John Oberg Discusses Effective Advocacy for Animals

John Oberg is the Director of New Media for The Humane League. His primary focus is building THL's social media presence, running their Facebook, Instagram, Twitter, and overseeing their Snapchat. John was born and raised in Detroit, Michigan and graduated from Arizona State University in 2012 with a Bachelor of Science in Nonprofit Leadership & Management. Prior to joining The Humane League, John worked for Vegan Outreach as an Outreach Coordinator and eventually Director of Communications. In that time, John handed out more than 380,000 booklets in over thirty U.S. states and five Canadian provinces, as well as grew VO's social media presence tenfold while reaching tens of millions of individuals.