businesses. He’s a provider of knowledge and facilitation in the area of customer acquisition, better conversion of leads to clients, customer retention, increased transaction value, and increased transaction frequency. He runs regular seminars and workshops.Michael Senoffnorobert clay,franchise consultant,marketing consulting services,business marketing strategy,marketing promotion strategyRobert Clay is an author, speaker, and designer of world class, low risk, high-return marketing strategies. At 19 with no capital, Robert started a businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/recession-proof-strategies-for-your-marketing-consulting-practiceBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/recession-proof-strategies-for-your-marketing-consulting-practice/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/recession-proof-strategies-for-your-marketing-consulting-practiceSat, 20 Mar 2010 00:11:05 GMTRecession Proof Strategies For Your Marketing Consulting PracticeBelieve it or not, a recession may actually be a good time to be an HMA consultant because business owners are openly seeking out ideas that will help them stay afloat in a sinking economy. And in this conference call, we go over some strategies for pitching yourself to them. You’ll also hear HMA students pick the brain of Persuasion Expert Ken Ellsworth. Ken is the creator of the “Unlock The Buying Code” system, and he answers specific questions about how to apply those strategies of persuasion directly to your HMA practice. Key Concepts ?? The newest success stories from HMA consultants—hear what’s working in today’s economy ?? How to run group training sessions and workshops—with or without a sponsor ?? Ways to get your local Chamber of Commerce to promote your business ?? How to use the “buying code” method on a group of people—not just one-on-one ?? How to tell when a prospective business is simply too far down to recover and not worth your time ?? How to set up joint ventures and alliances without necessarily offering the typical referral fee incentivesMichael Senoffnothe psychology of persuasion,small business marketing consultant,how to sell service,how to sell information,advertising persuasionBelieve it or not, a recession may actually be a good time to be an HMA consultant because business owners are openly seeking out ideas that will help them stahttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/john-carlton-on-how-to-succeed-in-marketing--even-when-everyone-wants-to-see-you-failBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/john-carlton-on-how-to-succeed-in-marketing--even-when-everyone-wants-to-see-you-fail/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/20/john-carlton-on-how-to-succeed-in-marketing--even-when-everyone-wants-to-see-you-failSat, 20 Mar 2010 00:02:05 GMTJohn Carlton On How To Succeed In Marketing - Even When Everyone Wants To See You FailCopywriting Legend John Carlton met his first copywriter while working in the art department at a catalog company and asked her how to do copywriting. She told him it was too hard and that he would never figure it out. John made the decision that day that not only was he going to make it, but that he wasn’t going to withhold the secrets of his success from anyone after he did. According to John, people naturally love grief, so you’re probably not going to find many people in your fan club. Your neighbors, your brother-in-law, maybe even your own spouse will secretly hope you fail and will delight in your misfortunes. Key Concepts ?? How to connect with your audience and become their go-to guy ?? How to get your foot in the door with copywriting ?? John’s influences and the resources he’s learned about along the way ?? How to break into a more affluent market by showing the value of your services ?? Which is better: direct response or email ?? Whether or not you should bother with old-school methods like space ads ?? How to get targeted traffic to your site ?? How to market your services to small businesses in this economy ?? Three ways to identify the hot buttons in a marketMichael Senoffnojohn carlton,marketing copywriting,marketing business consulting,sales and marketing consulting,how to succeed in businessCopywriting Legend John Carlton met his first copywriter while working in the art department at a catalog company and asked her how to do copywriting. She toldhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/17/how-a-church-deacon-changed-his-life-with-audio-marketing-secretsBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/17/how-a-church-deacon-changed-his-life-with-audio-marketing-secrets/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/17/how-a-church-deacon-changed-his-life-with-audio-marketing-secretsWed, 17 Mar 2010 23:44:03 GMTHow A Church Deacon Changed His Life With Audio Marketing SecretsAs a deacon, Shane is heavily into his church. So after he stumbled onto my website, he decided to combine his love for Christianity with Audio Marketing Secrets to find the perfect niche. And he didn’t waste any time creating a product, setting up a website, and negotiating a couple of joint venture