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Word of Mouth Media

http://wordofmouthmedia.blogspot.com


Country: United States

Language: English

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Comments

addy tseng

addy tseng

Chicke, this is a great idea. I love discussing topics that make me think. Hearing other people's views tops that. -addy

Geary Morales

Geary Morales

Hey Chicke, Great work here on the BlogTalkRadio venue! Cheers! Geary

Word of Mouth Media  

The Word of Mouth Media BOOK CLUB is a three week series designed to help its members gain a Return on Investment of their Time (known as ROIT) for time spent on social media.

Show Notes

Are you challenged with how to make the investment in time on Social Media pay off?

  Watch the video below to learn more about the Word of Mouth Media Book Club.

  • Featured Episode

    Word of Mouth Media Introduction Call

    Word of Mouth Media

    Date / Time:

    Category: Marketing


    This edition of the Word of Mouth Edition bookclub will be hosted by Solutionz Media CEO Chicke Fitzgerald and will be held at lunch time for one hour for a three week period on Mondays.

    We will be reviewing Simon U. Ford's book, Social Traffic.

  • On Demand Episodes

    Original Air Date:

    Word of Mouth Media Introduction Call

    This edition of the Word of Mouth Edition bookclub will be hosted by Solutionz Media CEO Chicke Fitzgerald and will be held at lunch time for one hour for a three week period on Mondays.

    We will be reviewing Simon U. Ford's book, Social Traffic.

    No Comments

  • Date / Time:

    Great program today - Share the link with friends

    We had a terrific Word of Mouth Media discussion today.  I was joined by Addy Tseng, Rebecca Happy and Geary Morales and on  the hot seat today was our Book Club Member Tiffany Topcik. 

    We began today's discussion with a recap of last week's program and since we couldn't have an interactive discussion due to technical difficulties last week, we had some dialogue about the tools from last week's program - Twitter, LinkedIn, Plaxo and Facebook.

    We then shifted to talking about how these new sites could potentially displace the old traditional web sites for companies and why this could happen.  We had some spirited discussion about how some companies will resist the interactive nature of what is happening in Word of Mouth Media™ versus the one dimensional aspects of most web sites.  We do all agree that static communications will ultimately morph to dynamic conversations and that to have a sustainable marketing strategy in the next decade, social marketing is a must have component, whether you are in a not-for-profit arena, a corporation or you are an entrepreneur.

    We talked about using Word of Mouth Media™ to establish yourself as an authority through Blog sites and through various article marketing sites, versus the approach that many take to simply "retweet" the content of others.  Those that are simply acting as aggregators are in many ways acting like the newspapers and magazines of old, just pulling together interesting content written by others, versus being the "Editor" with their own column.

    We talked alot about live streaming and microblogging and the benefits and drawbacks of these tools. It is important to think about the mental reactions of "that's good to know" versus "who cares", the latter of which happens all too often.

    We also talked about some of the tools that makes the use of microblogging products much more useful and productive, such as tweetdeck and twello.  Simon U Ford mentions many tools in the section of the book 2.0 Engaging Your Audience.   We highly recommend trying each one and determining whether each one fits into your social media strategy.

    We discussed the importance of relationship and interaction with those that you connect with on social media and the notion of quantity versus quality connections online.  We also touched on the importance of article marketing and using products like Squidoo, ezinearticles and hubpages.com to syndicate your expertise in article form. 

    Next week we will be digging deeper into content sharing and syndication as we explore Digg, Stumbleupon and the use of video through YouTube.

    You can join us again this week on Tuesday night at 830pm ET on www.blogspot.com/solutionzlive for our PM Edition, hosted by Geary Morales. 

    If you would like information on ordering the book Social Traffic by Simon U Ford that we've been discussing, see www.wordofmouthmedia.blogspot.com.

    Also feel free to join our Facebook Group.  http://www.facebook.com/home.php#/group.php?gid=80387452682



    No Comments

  • Original Air Date:

    Book Club - Lunchtime edition

    This edition of the Word of Mouth Edition bookclub will be hosted by Solutionz Media CEO Chicke Fitzgerald and will be held at lunch time for one hour for a three week period on Mondays.

    We will be reviewing Simon U. Ford's book, Social Traffic.

    No Comments

  • Date / Time:

    We are excited about being able to offer the Word of Mouth Book Club at no charge

    The board of Word of Mouth Media yesterday unanimously decided to offer the Word of Mouth Media Book Club sessions on BlogTalkRadio at no charge to non-members. 

    Those who want to purchase a copy of Simon U Ford's eBook Social Traffic that we are discussing on the June club will continue to receive a $20 discount over the retail price of the book by going to:

    http://www.eventslisted.com/word-of-mouth-media/ 

    Join us next week on Monday at 1pm on this channel for our lunch edition and/or on Tuesday at 830pm ET on www.blogtalkradio.com/solutionzlive for our evening edition.

    No Comments

  • Original Air Date:

    Book Club - Lunchtime edition

    This edition of the Word of Mouth Edition bookclub will be hosted by Solutionz Media CEO Chicke Fitzgerald and will be held at lunch time for one hour for a three week period on Mondays.

    We will be reviewing Simon U. Ford's book, Social Traffic.

    Comments (12)

  • Date / Time:

    Subscription based book club launching on Monday June 6th

    On Monday June 6th, we will be launching a subscription based book club where we will be studying Simon U Ford's book, Social Traffic.  The book club will last 3 weeks and will take place at 1pm ET on Mondays.  The club will be hosted by Solutionz Media CEO, Chicke Fitzgerald.  She will be joined by other social media experts from the Word of Mouth Media group. 

    Participation is just $47, which includes participation in the dialogue during the book club, a copy of the eBook and podcasts for Social Traffic and a special extra session with the author of the book upon completion of the course. 

    To reserve your seat for the event and to receive a copy of the eBook and podcasts for Social Traffic, visit www.wordofmouthmedia.blogspot.com and click on the image of the ticket at the top of the page. 

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