Join Hosts Jay Cooper and Kevin Gibson as they welcome Joe Mathews, Founding Partner of the Franchise Performance Group.
Mathews, author of "Street Smart Franchising" is an influential voice in the franchising industry. With over 20 years of experience with national chains such as Subway, Motophoto, Entrepreneur's Source and Blimpies, he is an expert in franchisee recruitment, sales, and franchisee performance.
Joe is a regular presenter at IFA (International Franchising Assocation).
Joe will be telling Insights Live listeners "How to Sell More by Selling Less" - why "selling" is a failed strategy to generate sales!
Mathews will reveal the 3 conversations that are always happening in a sales sitiuation, and changing the historical "close" as an invitation to do business together.
Joine the conversation and shape today's broadcast!
Phone Call In: 877-483-3160
We'll see YOU on the AIR!