Ivin Smith, Pitney Bowes, on innovative ways to generate service revenue through technology

As the entire corporate world barrels into the digital age, field service organizations too must consider how to better utilize technology to improve their businesses. Pitney Bowes is taking steps toward that kind innovation with new practices like streaming video tutorials to the Blackberry's and smartphones of its field service staff. Here, Ivin Smith, Vice President, Customer Service & WW Technical Support, Pitney Bowes, talks about why the company is taking steps like this and how the organization is taking steps to increase service revenue.

Ivin will speak at Field Service, which takes place April 26 to 29 at the Sheraton Wildhorse Pass Resort & Spa in Chandler, Arizona. You can visit the Field Service website to take a look at other speakers joining him.