http://www.blogtalkradio.com/trusted-authority-liveTrusted Authority Professional Services Firms command premium prices & market position. Join us and our expert guests as we consider what it takes.enBlogTalkRadio.com. All Rights Reserved.Sat, 15 Jun 2019 00:15:00 GMTTue, 15 May 2012 02:00:00 GMTBusinessBlogTalkRadio Feed v2.0https://dasg7xwmldix6.cloudfront.net/hostpics/cac49d5e-7c99-4a98-b2de-37d8cd88f37e_tap_live_red_withnames.jpghttp://www.blogtalkradio.com/trusted-authority-liveTrusted Authority Professional Services Firms command premium prices & market position. Join us and our expert guests as we consider what it takes.feeds@blogtalkradio.comBlogTalkRadio.combusiness,trusted authority,professional services,professional service firms,pricing,thought leadership,customer solutions,ideas architect,premium firms,professional firmsTrusted Authority LivenoTrusted Authority Professional Services Firms command premium prices & market position. Join us and our expert guests as we consider what it takes.episodichttp://www.blogtalkradio.com/trusted-authority-live/2012/05/15/the-value-of-referral-1Businesshttp://www.blogtalkradio.com/trusted-authority-live/2012/05/15/the-value-of-referral-1/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/05/15/the-value-of-referral-1Tue, 15 May 2012 02:00:00 GMTThe Value of Referral New business is the life blood of many a firm and attracting referrals is a key source. In this episode Steve, Trevor and Andrew consider the value of the referral and how to make it happen. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,ReferralsNew business is the life blood of many a firm and attracting referrals is a key source. In this episode Steve, Trevor and Andrew consider the value of the refhttp://www.blogtalkradio.com/trusted-authority-live/2012/05/08/engaging-the-firm-for-success-1Businesshttp://www.blogtalkradio.com/trusted-authority-live/2012/05/08/engaging-the-firm-for-success-1/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/05/08/engaging-the-firm-for-success-1Tue, 08 May 2012 02:00:00 GMTEngaging the firm for success The world has shifted and engagement is now a critical issue for attracting and retaining the best and brightest. Trusted Authority Firms are those able to connect people to a shared purpose and generate sustained energy for success. A combination of social changes and the negative aspects of the timesheet and billable hour have for ever changed what it takes to engage people. In this episode we look at the causes and solutions to professional firm engagement. Join Steve, Trevor and Andrew as they  talk about what it takes to become a Trusted Authority Professional Services Firm. 01:08:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,EngagementThe world has shifted and engagement is now a critical issue for attracting and retaining the best and brightest. Trusted Authority Firms are those able to cohttp://www.blogtalkradio.com/trusted-authority-live/2012/05/01/passion-people-and-principles-revisitedBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/05/01/passion-people-and-principles-revisited/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/05/01/passion-people-and-principles-revisitedTue, 01 May 2012 02:00:00 GMTPassion, People and Principles Revisited. Trusted Authority Professional Services Firms: Deliver value to customers whilst charging premium prices; Assume a respected position in the market due to their unique professional approach; Are seen as industry thought leaders; Recruit and retain great team members; and, Provide a satisfying experience for both partners and team members. Join Steve, Trevor, Andrew and our international expert guests as we talk about what it takes to become a Trusted Authority Professional Services Firm. 00:48:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Thought LeadershipTrusted Authority Professional Services Firms: Deliver value to customers whilst charging premium prices; Assume a respected position in the market due to thttp://www.blogtalkradio.com/trusted-authority-live/2012/04/24/facebook-rfps-project-management-and-more-1Businesshttp://www.blogtalkradio.com/trusted-authority-live/2012/04/24/facebook-rfps-project-management-and-more-1/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/04/24/facebook-rfps-project-management-and-more-1Tue, 24 Apr 2012 02:00:00 GMTFacebook, RFP's, Project Management and more Facebook, Requests for Proposals and Project Management are topics many Professional Firms often ask questions about. Andrew is off running the Bali Marathon this week leaving Steve and Trevor to explore the issues and talk about what it takes to become a Trusted Authority Professional Services Firm. 01:02:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Project ManagementFacebook, Requests for Proposals and Project Management are topics many Professional Firms often ask questions about. Andrew is off running the Bali Marathonhttp://www.blogtalkradio.com/trusted-authority-live/2012/04/17/attracting-and-retaining-the-best-and-brightest-1Businesshttp://www.blogtalkradio.com/trusted-authority-live/2012/04/17/attracting-and-retaining-the-best-and-brightest-1/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/04/17/attracting-and-retaining-the-best-and-brightest-1Tue, 17 Apr 2012 02:00:00 GMTAttracting and retaining the best and brightest. Attracting and retaining great staff is a challenge for many  professional services firms. Competition from other firms is one of the challenges but so to are other industries and a shift in the work preferences of the modern worker. In this episode of Trusted Authority Live Steve, Trevor and Andrew look at how to attract and retain the best and brightest staff. 