The Freedom Guy  

This is a subject that can make or break your long term goals in the internet marketing arena. You will hear me use the term “branding” on a regular basis, from emails, websites, auto responders or capture pages. Branding yourself properly can determine your success...

Another term you will see me use is “Noise”. The term noise is commonly used in marketing, more so when it comes to internet marketing. The explanation I use goes something like this. Two of us are in a crowded room. You are standing across the room from me and it is especially noisy. I am trying to get your attention any way I can, from waving to you or trying to yell across everyone else to get your attention. Well the same thing applies to all of us while trying to get the attention of our future business partners and/ or customers…

We all know how important it is to get our point across using internet marketing. In this example I will use search engines such as Google. We all want to be on page one. The first page is where the majority of internet users find what they are looking for. Some will go to page two if needed but after that I wouldn’t count on it. Our goal is to be higher up on the page ranks. Now that being said, the content on page one can be anything you want it to be, from promoting your business, blog, press releases, articles or bio.

The most important thing you want on page one is something that brands yourself first and your product second. The reason for this you may ask? If you read through other business people’s pages you will almost always see the same thing. Buy this or that or join my business, it is the best thing since sliced bread. This is what you see everywhere. There are so many to choose from it will make your head explode. So what we want to do in the new internet age is to “Brand” ourselves more than our product in order to stand out from the rest. Remember the room? Most internet marketers don’t understand this concept, which gives us all an edge for the time being...