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Libby Gill: Capture Mindshare and Market Share WILL Follow

  • Broadcast in Business
The Business TeleSalon

The Business TeleSalon


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Today we are delighted to have Libby Gill in the Business Salon.

Libby Gill is the author of “Capture the Mindshare and the Market Share Will Follow: The Art and Science of Building Brands” and among her other great books,  she is also an internationally recognized executive coach and branding expert with over 20 years of industry experience. Libby has worked with some of the best in the business including ABC-Disney, Nike, PayPal, and Warner Brothers just to name a few.

In this blog talk radio episode we dive into a deep conversation with Libby about her book “Capture the Mind Share and the Market Share Will Follow”. The main points expressed in this discussion are:

1. Quick overview of the 7 Cs with a focus on the woman solopreneur

2. Clarify - How Purpose, Premise, Promise combine to create your Value Proposition

3. How to identify the right Credibility Boosters up front to accelerate Collaboration and Connection?