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Advertising has evolved over the last 100 years, but it the advent of the internet that has had the biggest impact on how and what we consumers pay attention too. The last 20 years have freed the consumers from the trapping of time and space and has allowed us to take charge of what we see, read and hear. The internet has empowered consumers to control our message-consuming destiny and it has ushered in the era of consumer control over false advertising and ad customer no service. Tune and learn how the radical changes of the last decade have changed advertising forever.
If you are one of the millions of website owners who are looking for the fast lane onto the Information Superhighway, this is the show for you. Hosted by professional Internet marketers Carl Weiss and Hector "The Connector" Cisneros, every episode is designed to cover topics, tips and technology that can make or break you online.
The show also features guests who have developed software, apps, schools or sites that are designed to help you take your knowledge of the Internet to new heights. Best of all, this show is interactive and listeners can call in live with questions for either the hosts or the guests.
Tune in, Turn on and Tweet your way to online success weekly.
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