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Social platforms have opened the doors to some really powerful networking. Today, you can reach out and click to connect with nearly anyone you want to connect with. Anyone can set up a few social media accounts, create a "community" and share wit the world. But in a rush to get in front of so many people, and the commercialization of social media, many people, especially business owners, forget that you have to get to know people and gain their trust & respect first before you start forcing email campaigns and marketing messages down their throats.
Join me and my guest as we talk about ways to organically growing a community, cultivating it, and keeping people engaged with one another. We'll talk about ways to bridge your community on and offline, and if and when it makes sense to monetize your community.
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