This is one of the most important business books of our time. Go to www.zigzagprinciple.com and order yours while you still can. You’ll learn why in today’s show.
Rich has founded or co-founded 32 business, each with less than $10K. Of those, 11 were complete failures, but 11 have become multimillion-dollar companies.
He describes himself as “a perfectly good technology executive turned entrepreneur” from his time at Mitsubishi Electric, About.com, and Novell.
Rich is author ofZig Zag Principle and co-author of Bootstrap Business: A Step-by-Step Business Survival Guide, both of which provide an inside look into the action formula for business success.