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Eric Larson (CRKSN)

Customer Reference Knowledge Sharing Network


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The Customer Reference Knowledge Sharing (CRKSN) show is a collection online interviews for marketing professionals who work on customer references, customer evidence, customer testimonials. Share your ideas, ask questions, and network with other marketers. Look for us on Facebook, LinkedIn, and Twitter. Contact ericl@projectlineinc.com or NEW Co-DJ Lisa Hoesel on lhoesel@references-online.com to inquire about being a guest!

On-Demand Episodes

Tune in and find out from Bill Lee, himself, what to expect at the Customer Reference Forum in Santa Clara, CA on March 2nd and 3rd. Twitter hash tag for the event is #2010CRF.

Learn about the new service Propadoo.com that allows you to collect & distribute "Props". It will also allow you to harvest & share positive feedback from social media sites.

Toby is the president of Atlanta-based Bloomberg Marketing and starting promoting website marketing in 1997. She got hooked on the internet and has been offering strategic marketing consulting that includes new media ever since.... more

Point of Reference Interview

Bill Lee is going to join me again to discuss the upcoming Customer Reference Forum October 20-21st at the Boston Quincy Marriot.

I will interview some members of the CRKSN Network about upcoming CRKSN Meet Ups in: Seattle, Boulder, Bay Area, Southeast, Boston. Listen in so you can find out about the CRKSN Meetup coming to your town.

Casey will share some best practices from 10 years of managing case studies and through research for the book her recent book.

Join Josh Horwitz to discuss internal marketing and its relevance to an effective customer reference program.

Listen to Customer Experience Strategist Lynn Hunsaker talk about Customer-Centric Culture-Building. Learn how to use customer references as an attention-grabber, sensitivity-builder, and consistency-sustainer for internal... more

On today's episode you get a 2 for 1. Umang will first talk about the Code of Conduct recently created for the Customer Reference Knowledge Sharing Network. Then we'll shift focus to his recently published white paper on... more