Today's Automotive Advertising Experts Show, hosted by Philip Zelinger the President of Ad Agency Online, will discuss the common thread between Autocon 2014 - a "Dealer Generated Conference" for the auto industry, Driving Loyalty - an automated database marketing platform for auto dealers and Social Networking.
Autocon 2014 will host educational sessions that focus on 15 different categories covering advertising, digital marketing, social media, retention, certified pre-owned and more. All-in-all, over 150 best practices will be shared at the conference being held at The Aria Resort & Casino in Las Vegas September 03rd through September 5th 2014.
Driving Loyalty will be exhibiting their database marketing platform at Autocon 2014. According to Philip, Driving Loyalty is uniquely qualified to represent the subjects addressed at the conference. Their solution is powered by proprietary software and algorithms that have proven successful for over 200 auto dealers with included targeted email, direct mail, PURL’s, an outbound call center and a newly introduced social marketing initiative.
About Driving Loyalty, LLC.: Driving Loyalty started as a family owned operation but several industry savvy investor partners have joined the company supporting their expansion and shift to the more comprehensive solution they currently provide. Driving Loyalty has been selected as “One of The Top Ten Companies To Watch” by AutoSuccess magazine for three years in a row.
Philip will be discussing the shared focus of Autocon 2014 and Driving Loyalty on the power of social media, social marketing and social networking. He will also include best practices in B2B Social Marketing.