In this episode they do a follow up interview Ryan Ketchum from http://fitnessmarketingspecialist.com/
Ryan's new fitness marketing program helps business owners build their business on a solid foundation with a customized strategy. He explains ways to know your ideal client, communicate in a way that peaks their interest (tailored to them) and make your message stand out. He helps you identify your marketing assets, your arsenal, and then how to take proper action.
From Olympica Trials in the Shot Put out of the Univserity of Indiana, and studying Kinesiology, to transforming his own body from 335lbs to 220lbs in a little under 18 months, Ryan found a passion for fitness coaching and training.
Ryan founded Force Fitness, along with partner Wil Fleming, grew it into a very successful business and eventually sold it and joined the Fitness Consulting Group. As a business coach, he helped hundreds of businesses to improve. He has specialized in transformations and creates cutting-edge transformation programs for workout enthusiasts and fitness professionals alike.
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Jesse Stoddard, fitness boot camp business coach, personal trainer, and author featured in CNN Money, along with the well-known and highly regarded fitness expert Georgette Pann, owner of NutriFitness Bootcamps, the founder of Sure Victory Fitness Bootcamp Club, and creator of the famous Sure Victory Boot Camp Business in a Box program, host this discussion about the personal training career and fitness business. Along with exclusive interviews with fitness experts and trainers who run successful fitness boot camp companies, they discover why some personal trainers fail and others succeed.