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With the uproar over GoDaddy's controversial Superbowl ads being talked about on Twitter and other social networks, it's a good time to discuss the impact the groundswell can have on business, and the importance of listening and monitoring your online reputation. This Friday, February 6 at 12:00 CT, we have as our guest the ideal person to cover that topic, David Alston, Chief Marketing Officer of Radian6, an online reputation monitoring company. Not only will we discuss the GoDaddy issue, but Motrin Moms as well. We will also talk about social media's impact on ROI and determine best practices for companies interested in doing ORM the right way.