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CUTV News Radio Spotlights Strengths Coach Dustin Rippetoe

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Tulsa, OK Dustin Rippetoe was a fitness professional, personal trainer and strength coach. Today, Dustin is a strengths coach, specializing in personal development.

“No matter who you're coaching, whether it’s in the gym or helping them navigate a health condition, you’re trying to help them find a way for them to do what they need to do for themselves,” says Dustin.

What’s unique about Dustin is that he actually excels at working with other coaches.

Drawing on his previous experience as a fitness professional, Dustin says it’s remarkable how much everything comes back to nutrition and good sleep habits: all the things we know that we should be doing to show up for your clients as the best version of ourselves.”

“Our talents only turn into strengths in relation to other people, so the power of “conversations with consequences” is sacred,” says Dustin. “I take a craftsman approach to my coaching practice. I want to become masterful at coaching and masterful in my conversations.”

As a personal trainer, Dustin has always understood the importance of inspiration, motivation and discipline, but his strength was tested recently when he needed a kidney transplant.

“If anything, my kidney disease has given me a crash course in how to unstick yourself,” says Dustin.

In addition to his other coaching services, Dustin is also a Kidney Koach, a free program he offers to help people navigate this challenging process.

“Strength has changed its definition for me these past few years,” admits Dustin. “Now it's more of a willingness to be vulnerable.”

For more information on Dustin Rippetoe, visit