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Debra Kaye: Red Thread Thinking

  • Broadcast in Business
Wayne Hurlbert

Wayne Hurlbert

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Global innovation and brand strategist, partner in Lucule Consulting, and author of Red Thread Thinking: Weaving Together Connections for Brilliant Ideas and Profitable Innovation, Debra Kaye describes how to utilize connections between ideas to stimulate individual innovation. Debra Kaye presents the five part principles of Red Thread Thinking to transform any innovation process into an effective one.  Moving beyond traditional concepts of creativiry, innovation and company culture change, Debra Kaye offers an individual approach that transcends the usual techniques. Debra Kaye emphasizes a market based mode of thinking in the innovation  process to ensure profitability. Debra also points out that anyone can learn and develop their own innovation skills, and that the Red Thread Thinking skills can be applied by anyone to any innovation process.

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