deals. Shane’s product teaches the heads of churches how to grow their congregations, and he’s found a lot of success with just the two joint venture deals he’s done. Still, he’s already lowered his price and has stopped selling his product to lists. In this audio you’ll hear Shane’s story along with my advice to him on how to find the right price point and the right list to market to. Key Concepts ?? How Shane got interviews with six big names in the Christian community ?? The extras Shane added to his site to keep people interested ?? The details of Shane’s two joint venture deals ?? Shane’s idea to use his product as a front-end deal for his website ?? Ways to find bigger lists to market your products to ?? Why you should always be “re-promoting” your products The best part of Shane’s story is that he’s doing it. He didn’t buy the system and then sit on it. He got out there, made a product and ran with it.Michael Senoffnoaudio marketing,audio marketing systems,info product creation,information product creation,product creation secretsAs a deacon, Shane is heavily into his church. So after he stumbled onto my website, he decided to combine his love for Christianity with Audio Marketing Secrethttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/17/how-i-made-400-million-dollars-selling-products-through-direct-mailMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/17/how-i-made-400-million-dollars-selling-products-through-direct-mail/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/17/how-i-made-400-million-dollars-selling-products-through-direct-mailWed, 17 Mar 2010 23:34:37 GMTHow I Made $400 Million Dollars Selling Products Through Direct MailEven though he only has a high school degree and a year of college, Jim Straw has made more than $400 million selling products through the mail. And according to him, anyone can get rich—you just have to know the fundamentals of success. According to Jim, every entrepreneur has started in sales and marketing because, no matter what business you think you’re in, if you’re not selling, you’re not making money. That’s why in order to be successful, it’s important to learn the building blocks of business and sales. Key Concepts ?? How Jim makes his living working just 3 hours a day ?? Why Jim says you should always test, test, and retest your market ?? How to easily and quickly build an email list from scratch ?? Ways to use the internet to enhance your business and increase your customer base ?? Why you need to learn the fundamentals of business in order to be successful, and the best book for learning them ?? How to get PR articles written about your business for next to nothing ?? How to stop throwing away viable business opportunities by understanding the business of business—and stop yourself from thinking like a consumerMichael Senoffnohow to direct mail,direct mail ideas,direct mail response rate,direct mail strategy,direct mail marketingEven though he only has a high school degree and a year of college, Jim Straw has made more than $400 million selling products through the mail. And according thttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/17/how-to-buy-a-business-in-todays-economy-with-art-hamelBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/17/how-to-buy-a-business-in-todays-economy-with-art-hamel/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/17/how-to-buy-a-business-in-todays-economy-with-art-hamelWed, 17 Mar 2010 23:24:21 GMTHow to Buy A Business In Today's Economy With Art HamelNo doubt about it, the economy in 2009 is horrible for most people. But if you think you’re not going to be able to find business opportunities or practical financing, you couldn’t be further from the truth. In this 50-minute interview, you’ll hear Business-Buying Expert Art Hamel answer questions about what kinds of businesses to buy today, how to finance them, and the best ways to create opportunities in an ailing economy. Key Concepts ?? Why you should stay away from turnaround-businesses and startups ?? How Art views businesses that outsource to other countries ?? How to find financing and whether or not real estate exchange is still a viable option ?? How Art sets up meetings with bank presidents and what he does when he gets there ?? What kinds of investors to look for—angel investors, venture capitalists or private equity companies Art’s business-buying strategies may seem “boring” and safe to some, but they have stood the test of time, which is exactly what you want in a recession. And with more than 50 years of experience buying and selling businesses, you can be certain Art knows all the best moves to make in any economy.Michael Senoffnohow to buy business,how to buy a business,buy business for sale,buy existing business,buy sell a businessNo doubt about it, the economy in 2009 is horrible for most people. But if you think you’re not going to be able to find business opportunities or practical finhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/17/how-to-get-free-publicityBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/17/how-to-get-free-publicity/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/17/how-to-get-free-publicityWed, 