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Jascha Kaykas-Wolff oversees all Mindjet marketing efforts including branding, product marketing, demand generation, advertising, public relations, community, and web operations.
Prior to Mindjet, Kaykas-Wolff served as senior Vice President of Marketing and Customer Success at Involver, the world's largest social marketing platform. He previously headed Global Marketing for Webtrends, the leading customer intelligence platform that founded the web analytics industry.
This week on the Marketing Technology Blog with Edge of the Web Radio - Mindmapping 101 with our sponsors and clients Mindjet - a fantastic way to creatively and logically plan your projects. Receive a great daily report of customized information via NutshellMail from Constant Contact - a free tool that puts Twitter and Facebook right in your inbox.
We chat up Mailbox, a fantastic iPhone app that allows you to easily navigate your email - archiving, deleting, scheduling for later or adding to a list.
We discuss Citations and Co-citations, an innovation in search engine optimization where Google is utilizing things besides links and keywords to rank your authority... they're using things like business names, addresses and phone numbers to determine authority.
And more of course!
Roger C. Parker helps you save time planning, writing, promoting, and profiting from a brand-building book.
Whether you’re a new author or a published author looking for efficient writing and publishing resources to write an even more successful follow-up book, Roger helps you leverage your expertise into book sales and more coaching, consulting, and speaking opportunities.
Roger has been writing, marketing, and publishing since since he graduated college. He's intimately familiar with the brand-building power of a published book.
His first book, Looking Good in Print, led to over 40 other books, that, ultimately, sold over 1.6 million copies in 37 languages.
Additionally, his first book led to international speaking opportunities and working with clients ranging from hundreds of start-ups to firms like Apple, Hewlett-Packard, Microsoft, Mindjet, and Yamaha.
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