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Our guest is Scott Brusaw, owner of Solar Roadways, a company that proposes to turn highways and parking lots into giant solar-energy arrays.
The company got a huge boost when George Takei, who played Star Trek's Sulu posted about the company to his 8 million plus social media followers. Solar Roadways, which is being crowdfunded on Indiegogo, saw their campaign pass the $2 million mark as the post went viral, making it the most successful project in Indiegogo’s history.
Learn more about the Solar Roadways story, the potential of the concept and the barriers to its adoption.