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“In a competitive environment the most fascination option will always win. Always”- Sally Hogshead
We network to increase our business and most of us have competition. But, how can we become the option that is most fascinating so that we can build stronger relationships and grow our business? How can we become intensely valuable to others?
In this episode of The Once Timid Networker Radio Show, Tara Schmakel with talk with Sally Hogshead, Author of How the World Sees You and the creator of The Fascination Advantage, will share what “fascination” is and why it’s important for networking.
Sally Hogshead is a Hall of Fame speaker, international author, and the world’s leading expert on fascination. She's the author of Fascinate: Your 7 Triggers to Persuasion and Captivation. She helps world-class businesses develop messages that influence and persuade consumers, partners, and employees. Starting out as one of the most award-winning advertising writers in the country, she is today a world-renowned brand consultant and speaker, leading keynotes for companies such as Starbucks and Microsoft as well as innovation workshops. As a creative director, she develops fascinating ideas for both Fortune 500 companies and start-ups. Hogshead and her work have been featured in the New York Times and on the Today show, CBS, ABC, and MSNBC. Sally measured over 160,000 people to identify a scientific approach to personal branding. Over the past decade, her team has uncovered surprising trends about why certain people and companies succeed. Today, Sally teaches how to communicate and captivate in a world with a 9-second attention span. When you fascinate a customer or employee, you immediately engage their interest. They’re more likely to remember you, trust you, respect you, and buy from you. But if you fail to fascinate, they’ll move on to the next option. To break through and stand out in any competitive environment, you must understand how to fascinate.
Sally Hogshead believes the greatest value you can add is to become more of yourself.
World-class branding expert Hogshead has discovered a new way to measure how people perceive your communication. Find out what makes you intensely valuable to others, so the world will see you at your best.
Hogshead rose to the top of the advertising profession in her early 20s, writing ads that fascinated millions of consumers. Over the course of her ad career, Hogshead won hundreds of awards for creativity, copywriting and branding, and was one of the most awarded advertising copywriters right from start of career, including almost every major international advertising awards.
Hogshead is the creator of The Fascination Advantage™: the world’s first personality test that measures what makes someone most engaging to others. Unlike Myers-Briggs or StrengthsFinder, this test is not about how you see the world – but how the world sees you. The science of fascination is based on Hogshead’s decade of research with 250,000 initial participants, including dozens of Fortune 500 teams, hundreds of small businesses, and over a thousand C-level executives.The Fascination Advantage™ has helped over 250,000 participants discover their natural advantages of persuasion.
Her newest book, How the World Sees You: Discover Your Highest Value Through the Science of Fascination, applies the principles of fascination triggers to understanding personal brands. Readers will find out which personality traits are most valuable to others, so that the world will see them at their best and they will know exactly how to describe their highest value.
Scheduled Guests: Sally Hogshead guides you through how to discover how people see you so you can be your most effective. Simon Bailey shows you how to be brilliant every day. Richard Weinberger demonstrates why systems are critical to your company's success. Steve Siebold helps you discover the key to mental toughness. Sponsored by Sage Summit, Nextiva and Saper Law.
in Self Help
Once you know what makes you valuable to others, you’re more authentic and confident and more able to make a positive impression. It all begins with understanding how the world sees you — at your best.
How the World Sees You gives you the step-by-step method to describe yourself in just two or three words. This short phrase is your Anthem, the tagline for your personality. Your Anthem guides you like a mission statement, helping you to build your team, write a LinkedIn profile or captivate an audience.
Please order the book at http://www.amazon.com/How-World-Sees-You-Fascination/dp/0062230697
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JoIn host Nikki Williams for Radio PRS on Wednesday, January 14 @ 7:00 pm (Central time). Our guest this week is pet psychic and animal communicator Sally Lee. Many thanks to Sally for stepping in to fill a last minute vacancy. Tune in to learn more about Sally and this fascinating topic. Call in live to talk with Sally and Nikki at 646-668-8212
Social Media Community Architect & Keynote Speaker brings you weekly access to the top minds in Business Success Mindset and Web 2.0 tools, techniques and strategies. Michele Price, the Breakthrough Specialist enjoys bringing you high powered guest each week as well as everyday business owners so you can build your online presence through relationships.
Women in Business Radio is joining us and is a part of our Monday segment.
Sally Hogshead author of Facinate will take us on a journey in why and how to Facinate in our brand and business for 2012.
Ask your questions via twitter using #BBSradio.
We use hahstag #WIBRadio during Women in Business radio segment.
We love rewarding engagement. You are invited to visit radio show blog atwww.WhoIsMichelePrice.com andwww.WomeninBusinessradio.com Tweet her at @Prosperitygal.
in Self Help
For a limited time, you can take the $37 Fascinate Assessment for FREE.. go to http://HowTheWorldSeesYou.com/you and use wwhitlock for the assessment code. (Offer good while supplies last and may end at any time.. it's 3 minutes. Do it now!)
Sally Hogshead measured hundreds of thousands of people to identify a scientific approach to personality branding. Over the past decade, her team has uncovered surprising trends about why certain people and companies succeed. Today, Sally teaches how to communicate and captivate in a world with a 9-second attention span.
When you fascinate a customer or employee, you immediately engage their interest. They’re more likely to remember you, trust you, respect you, and buy from you. But if you fail to fascinate, they’ll move on to the next option.
As a world-class branding expert, Sally discovered a new way to measure how people perceive your communication. Find out what makes you intensely valuable to others, so the world will see you at your best.
