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Is Texting the new major marketing frontier?

  • Broadcast in Business
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Join Stuart Crawford with the team from Txtmenow.ca as we discuss texting as a form of marketing. People are constantly bombarded with ads whether they driving or reading through newspapers or checking out websites. This happens so much that the ability for them to sway spontaneous purchases is decreasing with each passing ad. One way to stand out and retain the interest of customers is to provide them with a redeemable coupon upon texting in the appropriate code. For example, once they type in "Mrlube" to 212121 they will automatically receive a $10 coupon. The customer retains the coupon in their phone data bank and provides the retailer with a higher likelihood of it being reduced.