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These days, whether or not you're with a big publisher, authors are responsible for their own promotions. This a problem for most of us, because we have absolutely no idea how to proceed. For a bunch of introverts who'd rather be inside writing or reading, it's difficult to step into the spotlight and toot our own horns. (Or avoid silly cliches)
Today, Christina and Dellani will talk about mistakes authors make in promotion, and how they can prevent them. Since Dellani makes most of these mistakes Christina will be doing most of the talking.