Breaking the Chain - How Independent Merchants Can & Do Thrive

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Who says small local shops cannot compete with the major national chains?  That, in short, is total bull, and Host Bart Jackson has invited renowned retail consultant Marc Willson to come on as guest and set the record straight.  The chain store may carry the same goods as the smaller independent merchant, but they are definitely not proffering the same product.  The local shop holds the advantage of blending in quality, personal advice, rapport, product expertise and counsel - all things that the majority of purchasers are seeking.  Folks are getting sick of buying cheap and buying twice.  Business people who want to discover the selling advantages they have, and those they can cultivate, will want to tune in to this very profitable show.

 

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