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Author/Blogger/Fashionista for Moms - Audrey McClelland

  • Broadcast in Business
Deborah Shane

Deborah Shane


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Audrey McClelland is a mother of 4 young boys and a founder of the website MomGenerations.

After graduating from Brown University, and fueled by her love of fashion, Audrey moved to NYC and worked for Donna Karan International for 6 years; her first position was as Donna Karan’s personal assistant. The experience inspired Audrey to create a fashion component for all moms within her personal mom blog on Mom Generations.

Drawing on her background in fashion, on January 1, 2009, Audrey launched the popular series “365 Days of Fashion Advice for Moms” on Mom Generations, offering one piece of fashion and/or beauty advice each day, either through a blog post or a vlog.

Audrey also serves as the Beauty & Style Editor on Lifetime Moms and Fashion Editor on Blissfully Domestic. Audrey was named as one of “The Power Pack” Moms in Nielson’s Online 2009 Power Moms list. Her “Mom Fashion Report” airs on The Pulse Network on Wednesdays at 1pm.

She’s also a contributor to the ever-popular Momversation. She is a vlogger for Johnson & Johnson’s “Real Moms” Health Channel, one of Hanes’ Social Media Comfort Crew members, was a member of the Walmart Moms Social Media program, and she holds a position on Hasbro’s Playskool Panel. She’s also the spokesperson for Zulily.com.

Audrey’s Getting Gorgeous Events with business partner Vera Sweeney (ImNotObsessed.com) launched in August 2010 in NYC. Getting Gorgeous events are meant to give moms easy, doable and practical fashion and beauty advice – inside and out. Audrey is also wrote the book, "The Digital Mom Handbook" with Colleen Padilla.