00:59:00Trusted Authority LivenoProfessional Services Firms,Staff recruitment,Staff retention,Premium firms,War for talentAttracting and retaining great staff is a challenge for many  professional services firms. Competition from other firms is one of the challenges but so to arehttp://www.blogtalkradio.com/trusted-authority-live/2012/04/10/balancing-operations-development-in-the-professional-firmBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/04/10/balancing-operations-development-in-the-professional-firm/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/04/10/balancing-operations-development-in-the-professional-firmTue, 10 Apr 2012 02:00:00 GMTBalancing operations & development in the professional firm Where do we find the time for new initiative and change? It is a common problem facing professional firms and in this episode of Trusted Authority Live we explore options for doing the business while improving the business. Join Steve, Trevor and Andrew as they talk about what it takes to become a Trusted Authority Professional Services Firm. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,ImplementationWhere do we find the time for new initiative and change? It is a common problem facing professional firms and in this episode of Trusted Authority Live we explhttp://www.blogtalkradio.com/trusted-authority-live/2012/04/03/the-trusted-authority-hypothetical--the-premium-journeyBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/04/03/the-trusted-authority-hypothetical--the-premium-journey/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/04/03/the-trusted-authority-hypothetical--the-premium-journeyTue, 03 Apr 2012 02:00:00 GMTThe Trusted Authority Hypothetical - The Premium Journey Trusted Authority Professional Services Firms: Deliver value to customers whilst charging premium prices; Assume a respected position in the market due to their unique professional approach; Are seen as industry thought leaders; Recruit and retain great team members; and, Provide a satisfying experience for both partners and team members. Join Steve, Trevor, Andrew and our international expert guests as we talk about what it takes to become a Trusted Authority Professional Services Firm. 01:02:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Thought LeadershipTrusted Authority Professional Services Firms: Deliver value to customers whilst charging premium prices; Assume a respected position in the market due to thttp://www.blogtalkradio.com/trusted-authority-live/2012/03/27/trusted-authority-liveBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/03/27/trusted-authority-live/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/03/27/trusted-authority-liveTue, 27 Mar 2012 01:00:00 GMTWhat is value? In this episode of Trusted Authority Live we "get down amongst the weeds" and explore the little, tricky day-to-day questions that make all the difference when it comes to understandning and implementing value. Questions inlcude: What is it? How do you measure it? Is is all about moneY? How do you make it happen?, and, Many more questions. Join Steve, Trevor, Andrew and our international expert guests as we talk about what it takes to become a Trusted Authority Professional Services Firm. 01:06:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,What is valueIn this episode of Trusted Authority Live we "get down amongst the weeds" and explore the little, tricky day-to-day questions that make all the difference whenhttp://www.blogtalkradio.com/trusted-authority-live/2012/03/20/exploring-pricing-competencies-for-professional-firmsBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/03/20/exploring-pricing-competencies-for-professional-firms/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/03/20/exploring-pricing-competencies-for-professional-firmsTue, 20 Mar 2012 01:00:00 GMTExploring pricing competencies for professional firms Pricing is an often overlooked strategy for many firms. A key reason for this is the low level of attention given to developing pricing competence. Many professional fail to develop their pricing skills and struggle to achieve the premium pricing they desire. In this episode of Trusted Authority Live Steve, Trevor and Andrew explore what it takes to become a leading pricer. 01:14:00Trusted Authority LivenoPricing,Professional Firms,Premium Pricing,Trusted Authority Live,PricePricing is an often overlooked strategy for many firms. A key reason for this is the low level of attention given to developing pricing competence. Many profehttp://www.blogtalkradio.com/trusted-authority-live/2012/03/13/specialisation-versus-general--growth-via-focusBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/03/13/specialisation-versus-general--growth-via-focus/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/03/13/specialisation-versus-general--growth-via-focusTue, 13 Mar 2012 01:00:00 GMTSpecialisation versus General - Growth via focus Many firms are reluctant to specialize as they are worried about a perceived risk. In this episode of Trusted Authority Live Steve, Trevor and Andrew make the case for becoming a premium firm by developing authority and specialization in a section of the market. Why and how are the key topics as the myth of risk is explored and alternatives presented. This is a must listen to episode for firms wanting to move to premium pricing and profitability. 01:05:00Trusted Authority LivenoPremium Firms,Specilization,Professional Services,Firms,GrowthMany firms are reluctant to specialize as they are worried about a perceived risk. In this episode of Trusted Authority Live Steve, Trevor and Andrew make thhttp://www.blogtalkradio.com/trusted-authority-live/2012/03/06/making-informed-choices-with-better-decision-makingManagementhttp://www.blogtalkradio.com/trusted-authority-live/2012/03/06/making-informed-choices-with-better-decision-making/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/03/06/making-informed-choices-with-better-decision-makingTue, 06 Mar 2012 01:00:00 GMTMaking informed choices with better decision making Decision making is critical to the success of the firm yet often overlooked. In this episode Steve, Trevor and Andrew talk about how a firm can make better decisons and avoid the pitfalls. 