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Guest: Terra Farrar

  • Broadcast in Books
Your Book As a Business

Your Book As a Business


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Charmaine welcomes Terra Farrar to the show. For years Terra Farrar has been hired to create and launch a myriad of projects for an array of clients from multiple industries. One of her specialties was serving non-profits and a few select corporate clients with fund-raisers. From producing golf tournaments where she was instrumental in raising over a quarter million dollars, the list of extraordinary opportunities goes on to include the development of a supplemental product line, the design and manufacture of a specialty jacket for Buck Knives, to appearances on local news and a national TV show featuring the development and implementation of romantic events. Yes, there was a period of time when Terra was known as the Queen of Romance. During her 30-years of producing and directing major events, she supported many speakers and trainers in capturing their information and converting it into products for “back of the room sales”, a process many are very familiar with from events we have attended. What began to unfold is her own signature system, SPEAK It - PACKAGE It - SELL It, to create Ca$h Generating Profitable Products her clients can now sell online, from the stage, as well as joint ventures and in some cases, private labeling. Website: www.SpeakPackageSell.com Host Charmaine Hammond is the author of On Toby's Terms (Bettie Youngs Books) which is being turned into a major motion picture (see www.ontobysterms.com). She also authored Toby The Pet Therapy Dog & His Hospital Friends, GPS Your Best Life and Toby Says Be a Buddy Not a Bully. She has developed a program for authors, Your Book As a Business, where she shares her learnings, lessons and success about the business of books. Website: http://www.howtosellandmarketyourbook.com