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Share-Shift Marketing For Greater Sales Growth Of Your Small Business

  • Broadcast in Business
The Profit Repairman

The Profit Repairman


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Share shifting is a term used to describe moving a client base from your competition, to you. Share shifting is not getting new businesses to try your product line; it is taking a current client database (clients already having needs and currently using your competitors) and moving it to your database (they use you). There are “X” dollars spent on any product line at any one time. The objective within share-shift marketing is to move more of those finite dollars spent on any product line into yo