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Stefan Swanepoel, author of Surviving Your Serengeti: 7 Skills to Master Business & Life

  • Broadcast in Entrepreneur
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Stefan Swanepoel’s life has been a “Serengeti journey”—from his birth in Kenya to schooling in Hong Kong and South Africa eventually, running a New York-based global franchise network with 25,000 sales associates in 30 countries. In all he has served as president of seven companies and two non-profit organizations. Now for the first time he has combined his love of wildlife and nature, his ability to captivate audiences, and his comprehensive life experience into a captivating message in a major trade book. In Surviving Your Serengeti he vividly portrays how this larger-than-life metaphor can provide guidance and inspiration for individuals and companies in today’s fast, busy and complex world. As a brutal business environment meets a soft economy, business leaders and managers are looking for sources of both inspiration and survival. This compelling new fable offers a riveting tale of life in Africa’s Serengeti and what lessons it holds for today’s beleaguered business people and struggling society. Surviving Your Serengeti ( http://www.serengetibook.com/business-book/about-the-book/) provides a larger-than-life metaphor for the problems and struggles humans and companies experience. The story reveals the primordial skills for overcoming adversity, conquering one’s fears and ultimately triumphing over all challenging conditions.

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