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Maggie’s Organics: How The Fabric of Humanity Repairs A Broken System.

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The Organic View

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The average clothes shopper usually considers three important factors prior to purchase: the garment must be stylish, must fit and must be reasonably priced. Most people generally have become accustomed to the fact that clothing was not built to last. With garments being so cheap, quality has not been the main concern because if it rips or fades, it can easily be replaced. Subsequently, with the manufacturing of these cheap garments comes the exploitation of cheap labor combined with the negative impact on the environment. Stories of child labor factories and brutal working conditions were not just fairy tales but are real. For years, people have been exploiting others to work under horrific working conditions just to make a buck. Although the exploitation has not stopped entirely, manufacturing has been gradually changing for the better, impacting entire communities. Thanks to a very weak economy, people are now paying attention to quality and actually where the garment is made before they buy. The days of buying cheap garments are over. People are shopping smarter and demand the quality that used to come only with something that was hand-made. Maggie's Organics was founded in 1992 on the premise that workers should be treated ethically, clothing should be durable, affordable, and constructed of environmentally sustainable materials. Recently, Bena Burda, CEO of Maggie’s decided to go the distance, relaunching the entire line by taking organic to the next level – Fair Trade Certified™ apparel. In this segment of The Organic View Radio Show, Bena Burda and Mike Woodard, from the Jubilee House Community, will talk about the entire process: this year’s harvest, the success of the implementation of this program and how it is changed so many lives. It's an example of what we can expect in the future when the highest quality standard has been met by incorporating certified organic with certified Fair Trade. Stay tuned!

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