As a salesperson, you need to know how to connect with your prospects effectively, and in order to do that, you need to know their motivations for buying.
Each prospect has an authentic identity, something that defines who they are as a person. Once you are able to figure out your prospect’s authentic identity, it’ll be easier for you to talk to them in a way that they can relate to you.
As a former sales rep, John Voris teaches people to look at the objects surrounding prospects and other physical evidence that will describe their beliefs, values, and motivations. Joining Adam, John reveals his secrets to successful selling.
Do you really know your prospect enough to sell them something? Join us and find out!