01:03:00Trusted Authority LivenoDecisions,Leadership,Trusted Authority,Professional Firms,KPIDecision making is critical to the success of the firm yet often overlooked. In this episode Steve, Trevor and Andrew talk about how a firm can make better dhttp://www.blogtalkradio.com/trusted-authority-live/2012/02/28/advocates-followers-or-satisfied-customers-discover-moreBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/02/28/advocates-followers-or-satisfied-customers-discover-more/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/02/28/advocates-followers-or-satisfied-customers-discover-moreTue, 28 Feb 2012 01:00:00 GMTAdvocates, followers or satisfied customers? Discover more! In the old days we used to talk about the value of word of mouth referall. Many of us still do however there are range of other phrases becoming popular. Does your firm have: Fans? Followers? A Community? Satisfied customers? Is there a difference? How do you encourage people to spread the word about your value? What other benifits flow to a firm from having a vibrant community? In this episode of Trusted Authority Live Community Building expert Trevor Dixon shares valuable insights into buidling support for your firm. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Firm Advocates,CommunityIn the old days we used to talk about the value of word of mouth referall. Many of us still do however there are range of other phrases becoming popular. Doeshttp://www.blogtalkradio.com/trusted-authority-live/2012/02/21/why-pricing-matters-and-what-to-do-about-itBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/02/21/why-pricing-matters-and-what-to-do-about-it/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/02/21/why-pricing-matters-and-what-to-do-about-itTue, 21 Feb 2012 01:00:00 GMTWhy pricing matters and what to do about it Pricing is the often overlooked strategy in many a firm. Today TA Live explores the many issues associated with price. A must listen episode for improving firm results. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Thought LeadershipPricing is the often overlooked strategy in many a firm. Today TA Live explores the many issues associated with price. A must listen episode for improving firhttp://www.blogtalkradio.com/trusted-authority-live/2012/02/14/solutions-connect-customers-value-and-the-firmBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/02/14/solutions-connect-customers-value-and-the-firm/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/02/14/solutions-connect-customers-value-and-the-firmTue, 14 Feb 2012 01:00:00 GMTSolutions connect customers, value and the firm When a firm understands the problems faced by customers it established the groundwork for developing solutions. Trusted Authority Firms solve problems by providing solutions rather than pushing technical services. In this episode Steve, Trevor and Andrew explore the delivery of solutions. Topics include: Customer problems; Customer research and engagement; Solution development and packaging; Solution promotion and authority; Solution versus service; and, Firm structure.01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Customer SolutionsWhen a firm understands the problems faced by customers it established the groundwork for developing solutions. Trusted Authority Firms solve problems by provhttp://www.blogtalkradio.com/trusted-authority-live/2012/02/07/the-trusted-authority-journey-becoming-the-go-to-firm-pt-2Businesshttp://www.blogtalkradio.com/trusted-authority-live/2012/02/07/the-trusted-authority-journey-becoming-the-go-to-firm-pt-2/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/02/07/the-trusted-authority-journey-becoming-the-go-to-firm-pt-2Tue, 07 Feb 2012 01:00:00 GMTThe Trusted Authority Journey: Becoming the Go To Firm pt 2 In the previous episode we talked about why becoing a Trusted Authority is important for a Professional Knowledge Firm. In this continuation we look at the critical success factors including: Collaboration; Expertise; Value; Connection; and, Desired Results. Regular segments incclude Major Point and Story Time Join Steve, Trevor, Andrew and our international expert guests as we talk about what it takes to become a Trusted Authority Professional Services Firm. 00:55:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Thought LeadershipIn the previous episode we talked about why becoing a Trusted Authority is important for a Professional Knowledge Firm. In this continuation we look at the crhttp://www.blogtalkradio.com/trusted-authority-live/2012/01/31/the-trusted-authority-journey-becoming-the-go-to-firmBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/01/31/the-trusted-authority-journey-becoming-the-go-to-firm/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/01/31/the-trusted-authority-journey-becoming-the-go-to-firmTue, 31 Jan 2012 01:00:00 GMTThe Trusted Authority Journey: Becoming the Go To Firm Becoming the Go To Firm in your market is the focus of many Trusted Authority Firms. When clients choose your firm due to your unique jnowledge and position in the market then you can enjoy the benifitis associayed with becoming a premium firm. This episode of Trusted Authority Live looks at the journey to become a Trusted Authority and identifies five key success factors. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Thought LeadershipBecoming the Go To Firm in your market is the focus of many Trusted Authority Firms. When clients choose your firm due to your unique jnowledge and position inhttp://www.blogtalkradio.com/trusted-authority-live/2012/01/24/knowlewdge-and-becoming-the-go-to-firm-in-your-marketBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/01/24/knowlewdge-and-becoming-the-go-to-firm-in-your-market/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/01/24/knowlewdge-and-becoming-the-go-to-firm-in-your-marketTue, 24 Jan 2012 01:00:00 GMTKnowlewdge and becoming the go to firm in your market Knowledge or unique expertise is a key aspect of developing authority and becoming the Trusted Authority or Go To Firm in your chosen market. In this episode of Trusted Authority Live, Steve, Trevor and Andrew explore the role of knowledge. How to identify what matters, capture it, promote it and then use it to create value are the key themes. