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For many years only a few people made money directly from their social media platforms. Now that is beginning to change.
On the show this week we discuss how to set up your social media platforms to make money. We also asked for questions during our last podcast and we will also discuss this one from @Iconoclastic_Au
They asked:"Hi @gavinmcgarry and #socialmediachaos team. Next ep can we talk about monetizing social content in multiple international markets?"
This week on Social Geek Radio, Deb Evans and Jack Monson will review the new book The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick. The book will be released December 4 but you can get an exclusive sneak preview Wednesday night at 8pm ET / 7pm CT!
Running a social campaign with all the right bells and whistles needs a plan. Deb Evans and Jack Monson invited Haley Connor, Marketing Manager, Pinot's Palette to discuss their recent campaign .... to name their pig!
Visit Pinot's Palette: www.pinotspalette.com and www.facebook.com/PinotsPalette
Tweet with us using #SocialGeekRadio and join the Facebook conversation: www.facebook.com/socialgeekradio
This was project was a quick inspiriation born of being punished for conservative, libertarian thoughts. Many people were being punished by having their social media accounts suspended because those OTHER people were offended, couldn't handle the truth. Those other people were the perpetually offended, unable to think for themselves. The chronically unemployed, living on the government plantation. These arre the people who take and take from the sysytem, but never give or contribute to the American society. They blame America for the world's problems, they are afraid to be responsible for any decisions they make, and they do not want ANYONE to disagree with them. If you do, they report you. You get suspended. Tonight all that ends.... Tonight no matter your post or tweet is, to whomever it is, you will not be suspeded. You see, in the arena ideas, liberals lose everytime, and they cannot argue the point, they only scream and call you names--NOT here- here this is where we stand, here is where they fall!!
Don't believe everything you think about Social Media.Is there truth to these stereotypes: Facebook is for baby pictures and drama? Twitter is all spam and trolls? Google+ is all geeks? Tumblr is for high-school kids? Pinterest is for women? Instagram is just pictures of lunch?! Let us untangle the mess and explain each one... What are the differences between the main social platforms and which are right for you or your business.
On the show this week we discuss how to use emerging social networks like Snapchat, Line, Ello, to your advantage.
1) What are some of the best practices?
2) Claiming your name both personally and for business?
3) How do you know when the social network has jumped the shark?
This week Erin, Corina and I discuss which social media tools we use daily for Jumpwire clients. We are quite rigiorous about how we test new tools and how we assess if our clients should consider them.
The show will focus on 4 key areas:
1) Posting tools that will make you more efficient and save you time.
2) Data gathering tools for your social media platforms to help deliver insights
3) Websites that have good information and insights
4) A short list of people and companies to follow on various social platforms that will give you good insights on a regular basis.
Will Social Media Marketing really Help My Business?
All reputable companies today must have a presence online. People want to find out more about where they are spending their money today; social media marketing allows people to learn more and create a level of trust Most definitely! It’s a proven fact, 73% of businesses surveyed by Constant Contact in 2011 had already started using social media marketing with measurable results. Not utilizing social media marketing can actually harm your business, since having an online presence on social media is simply expected of any reputable firm these days.
AK Stout & Deb Evans will interview Annie Fox, M.Ed., an internationally respected educator, award winning author, and a trusted online adviser for teens and parents. Her latest book, Teaching Kids to Be Good People, is a guide for navigating 21st century parenting challenging. Annie's other work includes, the ground-breaking Middle School Confidential™ book and app series.
During the show you will also learn: how Annie moved to app development after creating books; which social platforms she uses to build her community and how she reached 40k Twitter followers and how the followers help to grow her business!
Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio. Don't miss the #GeekItOut segment when AK shares cool tools and Website to help YOU get in touch with your inner geek!
Most of the social media platforms now provide robust data and analytics. Our clients ask us regularly about how to use their data to make content decisions.
5 key platforms you need to focus on:
5 key items for your weekly social snapshot:
1) Top performing post
-determine you top performing posts on Facebook by visiting Facebook Insights and on Twitter by going to Twitter Analytics
-Use Twitter Advanced Search
3) Audience Growth
-follower increase week over week
-is the content you are posting leading to growth
-keeping track of your numbers is important week over week
-Psychographics over demographics
-make sure your social media demographics correlates with your brand demographics
-ensuring that your social media objectives are leading to actual results. Focus on tracking the audience path through your ecosystem.
Focus on the top level data rather than trying to get to detailed.
Download Snapchat App
Next week we discuss emerging social media platforms: Snapchat, Vine, Tinder, and a little bit about 4 Chan
Dr. Ron Capps, aka the Nicheprof, talks about social media applications with Ken English.
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