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Lisa Sheppard is a proven leader of US and international sales and marketing organizations, with expertise in developing successful growth strategies. She is known for creating dynamic campaigns that engage consumers and take away business from the competition in direct response, digital, social, traditional, product and mobile marketing. She has proven success leading internal and external teams to successful victories while overcoming challenges and road blocks. From luxury brands like Giorgio Beverly Hills Fragrance®, to multi-billion dollar brands such as Herbalife®, to $100 million brands such as Natrol®and entrepreneurial brands such as SOZO®, she has experience in both B2C as well as B2B. Join me as we find out what Lisa is up to today and what the future holds for her.