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Thought LeadershipKnowledge or unique expertise is a key aspect of developing authority and becoming the Trusted Authority or Go To Firm in your chosen market. In this episodehttp://www.blogtalkradio.com/trusted-authority-live/2012/01/17/the-quick-start-guide-to-a-successful-firm-retreatBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/01/17/the-quick-start-guide-to-a-successful-firm-retreat/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/01/17/the-quick-start-guide-to-a-successful-firm-retreatTue, 17 Jan 2012 01:00:00 GMTThe Quick Start Guide to a Successful Firm Retreat The Firm Retreat can be a great success and make a major contribution to business results. It can also be a disaster. This week on the show Steve, Trevor and Andrew outline the 21 Questions that support the firm in planning and delivering a great retreat and overcoming the major challenges that create problems. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Partner Retreat,Firm RetreatThe Firm Retreat can be a great success and make a major contribution to business results. It can also be a disaster. This week on the show Steve, Trevor andhttp://www.blogtalkradio.com/trusted-authority-live/2012/01/10/from-customer-listening-to-shared-value-creationBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2012/01/10/from-customer-listening-to-shared-value-creation/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/01/10/from-customer-listening-to-shared-value-creationTue, 10 Jan 2012 01:00:00 GMTFrom customer listening to shared value creation Understanding your customer is the starting point for becoming a Trusted Authority Firm. Once you understand customers and their problems you have the opportunity to create solutions and value. Customer understanding relies on listening to customers. In this episode of Trusted Authority Live we look at some proven techniques for listening to customers. Also on the show we have Major Point and The Ideas Architect with more of the Audio to Product series. Join Steve, Trevor, Andrew and our international expert guests as we talk about what it takes to become a Trusted Authority Professional Services Firm. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Customer understandingUnderstanding your customer is the starting point for becoming a Trusted Authority Firm. Once you understand customers and their problems you have the opportunhttp://www.blogtalkradio.com/trusted-authority-live/2012/01/03/firm-priorities-for-2012Businesshttp://www.blogtalkradio.com/trusted-authority-live/2012/01/03/firm-priorities-for-2012/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2012/01/03/firm-priorities-for-2012Tue, 03 Jan 2012 01:00:00 GMTFirm Priorities for 2012 Priorities for 2012 is the focus of the first Trusted Authority Live for 2012. Issues include: More clients More rewarding work Differentiation in the market; Value and pricing; Attracting and retaining staff; Selling valuable services; and Leading successful change. We also look at the role of understanding customers and social media as key issues for 2012. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,2012 PrioritiesPriorities for 2012 is the focus of the first Trusted Authority Live for 2012. Issues include: More clients More rewarding work Differentiation in the marhttp://www.blogtalkradio.com/trusted-authority-live/2011/12/27/the-best-of-ta-live-2012Businesshttp://www.blogtalkradio.com/trusted-authority-live/2011/12/27/the-best-of-ta-live-2012/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/12/27/the-best-of-ta-live-2012Tue, 27 Dec 2011 01:00:00 GMTThe Best of TA Live 2012 Highlights of 2012 is the focus for this show as we were from: Ron Baker on Pricing; Gihan Perera on Authority online; Kirrsten Hodgson on Marketing; and, many more including the best of Major Point, Ideas Marketing and Story Time. Join Steve, Trevor, Andrew as they talk about the journey to become a Trusted Authority Professional Services Firm. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Thought LeadershipHighlights of 2012 is the focus for this show as we were from: Ron Baker on Pricing; Gihan Perera on Authority online; Kirrsten Hodgson on Marketing; and,http://www.blogtalkradio.com/trusted-authority-live/2011/12/20/insights-and-the-trusted-authority-professional-firmBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/12/20/insights-and-the-trusted-authority-professional-firm/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/12/20/insights-and-the-trusted-authority-professional-firmTue, 20 Dec 2011 01:00:00 GMTInsights and The Trusted Authority Professional Firm The best Professional Firms are always looking for insights to improve perfromance. In this second last show for 2012 Steve, Trevor and Andrew talk about the issues that open the door to change and "taking it up a notch" for both professionals and professional firms. Insights is also the title of Trusted Authority Partners new series of papers for professionals. Fast reading and to the point these briefings tackle the hot topics of the day and include a series of action pointsa for both then individual and the firm. Join Steve, Trevor, Andrew as they once again talk about what it takes to become a Trusted Authority Professional Services Firm. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,InsightsThe best Professional Firms are always looking for insights to improve perfromance. In this second last show for 2012 Steve, Trevor and Andrew talk about the ihttp://www.blogtalkradio.com/trusted-authority-live/2011/12/13/a-conversation-with-graham-clinch-high-performance-firmsBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/12/13/a-conversation-with-graham-clinch-high-performance-firms/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/12/13/a-conversation-with-graham-clinch-high-performance-firmsTue, 13 Dec 2011 01:00:00 GMTA conversation with Graham Clinch: High Performance Firms This week on Trusted Authority Live we talk with Graham Clinch a Psychologist who works with professionals to create high performance firms. With a focus on recruitment and teams Graham provides many useful insights on aligning people for success. Just like instructors in the martial arts, Graham guides his clients in developing insight and aligning their strengths with their intent to achieve mastery in their own life. Graham enjoys working with individuals and organizations, adding creativity to proven HR practices. Also on the show we have regular segments: Major Point Ideas Marketing Story time Join Steve, Trevor and Andrew as they talk about what it takes to become a Trusted Authority Professional Services Firm. