Purpose Based Branding - Interview with Haley Rushing 1/30/2009

Host Name:	UserFriendlyThinking
Show Name:	Purpose Based Branding - Interview with Haley Rushing
Date / Length:	1/30/2009 6:00 PM UTC - 45 min
Description: h:22681 s:407680	Haley Rushing, Chief "Purposologist" of GSD&M Idea City's Purpose Institute will join us to discuss how having a better understanding of their purpose can help companies weather a recession. We will also discuss a purpose-driven ad campaign the agency is doing for Louisiana, called "Louisiana to the Rescue." expand

Tags:	haley rushing GSD&M Idea City branding advertising Louisiana

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Purpose Based Branding - Interview with Haley Rushing