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Elf Talk - Santa's Secret Preparations with Jeanne Murphy

  • Broadcast in Business
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The Art of the CEO

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As the Christmas Countdown nears, Santa Inc.'s preparations are nearing a fiery frenzy.  Host Bart Jackson, at great expense, has flown in Santa Claus' Head Elf, Jeanne, to reveal how the jolly saint motivates his team, how he maintains his miraculous level of distribution, and how old St. Nick himself handles the stress.  Then, in the second half, Ms. Jeanne Murphy explains her own very real firm - the Santa's Choice Awards, and how they allow both businesses and children to capture the real spirit of the Holidays.

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