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Teams,Graham Clinch,RecruitmentThis week on Trusted Authority Live we talk with Graham Clinch a Psychologist who works with professionals to create high performance firms. With a focus on rehttp://www.blogtalkradio.com/trusted-authority-live/2011/12/06/leading-social-media-strategy-in-the-professional-firmBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/12/06/leading-social-media-strategy-in-the-professional-firm/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/12/06/leading-social-media-strategy-in-the-professional-firmTue, 06 Dec 2011 01:00:00 GMTLeading Social Media Strategy in the Professional Firm The latest research indicates firms that do well with social media grow 4 times faster, generate 63% of leads on line and are more profitable (Hinge Marketing). The challenge for Professional Services Firms is not just one of technology and marketing, it is a challenge of leadership. In this episode of Trusted Authority Live Steve, Trevor and Andrew introduce the Seven Stages of Leading Successful Social Media in a Professional Knowoldlg Firm. From conception to commercialization successful social media is born from leadership. Regular segments include: Major point Ideas Marketing - From Audio to Content Part Two Fit for Success Story Time with Trevor01:12:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Social Media Leadership,Major PointThe latest research indicates firms that do well with social media grow 4 times faster, generate 63% of leads on line and are more profitable (Hinge Marketing)http://www.blogtalkradio.com/trusted-authority-live/2011/11/29/the-seven-stages-of-value-pricingBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/11/29/the-seven-stages-of-value-pricing/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/11/29/the-seven-stages-of-value-pricingTue, 29 Nov 2011 01:00:00 GMTThe Seven Stages of Value Pricing This week on Trusted Authority Live we consider the seven stages of value pricing. From the early consideration within the firm, developing solutions and strategy, on to the customer conversation and finally the review process. Value pricing is not has difficult as some make out and with the staged process it is in within reach of most Professional Services Firms. Also on the show this week we have regular segments: Major Point; Ideas Marketing; Story Time; and, Fit for Success. Join Steve, Trevor, Andrew and our international expert guests as we talk about what it takes to become a Trusted Authority Professional Services Firm. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Thought LeadershipThis week on Trusted Authority Live we consider the seven stages of value pricing. From the early consideration within the firm, developing solutions and strathttp://www.blogtalkradio.com/trusted-authority-live/2011/11/22/fit-for-success-with-sue-obrien-and-the-ta-success-mapBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/11/22/fit-for-success-with-sue-obrien-and-the-ta-success-map/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/11/22/fit-for-success-with-sue-obrien-and-the-ta-success-mapTue, 22 Nov 2011 01:00:00 GMTFit for Success with Sue O'Brien and The TA Success Map This week Steve and Andrew talk with Fitness Expert Sue O'Brien about the actions professionals can take to ensure optimum perfromance at work and in life. Implementing change is a critical challenge for Trusted Authority Professional Services Firm. Steve and Andrew introduce the Trusted Authoprity Success Map as a valueable approach to whole of firm change, managing smaller projects and everything in between. Regular segments Major Point and Story Time are also part of the show. 00:58:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Change Management,Corporate FitnessThis week Steve and Andrew talk with Fitness Expert Sue O'Brien about the actions professionals can take to ensure optimum perfromance at work and in life. Imhttp://www.blogtalkradio.com/trusted-authority-live/2011/11/15/a-conversation-with-graeme-cowan-bounce-back-thrive-1Businesshttp://www.blogtalkradio.com/trusted-authority-live/2011/11/15/a-conversation-with-graeme-cowan-bounce-back-thrive-1/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/11/15/a-conversation-with-graeme-cowan-bounce-back-thrive-1Tue, 15 Nov 2011 01:00:00 GMTA conversation with Graeme Cowan: Bounce back & thrive Managing physical and mental health in the workplace is vital for Trusted Authority Professional Services Firm. Sadly many Professional Services Firms don't do too well in this area. In this episode our special guest is one of Australia’s foremost experts on thriving individuals and organizations.  Graeme Cowan believes that the most admired people and organizations are great not despite adversity, but because of it. The common factor is being determined, and having the right mindset and skills, to consistently Bounce Back. Having spent most of his life as a senior executive for organizations like Johnson and Johnson, Pfizer, Morgan and Banks, and AT Kearney, Graeme Cowans life hit a seemingly insurmountable roadblock in 2000, when he was diagnosed with severe depression. Five years and numerous hard set backs and decisions later, Graeme emerged not only with the bestselling book BACK FROM THE BRINK to his name, but also with a new attitude towards the traditional ways that companies and individuals approach adversity. Steve, Trevor and Andrew also combine Major Point, Story Time and The Big Chair to apply the trust and authority lens to Qantas. 