Social Media Hour #64

This week Social Media Hour returns a bit to its roots, doing a deep dive with social media marketing expert, Clay Hebert. (And yes, he's someone who actually deserves the title.) A wide ranging discussion about do's and don'ts of social media use, including case studies of what NOT to do. In addition, this week's show continues the trend of the last few weeks in looking at film - specifically in terms of using viral video as a means to gain visibility for independent movies. Joining for that conversation will be filmmakers Nicole Conn and Marina Bader, whose "Elena Undone" is featured at the upcoming OutFest as well as Cathy DeBuono and Jill Bennett discussing their successful web series "We Have to Stop Now".