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Do you focus on capturing ideas or opportunity? In Dr. Pam Henderson's incredibly visual book "Killing Ideas: You can kill an idea, you can’t kill an opportunity," she describes how killing ideas is actually the starting place for growth and sustainability. Pam Henderson, Ph.D. is cofounder and CEO of NewEdge, Inc. a growth, strategy, and design firm that delivers on new opportunities for start-ups through to Fortune 500 companies. Ideas alone just don't cut it and they can fail a company.
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