01:05:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Graeme Cowan,Back from the BrinkManaging physical and mental health in the workplace is vital for Trusted Authority Professional Services Firm. Sadly many Professional Services Firms don't dohttp://www.blogtalkradio.com/trusted-authority-live/2011/11/08/a-conversation-with-michael-bradleyBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/11/08/a-conversation-with-michael-bradley/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/11/08/a-conversation-with-michael-bradleyTue, 08 Nov 2011 01:00:00 GMTA conversation with Michael BradleyMarque is a Law Firm that does not measure the value of its people or its clients in 6 minute units of time. Law, done differently is the phrase used to describe this firm and we are fortunate to interview Managing Partner Michael Bradley on Trusted Authority Live. Value pricing and creating a firm that serves customers and respects staff is the focus of this extended interview. 01:01:00Trusted Authority LivenoTrusted Authority,Marque Lawyers,Value Pricing,Professional Services,ServicesMarque is a Law Firm that does not measure the value of its people or its clients in 6 minute units of time. Law, done differently is the phrase used to descrihttp://www.blogtalkradio.com/trusted-authority-live/2011/11/01/a-conversation-with-kirsten-hodgson--marketing-the-firmBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/11/01/a-conversation-with-kirsten-hodgson--marketing-the-firm/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/11/01/a-conversation-with-kirsten-hodgson--marketing-the-firmTue, 01 Nov 2011 01:00:00 GMTA Conversation with Kirsten Hodgson - Marketing the Firm Kirsten Hodgson from Kaleidoscope Marketing is a professional services marketing and legal marketing specialist with a reputation for being ‘easy to work with’, ‘accessible’, and ‘outcome focused’. In part we think Kirsten's reputation is due to the fact she knows her stuff, works hard to understand customers and communicates in a way people can understand. Kirsten also understands delivering value and "practices what she preaches". In this episode of Trusted Authority Live Steve, Trevor and Andrew talk with Kirsten about the challenges facing professional firms and the actions they can take. We highly recommend Kirsten's blog for anyone involved in professional services firms. Also on the show this week are regular segments: Major Point Story time with Trevor; and, The big chair.00:52:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Kirsten Hodgson,Kaleidoscope MarketingKirsten Hodgson from Kaleidoscope Marketing is a professional services marketing and legal marketing specialist with a reputation for being ‘easy to work with’http://www.blogtalkradio.com/trusted-authority-live/2011/10/25/trusted-authority-as-business-strategy-not-marketing-gimmickBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/10/25/trusted-authority-as-business-strategy-not-marketing-gimmick/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/10/25/trusted-authority-as-business-strategy-not-marketing-gimmickTue, 25 Oct 2011 01:00:00 GMTTrusted Authority as Business Strategy not Marketing Gimmick The best marketer wins, You don't need to improve your business just your marketing. On and on it goes but do these approaches to business work for Trusted Authority Professional Services Firms. We think not! In this episode we explore the idea that when a firm decides to become a trusted authority it is a fundamental business strategy that impacts everything the firm does. Trusted Authority Firms are the real deal and sure marketing takes on a new dimension but the substance of sound professional practice comes first. Also on the show this week are regular segments: Major Point; Ideas Marketing; Story Time; and, The Big Chair.01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Thought LeadershipThe best marketer wins, You don't need to improve your business just your marketing. On and on it goes but do these approaches to business work for Trusted Authttp://www.blogtalkradio.com/trusted-authority-live/2011/10/18/trusted-authority-liveBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/10/18/trusted-authority-live/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/10/18/trusted-authority-liveTue, 18 Oct 2011 01:00:00 GMTCustomer Solutions & The Trusted Authority Diagnostic The focus for a Trusted Authority Professional Knowledge Firm is on creatring value by providing solutions to customer problems. In this episode Steve, Trevor and Andrew explore what is meant by solutions and how firms can position themselves to create value for customers. Talking solutions leads the Trusted Authoprity Partners to consider the Trusted Authority Diagnostic and the role of Decision Making. Regular segments include: Major Point; Story Time with Trevor; and, The Big Chair.01:01:00Trusted Authority LivenoProfessional Knowledge Firms,Trusted Authority,Professional Service Firms,Decision Making,Customer SolutionsThe focus for a Trusted Authority Professional Knowledge Firm is on creatring value by providing solutions to customer problems. In this episode Steve, Trevorhttp://www.blogtalkradio.com/trusted-authority-live/2011/10/11/the-five-challenges-facing-a-professional-knowledge-firmBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/10/11/the-five-challenges-facing-a-professional-knowledge-firm/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/10/11/the-five-challenges-facing-a-professional-knowledge-firmTue, 11 Oct 2011 01:00:00 GMTThe five challenges facing a professional knowledge firm There are many challenges faced by professional firms. In this episode Steve, Trevor and Andrew discuss the big five that must be overcome if a firm is to prosper and thrive as a Trusted Authority Professional Services Firms. Regular segments include: Major Point, Story Time and Ideas Marketing with The Ideas Architect.01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Thought LeadershipThere are many challenges faced by professional firms. In this episode Steve, Trevor and Andrew discuss the big five that must be overcome if a firm is to proshttp://www.blogtalkradio.com/trusted-authority-live/2011/10/04/replacing-hourly-billing-and-time-sheetsBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/10/04/replacing-hourly-billing-and-time-sheets/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/10/04/replacing-hourly-billing-and-time-sheetsTue, 04 Oct 2011 01:00:00 GMTReplacing hourly billing and time sheetsThe focus this week is a conversation on Replacing hourly billing and time sheets.   