17 Mar 2010 23:04:19 GMTHow To Get Free PublicityJust about every business owner dreams of free publicity. And why not – two minutes of fame could mean thousands and thousands in profits. In this interview, you’ll meet Margie, a PR Specialist who created a product called the Do-It-Yourself PR Kit. According to Margie, before you even think of contacting the media, you’ll need to think of an angle to present to them. Media contacts are usually very busy, so you’ll be lucky to get 30 seconds to pitch your idea. Key Concepts ?? How to pitch an idea to the media and how to measure the results of your free publicity ?? How to write and send press releases ?? Examples of a script Margie uses when she talks to her media contacts ?? Why the media likes “exclusives” and how to get many different networks vying for your time ?? The number one mistake Do-It-Yourselfers make when it comes to public relations ?? Real case studies that illustrate the steps Margie takes to get her clients publicity ?? How to include a celebrity in your publicity ?? How to compile a simple media kit ?? A PR tactic every small business owner should be doing ?? And much moreMichael Senoffnohow to get free publicity,free publicity,get free publicity,free book publicity,free public relationsJust about every business owner dreams of free publicity. And why not – two minutes of fame could mean thousands and thousands in profits. In this interviehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/16/how-to-become-a-marketing-consultantMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/16/how-to-become-a-marketing-consultant/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/16/how-to-become-a-marketing-consultantTue, 16 Mar 2010 05:18:05 GMTHow To Become A Marketing ConsultantBeing a Marketing Consultant was something that Aria had always dreamed of—to help businesses market their services and products better to realize greatly increased profits. He was studying information about the HMA System and how to become an HMA Consultant, and here, when Aria calls me, he has already almost decided to go for it and join the HMA team. He simply wanted some validation as to the program and what materials would be available when he joined. This 27-minute recording is a great crash course for anyone who is considering a new career as an HMA Marketing Consultant. Key Concepts ?? Exclusive tools and advice that I make available to new HMA Consultants to establish their credibility with potential clients ?? Ways to train yourself to become an expert at Opportunity Analyses with your prospects ?? How becoming an HMA Consultant is quick and easy. You’ll have access to the online materials immediately followed by a shipment of additional training materials just a few days later ?? My personal commitment to all HMA Consultants and how I make helping them my top priority ?? Information about the continuing education HMA Consultants receive at the online HMA University ?? Tax advantages of starting a businessMichael Senoffnohow to become a marketing consultant,become a marketing consultant,be a marketing consultant,become marketing consultant,marketing consultant jobsBeing a Marketing Consultant was something that Aria had always dreamed of—to help businesses market their services and products better to realize greatly increhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/16/how-alex-mandossian-earned-a-yearly-salary-every-month-doing-tele-seminars-at-home--part-2Businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/16/how-alex-mandossian-earned-a-yearly-salary-every-month-doing-tele-seminars-at-home--part-2/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/16/how-alex-mandossian-earned-a-yearly-salary-every-month-doing-tele-seminars-at-home--part-2Tue, 16 Mar 2010 05:09:14 GMTHow Alex Mandossian Earned A Yearly Salary Every Month Doing Tele Seminars At Home - Part 2When Alex Mandossian set a three-year goal to earn his annual salary every month, he drew 36 columns on his office wall and wrote $63,000 on the top of each of them. Then he kept track of his growing income, and in month 23, he made it—his yearly salary! Alex didn’t just sit back and expect his income to grow by magic. He increased it by running successful tele seminars. Unlike traditional one-on one coaching, tele seminars allow you to reach many clients at the same time. You can also repackage and repurpose those calls to make even more money when you’re done. Alex used to think that there were two kinds of people at his seminars— those who thought they could do it and those who knew they couldn’t. One would end up dripping in money and the other in complete mediocrity. Now he knows that these aren’t two separate people but rather two separate voices in the same person. Key Concepts ?? 