Sally rose to the top of the advertising profession in her early 20s, writing ads that fascinated millions of consumers. Over the course of her ad career, Sally won hundreds of awards for creativity, copywriting, and branding, including almost every major international advertising awards. In fact, she was one of the most awarded advertising copywriters right from start of her career. She showed the world the best of how we see a brand, and today she does the same for people and companies across the globe.
To break through and stand out in any competitive environment, you must understand how to fascinate.
Linda Wood Rondeau has just released another Christmas story "Snow On Eagle Mountain".
Colin O’Donnell becomes restless at Dinsmore Street, not realizing that God has another life lesson for him to learn. When Ginny announces her pregnancy, he takes a job as caretaker to the Riggs estate, El Corizón, stretching the massive face of Eagle Mountain, in the heart of the Adirondacks. Soon both Ginny and Colin become attached to the land and its reclusive, elderly owner, Jennifer Riggs Sullivan, the widow of a famous educator and politician. Mystery shrouds the estate as both Colin and Ginny wonder about the three photographs displayed on the fireplace mantel, one of a distinguished middle aged man, another of a World War II soldier, and the third of an impish child. As the family befriends their generous employer, El Corizón beats with new energy until a Christmas blizzard and an early delivery brings Colin to his knees once again.
Sally Meadows is a two-time national award-nominated singer/songwriter from Saskatchewan, Canada, and contributor to the #1 bestselling book “Chicken Soup for the Soul: Christmas in Canada”, released in October 2014. Sally has three professional degrees and a long career in scientific & technical editing and education. She has been singing and leading worship in church since the mid 1990s, and has been writing freelance articles since 2006. In 2011, she entered a recording studio for the first time with a single song, “You Can Reach Mountains”, written for the northern Saskatchewan students with whom she had been working. She walked out with a full album entitled “Turn the Page”, the title track of which was shortlisted in 2013 for a “Word Award”, Canada’s largest and most prestigious awards for those writing from a Christian perspective.
SPECIAL NOTE : The Show is on TUESDAYS FROM 7:00PM - 8:00PM CST and SATURDAYS FROM 3:00PM-5:00PM CST
Welcome to our DEBUT SHOW!! We will have a Great show. We will have a PLEXUS CONSULTANT named DIANA PEERY that would like to share her Business with us, and answer not only my questions, but YOUR questions as well, so call in and ask anything you want (Pertaining to the Business we are speaking of at the time).
We will also be discussing a new EXTRAORDINARY BUSINESS called MY DAILY CHOICE, It is, in my opinion, the BEST BUSINESS TO BE IN TODAY, it has an unheard of Comp plan..You have to get in on this deal!!!!
The main topic is FIBROMYALGIA, I will have an amazingly wonderful, Very Intelligent and Caring Expert in the Field of Fibromyalgia, and closely related disorders. She also can GUARANTEE that she can make your FIBRO DISAPPEAR! I Interviewed her for over an hour today. I am under her care and already starting to see a difference or a Light at the end of the tunnel – I know it is hard to believe that anyone can KILL THIS MONSTER called Fibromyalgia that takes over 30,000 LIVES PER YEAR because of its PAIN and lack of REAL treatment from Western Medicine that just wants to Throw a band aid at it!
My Expert’s name is Viviane Oberhand. Her website is WWW.FIBROALIVE.COM The following is from her site:
Viviane Oberhand works one-on-one to release the foundations of pain at the true emotional and spiritual origins.Imagine a lifetime of freedom from the grips of the constant overwhelming pain in your body and emotions.
Views and Reviews with Sally.
Join Becca Salamone as she talks with Sally Rogers, Southeastern Regional Ride Manager for American Competitive Trail Horse Association (ACTHA). Sally shares her experience with ACTHA as well as her desire to expand ACTHA rides in the southeast region. She explains ACTHA's mission and goals as well as how the rides work, including the points system and prizes. She also talks about the First Annual Black Friday ride which is scheduled for November 28 at the Park family farm in Knoxville, Alabama. ACTHA rides raise funds for charity, and this particular ride benefits the National Federation of the Blind, Northwest Alabama chapter.
This week's gues is Sally Rutledge-Ott.
Sally is President of Ottsie, LLC – a Federal and National Certified Woman-Owned Small Business in the construction industry specializing in electrical supplies. Ottsie is also a nonprofit specialist that holds U.S. Copyrights on Legal Policies for nonprofits. Sally is also the President of Ott Electric – an electrical contracting business in Ottawa, IL.
Over her 30-year career, Sally has trained over 1,500 board of directors, staff and executives. She hosts the Midwest Nonprofit Academy every year that certifies executives in nonprofit development.
Sally began her professional career as a court and convention reporter then moved to the tourism industry. Her education includes marketing, organizational development and business law.
Business Life Transitions is a radio show that talks about you and your business. It will help you understand how to re-invent yourself, your business, and your life.
Join Brian Basilico & Jan Marino every Monday Morning at 9am CST.
His best selling book, “It’s Not About You, It’s About Bacon! Relationship Marketing in a Social Media World!” simplifies the way social networking can help you grow your business.
Recognized as one of the Top 40+ Digital Strategists in Marketing for 2014.
YOU are the product. YOU are valuable. YOU are on a mission and Jan can help guide you become even more successful. She's the manager of the Linkedin Chicago group (87,000 members) and a business owner-High Gain Companies, Inc.