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021: Afif Ghannoum: How to Create and Launch Physical Products in Any Market

  • Broadcast in Business
Cashflow Ninja

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  My guest today is Afif Ghannoum, the founder of NapkinToShelf.com. He is a formerly frustrated lawyer that has launched over ten products that have sold in 27,081 stores that include retailers like Walmart, Target & CVS. Afif also has two patents, licensed technology to a large pharma company for a product sold in tens of thousands of stores in multiple countries, and has raised $8,914,067.75 (and Counting) in venture funding.   Self_Journal Bestselfco., Make Success a Habit! Use the Self Journal to organize and align tactical day to day tasks with larger life goals.   In this episode you will learn:
  • The amazing journey that brought Afif and his family to the United States
  • What steps people can take to know and predict if the product that they want to create will sell
  • Afif's Red Ocean,  Blue Ocean and Pink Ocean Strategies
  • How people can develop a name for a product that will grab consumer’s attention within the space or niche
  • Strategies and tactics on how you can create amazing packaging that increases sales of the physical products
  • Promotional strategies to sell physical products
  • Logistical insights to help you overcome the obstacles
  • The distribution approach that will give your product the best chance at success
  • How to raise capital from investors
  Interview Links: Napkintoshelf.com The Ultimate Gui

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