This week on What Keeps You Up At Night, host Paul Segreto is joined by Bruce Violette, founder of Business Partner Franchise Corp. Paul and Bruce will discuss the important of creating an impactful advertising strategy. Bruce brings to the table his vast experience in digital marketing and web development. His focus includes TV commercials, video advertising, and website deign and implementation. Bruce will explain some of the pitfalls when it comes to small business advertising. Also, they will dive deeper into topics such as YouTube video content and the SEO advantages as well as B2B networking groups for small business owners.
About Our Guest
Bruce is the original founder and former President of Business Partner Franchise Corp., a successful marketing company that branched into Business Partner Franchise System. Bruce was able to facilitate the growth of the BP franchise to 30+ locations in 16 States. In 2009 Bruce merged the Business Partner Franchise System with Franchise Source BrandsInternational. He currently oversees the Business Partner video production and web development in North Huntingdon, Pennsylvania. Bruce is also a former Advertising Agency President, FAA Licensed Commercial Pilot & US Coast Guard Licensed Captain.
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