Trusted Authority Professional Services Firms: Deliver value to customers whilst charging premium prices; Assume a respected position in the market due to their unique professional approach; Are seen as industry thought leaders; Recruit and retain great team members; and, Provide a satisfying experience for both partners and team members. Join Steve, Trevor, Andrew and our international expert guests as we talk about what it takes to become a Trusted Authority Professional Services Firm. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Thought LeadershipThe focus this week is a conversation on Replacing hourly billing and time sheets.   Trusted Authority Professional Services Firms: Deliver value to customehttp://www.blogtalkradio.com/trusted-authority-live/2011/09/27/towards-a-trusted-authority-manifesto-or-declarationBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/09/27/towards-a-trusted-authority-manifesto-or-declaration/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/09/27/towards-a-trusted-authority-manifesto-or-declarationTue, 27 Sep 2011 02:00:00 GMTTowards a Trusted Authority Manifesto or Declaration Standing for something and telling the world what it is is vital for being a Trusted Authority Professional Knowledge Firms. In this episode we consider the development of a Trusted Authority Manifesto. We talk with Manifesto Expert and Ideas Architect Geoff McDonald about the value of a manifesto or declaration for a Professional Firm. After considering the issues Steve and Andrew discuss what we might include in our Trusted Authority Manifesto. 01:03:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Manifesto,Trusted Authority ManifestoStanding for something and telling the world what it is is vital for being a Trusted Authority Professional Knowledge Firms. In this episode we consider the dhttp://www.blogtalkradio.com/trusted-authority-live/2011/09/20/a-conversation-with-gihan-perera-authority-onlineBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/09/20/a-conversation-with-gihan-perera-authority-online/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/09/20/a-conversation-with-gihan-perera-authority-onlineTue, 20 Sep 2011 02:00:00 GMTA conversation with Gihan Perera: Authority online. This show features an extended interview with Trusted Authority Gihan Perera, the founder of First Step Communications. Gihan is a business consultant and internet coach, who helps professionals, business owners, speakers, trainers, consultants and thought leaders leverage their expertise both on and off the internet. If you want to deliver your ideas, products and services to more people for more impact and more money, Gihan can show you how. Fast, Flat and Free and Webinar Smarts are two of Gihan's recent books. Steve, Trevor and Andrew will be talking to Gihan about trust, authority, niche markets and spreading your word online in this not to be missed episode of Trusted Authority Live. Regular segments: Major Point; Story Time with Trevor; The Ideas Architect and, The Big Chair. will still be part of this extended show. 01:24:00Trusted Authority LivenoProfessional Services,Trusted Authority,Fast Flat and Free,Gihan Perera,Ideas ArchitectThis show features an extended interview with Trusted Authority Gihan Perera, the founder of First Step Communications. Gihan is a business consultant and inthttp://www.blogtalkradio.com/trusted-authority-live/2011/09/13/the-firms-desired-future-slater-gordon-fixed-feesBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/09/13/the-firms-desired-future-slater-gordon-fixed-fees/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/09/13/the-firms-desired-future-slater-gordon-fixed-feesTue, 13 Sep 2011 02:00:00 GMTThe Firm's Desired Future / Slater & Gordon Fixed Fees Steve, Trevor and Andrew are in a mood to explore in this episode as they consider: The Desired Futures Approach to creating a firm worthy of your full commitment; The move by Australian Law Firm Slater and Gordon to introduce fixed fees in family law matters ; Leadership challenges for the Big Chair; Creating an ongoing invitation to new customers; and, The need for consistency in everything the firm does. Ideas Architect Geoff McDonald joins the panel for his regular segment on Ideas Marketing. New segment introductions also feature for noting by regular listeners. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Slater and Gordon,Desired FuturesSteve, Trevor and Andrew are in a mood to explore in this episode as they consider: The Desired Futures Approach to creating a firm worthy of your full commihttp://www.blogtalkradio.com/trusted-authority-live/2011/09/06/a-conversation-with-thea-foster--partnership-mattersBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/09/06/a-conversation-with-thea-foster--partnership-matters/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/09/06/a-conversation-with-thea-foster--partnership-mattersTue, 06 Sep 2011 02:00:00 GMTA Conversation with Thea Foster - Partnership Matters Thea Foster is a Trusted Authority in the world of Professional Services Firms and in this conversation with Steve, Trevor and Andrew Thea discusses a range of matters related to the partnership or ownership of the firm. Topics covered include: Partnership goals Trends in legal structures Compensation Rainmaking and doer partners External chairpersons01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Thea Foster,PartnershipsThea Foster is a Trusted Authority in the world of Professional Services Firms and in this conversation with Steve, Trevor and Andrew Thea discusses a range ofhttp://www.blogtalkradio.com/trusted-authority-live/2011/08/30/how-to-plan-a-partner-or-firm-retreat-firm-specialization-1Businesshttp://www.blogtalkradio.com/trusted-authority-live/2011/08/30/how-to-plan-a-partner-or-firm-retreat-firm-specialization-1/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/08/30/how-to-plan-a-partner-or-firm-retreat-firm-specialization-1Tue, 30 Aug 2011 02:00:00 GMTHow to plan a partner or firm retreat / Firm specialization Planning a successful firm retreat delivers great benefits to the firm but it can go wrong. In this episode the focus is on partner