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Perfecting Your Crowdfunding Campaign Through the Art of Storytelling

  • Broadcast in Self Help
Yvonne F Brown

Yvonne F Brown


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There is no shortage of information to be found online on how to crowd fund. Most of it, however, neglects to address the central quality that has made crowdfunding the profound game changer it has become. People give money to campaigns because they believe and connect with the project creator. Therefore, success in large part depends on that person's ability to tell his or her story in a relatable and memorable way. 

Listeners can expect to:
•  Learn to gain control over your narrative through storytelling concepts that have been around for millennia and retrofitted for the 21st century crowd.     
•  Common mistakes and weak links that lead to poor storytelling and how to improve upon them.
•  How do you know if you're a good storyteller?
•  Why and how these are techniques can be learns by almost anyone. (And if you can't do it yourself, how to know when to

Rose Spinelli is a journalist and an early adopter in the crowdfunding space. She uses her combined expertise in communication and crowdfunding to educate, guide, mentor, and coach project creators. Through her writing, Rose analyzes and critiques the crowdfunding industry as a whole, breaking news as it emerges, and all types of rewards-based crowdfunding projects for what's working and what isn't. She does so by framing the information in a larger context beyond what rote how-to-crowdfund articles do. In recognition, this year she was named among 100 of the Most Influential Crowdfunding Thought Leaders Today. Besides consulting, educating, and training, both online and off, Rose writes weekly tips and an advice column called Rose Recommends for www.Crowdsourcing.org.