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Authors: Are You Licensed?

Broadcast in Books

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Jeanette Smith specializes in training, advising and licensing artists, authors, cartoonists, graphic designers, creative companies, and non-profits to maximize the power of their brands and talents. She will join Publishing Insiders to discuss what authors need to know about licensing.

About our guest: Jeanette Smith has more than 25 years experience in the marketing, publishing, and licensing industries, including building the Dilbert™ brand from its infancy to a global corporate icon and spearheaded the 5-book deal which launched The Dilbert Principle into its 43 week tenure on the New York Times Bestsellers List.

Jeanette’s early career success in advertising led her to New York City where she launched new divisions for Macmillan Publishing, Paramount Communications and VIACOM. This took her to more than 25 countries, while negotiating hundreds of worldwide publishing, product licensing, and television production and distribution deals. She was also a member of the American Association of Publisher’s International Rights Committee.
 
She also launched www.allartlicensing.com
to provide a comprehensive online source where talent will find unique training, services, products and resources especially for starting and expanding their creative businesses. 

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