How does a printer rise from dusty board games & playing cards to become the international reigning guru of this new generation's new generation of international participatory games? Part 1 of The Art of the CEO's Innovation Series features the amazing lady who had done just that. Ms. Shari Spiro, CEO of Ad Magic, comes on board as Host Bart Jackson's featured guest to reveal exactly how she has reinvented her custom printing company to become the go-to resource for gamers across the globe. Yes, board games, puzzles and playing cards are still very much part of the thinking class' recreational scene. But no, these are not your grandmothers' whist, bridge & Monopoly. Today's games have stormed the internet. They are iconoclastic, edgy, novel, and involve players in the hundreds of thousands. Tune in and learn the masterful way to seize and profit from a burgeoning market.
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