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Marketer, author, and BlogTalkRadio show host JoAnne Vandermeulen describes the importance of a blog as a hub for your marketing program. Jo-Anne Vandermeulen offers proven ideas for integrating a blog into your overall social media campaign. Jo-Ann points out that the tremendous value of a blog, as a means to establish expert status, as well as to build relationships is often overlooked. In a world where Twitter, Facebook, Google +, LinkedIn and YouTube grab the headlines, the traditional blog continues to attract visitors and build real value. Jo-Anne shares ideas for increasing your blog visitor traffic, creating blog post ideas, and for establishing your blog as your social media hub. Jo-Anne also presents ideas for utilizing the blog as the base for a platform to establish credibility as a speaker or author. Learn how to transform your blog into the very heart of your social media presence, as you build your online presence and reputation.