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CUTV News Radio Spotlights Dr. David Fetterman of Fetterman & Associates

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San Jose, CA – Dr. David Fetterman is the president of Fetterman & Associates, an international evaluation consultation firm.

“Usually when I'm called in, the company, school, or hospital wants to enhance its performance or the community needs help combatting a serious health or educational problem,” says Dr. Fetterman. “I am also called in when there's some sort of disaster or things are falling apart.”

While conventional evaluation traditionally assesses the effectiveness of an initiative externally and from the top down, Dr. Fetterman’s empowerment evaluations turn everything upside down. The community is in charge their assessment, within the context of what they are already being held accountable for; Fetterman is just a coach or facilitator to help keep things on track and rigorous.

“I teach people how to assess their own programs, it could be in a township in South Africa or Google in Silicon Valley,” says Dr. Fetterman. “Wherever it is that people are interested in improving their lives, I share the tools that help them accomplish their goals. It's peer-oriented. They build their capacity to conduct evaluations. I help ensure rigor and accuracy.”

“I've done a lot of traditional evaluations throughout my life and I have been lucky enough to have won many of the top awards in theory, research, and practice, but you get to a certain point in your life where you want to leave something more important behind,” says Dr. Fetterman. “You realize when you help people learn how to do this for themselves, that's when you're making an impact.”

For more information on Fetterman & Associates, visit www.drdavidfetterman.com

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