12 ways to repurpose your seminars ?? Exactly what Alex did to generate $85,000 in sales ?? How to get access to Alex’s list of 220,000—and 9 ways to build your own ?? Why you’ll want to “network” at other tele-seminars and ways to do thatMichael SenoffnoAlex Mandossian,teleseminar secrets,teleseminar marketing,turn words into traffic,internet marketing trainingWhen Alex Mandossian set a three-year goal to earn his annual salary every month, he drew 36 columns on his office wall and wrote $63,000 on the top of each ofhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/16/how-alex-mandossian-earned-a-yearly-salary-every-month-doing-tele-seminars-at-home--part-1Businesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/16/how-alex-mandossian-earned-a-yearly-salary-every-month-doing-tele-seminars-at-home--part-1/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/16/how-alex-mandossian-earned-a-yearly-salary-every-month-doing-tele-seminars-at-home--part-1Tue, 16 Mar 2010 04:52:44 GMTHow Alex Mandossian Earned A Yearly Salary Every Month Doing Tele Seminars At Home - Part 1When Alex Mandossian set a three-year goal to earn his annual salary every month, he drew 36 columns on his office wall and wrote $63,000 on the top of each of them. Then he kept track of his growing income, and in month 23, he made it—his yearly salary! Alex didn’t just sit back and expect his income to grow by magic. He increased it by running successful tele seminars. Unlike traditional one-on one coaching, tele seminars allow you to reach many clients at the same time. You can also repackage and repurpose those calls to make even more money when you’re done. According to Alex, when most entrepreneurs think about their marketing campaigns, they guess at what will work. This is about as effective as a high stakes game of Pin The Tail On The Donkey and is completely unnecessary. In part one you’ll hear how to use the Socratic method to take the guesswork out of marketing your tele-seminars. Key Concepts ?? The 6 reasons you’ll want to run tele seminars ?? The 3 things you need to get started today ?? How Alex got through Bob Proctor’s gatekeeper to land an interview with him – and access to his list! ?? The deal you’ll get for registering for Alex’s tele-training series ?? What to do if you don’t have a list to promote your tele seminarsMichael SenoffnoAlex Mandossian,teleseminar secrets,teleseminar marketing,turn words into traffic,internet marketing trainingWhen Alex Mandossian set a three-year goal to earn his annual salary every month, he drew 36 columns on his office wall and wrote $63,000 on the top of each ofhttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/16/five-simple-ways-to-joint-venture-with-wal-mart--even-if-you-have-no-moneyBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/16/five-simple-ways-to-joint-venture-with-wal-mart--even-if-you-have-no-money/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/16/five-simple-ways-to-joint-venture-with-wal-mart--even-if-you-have-no-moneyTue, 16 Mar 2010 04:41:50 GMTFive Simple Ways To Joint Venture With Wal-Mart - Even If You Have No MoneyWith millions of products flying off the shelves of Wal-Marts every day, you could easily make a small fortune if just one of those products were yours. Joe started out as a product manager for a large producer of health and hygiene products, so he knows how large corporations get their products into big department stores. Now he’s modified those concepts to meet the needs of the average guy. Although he had no money at the time, Joe managed to get his products into Wal-Mart four times. He broke his process into five methods. In this audio, you’ll hear about those five methods along with the advantages and disadvantages of each. Key Concepts ?? How to use joint ventures to bring your margins up and make your products worth your while—and Wal-Mart’s! ?? Ways to outsource your manufacturing and keep your costs down ?? Knowing who your competition is and how to beat them ?? What Wal-Mart cares about—it’s not the invention, product, or idea ?? Why department stores don’t like to take on new vendors—and ways to get around that ?? Who the three levels of customers are for each product and how to make each one of them happy ?? How to calculate potential margins to see if a joint venture is worth the effortMichael Senoffnojoint ventures,how to sell to wal mart,wal mart marketing,joint venture with wal mart,how to sell to walmartWith millions of products flying off the shelves of Wal-Marts every day, you could easily make a small fortune if just one of those products were yours. Joehttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/14/direct-response-marketing-secrets-from-the-billionMarketinghttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/14/direct-response-marketing-secrets-from-the-billion/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/14/direct-response-marketing-secrets-from-the-billionSun, 14 Mar 2010 05:17:23 GMTDirect Response Marketing Secrets From The Billion Dollar Man Ted NicholasTed Nicholas has sold more than any other guru! He’s owned 23 businesses, made millions from direct mail marketing, knows the ins and outs of negotiating, and has written and tested copy for more than 30 years. He has already made the mistakes you’re about to make, and can tell you a better approach. According to Ted, most copywriters incorrectly think it’s important to cater to as many prospects as possible, but this leads to neglecting