Our Terms of Use and Privacy Policy have changed. We think you'll like them better this way.

Alina Wheeler Brand Atlas Branding Intelligence Made Visible

  • Broadcast in Business
Wayne Hurlbert

Wayne Hurlbert


Follow This Show

If you liked this show, you should follow Wayne Hurlbert.

Branding consultant, thought leader and co-author of Brand Atlas: Branding Intelligence made Visible, Alina Wheeler describes how not only companies, but also countries, communities, and individuals, are leveraging their brands to gain a huge advantage in the marketplace. Alina describes the most important and leading edge brand concepts that are transforming branding everywhere. With the twenty-first century consumer enjoying unprecedented power, brand builders need to stick to the basics of their brands, while remaining calm in a rapidly changing world. Learn how to seize those unique and profitable brand opportunities when they arise.