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Life in Lime Episode #1 - How Mommi Keeps Pregnant Customers coming back 4 more

  • Broadcast in Marketing



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When Erin Schurtz, CEO of Mommi, first found out she was pregnant, she also found out that pregnancy made her really sick! After eating carbs for 2 and gaining 75 pounds during her 1st pregnancy she took matters into her own hands and created Mommi, a company dedicated to improving the health of women during motherhood. Today, Erin talks with Mr. Bean about her approach to niche market customer loyalty with Mommi and how she keeps a loyal customer base even after the babies are born.