your niche-specific customer. Key Concepts ?? Tips for renting lists and ways to prevent yourself from getting ripped off ?? How the Internet has affected direct mail marketing ?? How Ted consistently gets an 80% return on his magazine advertising ?? Why Ted says you should never promote anything you’re not passionate about – and the one lesson he learned straight from Napoleon Hill ?? About the relevancy of testimonials, and how to invoke the kind of emotions you want ?? How to use “scarcity” tactics to effectively call people to action Ted says he’s an entrepreneur first. He started out with zero, knows what it’s like to be on the other side of the desk, and knows how to get people into the mindset to succeed.Michael Senoffnodirect response marketing,direct mail copywriting,direct mail marketing,direct marketing strategy,Ted NicholasTed Nicholas has sold more than any other guru! He’s owned 23 businesses, made millions from direct mail marketing, knows the ins and outs of negotiating,http://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/14/how-to-sell-to-wal-martBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/14/how-to-sell-to-wal-mart/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/14/how-to-sell-to-wal-martSun, 14 Mar 2010 05:06:50 GMTHow To Sell To Wal MartIf you have an idea to pitch to Wal-Mart, you can be sure you’re only going to get one shot to present it to them, so you’d better make it count. You’ve got to think like a large retailer and talk to them in terms they will understand. You also have to do your homework to make sure you’re even a good fit for the mass-merchandising giants. And in this audio you’ll hear how to conduct the kind of research you need to make sure you’re ready for the big retailers, and how to pitch yourself to them when you are. Key Concepts ?? How to make sure the mass market carries what you want to sell to wal mart ?? What to do if your product is considered “seasonal” ?? How to conduct research on Wal-Mart—even if you don’t have one nearby ?? How to make deals with everyone—including your competitors ?? What to do if you discover you’re not quite ready for Wal-Mart so that you can get ready right away ?? How to prepare for the “big sales calls” to the big department stores ?? The criteria you’ll need to meet in order to sell to mass merchants Remember, the shelves of Wal-Mart aren’t sitting empty waiting for your product to come along. If you’re going to replace an existing product, you’ve got to show buyers why they should make the switch. But nothing is worse than going into Wal-Mart unprepared.Michael Senoffnohow to sell to wal mart,how to sell to retailers,how to sell product,wal mart marketing,business marketing toolsIf you have an idea to pitch to Wal-Mart, you can be sure you’re only going to get one shot to present it to them, so you’d better make it count. You’ve got tohttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/11/jack-canfield-free-interview-downloadBusinesshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/11/jack-canfield-free-interview-download/#commentshttp://www.blogtalkradio.com/gotohardtofindseminarsdotcom/2010/03/11/jack-canfield-free-interview-downloadThu, 11 Mar 2010 09:24:45 GMTJack Canfield Free Interview DownloadJack Canfield is a world-renowned motivational speaker and author of The Success Principles, but he’s probably best known for co-creating the wildly successful series Chicken Soup for the Soul. And in this interview he talks about how you can use this recession to discover and hone your unique abilities, take 100% responsibility for your life, and create the life of your dreams. According to Jack, most people get in the habit of waiting for someone or something to come along and change their situation, when unfortunately life doesn’t work that way. In order to be successful, you have to take charge of the way you respond to the events in your life, and change those responses until you get the outcome you desire. And in this audio, you’ll hear exactly how to do that. In this Jack Canfield interview you’ll Also Hear… • How to sharpen your unique abilities, find a need to fill in this recession, and develop an action plan that works for you • The 3 areas we have control of in our life – and how to shape them into the cornerstones of success • Simple exercises to try that will help you celebrate your successes and build your self-esteem • How to change your behavior so that you’re staying positive and using the “Law of Replacement” to your advantage • Why you need to be in a state of relaxation in order to be successful – and how to do that • And much more Jack has helped countless people get from where they are today to where they want to be, and he can help you too. All you really have to do is stay positive, take a good look at yourself and your behavior, and take action. And this audio is a great first step. Michael SenoffnoJack Canfield,Chicken Soup for the Soul,Success Principles,Mark Victor Hansen,Personal DevelopmentJack Canfield is a world-renowned motivational speaker and author of The Success Principles, but he’s probably best known for co-creating the wildly successful