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Now more than ever your website is your home base, the online storefront that tells people what you do, how you help and who is best suited for your products and services. Your website is your 24/7 marketing, sales and customer service team rolled into one domain. So how do you ensure that you’re getting the most from this invaluable web property? This episode of Content Marketing 360 Andy Crestodina, co-founder and Strategic Director of Orbit Media, joins Pamela Muldoon to talk website content, SEO, Google and so much more! Andy will talk about the importance of deciding what you want your website to do for your company before creating the content. Outlining the outcomes should steer the objectives. He will discuss how the ability of a website to be search friendly must be built into it’s DNA to be effective. And often, the small updates and tweaks can make the biggest difference towards website success. If you are looking for an easy-to digest conversation on SEO and website content, then this interview with Andy Crestodina is the perfect fit! Content Marketing 360 Radio Show is only on Next Stage Online Radio, part of Next Stage Media Group.
THE MOVE TO DIGITAL CONTENT
?Learning.com's CEO Keith Oelrich is our guest and we're going to talk to him about what school districts nationwide are saying about this incredible transition...especially with new E Rate dollars available. Bob Dylan was right...the times, they are a'changing.
When we seek to understand how to be content, it really does us no good to look to the world and its selfish desires, pleasures and wants. But sometimes as followers of Christ we to can get caught up in worlds ideals and philosphies. The need to have that car, house, or any other material possessions. The fact is, there's nothing wrong with having these things, but when these things have us, that's the problem. Even at this time of the year with Thanksgiving, and of course Christmas just around the corner, its easy to covet or have the attitude that "Ive got to have that or else mentality." With so much pressure, stress and temptation to keep up with the Jones's, we need to ask God How are we to be content? For many of us it starts with being content with Christ and not the worlds values, being content in our families and our marriage partners, and desiring after that which truly satisfies versus the things that leaves us with a dissatisfied and discontented heart.
Episode 39 of Building Your Law Practice with Jim Thompson and Nick Augustine
We have all been hearing about content marketing for a while now. Today Nick and Jim explain in further detail how you can spot content development opportunities, syndicate content and repurpose it over time. We will also talk about how you can drive more traffic to your website and boost your SEO through social media.
About this weekly show:
Referrals are the lifeblood of any business and especially for lawyers, so why is it that lawyers are not getting the referrals they need to grow their practice? Listen and learn to tips you can use today!
Brought to you in part by Members’ Choice Federal Credit Union in Denton, Texas on Unicorn Lake Boulevard. You may be eligible to join Members Choice if you live, work, worship or attend school in Denton or Argyle, Texas.
About Jim and Nick:
Jim Thompson is a retired lawyer who is well-known for helping attorneys get on track to earning more clients through simple cost-effective activities. Jim is the author of "Why Lawyers Fail To Get Referrals and What They Can Do About It."
Nick Augustine helps lawyers share tips and stories about their practice areas by writing their blog content, managing social media and producing Internet radio podcasts.
Join us on Nov. 19, 2014 at 7:00 p.m. EST as we discuss "20 Ways To Build Your Business and Showcase Your Expertise Through Content", as well as what to look for in a writing coach. We will also be discussing Shannon's new book Breaking the Silence: My Final Forty Days as a Public School Teacher.
M. Shannon Hernandez, founder of The Writing Whisperer, has been passionate about writing since a very early age. One of her unique talents lies in helping small business owners and brands solidify the words and content they use across a variety of platforms, so they can connect more completely with their markets. She is a leading voice in the world of authentic business writing and writes regularly for The Huffington Post.
Search engines often use the number of backlinks that a website has as one of the most important factors for determining that website's search engine ranking, popularity and importance.
Basically, the better the backlinks the better chance you have at being found in the world wide web. There are several factors that determine the value of a backlink. For example if you have backlinks from authoritative site on a given topic, these backlinks become highly valuable.
Vincent Tudor is an SEO specialist with WYK Web Solutions will join us to help you understand how backlinks work. How to utilize your content. Plus, what keywords you should use to make backlinks work for you..
Read more in Vincent's article in Issue 5 of the Brighter Business Empower Magazine HERE! For more on Vincent click on WYK WEB.
Hate your website or don't have one yet? During this special podcast hear how to implement changes to make your website get the traffic you deserve. If you've wanted to get online and thought it was too hard to get SEO and "brand like a superstar" using social media, hear this impactful conversation with Ralph Claxton as we discuss how to develop your online and offline marketing strategies.
Together Pam and Ralph have been teaching online strategies and designing wordpress websites since 2007 and have over 250,000 social media followers on Twitter, Facebook, Youtube and Instagram.
The year is winding down, now is the time to get your brand up and online for the new year! We will tell you how in 7 steps. Tune in to get the pdf delivered directly to you for free!
It's easy to get lost in the sea of content providers on the internet. Since the playing field has been leveled and the landscape forever changed, many people have taken to the web to blog and provide content. But not everyone can be successful at standing out. So how do you differentiate yourself from other sites in your field? How do you stand out? How do you gain a competitive edge and stay relevant as a content producer in the world oversaturated with content? Reinvent yourself? Diversify? Gaining a competitive edge and being able to differentiate yourself from other content providers is the key. It will allow you to build and grow an audience. Join me and my special guests Dan Morris and Rachel Martin as we take a look at what can be done to stand out in a crowded digital space.
Sharyn Sheldon is a master at designing and developing business content and training programs that lead to real action and results for learners. For over 20 years she was an instructional designer and learning consultant for major corporations like MetLife, Merrill Lynch, and UBS Paine Weber. Now she develops the same type of professional quality content for people who help small businesses and entrepreneurs achieve their goals for success.
The big difference between what Sharyn created for large companies and now is that her current content is customizable and rebrandable. That means that her customers can edit it and adapt it to thier niche, put their own name on it then use it to build their business. Discover it at BusinessContentPLR.com.
Join us for "Traffic Masters with Gina Gaudio-Graves and Jack Humphrey" as guests share their secrets for building relationship capital, relationship marketing and internet marketing strategies, & business systems that have created thriving businesses.
Airing weekly on Tuesdays at noon eastern and in permanent replay, come learn how you can apply these secrets to succeed in your own business as well! In between episodes, you can get help any time you need it through the FREE Directions University's "Amazing Traffic Vortex" walks you through applying the internet marketing strategies and online business systems. It shows you how to apply what you learn about on the show to YOUR business, step by step!
Is your website working tirelessly 24 hours a day to attract more clients and customers to your business? Your website is the hub of your online presence and should be an integral part of your strategy to expand and grow your business. It can be working for you to attract more clients - even while you are sleeping! But that only happens if your site is set up to draw those visitors in. On today's show you will discover 3 simple ways to optimize your site so that visitors are engaged, informed, and ultimately become clients or customers. Learn more authentic and heart-centered marketing methods, plus get a free audio, "How to Grow Your Holistic Business", at www.growingyourholisticbusiness.com.