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Brad Sanders, with Boyd and Lucinda

  • Broadcast in Lifestyle
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"Be Good To Women Day" Honors Women 

While Addressing Abusive Relationships


Los Angeles, CA - Exciting plans are underway for the 11th annual "Be Good To Women Day." Held in March, during Women's History Month, its mission is to eliminate damaging words, images and behaviors toward women and girls; and to promote a culture of equality, respect and love through education and advocacy for the benefit of all.


Brad Sanders, a comedian, actor and writer, and Deya Smith, a media personality, blogger and author of  "Touch Yourself: 30 Ways to Boldly Live, Love and Let Go!" began the event in 2003, inspired by Sanders' nationally syndicated radio program,  

On the Phone with Ti-Rone. After 

 20 years of responding to thousands of letters, phone calls and emails from mistreated and abused women, Sanders knew he had to get involved. He recalls, "It finally occurred to me that we, men, are too often completely clueless about what women go through and what they need from us. Deya Smith, my co-host at the time, said 'So what are you going to do about it?' That's how it began." According to Sanders, this event is "about motivating men to take their rightful place beside women. It's about us inspiring each other and helping each other to be all that God intended