Leadership Talk w/ Elaine Greaves with guest Tania Mulry

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Tania Mulry is a leader in the mobile marketing industry, who has parlayed her expertise into an award-winning mobile application designed to create an amazing community impact - the app helps schools raise badly needed funds and helps local businesses increase foot traffic and sales. After 16 years in corporate life, she has started a business as an experienced business growth and digital marketing consultant. She also enjoys coaching aspiring entrepreneurs to build their dream jobs.

I'm passionate about "Giving Back" as a core strategy to grow your business. The most important thing that customers expect from a business these days is evidence of real contribution - the true character of your business. 83% of Americans expect the companies they do business with to be contributing to causes (Cone Cause Evolution Study 2010).

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