My special guest Pat Rochon is an avid travelor.
Pat, who has waved his passport through the borders of 125 countries, is seeing a lot more adventure travellers in all shapes and sizes these days. "Solo travellers, honeymooners, thirty-something couples, families with kids, and quite often, three generations of one family travelling together - and they're all looking for some kind of adventure."
But, as Pat explains, many people come to adventure travel after long bouts of 'yes, let's do it' and 'no, somehow I don't think it's for us.'"
The reason? There are some fairly common myths and misconceptions about adventure traveller. They go some like this:
1. I'm not fit enough. 2. It's too risky. 3. It's too expensive 4. I've never done it before. I'll hold everybody back. 5. I'll get bored and be left out if I want to stay back and not join the activity on certain days.
1. I'm not fit enough.
2. It's too risky.
3. It's too expensive
4. I've never done it before. I'll hold everybody back.
5. I'll get bored and be left out if I want to stay back and not join the activity on certain days.
And the list goes on.
Increasingly, more and more companies, just like Pat Rochon's, are addressing these misconceptions and tweaking their marketing message. "I tell people that I’ve got this company that specializes in worldwide small group holidays. Are they interested?'" says PAt, "Without exception they will say: ‘Sure I can do that.’ Then I tell them, 'Well, that's adventure travel.'"
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