Frederick, MD – For nearly 30 years, Katherine Johnson has helped her clients design, implement and evaluate successful demand-response programs promoting energy efficiency improvements. Today, Katherine is the founder of the Johnson Consulting Group, an energy efficiency consultancy that works with utilities, municipalities and government agencies to determine if the programs they are designing actually work.
Katherine brings her specialized expertise in energy efficiency, as well as her understanding of accounting, finance and marketing, to deliver “analysis that makes sense.”
Of course, the energy industry is not filled with women entrepreneurs.
Katherine is the co-author of Breaking Through, celebrating 13 women entrepreneurs who have been successful in establishing their own niche in traditionally male-dominated areas. Katherine’s chapter focuses on creating a brand in the energy efficiency business.
“It’s about how I've survived in the industry,” says Katherine. “As an entrepreneur, you have to create your own brand identity. I became successful in the energy business by developing, educating, and creating my own niche within the industry.”
As for the next generation of energy efficiency, Katherine is helping to develop programs that encourage customers to not just do the little things, but to go beyond and invest in renewables, like solar installation.
“Utilities have an obligation to serve. If they can use their assets and their infrastructure more effectively, energy efficiency actually helps them run a more organized, cost-effective operation,” says Katherine.
For more information, visit www.johnsonconsults.com