and firm retreats that deliver business results. Topics include: purpose approaches participants facilitation what not to do This weeks major point looks at specialization and the reluctance of some firms to specialize as they cling to the generalist approach. Join Steve, Trevor, Andrew and out international expert guests as we talk about what it takes to become a Trusted Authority Professional Services Firm. 01:00:00Trusted Authority LivenoProfessional Services Retreats,Trusted Authority,Professional Service Firms,Specialization,Partner RetreatsPlanning a successful firm retreat delivers great benefits to the firm but it can go wrong. In this episode the focus is on partner and firm retreats that delihttp://www.blogtalkradio.com/trusted-authority-live/2011/08/23/a-conversation-with-ron-baker-pricing-trust-authorityBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/08/23/a-conversation-with-ron-baker-pricing-trust-authority/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/08/23/a-conversation-with-ron-baker-pricing-trust-authorityTue, 23 Aug 2011 02:00:00 GMTA Conversation with Ron Baker: Pricing, Trust & Authority Ronald J Baker is the author of Implementing Value Pricing, The Firm of the Future, Pricing on Purpose, Measure What Matters to Customers and Mind Over Matter. Ron is the founder of VeraSage Institute, the leading think tank dedicated to teaching value pricing to professionals around the world. Join our conversation with Ron as we talk pricing, value and Trusted Authority Firms as the Firms of the Future. Trusted Authority Professional Services Firms: Deliver value to customers whilst charging premium prices; Assume a respected position in the market due to their unique professional approach; Are seen as industry thought leaders; Recruit and retain great team members; and, Provide a satisfying experience for both partners and team members. Join Steve, Trevor, Andrew and our special guest international expert Ronald J. Baker as we talk about what it takes to become a Trusted Authority Professional Services Firm. 00:50:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Ronald J BakerRonald J Baker is the author of Implementing Value Pricing, The Firm of the Future, Pricing on Purpose, Measure What Matters to Customers and Mind Over Matter.http://www.blogtalkradio.com/trusted-authority-live/2011/08/16/why-listening-to-customers-mattersBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/08/16/why-listening-to-customers-matters/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/08/16/why-listening-to-customers-mattersTue, 16 Aug 2011 02:00:00 GMTWhy listening to customers matters. Understanding customers is critical to being a successful Professional Services Firm yet too often listening to customers neglected. In this episode Steve, Trevor and Andrew talk about the development of a new Trusted Authority Partners Whitepaper outlining 42 approaches to listening to customers. Trusted Authority Professional Services Firms: Deliver value to customers whilst charging premium prices; Assume a respected position in the market due to their unique professional approach; Are seen as industry thought leaders; Recruit and retain great team members; and, Provide a satisfying experience for both partners and team members.01:02:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,Ronald J BakerUnderstanding customers is critical to being a successful Professional Services Firm yet too often listening to customers neglected. In this episode Steve, Trhttp://www.blogtalkradio.com/trusted-authority-live/2011/08/09/converting-ideas-into-content-with-the-ideas-architectBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/08/09/converting-ideas-into-content-with-the-ideas-architect/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/08/09/converting-ideas-into-content-with-the-ideas-architectTue, 09 Aug 2011 02:00:00 GMTConverting ideas into content with The Ideas Architect The Ideas Architect Geoff McDonald joins Andrew and Trevor in the studio to talk about generating, capturing and communicating ideas to solve customer problems and deliver value. With a focus on Professional Services Firms both free and fee content is considered. More information on Geoff is available at http://ideasarchitect.com.au/ Steve is in San Francisco speaking at the Sage Firm of the Future Conference but still has time to contribute this weeks Major Point. Trevor's story focuses on global events, scenario planning and real time communication for Professional Services Firms. The Big Chair segment suggest leaders have  a role to play in creating opportunities for people to go further that they previously have. 01:01:00Trusted Authority LivenoProfessional Services,Content Creation,Professional Service Firms,Ideas,Ideas ArchitectThe Ideas Architect Geoff McDonald joins Andrew and Trevor in the studio to talk about generating, capturing and communicating ideas to solve customer problemshttp://www.blogtalkradio.com/trusted-authority-live/2011/08/02/what-is-a-trusted-authorityBusinesshttp://www.blogtalkradio.com/trusted-authority-live/2011/08/02/what-is-a-trusted-authority/#commentshttp://www.blogtalkradio.com/trusted-authority-live/2011/08/02/what-is-a-trusted-authorityTue, 02 Aug 2011 02:00:00 GMTWhat is a Trusted Authority? Trusted Authority Professional Services Firms: Deliver value to customers whilst charging premium prices; Assume a respected position in the market due to their unique professional approach; Are seen as industry thought leaders; Recruit and retain great team members; and, Provide a satisfying experience for both partners and team members. This episode introduces the Nine Characteristics of a Trusted Authority Firm and launches three new segments: Major Point, Story time with Trevor and The Big Chair. Join Steve, Trevor, Andrew as they we talk about what it takes to become a Trusted Authority Professional Services Firm. 01:01:00Trusted Authority LivenoProfessional Services,Trusted Authority,Professional Service Firms,Pricing,ValueTrusted Authority Professional Services Firms: Deliver value to customers whilst charging premium prices; Assume a respected position in the market due to t